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Creative Director, Campaign & Corporate

Abbott Laboratories
Full-time
On-site
Illinois, United States
🎨 Brand & Creative Marketing
πŸ“Œ Core Information πŸ”Ή Job Title: Creative Director, Campaign & Corporate πŸ”Ή Company: Abbott Laboratories πŸ”Ή Location: Abbott Park, Illinois πŸ”Ή Job Type: Full-Time πŸ”Ή Category: Healthcare πŸ”Ή Date Posted: July 2, 2025 πŸš€ Job Overview Key aspects of this role include: - Developing innovative 360 concepts across video, digital, social, and print in line with campaign needs. - Fostering and developing junior members of the team, mentoring, and leading by example. - Responsible for creative concepts, pre-production shoot briefs, on-set art direction, and execution of all assets. - Participating in creative briefings and partnering closely with marketing to understand 360 campaign needs. - Ensuring the level of excellence in all creative work designed and executed, maintaining brand strategy, identity, and consistency. - Collaborating with cross-functional teams in Global Marketing, Corporate Communications, and Internal/External Affairs. - Managing multiple projects, adapting to changing priorities, and possessing strong leadership skills. - Proactively tracking trends in culture, design, user experience, and social media. ASSUMPTION: This role requires a highly creative and strategic individual with strong executional skills, comfortable taking design projects from creative brief to completion, and able to provide new ideas while working within the brand’s aesthetics and guidelines. The ideal candidate will have experience working with cross-disciplinary teams to concept and create. πŸ“‹ Key Responsibilities βœ… Develop innovative 360 concepts across video, digital, social, and print in line with campaign needs. βœ… Foster and develop junior members of the team, mentoring and leading by example. βœ… Responsible for creative concepts, pre-production shoot briefs, on-set art direction, and execution of all assets. βœ… Participate in creative briefings and partner closely with marketing to understand 360 campaign needs. βœ… Ensure the level of excellence in all creative work designed and executed, maintaining brand strategy, identity, and consistency. βœ… Collaborate with cross-functional teams in Global Marketing, Corporate Communications, and Internal/External Affairs. βœ… Manage multiple projects, adapt to changing priorities, and possess strong leadership skills. βœ… Proactively track trends in culture, design, user experience, and social media. ASSUMPTION: The responsibilities listed above are derived from the provided job description and may not cover all aspects of the role. Some responsibilities may have been rephrased or combined for clarity and conciseness. 🎯 Required Qualifications Education: Bachelor's degree in Design, Fine Arts, or a related field. Experience: - 12+ years of creative experience, preferably a mix of agency, creative studio experience, and leading in-house teams at notable brands. - Experience working on seasonal and social media campaigns; examples of co-creating with creators, influencers, and/or public figures. - A deep understanding of FB, Instagram, YouTube, Snap, Pinterest, TikTok, as well as social best practices. Required Skills: - Passion for culture and technology. - Excellent management skills, inspiring creative teams with a strong vision and empowering individuals to achieve their best work. - Experience collaborating closely with Integrated Marketing, Growth Marketing, and Social Media Marketing teams. - A strong design process and experience working toward solutions. - Flexible and dependable. - Incredible organization, communication, prioritization, and decision-making skills. - Empathy for the customer, and empathy for individuals on the creative team. - Must have a strong portfolio that exemplifies a broad range of concept development and execution for both digital and print. Preferred Skills: - Experience in video concepting and execution. - Experience in web, advertising, and typography. - An in-depth understanding of HTML, Photoshop, Illustrator, Flash, and After Effects. - Proficient in Adobe Creative Suite including AE and Premiere, Sketch, Keynote. ASSUMPTION: The required and preferred qualifications listed above are based on the provided job description. Some qualifications may have been rephrased or combined for clarity and conciseness. The ideal candidate will possess a strong blend of creative, strategic, and leadership skills, with a proven track record in developing and managing creative teams. πŸ’° Compensation & Benefits Salary Range: $147,300 - $294,700 per year Benefits: - Comprehensive medical, dental, and vision coverage - Retirement savings plan with company match - Tuition assistance program - Employee stock purchase plan - Generous paid time off and holidays - On-site fitness centers and wellness programs - Employee discounts on Abbott products and services Working Hours: 40 hours per week ASSUMPTION: The salary range provided is based on the job description. However, the actual salary may vary depending on factors such as the candidate's experience, skills, and the company's internal compensation structure. The benefits listed above are based on typical benefits packages offered by companies of this size in the healthcare industry. The actual benefits package may vary. πŸ“Œ Applicant Insights πŸ” Company Context Industry: Healthcare Company Size: 10,001+ employees Founded: 1888 (as Abbott and Company) Company Description: Abbott is a global healthcare leader that helps people live more fully at all stages of life. Our portfolio of life-changing technologies spans the spectrum of healthcare, with leading businesses and products in diagnostics, medical devices, nutritional and branded generic medicines. Our 114,000 colleagues serve people in more than 160 countries. Company Specialties: - Nutrition - Diagnostics - Medical Devices - Branded Generic Pharmaceuticals Company Website: https://www.abbott.com ASSUMPTION: Abbott is a well-established and reputable company in the healthcare industry, with a strong global presence and a commitment to improving lives through innovative technologies and products. πŸ“Š Role Analysis Career Level: Senior-level position, requiring significant experience in creative direction and campaign management. Reporting Structure: Reports to the Sr. Director, Creative & Brand Expression. Work Arrangement: On-site, full-time position. Growth Opportunities: - Lead and grow a team of talented creatives. - Contribute to the development and implementation of Abbott's brand strategy. - Collaborate with cross-functional teams to drive innovative campaigns and content. - Potential to advance to a leadership role within the creative department or expand into other areas of the business. ASSUMPTION: This role offers significant growth opportunities for the right candidate, with the potential to make a substantial impact on Abbott's brand and overall business success. 🌍 Location & Work Environment Office Type: On-site, corporate headquarters Office Location(s): Abbott Park, Illinois Geographic Context: - Abbott Park is a suburb of Chicago, Illinois. - The area offers a mix of urban and suburban living, with easy access to downtown Chicago. - The region is known for its diverse cultural attractions, sports teams, and outdoor recreation opportunities. Work Schedule: Standard full-time work schedule, with potential flexibility for remote work or hybrid arrangements. ASSUMPTION: Abbott's on-site work environment provides a collaborative and dynamic setting for employees, with ample opportunities for professional growth and development. The company's location in the Chicago metropolitan area offers a wide range of cultural, recreational, and entertainment options for employees and their families. πŸ’Ό Interview & Application Insights Typical Process: 1. Online application submission 2. Phone or video screening 3. In-person or virtual interview with the hiring manager 4. Final interview with additional stakeholders 5. Background check and reference check 6. Job offer and onboarding Key Assessment Areas: - Creative portfolio and case studies - Problem-solving skills and strategic thinking - Leadership and management style - Cultural fit and alignment with Abbott's values - Knowledge of the healthcare industry and Abbott's products Application Tips: - Tailor your resume and cover letter to highlight relevant skills and experiences for this role. - Showcase your creative portfolio and provide specific examples of your work that demonstrate your ability to develop and execute innovative campaigns. - Prepare for behavioral interview questions that focus on your leadership, problem-solving, and creative thinking skills. - Research Abbott's company culture, values, and recent campaigns to demonstrate your understanding of the organization and your fit for the role. ATS Keywords: Creative Direction, Campaign Development, Team Leadership, Cross-Functional Collaboration, Social Media Strategy, Video Production, Digital Marketing, Print Design, Brand Strategy, Mentorship, Project Management, Trend Analysis, Communication, Adobe Creative Suite, User Experience Design, Animation ASSUMPTION: The interview process for this role will likely focus on assessing the candidate's creative skills, strategic thinking, and leadership potential, as well as their cultural fit with Abbott's organization. Applicants should be prepared to discuss their portfolio, case studies, and relevant work experiences in detail. πŸ›  Cultural Fit Considerations Company Values: - Integrity - Quality - Responsibility - Respect - Innovation - Stewardship - Teamwork Work Style: - Collaborative and team-oriented - Results-driven and focused on delivering high-quality work - Adaptable and responsive to changing priorities and market demands - Committed to continuous learning and professional development - Strong communication and interpersonal skills Self-Assessment Questions: 1. How do your personal values align with Abbott's company values? 2. Can you provide an example of a time when you had to adapt to a significant change in priorities or project scope? How did you handle it, and what was the outcome? 3. Describe your approach to mentoring and developing junior team members. Can you share a specific example of a successful mentoring experience? ASSUMPTION: Abbott places a strong emphasis on cultural fit and values alignment in their hiring process. Candidates should be prepared to discuss their personal values, work style, and how they have demonstrated these qualities in previous roles. ⚠️ Potential Challenges - Managing multiple projects and deadlines in a fast-paced, dynamic work environment. - Balancing creative vision with brand guidelines and stakeholder expectations. - Collaborating effectively with cross-functional teams and external partners. - Adapting to changing market trends and consumer behaviors in the healthcare industry. - Maintaining work-life balance in a demanding role. ASSUMPTION: The Creative Director, Campaign & Corporate role at Abbott presents both exciting opportunities and potential challenges. Candidates should be prepared to navigate a complex and evolving work environment, balancing creative innovation with strategic execution and effective collaboration. πŸ“ˆ Similar Roles Comparison - Creative Director, Advertising Agency: This role focuses more on external client campaigns and may have less involvement in internal brand strategy and corporate communications. It may also require more frequent pitching and new business development. - Creative Director, In-House Agency: This role is similar to Abbott's, focusing on internal campaigns and brand management. However, it may have less exposure to external clients and market trends. - Creative Director, Broadcast/Media Production: This role focuses on video and audio production for broadcast, film, or streaming platforms. It may have less involvement in print, digital, and social media campaigns. ASSUMPTION: Each of these roles shares some similarities with Abbott's Creative Director, Campaign & Corporate position, but also has distinct differences in focus, scope, and required skills. Candidates should consider their career goals, industry preferences, and personal strengths when comparing these roles. πŸ“ Sample Projects 1. Developing a comprehensive brand guidelines document for Abbott's corporate identity. 2. Conceptualizing and executing a social media campaign to raise awareness about a new Abbott product. 3. Leading a team to create a series of print advertisements for Abbott's medical device division. 4. Collaborating with Abbott's corporate communications team to design and produce a company-wide internal newsletter. ASSUMPTION: These sample projects are intended to illustrate the range of responsibilities and initiatives that the Creative Director, Campaign & Corporate role at Abbott may involve. The actual projects and campaigns will depend on the organization's current priorities, market demands, and the candidate's unique skills and experiences. ❓ Key Questions to Ask During Interview 1. Can you describe the current state of Abbott's brand and how this role will contribute to its evolution? 2. How does Abbott support the professional development and growth of its creative team members? 3. Can you provide an example of a recent campaign that the creative team has worked on, and how it aligned with Abbott's overall business objectives? 4. How does Abbott measure the success of its creative campaigns, and how does this role contribute to those metrics? 5. What are the most significant challenges facing the creative team in the coming year, and how can this role help address them? ASSUMPTION: These interview questions are designed to help candidates better understand the role's context, Abbott's creative team dynamics, and the organization's priorities for the position. Applicants should be prepared to ask thoughtful, insightful questions that demonstrate their interest in the role and commitment to Abbott's success. πŸ“ Next Steps for Applicants To apply for this position: 1. Submit your application through the provided link: https://www.jobs.abbott/us/en/job/31123200/Creative-Director-Campaign-Corporate 2. Tailor your resume and cover letter to highlight your relevant skills and experiences for this role. 3. Prepare a portfolio showcasing your creative work, with a focus on campaign development, brand strategy, and leadership examples. 4. Practice common interview questions and develop responses that highlight your qualifications and fit for the role. 5. Follow up with the hiring manager one week after submitting your application to express your continued interest in the position. ⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.