Creative Strategist

📌 Core Information

🔹 Job Title: Creative Strategist

🔹 Company: Happy Koala LLC

🔹 Location: Barcelona, Spain (Remote)

🔹 Job Type: Full-Time, Remote Contractor

🔹 Category: Marketing & Advertising

🔹 Date Posted: July 28, 2025

🔹 Experience Level: Mid-Level (2-5 years)

🔹 Remote Status: Fully Remote (EU hours preferred)

🚀 Job Overview

Key aspects of this role include:

• Developing innovative and effective strategies for digital media advertising campaigns.
• Collaborating with cross-functional teams to ensure cohesive messaging and brand consistency.
• Analyzing market trends, consumer insights, and competitive landscapes to inform strategy.
• Working in a fast-paced, dynamic environment and adapting to change.

ASSUMPTION: This role requires a strategic mindset, creativity, and a deep understanding of consumer behavior and market trends. The ideal candidate will have experience in a creative strategy role, preferably in an advertising agency or marketing department.

📋 Key Responsibilities

✅ Strategy Development:

• Develop comprehensive creative strategies that support business goals and objectives.
• Conduct thorough research and analysis to identify market trends, consumer insights, and competitive landscapes.
• Translate insights into actionable strategies that differentiate the brand and resonate with the target audience.

✅ Campaign Planning and Execution:

• Collaborate with internal teams to conceptualize and execute integrated marketing campaigns across various channels.
• Develop creative briefs and provide clear direction to design and content teams to ensure alignment with strategic objectives.
• Monitor campaign performance and metrics to evaluate effectiveness and identify areas for optimization.

✅ Brand Development and Positioning:

• Contribute to the development and evolution of the brand identity and messaging.
• Ensure brand consistency across all touchpoints and communication channels.
• Identify opportunities for brand positioning and differentiation in the marketplace.

✅ Cross-Functional Collaboration:

• Work closely with marketing, design, product development, and sales teams to ensure alignment of messaging and strategy.
• Foster a collaborative environment that encourages creative thinking and innovation.
• Communicate effectively with stakeholders to gather input and feedback on creative initiatives.

✅ Trend Analysis and Innovation:

• Stay abreast of industry trends, emerging technologies, and cultural shifts.
• Apply insights to inform creative strategies and develop innovative solutions.
• Experiment with new approaches and techniques to continually improve campaign performance and engagement.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Advertising, Communications, or a related field.

Experience: 2-5 years of experience in a creative strategy role, preferably in an advertising agency or marketing department.

Required Skills:

• Proven experience in developing and executing successful advertising campaigns.
• Strong analytical skills with the ability to interpret data and insights to drive strategic decisions.
• Excellent communication and presentation skills, with the ability to articulate complex ideas clearly and persuasively.
• Creative mindset with a passion for developing innovative and compelling campaigns.
• Strong project management skills with the ability to manage multiple priorities and deadlines effectively.
• Proficiency in digital marketing platforms and tools.
• Familiarity with design principles and an eye for aesthetics.
• Ability to thrive in a fast-paced, dynamic environment and adapt to change.
• Strong collaborative spirit and ability to work effectively in cross-functional teams.

Preferred Skills:

• Fluency in Spanish (for better communication with the team based in Barcelona).
• Experience working remotely with teams in different time zones.

ASSUMPTION: While a background in B2C marketing is preferred, candidates from other marketing backgrounds are encouraged to apply. Relevant experience and skills will be considered.

💰 Compensation & Benefits

Salary Range: €35,000 - €45,000 per year (gross, depending on experience and skills)

Benefits:

• Competitive salary and growth opportunities.
• Paid holidays and flexible working hours.
• Work from anywhere with a focus on EU hours.
• Join a supportive, global team and make a real impact on people's lives.

Working Hours: Flexible, with a focus on EU hours (GMT)

ASSUMPTION: The salary range provided is an estimate based on industry standards for a role of this level and location. The final offer may vary depending on the candidate's qualifications and experience.

📌 Applicant Insights

🔍 Company Context

Industry: Wellness and Fitness Services

Company Size: Small (11-50 employees)

Founded: 2016

Company Description:

• Happy Mammoth is a fast-growing natural food tech business specializing in formulating, producing, and marketing gut, digestive, and microbiome health foods and natural supplements.
• The company focuses on helping clients make long-lasting positive health changes and start living very full lives again.

Company Specialties:

• Formulating and producing natural health products.
• Marketing and selling natural health products across multiple regions.
• Providing customer support and education on natural health and wellness.

Company Website: https://happymammoth.com

ASSUMPTION: Happy Mammoth offers a dynamic work environment with a strong focus on innovation, collaboration, and employee growth.

📊 Role Analysis

Career Level: Mid-Level (2-5 years of experience)

Reporting Structure: This role reports directly to the Marketing Director and works closely with cross-functional teams, including marketing, design, product development, and sales.

Work Arrangement: This is a full-time, fully remote contractor role with a focus on EU hours (GMT).

Growth Opportunities:

• Potential career progression into senior marketing or management roles.
• Opportunities to work on diverse projects and campaigns, gaining broad marketing experience.
• Chance to collaborate with and learn from experienced marketing professionals in a fast-growing company.

ASSUMPTION: This role offers significant growth potential for the right candidate, with opportunities to take on more responsibilities and advance their career as the company expands.

🌍 Location & Work Environment

Office Type: Remote (fully remote with a focus on EU hours)

Office Location(s): Barcelona, Spain

Geographic Context:

• Barcelona is a vibrant, multicultural city with a strong tech and startup scene.
• The city offers a high quality of life, with a warm climate, rich cultural heritage, and beautiful beaches.
• Barcelona is well-connected by international flights, making it an ideal location for remote work.

Work Schedule: Flexible, with a focus on EU hours (GMT)

ASSUMPTION: While the role is remote, the candidate must be available during EU hours (GMT) to collaborate effectively with the team based in Barcelona.

💼 Interview & Application Insights

Typical Process:

• Initial phone or video screen with the HR team.
• In-depth interview with the Marketing Director and/or other marketing team members.
• Final interview with the CEO or another senior leader.

Key Assessment Areas:

• Strategic thinking and problem-solving skills.
• Creativity and innovation in campaign development.
• Analytical skills and data-driven decision-making.
• Communication and presentation skills.
• Collaboration and teamwork skills.

Application Tips:

• Tailor your resume and cover letter to highlight relevant experience and skills for this role.
• Prepare examples of successful advertising campaigns you've worked on, focusing on your strategic contributions.
• Be ready to discuss your understanding of the natural health and wellness industry, as well as your familiarity with the company's products and mission.
• Practice presenting your ideas clearly and persuasively, as you'll be expected to articulate complex strategies during the interview process.

ATS Keywords: Creative Strategy, Digital Media Advertising, Campaign Planning, Brand Development, Market Research, Consumer Insights, Cross-Functional Collaboration, Trend Analysis, Project Management, Analytical Skills, Communication Skills, Presentation Skills, Digital Marketing, Design Principles, Innovation, Collaboration

ASSUMPTION: The interview process may include case studies, presentations, or other assessments to evaluate your strategic thinking, creativity, and communication skills.

🛠️ Tools & Technologies

• Google Workspace (Gmail, Google Drive, Google Docs)
• Microsoft Office Suite (Word, Excel, PowerPoint)
• Project management tools (e.g., Asana, Trello, Jira)
• Marketing automation and analytics tools (e.g., Google Analytics, Facebook Ads Manager, Hootsuite)
• Design tools (e.g., Canva, Adobe Creative Cloud)
• CMS and e-commerce platforms (e.g., Shopify, WordPress)

ASSUMPTION: The specific tools and technologies required for this role may vary depending on the candidate's experience and the company's current tech stack.

👔 Cultural Fit Considerations

Company Values:

• Innovation: Embrace new ideas and approaches to drive growth and success.
• Collaboration: Work together to achieve common goals and support each other's growth.
• Customer-centricity: Prioritize customer needs and feedback in all decision-making processes.
• Continuous learning: Foster a culture of curiosity and continuous improvement.

Work Style:

• Agile and adaptable, with a focus on quick decision-making and iteration.
• Data-driven, with a strong emphasis on analytics and performance metrics.
• Collaborative, with a focus on open communication and cross-functional teamwork.
• Results-oriented, with a clear focus on achieving specific, measurable goals.

Self-Assessment Questions:

• How do you align with Happy Mammoth's core values, and can you provide an example of how you've demonstrated each value in your previous roles?
• How do you approach working remotely with a team in a different time zone, and what strategies do you use to ensure effective communication and collaboration?
• Describe your preferred work style, and how do you adapt to different work environments and team dynamics?

ASSUMPTION: Happy Mammoth values candidates who are passionate about their work, proactive, and committed to driving results in a fast-paced, dynamic environment.

⚠️ Potential Challenges

• Managing multiple priorities and deadlines in a fast-paced work environment.
• Adapting to a remote work culture and maintaining productivity outside of a traditional office setting.
• Collaborating effectively with a team in a different time zone and dealing with potential communication delays.
• Keeping up with industry trends and emerging technologies in the digital marketing landscape.

ASSUMPTION: These challenges can be mitigated by strong time management, clear communication, and a proactive approach to continuous learning and adaptation.

📈 Similar Roles Comparison

• This role differs from traditional advertising agency roles in its focus on natural health and wellness products, as well as its remote work arrangement.
• Compared to in-house marketing roles, this position offers the opportunity to work with a diverse range of clients and brands, gaining broad marketing experience.
• This role may require more frequent travel than other remote positions, as the candidate may need to attend industry events, conferences, or client meetings.

ASSUMPTION: Candidates should consider their preferences for agency vs. in-house roles, as well as their willingness to travel, when evaluating this opportunity.

📝 Sample Projects

• Developing a comprehensive advertising strategy for a new product launch, including market research, target audience segmentation, and channel-specific tactics.
• Conducting a competitive analysis and identifying opportunities for brand differentiation in a crowded market.
• Creating and executing a social media campaign to raise brand awareness and drive sales for an existing product.

ASSUMPTION: These sample projects illustrate the strategic, analytical, and creative aspects of the Creative Strategist role, demonstrating the candidate's ability to develop and execute effective advertising campaigns.

❓ Key Questions to Ask During Interview

• How does this role fit into the company's long-term marketing strategy, and what are the key priorities for the first 90 days?
• What are the most significant challenges facing the marketing team currently, and how can this role help address them?
• How does the company support the professional development and growth of its marketing team members?
• What is the company's approach to remote work, and how do they ensure the productivity and engagement of remote employees?
• How does the company measure the success of its marketing campaigns, and what key performance indicators (KPIs) are most important for this role?

ASSUMPTION: These questions demonstrate the candidate's interest in understanding the role's context, the company's marketing strategy, and the team's dynamics, as well as their commitment to driving results and contributing to the company's success.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through the following link: https://happymammoth.applytojob.com/apply/sUroOiO2Kx/Creative-Strategist
• Tailor your resume and cover letter to highlight your relevant experience and skills for this role.
• Prepare examples of successful advertising campaigns you've worked on, focusing on your strategic contributions.
• Be ready to discuss your understanding of the natural health and wellness industry, as well as your familiarity with the company's products and mission.
• Practice presenting your ideas clearly and persuasively, as you'll be expected to articulate complex strategies during the interview process.
• Follow up with the hiring manager one week after submitting your application to inquire about the status of your application.

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.