H

Creative Director - Earned Media

Havas Group
Full-time
On-site
London, London, City of, United Kingdom
🎨 Brand & Creative Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: Creative Director - Earned Media

πŸ”Ή Company: Havas Group

πŸ”Ή Location: London, United Kingdom

πŸ”Ή Job Type: Full-Time, Hybrid (2 days from home)

πŸ”Ή Category: Advertising & Marketing

πŸ”Ή Date Posted: 2025-05-27

πŸ”Ή Experience Level: 5-10 years

πŸ”Ή Remote Status: On-site with hybrid option

πŸš€ Job Overview

Key aspects of this role include:

  • Leading creative teams to deliver innovative, high-quality work across multiple media channels
  • Driving the creative process from concept to final execution
  • Collaborating with accounts and strategic teams to create compelling pitches
  • Mentoring and developing creative talent
  • Ensuring creative output aligns with client needs and brand strategy

ASSUMPTION: This role requires a strong understanding of earned media and integrated communications, as well as exceptional leadership and creative vision.

πŸ“‹ Key Responsibilities

βœ… Lead the origination and delivery of conceptual ideas, guiding and shaping them with the wider team

βœ… Oversee and produce high-quality creative work across various media, exceeding client expectations

βœ… Manage and mentor creative teams, ensuring motivation, development, and high performance

βœ… Collaborate closely with accounts and strategic teams to create innovative, on-brief, and results-driven pitches

βœ… Drive the design process from initial concept to final execution, ensuring work is delivered on time and on budget

βœ… Foster a culture of creativity, innovation, and collaboration across all teams

ASSUMPTION: This role involves managing multiple projects and tight deadlines, requiring strong organizational skills and the ability to work well under pressure.

🎯 Required Qualifications

Education: Bachelor's degree in a relevant field (e.g., Design, Marketing, or Communications)

Experience: Extensive experience (5-10 years) as a senior creative in an agency environment, with a strong focus on earned media/PR/integrated communications

Required Skills:

  • Proven expertise in earned media/PR/integrated communications
  • Strong creative vision and ability to translate ideas into compelling design concepts
  • Proven leadership and management skills, with experience mentoring and developing creative talent
  • Excellent project management skills, with the ability to manage multiple projects and meet tight deadlines
  • Strong communication and collaboration skills, with the ability to work effectively across departments
  • Deep understanding of brand strategy and how to ensure creative output aligns with business objectives

Preferred Skills:

  • Experience working in a hybrid or remote environment
  • Fluency in additional languages

ASSUMPTION: Candidates with experience in fast-paced agency environments and a passion for driving innovative, integrated communications will thrive in this role.

πŸ’° Compensation & Benefits

Salary Range: Β£60,000 - Β£80,000 per annum (based on experience and industry standards for a Creative Director role in London)

Benefits:

  • Competitive benefits package
  • Hybrid working arrangement (2 days from home)
  • Opportunities for professional development and growth
  • Equal opportunities and zero tolerance for discrimination

Working Hours: Full-time, typically 9:00 AM - 5:30 PM, Monday to Friday, with flexibility as needed

ASSUMPTION: The salary range provided is an estimate based on industry standards for a Creative Director role in London. The actual salary may vary depending on the candidate's experience and qualifications.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Advertising & Marketing

Company Size: 10,001+ employees

Founded: 1835

Company Description:

  • Havas Group is a global communications network with over 23,000 employees in over 100 markets
  • Founded in 1835 in Paris, Havas is committed to making a meaningful difference to brands, businesses, and people
  • The agency offers seamlessly integrated global strategy and operating systems, designed to answer clients' needs for standout, cross-functional, end-to-end communications solutions

Company Specialties:

  • Advertising & Marketing
  • Public Relations
  • Branding & Identity
  • Digital & Social Media

Company Website: https://www.havas.com/

ASSUMPTION: Havas Group is a well-established, global agency with a strong focus on integrated communications and making a meaningful difference to its clients.

πŸ“Š Role Analysis

Career Level: Senior

Reporting Structure: Reports directly to the Creative Lead or Creative Director

Work Arrangement: Hybrid (2 days from home)

Growth Opportunities:

  • Progression to Creative Lead or Creative Director roles
  • Expansion into other areas of the business, such as account management or strategy
  • Professional development opportunities, such as training and workshops

ASSUMPTION: This role offers significant opportunities for career growth and development within the agency and the broader communications industry.

🌍 Location & Work Environment

Office Type: Hybrid (2 days from home)

Office Location(s): Havas Village London - 37.5

Geographic Context:

  • London is a major global city with a vibrant advertising and marketing industry
  • The office is located in Kings Cross, a central and well-connected area of London
  • The hybrid working arrangement offers flexibility and a better work-life balance

Work Schedule: Full-time, typically 9:00 AM - 5:30 PM, Monday to Friday, with flexibility as needed

ASSUMPTION: The hybrid working arrangement provides a good balance between on-site collaboration and remote work, allowing for better work-life integration.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application and resume screening
  • Phone or video call interview with the HR team
  • Creative challenge or case study presentation
  • Final interview with the Creative Lead or Creative Director

Key Assessment Areas:

  • Creative portfolio and case studies
  • Problem-solving and critical thinking skills
  • Leadership and management skills
  • Communication and collaboration skills
  • Understanding of earned media/PR/integrated communications

Application Tips:

  • Tailor your resume and cover letter to highlight your relevant experience and skills
  • Prepare a strong creative portfolio showcasing your best work
  • Research Havas Group and the role to demonstrate your understanding and enthusiasm
  • Be prepared to discuss your creative process and how you approach challenges

ATS Keywords: Earned Media, PR, Integrated Communications, Creative Leadership, Project Management, Team Management, Collaboration, Brand Strategy, Concept Development, Media Coverage, Organic Engagement, Innovation, Mentoring, Communication, Execution

ASSUMPTION: The application process for this role is likely to be competitive, and candidates should be prepared to demonstrate their creativity, leadership, and understanding of earned media/PR/integrated communications.

πŸ› οΈ Tools & Technologies

  • Adobe Creative Suite (Photoshop, Illustrator, InDesign)
  • Microsoft Office Suite (Word, PowerPoint, Excel)
  • Project management tools (e.g., Asana, Trello, JIRA)
  • Communication and collaboration tools (e.g., Slack, Microsoft Teams)

ASSUMPTION: Candidates should be proficient in using industry-standard creative and project management tools, as well as communication and collaboration platforms.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Integrity
  • Innovation
  • Collaboration
  • Excellence
  • Responsibility

Work Style:

  • Creative and innovative
  • Collaborative and team-oriented
  • Results-driven and focused on delivering high-quality work
  • Adaptable and able to work well under pressure

Self-Assessment Questions:

  • Do you thrive in a fast-paced, creative environment?
  • Are you able to manage multiple projects and meet tight deadlines?
  • Do you enjoy collaborating with others and fostering a culture of creativity and innovation?
  • Are you committed to delivering high-quality, results-driven work?

ASSUMPTION: Candidates who are passionate about creativity, collaboration, and driving innovative, integrated communications will be well-suited to Havas Group's culture and work style.

⚠️ Potential Challenges

  • Managing multiple projects and tight deadlines
  • Working in a fast-paced, dynamic agency environment
  • Adapting to a hybrid working arrangement and balancing on-site and remote work
  • Developing and mentoring creative talent

ASSUMPTION: These challenges can be overcome by strong organizational skills, adaptability, and a commitment to driving high-quality, innovative work.

πŸ“ˆ Similar Roles Comparison

  • Creative Director - Earned Media vs. Creative Director - Paid Media: This role focuses on earned media and organic engagement, while the Paid Media role focuses on paid advertising campaigns
  • Creative Director - Earned Media vs. Account Director: The Creative Director role is more focused on creative output and leadership, while the Account Director role is more focused on client management and business development
  • Creative Director - Earned Media vs. Strategist: The Creative Director role is more focused on creative execution, while the Strategist role is more focused on developing and implementing communication strategies

ASSUMPTION: This role offers a unique blend of creative leadership, strategic thinking, and earned media expertise, setting it apart from other similar roles in the industry.

πŸ“ Sample Projects

  • Developing a creative campaign to launch a new product or service, generating organic media coverage and engagement
  • Creating a series of visually compelling and on-brand social media graphics to support a client's marketing objectives
  • Designing and executing a high-profile event, such as a product launch or press conference, to generate media attention and buzz

ASSUMPTION: These sample projects demonstrate the range of creative challenges and opportunities that a Creative Director - Earned Media might encounter in this role.

❓ Key Questions to Ask During Interview

  • Can you describe the creative process and how it is managed within the agency?
  • How does the agency support the professional development and growth of its creative talent?
  • What is the team structure and how does this role fit into the broader creative department?
  • How does the agency measure the success of its earned media campaigns, and what metrics are most important?
  • What is the agency's approach to diversity, equity, and inclusion, and how does this role contribute to these initiatives?

ASSUMPTION: These questions will help candidates better understand the role, the agency, and the broader creative industry, allowing them to make a more informed decision about their application.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Tailor your resume and cover letter to highlight your relevant experience and skills
  • Prepare a strong creative portfolio showcasing your best work
  • Research Havas Group and the role to demonstrate your understanding and enthusiasm
  • Follow up with the HR team one week after submission to confirm receipt of your application

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.