📌 Core Information
🔹 Job Title: Creative Lead (Marketing & Communications)
🔹 Company: 11 bit studios
🔹 Location: Warsaw, Mazowieckie, Poland
🔹 Job Type: Full-time, Hybrid (3 days on-site, 2 days remote)
🔹 Category: Marketing & Communications
🔹 Date Posted: May 9, 2025
🔹 Experience Level: 5+ years
🔹 Remote Status: On-site (Hybrid)
🚀 Job Overview
Key aspects of this role include:
- Leading and mentoring the Creative team
- Developing marketing strategies and creative plans
- Overseeing promotional content creation
- Collaborating with cross-functional teams
- Pitching innovative ideas and shaping brand strategies
ASSUMPTION: This role requires a strategic mindset, strong leadership skills, and a deep understanding of the game industry's marketing dynamics.
📋 Key Responsibilities
✅ Leading and mentoring the Creative team, providing direction and performance feedback
✅ Creating strategies and creative plans to bring marketing campaigns to life
✅ Overseeing the creation of promotional content, such as game trailers and other key marketing assets
✅ Ensuring all visual and video content meets a high creative standard
✅ Pitching fresh and bold ideas to help shape the bigger picture when it comes to branding games
✅ Collaborating closely with other teams across Marketing & Communications
ASSUMPTION: This role requires strong project management skills, excellent communication, and the ability to work effectively with various teams.
🎯 Required Qualifications
Education: Bachelor's degree in Marketing, Communications, or a related field (or equivalent experience)
Experience: 5+ years of experience in a similar, creative role in the gamedev industry
Required Skills:
- Proven experience in team leadership and project supervision
- Strong grasp of marketing strategy and creative evaluation
- Expertise in content development and campaign communication planning
- Excellent organization skills and the ability to manage complex creative processes
- Strong sense of aesthetics
- Deep understanding of the game industry's language, audience, and marketing dynamics
- Fluency in English, both written and spoken
Preferred Skills:
- Experience with game engines (e.g., Unity, Unreal) or video editing software
- Knowledge of Polish
ASSUMPTION: Candidates with experience in the game industry and a strong portfolio demonstrating their creative skills will be highly competitive for this role.
💰 Compensation & Benefits
Salary Range: The salary range for this role is estimated to be between PLN 15,000 - 25,000 per month, based on industry standards for a Creative Lead in the game industry in Warsaw. Final compensation will depend on the candidate's experience and skills.
Benefits:
- Health and Wellness: psychological support/care, private medical package, free weekly yoga in the office, Multisport
- Development: team training budget, in-office library, English/Polish classes
- Office: near Metro Stadion Narodowy and Dworzec Wschodni stations, dog-friendly, in-house gym, no dress code, car and bike parking, chill zone, video, board and arcade games
- Working Conditions: flexible working hours, hybrid work, fully-paid holiday leave, international working environment
- Fair Compensation: attractive bonus system, transparent salary brackets
- Events and More: attendance in game dev events, relocation budget for candidates from abroad, referral program, annual company events, merch/swag, preferential loans
Working Hours: Full-time, 40 hours per week, with flexible working hours and a hybrid work arrangement (3 days on-site, 2 days remote)
ASSUMPTION: The salary range provided is an estimate based on industry standards and may vary depending on the candidate's experience and skills.
📌 Applicant Insights
🔍 Company Context
Industry: 11 bit studios is a video game development and publishing company, focusing on creating and publishing meaningful games that leave a strong mark on pop culture.
Company Size: 201-500 employees. This size allows for a structured yet agile work environment, offering opportunities for growth and collaboration.
Founded: 2009. The company has established itself as a leader in the game industry, known for titles such as This War of Mine, Frostpunk, and Children of Morta.
Company Description:
- 11 bit studios is a collective of talented game developers and skillful publishers, driven by the creation of meaningful entertainment.
- The company seeks experienced development teams to form publishing partnerships, sharing an artistic sensibility and a smart business approach.
- 11 bit studios focuses on creating universes filled with stories that provoke thought, ask ambiguous questions, and explore the unknown.
Company Specialties:
- Video Game Development
- Multiplatform
- Video Game Publishing
- Video Game Distribution
Company Website: http://www.11bitstudios.com/
ASSUMPTION: Working at 11 bit studios offers an opportunity to collaborate with passionate professionals in a creative and dynamic environment.
📊 Role Analysis
Career Level: Mid-level to senior. This role offers opportunities for growth and leadership within the Creative team.
Reporting Structure: The Creative Lead will report directly to the Marketing & Communications Director and oversee the Creative team.
Work Arrangement: Hybrid, with a requirement to be present at least 3 days a week in the Warsaw office.
Growth Opportunities:
- Leading and mentoring the Creative team, providing opportunities to develop leadership skills
- Collaborating with cross-functional teams, exposing the candidate to various aspects of the business
- Working on high-profile projects, allowing the candidate to expand their portfolio and skillset
ASSUMPTION: This role offers a unique opportunity to grow both personally and professionally within the game industry.
🌍 Location & Work Environment
Office Type: On-site, with a hybrid work arrangement (3 days on-site, 2 days remote)
Office Location(s): ul. Brzeska 2, Warszawa, Woj. Mazowieckie 03-737, PL
Geographic Context:
- Warsaw is the capital and largest city of Poland, offering a vibrant cultural scene and a thriving game industry.
- The office is located near Metro Stadion Narodowy and Dworzec Wschodni stations, providing easy access to public transportation.
- The area is known for its diverse dining and entertainment options, as well as its proximity to parks and green spaces.
Work Schedule: Full-time, with flexible working hours and a hybrid work arrangement (3 days on-site, 2 days remote)
ASSUMPTION: The hybrid work arrangement offers a balance between on-site collaboration and remote flexibility, allowing employees to optimize their work environment.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening with the HR department
- Technical assessment or case study (depending on the role)
- On-site or video interview with the hiring manager and team members
- Final decision and job offer
Key Assessment Areas:
- Creative portfolio and problem-solving skills
- Leadership and team management abilities
- Marketing strategy and campaign planning
- Communication and collaboration skills
Application Tips:
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role.
- Prepare a strong portfolio demonstrating your creative skills and leadership abilities.
- Research 11 bit studios and the game industry to show your enthusiasm and understanding of the role.
ATS Keywords: Creative Lead, Marketing & Communications, Game Industry, Team Leadership, Marketing Strategy, Content Development, Campaign Planning, Aesthetics, Game Industry Knowledge, Audience Understanding, Marketing Dynamics, Fluency in English
ASSUMPTION: The application process for this role may take several weeks, and applicants should be prepared to provide examples of their creative work and leadership experiences.
🛠️ Tools & Technologies
- Adobe Creative Suite (Photoshop, Illustrator, After Effects)
- Game engines (Unity, Unreal) or video editing software (Premiere Pro, Final Cut Pro)
- Project management tools (Asana, Trello, Jira)
- Communication and collaboration platforms (Slack, Microsoft Teams)
ASSUMPTION: Familiarity with industry-standard creative tools and project management software is essential for this role.
👔 Cultural Fit Considerations
Company Values:
- Creativity and innovation
- Collaboration and teamwork
- Quality and excellence
Work Style:
- Agile and dynamic, with a focus on continuous improvement
- Collaborative and inclusive, with a strong emphasis on teamwork
- Results-driven, with a focus on delivering high-quality products
Self-Assessment Questions:
- Do you have a strong sense of aesthetics and a deep understanding of the game industry's language, audience, and marketing dynamics?
- Are you comfortable working in a hybrid environment, with a requirement to be present at least 3 days a week in the Warsaw office?
- Do you thrive in a creative and dynamic work environment, with a focus on continuous improvement and collaboration?
ASSUMPTION: Candidates who align with 11 bit studios' values and work style will be most successful in this role.
⚠️ Potential Challenges
- Managing a team with diverse skills and backgrounds, requiring strong leadership and communication skills
- Balancing creative vision with practical constraints, such as budget and timeline
- Adapting to a fast-paced and ever-changing game industry, requiring continuous learning and growth
- Working in a hybrid environment, requiring strong self-motivation and time management skills
ASSUMPTION: These challenges can be overcome with strong leadership, effective communication, and a willingness to adapt and learn.
📈 Similar Roles Comparison
- Unlike other Creative Lead roles, this position requires a deep understanding of the game industry's language, audience, and marketing dynamics.
- Compared to other marketing roles, this position offers a unique opportunity to work on high-profile game projects and shape the studio's brand.
- Career progression in this role may lead to opportunities in game development, publishing, or other areas of the game industry.
ASSUMPTION: This role offers a unique blend of creative, strategic, and leadership responsibilities, making it an attractive opportunity for the right candidate.
📝 Sample Projects
- Developing a marketing campaign for an upcoming game release, including trailers, social media content, and promotional materials
- Collaborating with the development team to create in-game assets and promotional content that align with the game's vision and aesthetic
- Pitching fresh and bold ideas for branding games and enhancing the studio's overall brand presence
ASSUMPTION: These sample projects demonstrate the creative, strategic, and leadership aspects of the role, as well as the opportunity to work on high-profile game projects.
❓ Key Questions to Ask During Interview
- Can you describe the team structure and dynamics within the Creative department?
- How does the studio support the professional development and growth of its employees?
- What are the biggest challenges facing the studio in the next 1-2 years, and how can this role contribute to addressing them?
- How does the studio foster a culture of innovation and creativity?
- What are the key priorities for this role in the first 30-60-90 days?
ASSUMPTION: Asking these questions will help candidates better understand the role, the team, and the company culture, enabling them to make an informed decision about their fit for the position.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role.
- Prepare a strong portfolio demonstrating your creative skills and leadership abilities.
- Research 11 bit studios and the game industry to show your enthusiasm and understanding of the role.
- Follow up with the HR department one week after submitting your application to inquire about the status of your application.
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
