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Creative Director, Art

Synchrony Group
Full-time
On-site
West Chester, Pennsylvania, United States
🎨 Brand & Creative Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: Creative Director, Art

πŸ”Ή Company: Synchrony Group

πŸ”Ή Location: West Chester, Pennsylvania, United States

πŸ”Ή Job Type: Full-time

πŸ”Ή Category: Advertising Services

πŸ”Ή Date Posted: 2025-07-14

πŸ”Ή Experience Level: 10+ years

πŸ”Ή Remote Status: Primarily Remote (Occasional travel)

πŸš€ Job Overview

Key aspects of this role include:

  • Leading the strategic direction of pharmaceutical marketing initiatives
  • Conceptualizing and designing innovative brand experiences
  • Managing and mentoring cross-functional creative teams
  • Fostering strong client relationships and translating complex scientific information

ASSUMPTION: This role requires a high level of creativity, strategic thinking, and leadership to drive brand success in the pharmaceutical industry.

πŸ“‹ Key Responsibilities

βœ… Collaborate with internal teams and clients to develop and execute cutting-edge pharmaceutical marketing initiatives

βœ… Lead the strategic direction of campaigns, guiding the conceptualization and design processes

βœ… Assemble and mentor cross-functional teams to deliver compelling, results-oriented visual storytelling

βœ… Foster strong client relationships and translate complex scientific information into creative concepts

βœ… Ensure adherence to regulatory requirements and work closely with medical review teams

ASSUMPTION: This role involves a mix of strategic leadership, creative direction, and hands-on project work, requiring strong organizational skills and the ability to multitask.

🎯 Required Qualifications

Education: Bachelor's degree

Experience: Minimum of 10 years' creative art/design experience with progressively increasing responsibilities at a pharmaceutical advertising agency

Required Skills:

  • Proven history of leading creative campaigns and activities as advertising agency of record
  • Strong creative design, conceptual, and visual storytelling skills
  • In-depth knowledge of Adobe Creative Cloud and other design software
  • Excellent analytical thinking, planning, prioritization, and execution skills
  • Strong verbal and written communication skills

Preferred Skills:

  • Familiarity with video, motion graphics, and marketing tactics across print and digital channels

ASSUMPTION: Candidates with a strong portfolio demonstrating their creative vision and leadership in pharmaceutical advertising will be highly competitive for this role.

πŸ’° Compensation & Benefits

Salary Range: $150,000 - $180,000 (Based on industry standards for a senior creative role in the pharmaceutical advertising industry)

Benefits:

  • Competitive salaries
  • Generous paid time off
  • Excellent health insurance
  • Family leave
  • 401(k) plan with employer matching

Working Hours: Full-time (40 hours/week) with occasional nontraditional hours as client needs require

ASSUMPTION: The salary range is estimated based on industry standards for a senior creative role in the pharmaceutical advertising industry. Actual compensation may vary based on experience and performance.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Advertising Services, specifically focused on medical communications and marketing communications

Company Size: 51-200 employees (Mid-sized company offering opportunities for growth and collaboration)

Founded: 2007 (Established company with a history of success in the industry)

Company Description:

  • Independently owned network of companies specializing in medical communications and marketing communications
  • Focuses on strategic planning, development, and execution of best-in-class programs to address medical needs, maximize strategic objectives, and improve patient outcomes
  • Committed to providing the highest quality products and services, fostering a culture of creativity and collaboration, and creating opportunities for team members

Company Specialties:

  • Scientific communications
  • Marketing communications
  • Strategic communications planning
  • Medical writing
  • Creative thinking
  • Content development
  • Efficient execution
  • Expert engagement
  • Medical education
  • Training
  • Strategic consulting
  • Publications support

Company Website: https://synchronygroup.com

ASSUMPTION: Synchrony Group's focus on medical communications and marketing communications offers candidates the opportunity to work on impactful projects that improve patient outcomes.

πŸ“Š Role Analysis

Career Level: Senior-level role with significant leadership and strategic responsibilities

Reporting Structure: This role reports directly to senior leadership and is responsible for leading and developing creative staff

Work Arrangement: Primarily remote position with occasional travel for live client or internal team meetings

Growth Opportunities:

  • Mentoring and developing creative staff
  • Assisting senior leadership with corporate strategies and cross-selling initiatives
  • Potential for career progression within the company's network of companies

ASSUMPTION: This role offers significant growth opportunities for creative professionals looking to advance their careers in the pharmaceutical advertising industry.

🌍 Location & Work Environment

Office Type: Primarily remote, with an office location in West Chester, Pennsylvania

Office Location(s): 2 W Market St, West Chester, Pennsylvania 19382, US

Geographic Context:

  • West Chester is a suburban area located approximately 20 miles west of Philadelphia
  • The region offers a mix of urban and rural environments, with easy access to cultural attractions, outdoor recreation, and historical sites
  • West Chester is home to a vibrant arts scene, with numerous galleries, theaters, and music venues

Work Schedule: Full-time (40 hours/week) with occasional nontraditional hours as client needs require

ASSUMPTION: The primarily remote work arrangement offers candidates the flexibility to balance their personal and professional lives while still having access to the resources and support of a mid-sized company.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Initial phone or video screen to assess cultural fit and basic qualifications
  • Portfolio review and creative challenge to evaluate design skills and strategic thinking
  • Final interview with senior leadership to discuss career goals, leadership style, and fit within the company's culture

Key Assessment Areas:

  • Creative problem-solving skills
  • Strategic thinking and leadership abilities
  • Communication and presentation skills
  • Adaptability and ability to work in a fast-paced environment

Application Tips:

  • Tailor your resume and portfolio to highlight your experience and skills relevant to this role
  • Prepare a cover letter that demonstrates your understanding of the pharmaceutical advertising industry and your fit for this role
  • Be ready to discuss your creative process, design choices, and how you approach challenges in your portfolio

ATS Keywords: Adobe Creative Cloud, Pharmaceutical Marketing, Creative Direction, Brand Strategy, Team Leadership, Project Management, Regulatory Compliance

ASSUMPTION: The interview process for this role is designed to assess both creative skills and cultural fit, with a focus on strategic thinking and leadership abilities.

πŸ› οΈ Tools & Technologies

  • Adobe Creative Cloud (Photoshop, Illustrator, InDesign, After Effects)
  • Figma or Sketch
  • Microsoft Office Suite
  • Interactive programming tools (as needed)

ASSUMPTION: Proficiency in Adobe Creative Cloud and other design software is essential for this role, while familiarity with interactive programming tools may be beneficial for certain projects.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Informed: Staying current with industry trends and regulatory requirements
  • In Touch: Building strong relationships with clients, partners, and team members
  • In Sync: Collaborating effectively across teams and disciplines

Work Style:

  • Creative and innovative
  • Strategic and forward-thinking
  • Collaborative and team-oriented
  • Adaptable and responsive to change

Self-Assessment Questions:

  • How do you stay informed about industry trends and regulatory requirements in the pharmaceutical advertising industry?
  • Can you provide an example of a time when you built a strong relationship with a client or partner, and how did you ensure that relationship remained strong over time?
  • Describe your preferred work style, and how do you adapt to different team dynamics and project requirements?

ASSUMPTION: Candidates who align with Synchrony Group's values and work style will be well-suited to this role and the company's culture.

⚠️ Potential Challenges

  • Managing multiple projects and deadlines simultaneously
  • Balancing creative vision with regulatory compliance and client feedback
  • Adapting to a primarily remote work environment and maintaining strong communication with team members and clients
  • Keeping up with industry trends and regulatory changes in the pharmaceutical advertising industry

ASSUMPTION: These challenges require strong organizational skills, adaptability, and a commitment to staying informed about industry trends and regulatory requirements.

πŸ“ˆ Similar Roles Comparison

  • This role differs from other creative director positions in the pharmaceutical advertising industry in its focus on medical communications and marketing communications, requiring a strong understanding of therapeutic areas and target audiences
  • Industry-specific context: The pharmaceutical advertising industry is highly regulated, requiring creative professionals to have a strong understanding of FDA and OPDP requirements
  • Career path comparison: This role offers opportunities for career progression within the company's network of companies, with potential for advancement to senior leadership positions

ASSUMPTION: Candidates with experience in pharmaceutical advertising or a related field will be well-positioned to succeed in this role and take advantage of its growth opportunities.

πŸ“ Sample Projects

  • Developing a comprehensive brand strategy and visual identity for a newly launched pharmaceutical product
  • Creating a series of targeted advertising campaigns to raise awareness of a disease state and its treatment options
  • Designing and implementing a patient education program to improve medication adherence and health outcomes

ASSUMPTION: These sample projects demonstrate the range of creative and strategic challenges faced by the creative director, art, and the need for strong leadership and collaboration skills.

❓ Key Questions to Ask During Interview

  • Can you describe the company's approach to staying informed about industry trends and regulatory requirements, and how does this role contribute to that effort?
  • How does the company support the professional development and growth of its creative staff, and what opportunities exist for mentoring and skill-building?
  • Can you provide an example of a successful creative campaign developed by the company, and what factors contributed to its success?
  • How does the company balance the need for regulatory compliance with the desire to create innovative and impactful creative work?
  • What is the company's approach to work-life balance, and how does this role fit into that philosophy?

ASSUMPTION: These questions are designed to assess the company's commitment to professional development, creative innovation, and work-life balance, as well as the candidate's fit within the company's culture.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Tailor your resume and portfolio to highlight your experience and skills relevant to this role
  • Prepare a cover letter that demonstrates your understanding of the pharmaceutical advertising industry and your fit for this role
  • Be ready to discuss your creative process, design choices, and how you approach challenges in your portfolio
  • Follow up with the hiring manager one week after submission to express your continued interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.