π Core Information
πΉ Job Title: Creative Marketing Manager (Growth Team)
πΉ Company: SKELAR
πΉ Location: Kyiv, Ukraine
πΉ Job Type: Full-time
πΉ Category: Marketing
πΉ Date Posted: June 18, 2025
πΉ Experience Level: 1+ years
πΉ Remote Status: On-site
π Job Overview
Key aspects of this role include:
- Creating and optimizing advertising creatives to attract new users
- Monitoring and analyzing market trends to generate hypotheses for creatives
- Collaborating with content and design teams to create advertising materials
- Contributing to product and funnel improvements through marketing insights
ASSUMPTION: This role requires a strong focus on data-driven decision making and continuous improvement of marketing strategies.
π Key Responsibilities
β
Create and optimize advertising creatives to attract new users
β
Monitor and analyze market trends to generate hypotheses for creatives
β
Collaborate with content and design teams to create advertising materials
β
Contribute to product and funnel improvements through marketing insights
β
Work with the growth team to identify and implement growth strategies
ASSUMPTION: This role requires strong analytical skills and the ability to work effectively with cross-functional teams.
π― Required Qualifications
Education: Bachelor's degree in Marketing, Business, or a related field
Experience: 1+ years of experience in performance marketing, marketing, or a related field
Required Skills:
- Strong analytical skills and critical thinking
- Proficient in Excel and Google Sheets
- Responsible and attentive to detail
- Adaptable and quick learner
- Intermediate+ level of English
Preferred Skills:
- Experience with AI in marketing
- Familiarity with the dating industry
ASSUMPTION: Candidates with experience in performance marketing or a related field, and strong analytical skills are most likely to succeed in this role.
π° Compensation & Benefits
Salary Range: Industry standard for a marketing manager role in Kyiv, Ukraine, with 1+ years of experience is approximately β΄35,000 - β΄50,000 per month (USD $800 - $1,100).
Benefits:
- Medical insurance
- Corporate doctor
- Psychologist
Working Hours: Full-time, 40 hours per week
ASSUMPTION: The salary range provided is an estimate based on industry standards and may vary depending on the candidate's experience and skills.
π Applicant Insights
π Company Context
Industry: SKELAR is a venture builder focused on high tech, data, and analytics, with a strong presence in the Ukrainian market.
Company Size: SKELAR has 201-500 employees, providing a mid-sized company environment with opportunities for growth and collaboration.
Founded: SKELAR was founded in 2014 and has since grown to become a leading venture builder in Ukraine.
Company Description:
- SKELAR builds and runs startups with a focus on high tech, data, and analytics
- The company has eight products in different niches and millions of users worldwide
- SKELAR supports Ukraine through humanitarian aid, equipment for the Armed Forces, tax payments, and educational investments
Company Specialties:
- Venture building
- High tech and data-driven products
- Global market expansion
Company Website: skelar.tech
ASSUMPTION: SKELAR's focus on high tech and data-driven products requires candidates with strong analytical skills and a passion for innovation.
π Role Analysis
Career Level: This role is suitable for early-career marketing professionals looking to gain experience in a fast-paced, data-driven environment.
Reporting Structure: The Creative Marketing Manager will report directly to the Growth Team Lead.
Work Arrangement: This role is on-site, with the opportunity to work from the Kyiv office.
Growth Opportunities:
- SKELAR offers opportunities for professional growth within its various products and teams
- The company's venture builder model allows employees to gain experience in multiple roles and industries
- SKELAR's strong focus on employee development provides ample opportunities for training and skill-building
ASSUMPTION: Candidates who are eager to learn, adaptable, and open to new challenges will find ample growth opportunities at SKELAR.
π Location & Work Environment
Office Type: SKELAR's Kyiv office is a collaborative and innovative workspace designed to foster creativity and productivity.
Office Location(s): Kyiv, Ukraine
Geographic Context:
- Kyiv is the capital and largest city of Ukraine, with a population of over 2.9 million people
- The city is known for its vibrant cultural scene, historic architecture, and diverse culinary offerings
- Kyiv offers a competitive job market with numerous opportunities for professional growth and development
Work Schedule: The work schedule is Monday to Friday, 9:00 AM to 6:00 PM, with a one-hour lunch break.
ASSUMPTION: Candidates who enjoy working in a dynamic, fast-paced environment and are comfortable with a structured work schedule will thrive in this role.
πΌ Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening with the HR team
- Technical assessment or case study
- In-person or video interview with the hiring manager and team members
- Final decision and offer
Key Assessment Areas:
- Analytical skills and problem-solving abilities
- Creativity and innovation
- Communication and collaboration skills
- Adaptability and cultural fit
Application Tips:
- Tailor your resume and cover letter to highlight your relevant experience and skills
- Prepare examples of your past marketing campaigns and their results
- Research SKELAR's products and industry to demonstrate your understanding and enthusiasm
ATS Keywords: Performance marketing, advertising creatives, market analysis, growth strategies, cross-functional collaboration, data-driven decision making
ASSUMPTION: Candidates who demonstrate a strong understanding of SKELAR's products, industry, and company culture will have a competitive advantage in the application process.
π οΈ Tools & Technologies
- Excel and Google Sheets
- Marketing automation tools (e.g., HubSpot, Marketo)
- Social media platforms (e.g., Facebook, Instagram, TikTok)
- Analytics tools (e.g., Google Analytics, Mixpanel)
ASSUMPTION: Candidates with experience in marketing automation tools and analytics platforms will have an advantage in this role.
π Cultural Fit Considerations
Company Values:
- Innovation and continuous learning
- Collaboration and teamwork
- Accountability and responsibility
- Customer focus and user-centric design
Work Style:
- Data-driven and analytical
- Fast-paced and dynamic
- Collaborative and cross-functional
- Results-oriented and goal-focused
Self-Assessment Questions:
- Do you thrive in a fast-paced, data-driven environment?
- Are you comfortable working collaboratively with cross-functional teams?
- Do you have a strong customer focus and user-centric mindset?
ASSUMPTION: Candidates who align with SKELAR's company values and work style will be most successful in this role.
β οΈ Potential Challenges
- Working in a fast-paced, dynamic environment may require adaptability and flexibility
- The role may involve working with tight deadlines and managing multiple projects simultaneously
- Candidates may need to learn new tools and technologies to excel in this role
- The dating industry can be competitive and challenging, requiring continuous innovation and adaptation
ASSUMPTION: Candidates who are adaptable, resilient, and comfortable with change will be best equipped to overcome these challenges.
π Similar Roles Comparison
- This role is similar to a Growth Marketing Manager or a Performance Marketing Manager, but with a stronger focus on creative advertising and market analysis
- In the Ukrainian market, similar roles may have different titles, such as Π Π΅ΠΊΠ»Π°ΠΌΠ½ΠΈΠΉ ΠΌΠ΅Π½Π΅Π΄ΠΆΠ΅Ρ (Reklamnyi menedzher) or ΠΠ°ΡΠΊΠ΅ΡΠΈΠ½Π³ΠΎΠ²ΠΈΠΉ ΠΌΠ΅Π½Π΅Π΄ΠΆΠ΅Ρ (Marketingovyi menedzher)
- Career progression may involve moving into a senior marketing role, such as Marketing Director or Chief Marketing Officer
ASSUMPTION: Candidates who understand the nuances of this role and how it compares to similar positions will be better prepared for the application process and onboarding.
π Sample Projects
- Developing and executing a successful advertising campaign to attract new users to Relatio
- Conducting market research to identify trends and opportunities in the dating industry
- Collaborating with the design team to create visually appealing and engaging advertising materials
ASSUMPTION: Candidates who can provide specific examples of their past marketing projects and their results will have a competitive advantage in the application process.
β Key Questions to Ask During Interview
- Can you describe the team structure and how this role fits into the organization?
- What are the most significant challenges facing the company in the next 12 months, and how can this role help address them?
- How does SKELAR support the professional development and growth of its employees?
- What are the key performance indicators (KPIs) for this role, and how will success be measured?
- How does SKELAR approach work-life balance, and what resources are available to support employee well-being?
ASSUMPTION: Candidates who ask thoughtful, insightful questions during the interview process will demonstrate their interest in and understanding of the role and company.
π Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant experience and skills
- Prepare examples of your past marketing campaigns and their results
- Research SKELAR's products and industry to demonstrate your understanding and enthusiasm
- Follow up with the HR team one week after submitting your application to confirm receipt and inquire about next steps
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.