π Core Information
πΉ Job Title: Creative Director, Campaign & Corporate
πΉ Company: Abbott
πΉ Location: United States - Illinois - Abbott Park
πΉ Job Type: Full-Time
πΉ Category: Marketing & Creative
πΉ Date Posted: July 2, 2025
πΉ Experience Level: 10+ years
πΉ Remote Status: On-site
π Job Overview
Key aspects of this role include:
- Leading 360 campaign program design across video, digital, social, experiential, and print
- Concepting and executing creative campaigns from brief to final execution
- Mentoring and managing a team of creatives
- Collaborating with cross-functional teams in Global Marketing, Corporate Communications, and Internal/External Affairs
- Staying current with cultural trends, design, user experience, and social media best practices
ASSUMPTION: This role requires a high level of creativity, strategic thinking, and strong leadership skills to drive innovative campaigns and foster brand love.
π Key Responsibilities
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Develop innovative 360 concepts across video, digital, social, and print in line with campaign needs
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Foster and develop junior members of the team, acting as a mentor and leading by example
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Oversee creative projects from concept to final execution, ensuring excellence in all creative work
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Participate in creative briefings and partner closely with marketing to understand 360 campaign needs
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Collaborate with cross-functional teams in Global Marketing, Corporate Communications, and Internal/External Affairs
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Maintain brand strategy, identity, and consistency across all creative work
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Take a hands-on approach to creating and leading the team, while also guiding and challenging team members
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Communicate with partners, agencies, and internal teams with clarity and vision
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Partner with leaders across the company to ensure the brandβs creative vision aligns with broader company vision and initiatives
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Recruit, mentor, and grow best-in-class creatives to join the team
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Foster a respectful and collaborative environment
ASSUMPION: This role requires a strong understanding of the creative process, from concept to final execution, and the ability to lead and inspire a team to deliver high-quality campaigns.
π― Required Qualifications
Education: Bachelor's degree in Design, Fine Arts, or a related field
Experience: 12+ years of creative experience, preferably with a mix of agency and in-house roles
Required Skills:
- Proven experience in leading creative teams and developing 360 campaigns
- Strong proficiency in Adobe Creative Suite, including AE and Premiere, Sketch, and Keynote
- Excellent written and verbal communication skills, with strong presentation skills
- Ability to personally organize and set priorities
- Empathy for customers and team members
- Strong portfolio showcasing a range of concept development and execution for both digital and print
Preferred Skills:
- Experience in video concepting and execution
- Knowledge of experience design, technology, and usability
- Animation and video production skills
ASSUMPTION: Candidates should have a strong background in creative leadership, campaign development, and cross-functional collaboration, with a portfolio that demonstrates their ability to deliver high-quality creative work.
π° Compensation & Benefits
Salary Range: $147,300 - $294,700 per year
Benefits:
- Health, dental, and vision insurance
- Retirement savings plan with company match
- Tuition assistance program
- Employee discount programs
- Paid time off and holidays
Working Hours: Standard, 40 hours per week
ASSUMPTION: The salary range provided is based on Abbott's job posting. However, industry standards for a Creative Director role in the United States typically range from $120,000 to $200,000 per year, depending on experience and location.
π Applicant Insights
π Company Context
Industry: Healthcare, specifically focused on medical devices, diagnostics, nutritionals, and branded generic medicines
Company Size: 10,001+ employees, with a global presence in over 160 countries
Founded: 1888, with a rich history and established reputation in the healthcare industry
Company Description:
- Abbott is a global healthcare leader dedicated to helping people live more fully at all stages of life
- The company's portfolio spans diagnostics, medical devices, nutritionals, and branded generic medicines
- Abbott's 114,000 colleagues serve people in more than 160 countries
Company Specialties:
- Nutrition
- Diagnostics
- Medical Devices
- and Branded Generic Pharmaceuticals
Company Website: www.abbott.com
ASSUMPTION: Abbott's extensive experience and global reach provide a stable and well-resourced environment for employees to grow and succeed.
π Role Analysis
Career Level: Senior-level role, with significant leadership responsibilities and strategic decision-making
Reporting Structure: Reports to the Sr. Director, Creative & Brand Expression, and leads a team of creatives
Work Arrangement: On-site, with occasional travel (10% of the time)
Growth Opportunities:
- Potential to grow into a more senior leadership role within the creative department or broader marketing organization
- Opportunities to work on diverse campaigns and projects, fostering continuous learning and skill development
- Ability to mentor and develop junior team members, contributing to the overall growth of the creative team
ASSUMPTION: This role offers significant growth potential for the right candidate, with opportunities to expand their leadership skills and make a substantial impact on the company's creative output.
π Location & Work Environment
Office Type: Corporate headquarters with a modern, collaborative workspace
Office Location(s): Abbott Park, Illinois
Geographic Context:
- Abbott Park is a suburb of Chicago, offering a mix of urban and suburban amenities
- The area is known for its strong healthcare industry presence and high-quality of life
- Chicago provides easy access to cultural attractions, entertainment, and international travel
Work Schedule: Standard, 40 hours per week, with flexible hours as needed to meet project deadlines
ASSUMPTION: The Abbott Park location offers a convenient and comfortable work environment, with easy access to Chicago's cultural and entertainment offerings.
πΌ Interview & Application Insights
Typical Process:
- Online application and resume submission
- Phone or video screen with the hiring manager
- In-person or virtual interview with the creative team and other stakeholders
- Final interview with the Sr. Director, Creative & Brand Expression
- Background check and offer
Key Assessment Areas:
- Creativity and strategic thinking
- Leadership and team management skills
- Communication and presentation skills
- Portfolio review and discussion of past campaigns
- Cultural fit and alignment with Abbott's values
Application Tips:
- Tailor your resume and cover letter to highlight relevant experience and skills for this role
- Prepare a strong portfolio showcasing your creative process, concept development, and final executions
- Be ready to discuss your creative approach, inspiration, and the results of your past campaigns
- Research Abbott's brand, values, and recent campaigns to demonstrate your understanding of the company and its creative direction
ATS Keywords: Creative Director, Campaign Development, Brand Management, Team Leadership, Adobe Creative Suite, Video Production, Digital Marketing
ASSUMPTION: Abbott's hiring process is designed to assess candidates' creative skills, leadership potential, and cultural fit, with a focus on finding the best fit for both the candidate and the organization.
π οΈ Tools & Technologies
- Adobe Creative Suite (Photoshop, Illustrator, After Effects, Premiere Pro)
- Sketch
- Keynote
- Microsoft Office Suite
- Project management tools (e.g., Asana, JIRA, Trello)
ASSUMPTION: Familiarity with industry-standard creative tools and project management software is essential for success in this role.
π Cultural Fit Considerations
Company Values:
- Integrity
- Quality
- Responsibility
- Excellence
- Stewardship
- Caring
Work Style:
- Collaborative and team-oriented
- Innovative and forward-thinking
- Results-driven and accountable
- Adaptable and responsive to change
- Customer-focused and empathetic
Self-Assessment Questions:
- How do your personal values align with Abbott's core values?
- Can you provide an example of a time when you successfully led a team through a significant change or challenge?
- How do you approach mentoring and developing junior team members to help them grow both personally and professionally?
ASSUMPTION: Candidates should be able to demonstrate a strong fit with Abbott's values and work style, with a clear understanding of the company's mission and culture.
β οΈ Potential Challenges
- Managing multiple projects and deadlines simultaneously
- Balancing creative vision with practical constraints, such as budget and timeline
- Collaborating effectively with cross-functional teams and stakeholders
- Adapting to changes in project scope, priorities, or resources
- Working in a fast-paced, dynamic environment with tight deadlines
ASSUMPTION: This role requires strong project management skills, adaptability, and the ability to thrive in a fast-paced, dynamic environment.
π Similar Roles Comparison
- Compared to other creative director roles, this position places a stronger emphasis on campaign development and cross-functional collaboration
- Abbott's global presence and extensive product portfolio offer a broader range of projects and opportunities compared to smaller organizations
- This role may have more direct involvement in day-to-day creative execution compared to more strategic, oversight-focused roles in larger agencies or corporations
ASSUMPTION: Candidates should consider the unique aspects of this role and weigh them against their personal preferences and career goals when evaluating this opportunity.
π Sample Projects
- Developing a comprehensive 360 campaign for a new product launch, including video, digital, social, experiential, and print components
- Concepting and executing a rebranding effort for an established product, updating its visual identity and ensuring consistent application across all touchpoints
- Creating a series of engaging social media content to raise brand awareness and drive user-generated content
ASSUMPTION: These sample projects illustrate the diverse range of creative challenges and opportunities that this role may present, from campaign development to brand management and social media strategy.
β Key Questions to Ask During Interview
- Can you describe the creative team's structure and how this role fits within it?
- How does the creative department collaborate with other marketing teams and stakeholders?
- What are the most significant challenges facing the creative team in the coming year, and how can this role help address them?
- How does Abbott support the professional development and growth of its creative team members?
- What are the key priorities for this role in the first 90 days?
ASSUMPTION: Asking thoughtful, insightful questions demonstrates your interest in the role and helps you better understand the creative team's dynamics and priorities.
π Next Steps for Applicants
To apply for this position:
- Submit your application through the provided link
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role
- Prepare a strong portfolio showcasing your creative process, concept development, and final executions
- Be ready to discuss your creative approach, inspiration, and the results of your past campaigns
- Research Abbott's brand, values, and recent campaigns to demonstrate your understanding of the company and its creative direction
- Follow up with the hiring manager one week after submitting your application to inquire about the status of your application
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.