CORPORAMA - Growth Marketer (H/F) - Alternance

📌 Core Information

🔹 Job Title: Growth Marketer (H/F) - Alternance

🔹 Company: INTESCIA GROUP

🔹 Location: Issy-les-Moulineaux, Île-de-France, France

🔹 Job Type: Intern

🔹 Category: Marketing

🔹 Date Posted: April 24, 2025

🔹 Experience Level: Entry-level (0-2 years)

🔹 Remote Status: On-site

🚀 Job Overview

Key aspects of this role include:

• Contributing to the continuous improvement of marketing performance through innovative growth strategies
• Optimizing conversions and generating business opportunities
• Collaborating with cross-functional teams to implement identified actions
• Analyzing data to extract actionable insights and drive decision-making

ASSUMPTION: This role requires a strong focus on data analysis, experimentation, and collaboration to drive growth and improve marketing performance.

📋 Key Responsibilities

✅ Develop and implement growth strategies to optimize conversions and generate business opportunities

✅ Analyze user behavior and customer journeys to identify optimization levers

✅ Conduct A/B testing on web pages and marketing campaigns

✅ Collaborate with product, marketing, and development teams to implement identified actions

✅ Monitor performance using web analytics tools and adjust actions based on results

✅ Experiment with new approaches to generate leads and support solution adoption

ASSUMPTION: The responsibilities listed above are based on the provided job description and may be subject to change or additional tasks depending on the company's needs.

🎯 Required Qualifications

Education: Student currently enrolled in a relevant degree program (e.g., Marketing, Business, or related fields)

Experience: No professional experience required, but a first experience in marketing digital or growth is a plus

Required Skills:

• Basic knowledge of growth principles and web analytics tools (e.g., Google Analytics)
• Strong analytical and problem-solving skills
• Excellent communication and teamwork skills
• Creativity, results orientation, adaptability, and spirit of innovation

Preferred Skills:

• Experience with A/B testing tools
• Familiarity with marketing automation platforms

ASSUMPTION: While not explicitly stated, having some knowledge of the French language may be beneficial for this role, given the company's location and the job description's language.

💰 Compensation & Benefits

Salary Range: As this is an internship, the salary will be according to the legal barème for apprenticeship contracts in France. The exact amount is not provided, but it typically ranges from €500 to €1,000 per month, depending on the region and the company's policy.

Benefits:

• Meal vouchers (Tickets Restaurants)
• Dynamic and responsabilizing work environment

Working Hours: 09h00 - 17h00, Monday to Friday

ASSUMPTION: The salary range provided is an estimate based on French labor laws and common internship practices in the country. The actual salary may vary depending on the company's specific policy.

📌 Applicant Insights

🔍 Company Context

Industry: INTESCIA GROUP operates in the IT Services and IT Consulting industry, focusing on business intelligence, data-driven marketing, and lead generation solutions.

Company Size: With 501-1,000 employees, INTESCIA GROUP offers a mid-sized company environment, providing opportunities for growth and collaboration while maintaining a relatively flat organizational structure.

Founded: In 2013, INTESCIA GROUP was established with the mission to turn business opportunities into revenue for its clients by leveraging data and technology.

Company Description:

• INTESCIA GROUP specializes in commercial intelligence, B2B prospecting, and market monitoring to help businesses optimize their sales and commercial efficiency.
• The company offers a range of solutions, including commercial intelligence, B2B prospecting, market monitoring, opportunity detection, and knowledge of territories, analysis of company solvency, and business development.
• INTESCIA GROUP supports operational departments in their business development by providing them with the best of tech at the service of their performance.

Company Specialties:

• Marketing
• Data
• Lead generation
• Information commerciale
• Marchés publics
• Opportunités d'affaires
• Business development
• Business intelligence
• Performance commerciale
• Immobilier
• Construction
• BtoB
• BtoG
• Intelligence Artificielle
• Services à l'entreprise
• Logiciel
• And Saas

Company Website: http://www.intescia-group.com

ASSUMPTION: The company description and specialties provided are based on the information available on INTESCIA GROUP's LinkedIn profile and may not cover all aspects of the company's activities.

📊 Role Analysis

Career Level: This role is an entry-level position, ideal for students seeking to gain practical experience in growth marketing and data analysis.

Reporting Structure: As an intern, the successful candidate will report directly to the marketing or growth team and collaborate with cross-functional teams, including product, marketing, and development.

Work Arrangement: This is an on-site position, with the possibility of remote work depending on the company's policies and the candidate's needs.

Growth Opportunities:

• Gaining practical experience in growth marketing and data analysis
• Developing professional skills and building a network within the industry
• Potential full-time employment opportunities after the internship, depending on performance and the company's needs

ASSUMPTION: While not explicitly stated, the company may offer growth opportunities for exceptional interns, such as full-time positions or promotions within the marketing or growth team.

🌍 Location & Work Environment

Office Type: INTESCIA GROUP's headquarters is located in Issy-les-Moulineaux, Île-de-France, France, offering a modern and dynamic work environment.

Office Location(s): 8 rue Rouget de Lisle, Issy-les-Moulineaux, Île-de-France, France

Geographic Context:

• Issy-les-Moulineaux is a suburb of Paris, located in the western part of the Île-de-France region.
• The area is well-connected by public transportation, with easy access to the capital and other nearby cities.
• The region offers a mix of urban and suburban living, with numerous cultural attractions, restaurants, and shopping options nearby.

Work Schedule: The work schedule is from 09h00 to 17h00, Monday to Friday, with a one-hour lunch break. The exact schedule may be subject to change depending on the company's policies and the intern's needs.

ASSUMPTION: The work environment and schedule may be subject to change depending on the company's policies and the intern's specific needs. It is recommended to confirm these details during the interview process.

💼 Interview & Application Insights

Typical Process:

• Online application submission through the provided link
• Phone or video screening to assess communication skills and cultural fit
• On-site or virtual interview with the marketing or growth team to discuss the role, responsibilities, and expectations
• Background check and reference verification (if applicable)
• Job offer and onboarding for successful candidates

Key Assessment Areas:

• Data analysis and problem-solving skills
• Creativity and innovation in approaching growth marketing challenges
• Communication and teamwork skills
• Adaptability and results orientation

Application Tips:

• Tailor your resume and cover letter to highlight your relevant skills and experiences for this specific role
• Demonstrate your understanding of growth marketing principles and data analysis in your application materials
• Showcase your creativity and problem-solving skills through relevant projects or examples
• Prepare thoughtful questions to ask during the interview, demonstrating your interest in the role and the company

ATS Keywords: Growth Marketing, Data Analysis, A/B Testing, Team Collaboration, Creativity, Results Orientation, Adaptability, Innovation, Marketing Digital, Lead Generation, Business Intelligence, Conversion Optimization

ASSUMPTION: The interview process and assessment areas may vary depending on the company's specific needs and the candidate's background. It is recommended to research the company and the role thoroughly to prepare for the interview.

🛠️ Tools & Technologies

• Google Analytics
• A/B testing tools (e.g., Optimizely, VWO, or Google Optimize)
• Marketing automation platforms (e.g., HubSpot, Marketo, or Pardot)
• Data visualization tools (e.g., Tableau, Power BI, or Google Data Studio)

ASSUMPTION: The tools and technologies listed above are based on common industry practices and may not represent the company's specific tech stack. It is recommended to inquire about the tools used by the company during the interview process.

👔 Cultural Fit Considerations

Company Values:

• Data-driven decision-making
• Innovation and continuous improvement
• Collaboration and teamwork
• Customer focus and results orientation

Work Style:

• Dynamic and fast-paced environment
• Strong focus on data analysis and experimentation
• Cross-functional collaboration and teamwork
• Results-driven and action-oriented culture

Self-Assessment Questions:

• How do you approach data analysis and extracting insights from data to drive decision-making?
• Can you describe a time when you had to collaborate with cross-functional teams to achieve a common goal?
• How do you stay organized and manage your time effectively in a dynamic and fast-paced work environment?

ASSUMPTION: The company values and work style provided are based on common industry practices and may not represent the company's specific culture. It is recommended to research the company's culture and values thoroughly during the application process.

⚠️ Potential Challenges

• Working in a fast-paced and dynamic environment may require strong adaptability and time management skills
• The role may involve working with large datasets and complex analytics tools, which can be challenging for those without prior experience
• Collaborating with cross-functional teams may require strong communication and teamwork skills to ensure effective coordination and cooperation
• The role may involve working with tight deadlines and high expectations, which can be stressful for some individuals

ASSUMPTION: The potential challenges listed above are based on common industry practices and may not represent the company's specific work environment. It is recommended to research the company's work culture and expectations thoroughly during the application process.

📈 Similar Roles Comparison

• Compared to other growth marketing roles, this position places a stronger emphasis on data analysis and experimentation
• This role is focused on driving growth and optimizing conversions, while similar roles may have a broader scope, including brand awareness and customer acquisition
• As an intern, the successful candidate will have the opportunity to gain practical experience and develop their skills in a supportive and collaborative work environment

ASSUMPTION: The role comparisons provided are based on common industry practices and may not represent the company's specific needs or expectations. It is recommended to research the company and the role thoroughly to understand the unique aspects of this opportunity.

📝 Sample Projects

• Conducting A/B tests on the company's website to optimize conversion rates
• Analyzing customer data to identify trends and patterns, and developing targeted marketing campaigns to capitalize on these insights
• Collaborating with the product team to develop and implement new features or improvements based on user behavior and feedback

ASSUMPTION: The sample projects listed above are based on common industry practices and may not represent the company's specific needs or expectations. It is recommended to inquire about the company's current projects and priorities during the interview process.

❓ Key Questions to Ask During Interview

• Can you describe a typical day or week in this role?
• How does the marketing or growth team collaborate with other departments within the company?
• What are the most important priorities for this role in the first 30, 60, and 90 days?
• How does the company support the professional development and growth of its interns?
• What are the key performance indicators (KPIs) used to measure success in this role?

ASSUMPTION: The key questions to ask during the interview are based on common industry practices and may not represent the company's specific needs or expectations. It is recommended to tailor the questions to the company and the role to demonstrate your interest and preparation.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through the provided link
• Tailor your resume and cover letter to highlight your relevant skills and experiences for this specific role
• Prepare for the interview by researching the company, the role, and the industry, and practicing your responses to common interview questions
• Follow up with the company after submitting your application to express your interest and reiterate your qualifications
• If selected for an interview, be prepared to discuss your relevant experiences, skills, and career goals, and ask thoughtful questions to demonstrate your engagement and enthusiasm for the opportunity

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.