Organic Growth Marketer

📌 Core Information

🔹 Job Title: Organic Growth Marketer

🔹 Company: Pavago

🔹 Location: Pakistan (Remote)

🔹 Job Type: Full-Time

🔹 Category: Marketing

🔹 Date Posted: April 10, 2025

🔹 Experience Level: 5-10 years

🔹 Remote Status: Remote (EST working hours)

🚀 Job Overview

Key aspects of this role include:

• Driving organic growth through Facebook groups and social media accounts
• Excelling in copywriting and content creation to engage audiences
• Leading and motivating a team of 10+ members
• Managing client relationships and ensuring satisfaction
• Scaling the business from $500k ARR to over $1M

ASSUMPTION: This role requires a strategic mindset, strong leadership skills, and a proven track record in organic marketing to drive business growth.

📋 Key Responsibilities

✅ Manage and grow Facebook groups organically, with a proven track record of success

✅ Develop and implement strategic initiatives to grow and optimize Facebook groups

✅ Lead copywriting and content creation efforts, ensuring alignment with clients' vision and mission

✅ Establish and grow social media accounts from the ground up

✅ Lead client-facing efforts, ensuring exceptional client satisfaction

✅ Monitor and report on performance metrics, making data-driven decisions to improve results

✅ Hire and manage new team members within the division

ASSUMPTION: This role involves a mix of strategic planning, hands-on execution, and team leadership to achieve organic growth and client success.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Business, or a related field (or equivalent experience)

Experience: 5-10 years of experience in organic marketing, with a focus on Facebook group management and social media account growth

Required Skills:

• Proven expertise in growing and managing Facebook groups organically
• Excellent copywriting and content creation skills
• Strong leadership and team management abilities

• Exceptional communication skills in English, with a sound American accent
• Familiarity with project management tools (e.g., Notion) and marketing automation software (e.g., Go High Level)

Preferred Skills:

• Experience working with international businesses
• Fluency in additional languages
• Background in scaling and growing businesses

ASSUMPTION: Candidates should have a strong background in organic marketing and be comfortable leading a team to achieve growth targets.

💰 Compensation & Benefits

Salary Range: $80,000 - $120,000 per year (Based on experience and industry standards for remote, full-time marketing roles)

Benefits:

• Health insurance
• Dental insurance
• Vision insurance
• 401(k) plan
• Paid time off

Working Hours: EST (Flexible, with a focus on results and productivity)

ASSUMPTION: The salary range is estimated based on industry standards for remote, full-time marketing roles with similar experience requirements.

📌 Applicant Insights

🔍 Company Context

Industry: Staffing and Recruiting. Pavago specializes in connecting businesses with international talent at affordable rates.

Company Size: 2-10 employees. Small companies offer closer collaboration and more significant impact on decision-making processes.

Founded: Pavago was founded with the mission to connect businesses with global talent, fostering localized growth through international expertise.

Company Description:

• Pavago believes in a borderless future where businesses can harness the best of international expertise without breaking the bank.
• The company offers affordable talent solutions, with a vast network spanning across continents.
• Pavago integrates international insights and expertise to fuel local business growth.

Company Specialties:

• Affordable international talent solutions
• Global reach with a localized focus
• Integrating international insights for local business growth

Company Website: pavago.co

ASSUMPTION: Pavago's unique value proposition lies in its ability to connect businesses with affordable, international talent, fostering localized growth through global expertise.

📊 Role Analysis

Career Level: Mid-level to senior. This role offers significant growth opportunities and the chance to make a substantial impact on the company's success.

Reporting Structure: The Organic Growth Marketer will report directly to the company's leadership team and manage a team of 10+ members.

Work Arrangement: Remote (EST working hours). This role requires a high degree of self-motivation and time management skills.

Growth Opportunities:

• Expanding the marketing team and taking on additional responsibilities
• Growing the business from $500k ARR to over $1M
• Developing expertise in new marketing channels and strategies

ASSUMPTION: This role offers significant growth potential, with the opportunity to make a substantial impact on the company's success and expand one's career within the marketing field.

🌍 Location & Work Environment

Office Type: Remote. This role does not require a physical presence in an office.

Office Location(s): Pakistan (Remote)

Geographic Context:

• Pakistan has a growing digital market, with increasing opportunities for businesses to engage with online audiences.
• The time zone (EST) allows for collaboration with teams and clients across different continents.
• The remote work arrangement offers flexibility and the opportunity to work from anywhere within Pakistan.

Work Schedule: EST (Flexible, with a focus on results and productivity)

ASSUMPTION: The remote work arrangement and EST working hours allow for a high degree of flexibility and the opportunity to balance work and personal life effectively.

💼 Interview & Application Insights

Typical Process:

• Initial phone call to assess experience and suitability for the role
• 30-minute video interview to delve deeper into professional background and skills
• Practical assessment to showcase creative abilities through tasks relevant to the role
• Final interview with the client to ensure mutual alignment
• Background checks to verify references and past employment details

Key Assessment Areas:

• Organic marketing expertise and Facebook group management skills
• Copywriting and content creation abilities
• Leadership and team management capabilities
• Communication skills and cultural fit

Application Tips:

• Tailor your resume to highlight relevant experience in organic marketing and Facebook group management
• Prepare examples of your copywriting and content creation work
• Demonstrate your leadership and team management skills through past experiences or projects
• Showcase your cultural fit by emphasizing your ability to work effectively with diverse teams and clients

ATS Keywords: Organic Marketing, Facebook Group Management, Copywriting, Content Creation, Social Media Development, Client Success, KPI Management, Team Leadership, Relationship Building, Scaling, Innovation, Project Management, Communication Skills, Data Analysis, Marketing Automation

ASSUMPTION: The interview process is designed to assess the candidate's technical skills, leadership abilities, and cultural fit, ensuring a strong match for the role and the company's values.

🛠️ Tools & Technologies

• Notion (Project Management)
• Go High Level (Marketing Automation)
• Facebook Business Manager
• Social media management tools (e.g., Hootsuite, Buffer)
• Analytics tools (e.g., Google Analytics, Facebook Insights)

ASSUMPTION: Familiarity with these tools is preferred, but not required. The ideal candidate should be comfortable learning and adapting to new technologies as needed.

👔 Cultural Fit Considerations

Company Values:

• Global thinking, localized growth
• Affordability and accessibility
• Cultural diversity and inclusion

Work Style:

• Results-driven and focused on achieving growth targets
• Collaborative and supportive of team members' professional development
• Adaptable and open to learning from diverse perspectives

Self-Assessment Questions:

• How do you approach growing and managing Facebook groups organically?
• Can you provide an example of your copywriting and content creation work, and how it drove engagement and results?
• How do you motivate and lead a team to achieve growth targets, and how have you done so in the past?

ASSUMPTION: Candidates who align with Pavago's company values and work style are more likely to succeed in this role and contribute to the company's growth.

⚠️ Potential Challenges

• Managing a remote team and ensuring consistent productivity
• Adapting to the unique cultural and linguistic nuances of international clients
• Balancing the demands of client management and team leadership
• Keeping up with the latest trends and best practices in organic marketing and social media management

ASSUMPTION: These challenges can be overcome through strong leadership, effective communication, and a commitment to continuous learning and adaptation.

📈 Similar Roles Comparison

• Unlike traditional marketing roles, this position focuses primarily on organic growth and does not require a significant budget for paid advertising.
• This role offers a unique opportunity to work with international clients and teams, fostering a global perspective and cultural sensitivity.
• Career progression in this role could lead to senior marketing management positions, with the potential to oversee multiple teams and marketing channels.

ASSUMPTION: This role offers a unique blend of organic marketing expertise, team leadership, and international collaboration, setting it apart from other marketing positions.

📝 Sample Projects

• Growing a local business's Facebook group from 500 to 5,000 active members within six months
• Developing and implementing a content strategy that increased engagement by 300% and drove a 20% increase in sales for an e-commerce client
• Managing a team of five to create and execute a social media campaign that generated over 10,000 leads for a B2B software company

ASSUMPTION: These sample projects demonstrate the candidate's ability to develop and execute strategic initiatives that drive organic growth and client success.

❓ Key Questions to Ask During Interview

• Can you describe the company's long-term vision for organic marketing and how this role fits into that strategy?
• How does the company support the professional development and growth of its marketing team members?
• What are the key priorities for this role in the first 30, 60, and 90 days?
• How does the company measure the success of its organic marketing efforts, and what KPIs will I be responsible for managing?
• What is the company's approach to work-life balance, and how does that manifest in this role?

ASSUMPTION: Asking these questions will help the candidate better understand the role, the company's culture, and the expectations for success in this position.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume to highlight your experience in organic marketing, Facebook group management, and team leadership
• Prepare a cover letter that demonstrates your understanding of the role and your enthusiasm for Pavago's mission
• If applicable, provide examples of your copywriting and content creation work, as well as any relevant projects or achievements
• Follow up with the hiring manager one week after submitting your application to express your continued interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.