Creative Director - Experience Design

📌 Core Information

🔹 Job Title: Creative Director - Experience Design

🔹 Company: R/GA

🔹 Location: Buenos Aires, Argentina

🔹 Job Type: On-site

🔹 Category: Advertising Services

🔹 Date Posted: June 4, 2025

🔹 Experience Level: 10+ years

🔹 Remote Status: On-site

🚀 Job Overview

Key aspects of this role include:

• Strategic design leadership connecting ambition to execution
• Leading multidisciplinary teams to solve complex problems and imagine bold new ways for people and brands to interact
• Setting creative direction for experience-led briefs and bringing them to life through systems thinking and design craft
• Mentoring and developing experience and UI designers, building a team culture grounded in experimentation, rigor, and ambition
• Championing innovation through AI-enhanced experiences, adaptive design systems, and data-driven interfaces

ASSUMPTION: This role requires a high level of creative and strategic thinking, with a strong focus on leading teams and driving innovation in the experience design space.

📋 Key Responsibilities

✅ Lead teams to concept, design, and deliver standout digital products, activations, and ecosystems

✅ Set the creative direction for experience-led briefs and bring them to life through systems thinking and design craft

✅ Translate business opportunities into compelling experience strategies and prototypes that excite clients and move work forward

✅ Partner with Strategy, Visual Design, Copy, Tech, and Account to ensure creative intent holds across every touchpoint

✅ Build narratives and storytelling that elevate how we present and sell our design work to clients

✅ Mentor and develop experience and UI designers, building a team culture grounded in experimentation, rigor, and ambition

✅ Champion innovation through AI-enhanced experiences, adaptive design systems, and data-driven interfaces

ASSUMPTION: This role involves a mix of strategic thinking, hands-on design work, team leadership, and client management. It requires a broad skill set and the ability to adapt to different project needs.

🎯 Required Qualifications

Education: Bachelor's degree in Design, Human-Computer Interaction, or a related field (or equivalent experience)

Experience: 10+ years of experience in Experience Design, Interaction Design, or Product Design

Required Skills:

• Proven ability to lead the design of large, complex products or service ecosystems
• Expertise in interaction design, systems thinking, and user-centered methods
• Strong presentation and communication skills with the ability to tell compelling stories about complex work
• Clear POV on what’s next in product & experience design—and a desire to help shape it at R/GA

Preferred Skills:

• Experience applying AI tools or generative design approaches
• Knowledge of design tools such as Sketch, Figma, or Adobe XD
• Fluency in Spanish (for communication with local team and clients)

ASSUMPTION: While a degree in a design-related field is preferred, R/GA values relevant experience and skills over formal education. Fluency in Spanish is a plus for this Buenos Aires-based role.

💰 Compensation & Benefits

Salary Range: Based on industry standards for a Creative Director role in Buenos Aires, the estimated salary range is ARS 250,000 - ARS 350,000 per month (approximately USD 2,000 - USD 2,800). This range takes into account the candidate's experience level and the cost of living in the city.

Benefits:

• Health insurance
• Dental insurance
• Vision insurance
• Retirement plan
• Paid time off (vacation, sick days, and holidays)
• Employee assistance program
• Professional development opportunities

Working Hours: Full-time, typically Monday to Friday, 9:00 AM to 6:00 PM. However, hours may vary depending on project needs and workload.

ASSUMPTION: The salary range provided is an estimate based on market research and may vary depending on the candidate's specific experience and qualifications. Benefits are subject to change and may vary by location.

📌 Applicant Insights

🔍 Company Context

Industry: R/GA is a global leader in advertising services, specializing in digital, technology, marketing, consulting, branding, and design. They work with some of the world's most prominent brands to create innovative and effective marketing campaigns.

Company Size: R/GA has 1,001-5,000 employees worldwide, providing a large and diverse work environment with ample opportunities for growth and collaboration.

Founded: R/GA was founded in 1977 and has since grown into a global network with offices in major cities across North America, Europe, Asia, and Latin America.

Company Description:

• R/GA is an independent creative innovation company for the intelligence age
• They harness design and technology to create more valuable experiences for people and brands
• R/GA's approach combines strategy, design, technology, and data to drive business growth and transform brands

Company Specialties:

• Digital advertising
• Brand strategy and design
• Experience design
• Technology and data-driven marketing
• Consulting and innovation

Company Website: rga.com

ASSUMPTION: R/GA's global presence and diverse client base offer applicants the opportunity to work on a wide range of projects and collaborate with talented professionals from various backgrounds.

📊 Role Analysis

Career Level: This role is a senior-level position, requiring a high degree of expertise and experience in experience design.

Reporting Structure: The Creative Director - Experience Design will report directly to the Executive Creative Director and will oversee a team of experience and UI designers.

Work Arrangement: This role is on-site, based in R/GA's Buenos Aires office. However, there may be opportunities for flexible work arrangements, such as working from home occasionally, depending on the team's needs and the employee's performance.

Growth Opportunities:

• Progression to an Executive Creative Director or similar leadership role
• Expansion of responsibilities to include mentoring and managing additional teams
• Opportunities to work on high-profile client projects and contribute to R/GA's thought leadership initiatives

ASSUMPTION: This role offers significant growth potential for the right candidate, with opportunities to advance their career and make a meaningful impact on R/GA's creative output and business success.

🌍 Location & Work Environment

Office Type: R/GA's Buenos Aires office is a modern, collaborative workspace designed to foster creativity and innovation.

Office Location(s): The office is located in the Palermo neighborhood of Buenos Aires, a vibrant and culturally rich area with numerous restaurants, shops, and parks.

Geographic Context:

• Buenos Aires is the capital and largest city of Argentina, with a population of over 3 million people
• The city is known for its rich cultural heritage, including its historic architecture, museums, and theaters
• Buenos Aires offers a high quality of life, with excellent dining, nightlife, and outdoor recreation opportunities

Work Schedule: The work schedule is typically Monday to Friday, 9:00 AM to 6:00 PM, with flexibility for project needs and workload. R/GA encourages a healthy work-life balance and offers employees the opportunity to work from home occasionally.

ASSUMPTION: Buenos Aires provides an exciting and dynamic work environment, with a rich cultural scene and a high quality of life. The office's location in the vibrant Palermo neighborhood offers employees easy access to numerous amenities and attractions.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screen with the HR team
• Creative challenge or case study presentation
• In-person or video interview with the hiring manager and/or team members
• Final interview with the Executive Creative Director

Key Assessment Areas:

• Creative problem-solving skills
• Strategic thinking and vision
• Communication and presentation skills
• Leadership and team management abilities
• Cultural fit and alignment with R/GA's values

Application Tips:

• Tailor your resume and portfolio to highlight your experience and skills relevant to this role
• Prepare a strong creative challenge or case study presentation that demonstrates your ability to lead a team and deliver innovative solutions
• Research R/GA's clients, projects, and values to show your enthusiasm for the company and your understanding of their work
• Be prepared to discuss your design process, inspirations, and how you approach challenges

ATS Keywords: Experience Design, Creative Direction, Team Leadership, Strategic Thinking, User-Centered Design, Prototyping, AI-Enhanced Experiences, Design Systems, Client Engagement, Mentorship, Innovation

ASSUMPTION: The application process for this role is likely to be competitive, with a focus on assessing the candidate's creative problem-solving skills, strategic thinking, and leadership abilities. Applicants should be prepared to demonstrate their expertise and passion for experience design.

🛠️ Tools & Technologies

• Design tools: Sketch, Figma, Adobe XD, or similar
• Prototyping tools: InVision, Marvel, or similar
• Collaboration tools: Slack, Google Workspace, or similar
• Project management tools: JIRA, Asana, or similar

ASSUMPTION: While specific tools and technologies may vary depending on the project and team, R/GA uses industry-standard design and collaboration tools to facilitate communication and collaboration among team members.

👔 Cultural Fit Considerations

Company Values:

• Invent
• Partner
• Make
• Transform

Work Style:

• Collaborative and team-oriented
• Innovative and forward-thinking
• Adaptable and responsive to change
• Committed to delivering high-quality work and exceeding client expectations

Self-Assessment Questions:

• How do you embody R/GA's values in your work and approach to leadership?
• How do you foster a collaborative and innovative work environment?
• How do you adapt to change and uncertainty, and how do you help your team do the same?

ASSUMPTION: R/GA values candidates who align with their company values and work style, and who are committed to delivering high-quality work and driving innovation in the advertising and marketing space.

⚠️ Potential Challenges

• Managing a team with diverse skills, backgrounds, and levels of experience
• Balancing multiple projects and deadlines, often with tight turnaround times
• Adapting to the unique needs and expectations of each client
• Keeping up with the latest trends and developments in experience design and technology
• Navigating a large, global organization with a complex structure and numerous stakeholders

ASSUMPTION: This role presents both opportunities and challenges, requiring the successful candidate to be a strong leader, effective communicator, and adaptable problem solver.

📈 Similar Roles Comparison

• Compared to other Creative Director roles, this position places a greater emphasis on strategic thinking, team leadership, and innovation in the experience design space
• Unlike some other advertising agencies, R/GA has a strong focus on technology and data-driven marketing, which may require candidates to have a broader skill set and understanding of digital trends
• This role offers significant growth potential, with opportunities to advance to an Executive Creative Director or similar leadership position

ASSUMPTION: While this role shares similarities with other Creative Director positions, its focus on experience design, strategic thinking, and innovation sets it apart and presents unique opportunities and challenges for the right candidate.

📝 Sample Projects

• Redesigning a major brand's digital ecosystem to improve user experience and drive engagement
• Developing a new AI-enhanced experience for a retail client, leveraging machine learning and data analytics to create personalized customer journeys
• Creating a design system for a global technology company, ensuring consistency and scalability across their product suite

ASSUMPTION: These sample projects illustrate the breadth and depth of work that a Creative Director - Experience Design at R/GA might be expected to undertake, showcasing the role's focus on strategic thinking, innovation, and team leadership.

❓ Key Questions to Ask During Interview

• How does this role fit into the broader creative leadership structure at R/GA, and how will I collaborate with other creative directors and teams?
• What are the most pressing challenges facing the experience design team, and how can I contribute to addressing them?
• How does R/GA support the professional development and growth of its creative team members?
• What opportunities are there for me to work on high-profile client projects and contribute to R/GA's thought leadership initiatives?
• How does R/GA approach diversity, equity, and inclusion in its creative work and internal culture?

ASSUMPTION: These questions are designed to help the candidate better understand the role, the team, and the company, and to demonstrate their interest in and commitment to R/GA's success.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through the R/GA careers page
• Customize your resume and portfolio to highlight your experience and skills relevant to this role, with a focus on strategic thinking, team leadership, and innovative experience design
• Prepare a strong creative challenge or case study presentation that demonstrates your ability to lead a team and deliver innovative solutions
• Research R/GA's clients, projects, and values to show your enthusiasm for the company and your understanding of their work
• Follow up with the HR team one week after submitting your application to inquire about the status of your application

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.