📌 Core Information
🔹 Job Title: Creative Strategist (International Brand)
🔹 Company: Upplevelser Andrén Ab
🔹 Location: Pakistan
🔹 Job Type: Remote
🔹 Category: Marketing & Advertising
🔹 Date Posted: April 14, 2025
🔹 Experience Level: Mid-Senior level (2-5 years)
🔹 Remote Status: Fully Remote
🚀 Job Overview
Key aspects of this role include:
- Developing creative strategies for video and social campaigns that grab attention and convert
- Crafting scripts that hook people and make them forget they're watching an ad
- Adapting creative approach based on audience and platform
- Collaborating with marketing, design, and content teams to keep everything on-brand
- Working in a 100% remote environment with a flexible schedule
ASSUMPTION: This role requires a strong creative strategist with a proven track record in digital advertising, particularly in video and social media. The ideal candidate will be comfortable working remotely and collaborating with global teams.
📋 Key Responsibilities
✅ Cook up creative strategies for videos and social campaigns that grab attention and actually convert
✅ Craft scripts that hook people and make them forget they're watching an ad
✅ Shape-shift your creative approach based on who's watching and what platform you're on
✅ Team up with marketing, design, and content folks to keep everything on-brand
✅ Pitch your ideas, test them, and fine-tune based on what works
✅ Keep pushing content to perform better across all our channels
ASSUMPTION: The candidate should be comfortable working in a dynamic, fast-paced environment and be able to manage multiple projects simultaneously.
🎯 Required Qualifications
Education: Bachelor's degree in Marketing, Advertising, Communications, or a related field
Experience: 2-5 years of experience in creative strategy, digital advertising, or a related role
Required Skills:
- Proven creative strategy skills with a portfolio that demonstrates it
- The ability to think both strategically and creatively, adjusting your style to fit different audiences
- Real understanding of the digital ad landscape, especially video and social
- Track record of creating ads that blend into people's feeds naturally
- Equal focus on creative brilliance and bottom-line results
- Experience creating video content that converts, even under pressure
Preferred Skills:
- Knowledge of what works (and what doesn't) on platforms like Facebook, Instagram, TikTok, YouTube and other channels.
- Background in e-commerce, gifting, or marketing experiences
ASSUMPTION: The candidate should have a strong portfolio demonstrating their creative strategy skills and an understanding of the digital ad landscape. Experience in creating engaging video content and the ability to adapt messaging for different audiences is essential.
💰 Compensation & Benefits
Salary Range: The salary range for this role is typically between $60,000 - $90,000 per year, depending on experience and location. This is an estimate based on industry standards for similar roles in Pakistan.
Benefits:
- Remote Work - Freedom to work from anywhere that sparks your creativity
- Flexible Schedule - Structure your hours to match your productivity and lifestyle
- Meaningful Impact - See your ideas directly influence company growth and customer experiences
- International Exposure - Collaborate with a global team and expand your professional network
- Growth Opportunities - Develop new skills as we scale into new markets
Working Hours: Full-time (40 hours per week) with a flexible schedule
ASSUMPTION: The salary range provided is an estimate based on industry standards for similar roles in Pakistan. The actual salary may vary depending on the candidate's experience and qualifications.
📌 Applicant Insights
🔍 Company Context
Industry: Consumer Services
Company Size: 2-10 employees. Small companies like Upplevelser Andrén Ab often offer more flexibility and opportunities for growth but may have limited resources compared to larger organizations.
Founded: 2009. Upplevelser Andrén Ab has been operating for over a decade, providing experience gifts as Sweden’s #1 destination for the market.
Company Description:
- Upplevelse.com was founded in 2009 and has grown into Sweden’s #1 destination for experience gifts.
- The company collaborates with the best arrangers in Sweden to offer high-quality experiences at the lowest prices.
- Upplevelse.com's vision is to make memorable experiences affordable for everyone, with a focus on providing the best prices for customers.
Company Specialties:
- Upplevelser
- Presenter
- Priser
- and Tävlingar
Company Website: http://www.upplevelse.com/
ASSUMPTION: Upplevelser Andrén Ab is a well-established company in the consumer services industry, focusing on providing memorable experiences to its customers.
📊 Role Analysis
Career Level: Mid-Senior level. This role requires a strong creative strategist with a proven track record in digital advertising, particularly in video and social media.
Reporting Structure: The Creative Strategist will report directly to the Marketing Manager and collaborate with marketing, design, and content teams.
Work Arrangement: 100% Remote. The candidate should be comfortable working in a remote environment and managing their own time effectively.
Growth Opportunities:
- As Upplevelser Andrén Ab expands internationally, there may be opportunities for the Creative Strategist to grow into a leadership role or take on more responsibilities.
- The company's focus on growth and expansion may present new challenges and learning opportunities for the right candidate.
ASSUMPTION: The Creative Strategist role at Upplevelser Andrén Ab offers opportunities for growth and development as the company continues to expand internationally.
🌍 Location & Work Environment
Office Type: Remote. The company does not have a physical office, and employees work from various locations around the world.
Office Location(s): Pakistan
Geographic Context:
- Pakistan is located in South Asia and has a diverse culture with a rich history.
- The country has a growing digital market, with increasing internet and smartphone penetration.
- Pakistan's time zone is GMT+5, which may require some flexibility in working hours to accommodate global team members.
Work Schedule: Full-time (40 hours per week) with a flexible schedule. The candidate should be able to manage their own time effectively and work independently.
ASSUMPTION: The remote work environment at Upplevelser Andrén Ab requires strong self-motivation, time management, and communication skills. The candidate should be comfortable working independently and collaborating with global teams.
💼 Interview & Application Insights
Typical Process:
- Online application and resume screening
- Phone or video call interview with the Hiring Manager
- Creative challenge or test project
- Final interview with the Marketing Manager
Key Assessment Areas:
- Creative strategy and problem-solving skills
- Understanding of the digital ad landscape
- Ability to adapt messaging for different audiences
- Collaboration and communication skills
- Portfolio and work samples
Application Tips:
- Tailor your resume and cover letter to highlight your creative strategy skills and experience in digital advertising.
- Include a link to your portfolio or work samples that demonstrate your creative strategy skills and understanding of the digital ad landscape.
- Prepare for the creative challenge or test project by brainstorming ideas that align with Upplevelser Andrén Ab's brand and values.
- Research the company and its mission to show your enthusiasm and understanding of the role during the interview process.
ATS Keywords: Creative Strategy, Digital Advertising, Video Content Creation, Social Media Marketing, Script Writing, Audience Targeting, Collaboration, Performance Optimization
ASSUMPTION: The interview process at Upplevelser Andrén Ab is designed to assess the candidate's creative strategy skills, understanding of the digital ad landscape, and ability to collaborate with global teams. The creative challenge or test project is an essential part of the process, allowing the candidate to demonstrate their skills and ideas.
🛠️ Tools & Technologies
- Adobe Creative Suite (Photoshop, Illustrator, Premiere Pro)
- Social media platforms (Facebook, Instagram, TikTok, YouTube)
- Project management tools (Asana, Trello, Jira)
- Collaboration tools (Slack, Google Workspace)
ASSUMPTION: The candidate should be proficient in using creative software, social media platforms, and collaboration tools to manage projects and communicate with global teams.
👔 Cultural Fit Considerations
Company Values:
- Creativity
- Collaboration
- Customer Focus
- Growth
Work Style:
- Self-motivated and independent
- Strong communication and collaboration skills
- Adaptable and flexible
- Results-driven and focused on performance
Self-Assessment Questions:
- Do you have a strong portfolio demonstrating your creative strategy skills and an understanding of the digital ad landscape?
- Are you comfortable working remotely and managing your own time effectively?
- Can you adapt your creative approach based on the audience and platform?
- Do you have experience creating video content that converts, even under pressure?
ASSUMPTION: The ideal candidate for the Creative Strategist role at Upplevelser Andrén Ab will have a strong portfolio demonstrating their creative strategy skills and an understanding of the digital ad landscape. They should be comfortable working remotely and collaborating with global teams, as well as being able to adapt their creative approach based on the audience and platform.
⚠️ Potential Challenges
- Working remotely may require strong self-motivation and time management skills.
- Collaborating with global teams may present challenges in communication and time zones.
- The role may require working on multiple projects simultaneously, which can be demanding.
- The candidate may face competition from other creative strategists in the digital advertising industry.
ASSUMPTION: The candidate should be aware of the potential challenges associated with working remotely and collaborating with global teams. They should also be prepared to manage multiple projects simultaneously and compete with other creative strategists in the industry.
📈 Similar Roles Comparison
- Creative Strategist vs. Marketing Manager: While both roles involve creative strategy and marketing, the Creative Strategist focuses more on campaign development and execution, while the Marketing Manager oversees the overall marketing strategy and team.
- Creative Strategist vs. Art Director: The Creative Strategist focuses on the conceptual and strategic aspects of advertising, while the Art Director is responsible for the visual design and aesthetics of campaigns.
- Creative Strategist vs. Copywriter: The Creative Strategist develops the overall creative concept and strategy for campaigns, while the Copywriter is responsible for writing the copy or text for advertisements.
ASSUMPTION: The Creative Strategist role at Upplevelser Andrén Ab is unique in its focus on international brand management and expansion. The candidate should be aware of the differences between this role and similar positions in the industry.
📝 Sample Projects
- Develop a creative strategy for an international brand expansion campaign, targeting multiple regions and platforms.
- Create a social media campaign that blends seamlessly into users' feeds and drives conversions for an e-commerce platform.
- Design a video ad that tells a compelling story and encourages viewers to take action, while maintaining a consistent brand voice and aesthetic.
ASSUMPTION: The candidate should be able to provide examples of their work that demonstrate their creative strategy skills and understanding of the digital ad landscape. These examples should showcase their ability to adapt their creative approach based on the audience and platform.
❓ Key Questions to Ask During Interview
- Can you describe the company's international expansion plans and how this role fits into that strategy?
- How does the company support remote workers and ensure effective collaboration with global teams?
- What are the key performance indicators (KPIs) for this role, and how will my success be measured?
- How does the company approach brand management and consistency across multiple regions and platforms?
- What opportunities are there for growth and development within the company, particularly for remote employees?
ASSUMPTION: The candidate should ask thoughtful questions during the interview process to demonstrate their interest in the role and understanding of the company's mission and values.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your creative strategy skills and experience in digital advertising.
- Prepare a portfolio or work samples that demonstrate your creative strategy skills and understanding of the digital ad landscape.
- Research the company and its mission to show your enthusiasm and understanding of the role during the interview process.
- Follow up with the Hiring Manager one week after submitting your application to express your interest in the role.
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
