Copywriter & SEO de Contenidos (Prácticas en Agencia)

📌 Core Information

🔹 Job Title: Copywriter & SEO de Contenidos (Prácticas en Agencia)

🔹 Company: ORBITALIA DIGITAL MARKETING S.L.

🔹 Location: Barcelona, Spain

🔹 Job Type: Intern

🔹 Category: Marketing

🔹 Date Posted: 2025-05-22

🔹 Experience Level: 0-2 years

🔹 Remote Status: On-site

🚀 Job Overview

Key aspects of this role include:

• Writing SEO-focused content for websites
• Optimizing content for search engines
• Learning and applying copywriting techniques
• Working in a dynamic agency environment

ASSUMPTION: This role is ideal for students studying marketing, communication, or related fields who are passionate about writing and eager to learn SEO and copywriting.

📋 Key Responsibilities

✅ Redacción de textos SEO para páginas web (home, landings, servicios, categorías, etc.)

✅ Optimización de contenidos para buscadores: keywords, entidades, intención de búsqueda

✅ Aprender a estructurar y maquetar textos con foco en experiencia de usuario

✅ Redacción persuasiva orientada a conversión (Copywriting + PNL)

✅ Estrategias de contenido para clientes reales

✅ Análisis de contenido de la competencia

ASSUMPTION: The intern will be expected to manage their time effectively, prioritize tasks, and work independently while also collaborating with the team.

🎯 Required Qualifications

Education: Currently enrolled in studies related to marketing, communication, or a related field

Required Skills:

• Passion for writing and clear communication skills
• Interest in learning SEO and copywriting
• Initiative and curiosity

Preferred Skills:

• Previous writing or marketing experience
• Fluency in Spanish

ASSUMPTION: While previous experience is not required, candidates with some writing or marketing background may have an advantage.

💰 Compensation & Benefits

Salary Range: €300/month (This is an internship with a minimum of 300 hours, not a full-time position)

Benefits:

• Contrato de prácticas (mínimo 300h) mediante convenio con tu escuela/universidad
• Presencial en Barcelona
• Horario de mañanas: Lunes a viernes de 9:00 a 14:00 (flexible)
• Formación real en SEO, Copywriting, persuasión y estrategias de marketing de contenidos
• Aprendizaje en proyectos reales de clientes
• Ambiente dinámico, joven y con buen rollo
• Oportunidad de seguir en la agencia si encajas y destacas

ASSUMPTION: The salary range is provided for the internship period and may not reflect full-time employment compensation.

📌 Applicant Insights

🔍 Company Context

Industry: Marketing Services

Company Size: 2-10 employees (Small, close-knit team with opportunities for growth)

Founded: 1999 (Over 20 years of experience in digital marketing)

Company Description:

• ORBITALIA is a performance-driven SEO and digital marketing agency based in Barcelona
• Specializes in organic growth through SEO, SEM, and content strategies
• Works with agencies, SMBs, and eCommerce brands to improve online visibility and generate sustainable growth

Company Specialties:

• SEO (Local, International, Technical)
• SEM
• Digital Marketing
• WPO (Web Performance Optimization)
• CRO (Conversion Rate Optimization)
• UX (User Experience)
• Marketing Digital
• WordPress
• And eCommerce

Company Website: https://www.orbitalia.com/

ASSUMPTION: ORBITALIA's expertise and experience make it an attractive place for interns to learn and grow in the digital marketing field.

📊 Role Analysis

Career Level: Entry-level (Intern)

Reporting Structure: The intern will report directly to the marketing team and work closely with them on various projects

Work Arrangement: On-site, full-time (30 hours/week) with flexible hours

Growth Opportunities:

• Learning SEO, copywriting, and content marketing strategies
• Working on real client projects
• Potential full-time employment if the intern excels and fits well with the team

ASSUMPTION: This internship offers a unique opportunity for students to gain practical experience in digital marketing and potentially launch their careers.

🌍 Location & Work Environment

Office Type: Modern, collaborative agency environment

Office Location(s): Trafalgar 50, 3º 2ª C, Barcelona, Barcelona 08010, ES

Geographic Context:

• Barcelona is a vibrant, multicultural city with a thriving digital marketing scene
• Close to public transportation and various amenities
• Offers a dynamic work-life balance with numerous cultural and social activities

Work Schedule: Monday to Friday, 9:00 AM to 2:00 PM (with flexibility)

ASSUMPTION: The office location and work schedule provide a convenient and enjoyable work environment for interns.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video call screening
• In-person or virtual interview with the marketing team
• Decision and offer

Key Assessment Areas:

• Writing and communication skills
• Interest in and understanding of SEO and marketing
• Cultural fit and motivation
• Problem-solving and critical thinking

Application Tips:

• Highlight relevant coursework, projects, or previous writing experience
• Demonstrate a clear understanding of SEO and content marketing
• Show enthusiasm for learning and growing in the digital marketing field
• Prepare questions about the role, the team, or the company to ask during the interview

ATS Keywords: Writing, SEO, Content Marketing, Copywriting, User Experience, Persuasion, Communication, Strategic Thinking

ASSUMPTION: ORBITALIA uses Applicant Tracking Systems (ATS) to manage and review applications, so including relevant keywords in the resume can help improve visibility.

🛠️ Tools & Technologies

• SEO tools (e.g., SEMrush, Ahrefs, Google Search Console)
• Content management systems (e.g., WordPress)
• Project management tools (e.g., Asana, Trello)
• Communication and collaboration tools (e.g., Slack, Google Workspace)

ASSUMPTION: The intern will be expected to learn and use various tools and technologies to perform their job effectively.

👔 Cultural Fit Considerations

Company Values:

• Performance-driven
• Collaborative
• Dynamic
• Enthusiastic

Work Style:

• Creative and innovative
• Data-driven and analytical
• Adaptable and flexible
• Team-oriented and collaborative

Self-Assessment Questions:

• Do you thrive in a fast-paced, collaborative environment?
• Are you eager to learn and adapt to new tools and technologies?
• Do you enjoy working with a team to achieve common goals?

ASSUMPTION: ORBITALIA values interns who are eager to learn, adaptable, and able to work well within a team.

⚠️ Potential Challenges

• Managing multiple projects and deadlines
• Adapting to a fast-paced agency environment
• Learning and applying new SEO and marketing concepts
• Working in a competitive and ever-changing digital marketing landscape

ASSUMPTION: While there may be challenges, the internship offers valuable learning opportunities and support to help overcome them.

📈 Similar Roles Comparison

• This role is unique in that it combines writing, SEO, and copywriting skills in an agency setting
• Similar roles may be found in other marketing agencies or in-house marketing teams
• Career progression may include roles such as Junior Copywriter, SEO Specialist, or Content Marketing Manager

ASSUMPTION: This role offers a unique blend of skills and experiences that can set the intern apart in their future career.

📝 Sample Projects

• Writing and optimizing content for a client's website
• Conducting keyword research and on-page optimization
• Analyzing competitor content and developing strategies to improve client rankings

ASSUMPTION: The intern will work on real client projects, gaining practical experience in SEO and content marketing.

❓ Key Questions to Ask During Interview

• What are the most important qualities you're looking for in an intern?
• How does this internship fit into the company's long-term goals?
• What opportunities are there for growth and learning within the agency?
• How does the team support and mentor interns?
• What are the biggest challenges facing the digital marketing industry today?

ASSUMPTION: Asking thoughtful questions demonstrates the intern's interest in and understanding of the role and the company.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume to highlight relevant skills and experiences
• Prepare a cover letter explaining your interest in the role and the company
• Follow up with the hiring manager one week after submitting your application

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.