Creative Strategist – Content Lead

📌 Core Information

🔹 Job Title: Creative Strategist – Content Lead

🔹 Company: Titan

🔹 Location: New York, New York

🔹 Job Type: Full-Time

🔹 Category: Financial Services

🔹 Date Posted: June 11, 2025

🔹 Experience Level: Mid-Senior level (5-10 years)

🔹 Remote Status: On-site

🚀 Job Overview

Key aspects of this role include:

• Leading content strategy and execution for a high-growth wealth management firm
• Building and managing a team of content talent
• Creating and distributing social-first, high-leverage content that drives attention, trust, and action
• Collaborating with marketing, growth, IR, and sales teams to ensure content plugs into acquisition and nurture funnels
• Setting KPIs, tracking performance, and iterating content based on feedback loops

ASSUMPTION: This role requires a strong understanding of social media platforms and trends, as well as the ability to think like a marketer to drive results.

📋 Key Responsibilities

✅ Partner with marketing to shape and lead Titan's presence across digital channels

✅ Translate core personas into content that solves real problems and builds brand trust

✅ Codify a system of repeatable content formats (e.g., YouTube series, expert AMAs, problem-first playbooks)

✅ Set and manage the content calendar across YouTube, LinkedIn, X, and IG, balancing brand, education, and performance

✅ Architect content as a system, repurposing ideas across channels and lifecycle

✅ Own the distribution strategy, ensuring content feels native and timely on social platforms

✅ Work with growth to ensure content plugs into acquisition and nurture funnels

✅ Build and lead a small team of content talent, including writers, editors, producers, and motion designers

✅ Run sessions with advisors, IR, and leadership to mine ideas and turn them into content

✅ Stand up fast, repeatable production workflows, especially for video-led content across platforms

✅ Set KPIs for each channel, track what's working and why, and build feedback loops with relevant teams

✅ Test, ship, refine, and treat every piece of content like a product

ASSUMPTION: This role requires strong leadership, strategic thinking, and the ability to manage multiple projects and teams simultaneously.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Communications, Journalism, or a related field (or equivalent experience)

Experience: 5-10 years of experience in content creation, strategy, or a related role, with a focus on social media and digital platforms

Required Skills:

• Proven experience in content strategy and execution, with a focus on social media
• Strong leadership and team management skills
• Excellent communication and collaboration skills
• Ability to think like a marketer and drive results
• Experience with content performance tracking and iteration
• Strong understanding of video production and workflow management

Preferred Skills:

• Experience in the financial services industry
• Fluency in multiple languages
• Experience with content management systems (CMS) and project management tools

ASSUMPTION: Candidates with experience in fast-paced, high-output environments and a proven track record of driving results will be most successful in this role.

💰 Compensation & Benefits

Salary Range: $100,000 - $200,000 per year (based on industry standards for the role, experience level, and location)

Benefits:

• Competitive cash compensation
• Above-market equity packages

Working Hours: Full-time, with a standard workweek of 40 hours

ASSUMPTION: Titan offers competitive compensation and benefits packages to attract and retain top talent in the financial services industry.

📌 Applicant Insights

🔍 Company Context

Industry: Financial Services

Company Size: 11-50 employees (Small to mid-sized, allowing for close collaboration and impact)

Founded: 2022 (Relatively new, offering growth opportunities)

Company Description:

• Titan is an award-winning wealth management firm reimagining how ambitious, high-earning professionals manage and experience their wealth
• Headquartered in New York City's Greenwich Village, Titan is building the Wall Street firm of the future
• Titan exists for those who push boundaries, redefine success, and drive society forward, providing them with a wealth team that obsesses over their financial wellbeing

Company Specialties:

• Wealth management
• Investment advisory services
• Brokerage services

Company Website: https://www.titan.com/

ASSUMPTION: Titan is a fast-growing, innovative wealth management firm that values creativity, collaboration, and results-driven team members.

📊 Role Analysis

Career Level: Mid-Senior level (5-10 years of experience)

Reporting Structure: This role reports directly to the CEO and works closely with marketing, growth, IR, and sales teams

Work Arrangement: On-site, with a standard workweek of 40 hours

Growth Opportunities:

• As Titan continues to grow, there will be opportunities for the Creative Strategist to expand their team and take on more responsibilities
• Strong performers may have the opportunity to move into leadership roles within the company

ASSUMPTION: This role offers significant growth potential as Titan continues to expand its offerings and client base.

🌍 Location & Work Environment

Office Type: Urban, modern office in New York City's Greenwich Village

Office Location(s): 524 Broadway St, New York, New York 10012, US

Geographic Context:

• New York City offers a vibrant, multicultural environment with numerous networking and professional development opportunities
• The Greenwich Village neighborhood is known for its arts, culture, and nightlife
• Titan's office is conveniently located near public transportation, making it easily accessible

Work Schedule: Standard full-time workweek, with flexibility for remote work as needed

ASSUMPTION: Titan's urban office location and flexible work schedule allow for a strong work-life balance and easy access to cultural and professional resources.

💼 Interview & Application Insights

Typical Process:

• Phone or video screen with the hiring manager
• In-person or virtual interview with the CEO and other team members
• Case study or portfolio presentation (if applicable)
• Final interview with the CEO

Key Assessment Areas:

• Content strategy and execution
• Leadership and team management skills
• Communication and collaboration skills
• Understanding of Titan's mission and values
• Cultural fit

Application Tips:

• Tailor your resume and cover letter to highlight your relevant experience and skills for this role
• Prepare a portfolio or case study showcasing your content strategy and execution experience
• Research Titan's mission, values, and company culture to demonstrate your understanding and fit
• Be prepared to discuss your approach to content performance tracking and iteration

ATS Keywords: Content strategy, social media, digital platforms, team management, performance tracking, video production, wealth management, financial services

ASSUMPTION: Titan's interview process is designed to assess candidates' strategic thinking, leadership skills, and cultural fit, with a focus on their ability to drive results in a fast-paced environment.

🛠️ Tools & Technologies

• Content management systems (CMS)
• Project management tools
• Video production software
• Social media management platforms

ASSUMPTION: Candidates should be comfortable using a variety of content creation, management, and collaboration tools to streamline workflows and drive results.

👔 Cultural Fit Considerations

Company Values:

• Ambitious
• Innovative
• Collaborative
• Results-driven

Work Style:

• Fast-paced and high-output
• Collaborative and team-oriented
• Results-driven and focused on driving growth
• Flexible and adaptable

Self-Assessment Questions:

• Do you thrive in fast-paced, high-output environments?
• Are you comfortable working collaboratively with a diverse team of experts?
• Do you have a proven track record of driving results and growing with a company?

ASSUMPTION: Titan values candidates who are ambitious, innovative, collaborative, and results-driven, with a strong work ethic and a proven ability to thrive in a fast-paced environment.

⚠️ Potential Challenges

• Managing a team of content talent in a fast-paced, high-output environment
• Balancing the need for high-quality content with the need for speed and efficiency
• Adapting to a rapidly changing industry and market
• Ensuring content resonates with a diverse audience of high-earning professionals

ASSUMPTION: Candidates should be prepared to face these challenges head-on and demonstrate their ability to thrive in a dynamic, fast-paced environment.

📈 Similar Roles Comparison

• This role is unique in its focus on social-first, high-leverage content for a wealth management firm
• Similar roles in other industries may focus more on brand awareness or thought leadership content
• Career progression in this role may involve moving into a leadership or executive position within Titan or a similar organization

ASSUMPTION: This role offers a unique opportunity to drive results and grow within a fast-growing wealth management firm.

📝 Sample Projects

• Developing and executing a content strategy for a new wealth management product launch
• Creating and distributing a series of expert AMAs to educate high-earning professionals on wealth management topics
• Producing a video series showcasing Titan's unique approach to wealth management and client success stories

ASSUMPTION: Candidates should be prepared to discuss their experience with similar projects and how they drove results.

❓ Key Questions to Ask During Interview

• How does this role fit into Titan's overall content strategy and roadmap?
• What are the key priorities for this role in the first 30, 60, and 90 days?
• How does Titan support the professional development and growth of its team members?
• What are the key challenges facing the wealth management industry, and how does Titan plan to address them?
• How does Titan foster a culture of innovation and collaboration?

ASSUMPTION: Candidates should use the interview process to assess their fit with Titan's mission, values, and company culture, as well as their ability to drive results in this role.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight your relevant experience and skills for this role
• Prepare a portfolio or case study showcasing your content strategy and execution experience
• Research Titan's mission, values, and company culture to demonstrate your understanding and fit
• Follow up with the hiring manager one week after submitting your application to express your interest and reiterate your qualifications

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.