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Creative Marketing Manager (Leaply)

SKELAR
Full-time
On-site
Kyiv, Kyiv, Misto, Ukraine
🎨 Brand & Creative Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: Creative Marketing Manager (Leaply)

πŸ”Ή Company: SKELAR

πŸ”Ή Location: Kyiv, Kyiv, Misto, Ukraine

πŸ”Ή Job Type: Full-Time

πŸ”Ή Category: Marketing

πŸ”Ή Date Posted: June 2, 2025

πŸ”Ή Experience Level: Mid-Level (2-5 years)

πŸ”Ή Remote Status: On-site

πŸš€ Job Overview

Key aspects of this role include:

  • Creating innovative advertising campaigns to attract new users through performance channels
  • Collaborating with cross-functional teams to launch campaigns quickly and effectively
  • Monitoring industry trends to develop modern and relevant creatives
  • Analyzing campaign performance and optimizing creatives for better results

ASSUMPTION: This role requires a high level of creativity, strategic thinking, and strong collaboration skills. The ideal candidate will be comfortable working in a fast-paced, dynamic environment and have a proven track record in performance marketing.

πŸ“‹ Key Responsibilities

βœ… Develop creative advertising campaigns to attract new users through performance channels

βœ… Collaborate with designers, marketers, and other stakeholders to launch campaigns quickly and effectively

βœ… Prepare design briefs (briefs) for designers

βœ… Monitor industry trends and news to develop modern and relevant creatives

βœ… Analyze user behavior and use these insights to create more targeted and engaging creatives

βœ… Conduct and moderate brainstorming sessions, actively participating in team discussions and idea generation

βœ… Evaluate campaign performance and propose improvements or rework of creatives

ASSUMPTION: The role involves a mix of creative and analytical tasks, requiring the candidate to balance innovation with data-driven decision making.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Advertising, or a related field

Experience: 2-5 years of experience in marketing, with a focus on performance marketing and creative campaign development

Required Skills:

  • Fluency in English (B2+ level)
  • Systematic and structured approach to work
  • Independence and readiness for new challenges
  • Familiarity with TikTok trends and AI tools (a significant plus)

Preferred Skills:

  • Experience working with AI tools to optimize marketing campaigns
  • Familiarity with the Ukrainian tech industry and market trends

ASSUMPTION: While the role requires specific technical skills, the ideal candidate will also possess strong interpersonal skills, adaptability, and a willingness to learn and grow in a dynamic environment.

πŸ’° Compensation & Benefits

Salary Range: The salary range for this role is estimated to be between UAH 35,000 - 50,000 per month, based on industry standards for mid-level marketing roles in Kyiv. This estimate takes into account the candidate's experience level, the company's size, and the market demand for similar roles.

Benefits:

  • Medical Insurance
  • Corporate Doctor

Working Hours: Full-time (40 hours per week), with flexible working hours and the possibility of remote work

ASSUMPTION: The salary range provided is an estimate and may vary depending on the candidate's qualifications and the company's final decision.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: SKELAR is a venture builder focused on high tech, data, and analytics, with a strong presence in the Ukrainian tech industry and global markets.

Company Size: SKELAR has 201-500 employees, providing a mid-sized company environment with ample opportunities for growth and collaboration.

Founded: SKELAR was founded in 2014 and has since grown to become a leading venture builder in Ukraine, with a strong track record of launching successful startups.

Company Description:

  • SKELAR is a Ukrainian venture builder that creates and develops international tech businesses
  • The company has launched over a dozen businesses in various niches, with products used by millions of people worldwide
  • SKELAR's mission is to create successful tech businesses that can compete on global markets and contribute to Ukraine's economic growth

Company Specialties:

  • Venture building
  • Tech startup development
  • Global market expansion

Company Website: skelar.tech

ASSUMPTION: SKELAR's focus on global markets and tech innovation makes it an attractive employer for candidates seeking international exposure and growth opportunities.

πŸ“Š Role Analysis

Career Level: This role is a mid-level position, offering opportunities for growth and advancement within the company and the broader tech industry.

Reporting Structure: The Creative Marketing Manager will report directly to the Marketing Director and collaborate with cross-functional teams, including designers, marketers, and product managers.

Work Arrangement: The role is on-site, with flexible working hours and the possibility of remote work. Candidates should be prepared to work in a dynamic, fast-paced environment with a strong focus on collaboration and teamwork.

Growth Opportunities:

  • Advancement to senior marketing roles within the company or its portfolio of startups
  • Expansion into other areas of the business, such as product management or entrepreneurship
  • International assignments or projects, providing exposure to global markets and trends

ASSUMPTION: The role offers significant growth potential, both within the company and the broader tech industry, for candidates with strong performance and a desire to learn and adapt.

🌍 Location & Work Environment

Office Type: SKELAR's headquarters is located in Kyiv, with a modern, collaborative work environment that fosters creativity and innovation.

Office Location(s): Kyiv, Kyiv, Misto, Ukraine

Geographic Context:

  • Kyiv is the capital and largest city of Ukraine, with a vibrant tech industry and a growing startup ecosystem
  • The city offers a high quality of life, with a rich cultural scene, numerous parks, and a diverse range of dining and entertainment options
  • Kyiv is well-connected by public transportation, making it easy to commute to and from the office

Work Schedule: Full-time (40 hours per week), with flexible working hours and the possibility of remote work

ASSUMPTION: The location and work environment provide an ideal setting for candidates seeking a dynamic, collaborative, and innovative work environment in a vibrant city.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application submission
  • Phone or video screening
  • In-depth interview with the hiring manager and/or team members
  • Final interview with the Marketing Director or another senior leader

Key Assessment Areas:

  • Creativity and innovation in marketing campaign development
  • Strategic thinking and problem-solving skills
  • Collaboration and communication skills
  • Adaptability and willingness to learn

Application Tips:

  • Tailor your resume and cover letter to highlight your relevant marketing experience and skills
  • Prepare examples of successful marketing campaigns you've worked on, demonstrating your creativity and strategic thinking
  • Research SKELAR and Leaply to demonstrate your understanding of the company and its products

ATS Keywords: Performance marketing, creative campaigns, team collaboration, trend monitoring, audience research, brainstorming, AI adaptation, responsibility, experimentation

ASSUMPTION: The application process is designed to assess the candidate's creativity, strategic thinking, and cultural fit, with a focus on finding the best fit for both the candidate and the company.

πŸ› οΈ Tools & Technologies

  • AI tools for marketing campaign optimization
  • Performance marketing platforms (e.g., Google Ads, Meta Ads, TikTok Ads)
  • Design tools (e.g., Adobe Creative Suite, Sketch, Figma)
  • Project management tools (e.g., Asana, Trello, Jira)

ASSUMPTION: The role requires proficiency in relevant marketing and design tools, as well as a willingness to learn and adapt to new technologies as needed.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Innovation
  • Collaboration
  • Ambition

Work Style:

  • Dynamic and fast-paced
  • Collaborative and team-oriented
  • Focused on results and continuous improvement

Self-Assessment Questions:

  • Do you thrive in a fast-paced, dynamic work environment?
  • Are you comfortable working collaboratively with cross-functional teams?
  • Do you have a strong desire to learn and grow in your role?

ASSUMPTION: Candidates who are innovative, collaborative, and ambitious will find SKELAR's work environment and culture a good fit for their skills and career goals.

⚠️ Potential Challenges

  • The role requires a high level of creativity and innovation, which can be challenging in a fast-paced environment
  • The role involves working with AI tools, which may require a learning curve for candidates without prior experience
  • The role may require occasional overtime or weekend work to meet project deadlines
  • The role is based in Kyiv, which may present challenges for candidates who prefer a quieter, more laid-back work environment

ASSUMPTION: The role presents unique challenges and opportunities for growth, requiring candidates to be adaptable, innovative, and willing to learn and grow in a dynamic environment.

πŸ“ˆ Similar Roles Comparison

  • This role is similar to other creative marketing manager positions in the tech industry, but with a stronger focus on performance marketing and AI integration
  • The role offers a unique opportunity to work in a venture builder environment, with exposure to a diverse range of products and markets
  • The role offers significant growth potential, both within the company and the broader tech industry

ASSUMPTION: The role offers a unique blend of creativity, innovation, and strategic thinking, with a strong focus on performance marketing and AI integration.

πŸ“ Sample Projects

  • Developing a creative marketing campaign to launch a new product in the US market
  • Optimizing marketing campaigns using AI tools to improve performance and reduce costs
  • Conducting market research to identify trends and opportunities in the global tech industry

ASSUMPTION: The role offers a diverse range of projects and challenges, requiring candidates to be adaptable, innovative, and strategic in their approach.

❓ Key Questions to Ask During Interview

  • Can you describe the company's approach to performance marketing and AI integration?
  • How does the role fit into the company's overall marketing strategy?
  • What opportunities are there for growth and advancement within the company or its portfolio of startups?
  • How does the company support work-life balance for its employees?
  • What is the company's approach to diversity, equity, and inclusion?

ASSUMPTION: The interview process is designed to assess the candidate's fit with the company's culture and values, as well as their understanding of the role and its requirements.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Tailor your resume and cover letter to highlight your relevant marketing experience and skills
  • Prepare examples of successful marketing campaigns you've worked on, demonstrating your creativity and strategic thinking
  • Research SKELAR and Leaply to demonstrate your understanding of the company and its products
  • Follow up with the hiring manager one week after submitting your application to express your interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.