Creative Strategist (m/w/d) - Vollzeit

📌 Core Information

🔹 Job Title: Creative Strategist (m/w/d) - Vollzeit

🔹 Company: CTRL-Media GmbH

🔹 Location: Melle, Lower Saxony, Germany

🔹 Job Type: Full-Time

🔹 Category: Marketing Services

🔹 Date Posted: 2025-05-14

🔹 Experience Level: 2-5 years

🔹 Remote Status: On-site

🚀 Job Overview

Key aspects of this role include:

• Developing impactful ideas and texts for digital campaigns
• Collaborating with design, video, and performance teams
• Analyzing audience psychology and performance data
• Staying up-to-date with trends and creative innovations

ASSUMPTION: This role requires a strong creative mindset, analytical skills, and a passion for digital marketing trends.

📋 Key Responsibilities

✅ Developing ad copy and creative angles for various digital platforms

✅ Creating engaging video storylines and scripts

✅ Writing SEO-optimized content for websites and landing pages

✅ Supporting in customer presentations and creative concept papers

✅ Analyzing target audience, psychological triggers, and campaign performance

✅ Collaborating closely with design, video, and performance teams

ASSUMPTION: The role involves a mix of creative and analytical tasks, requiring a balance of both skills.

🎯 Required Qualifications

Education: Relevant degree or equivalent experience

Experience: Proven experience in digital writing across various platforms

Required Skills:

• Excellent German language skills (written and spoken)
• Strong understanding of target audience psychology
• Affinity for KI-tools like ChatGPT
• Analytical and creative mindset
• Proactivity and teamwork skills

Preferred Skills:

• Good English language skills
• Experience with performance marketing tools

ASSUMPTION: Candidates should have a solid background in digital writing and a strong command of the German language.

💰 Compensation & Benefits

Salary Range: €34,000 - €50,000 per year (based on experience)

Benefits:

• Attractive salary
• Top-notch equipment
• 30 days of vacation and bonuses
• Fast career development opportunities
• Company car (after probation period)
• Altersvorsorge & VWL with employer contribution
• Hansefit membership and flexible working hours
• Positive team spirit and open communication
• Making a significant impact on client's online presence

Working Hours: Full-time (40 hours/week) with flexible working hours

ASSUMPTION: The salary range is estimated based on industry standards for a mid-level marketing role in Germany.

📌 Applicant Insights

🔍 Company Context

Industry: CTRL-Media operates in the marketing services industry, focusing on online marketing and performance advertising.

Company Size: CTRL-Media is a small company with 2-10 employees, offering a close-knit team environment and opportunities for growth.

Founded: 2018

Company Description:

• CTRL-Media helps businesses gain control over their online marketing efforts
• The company creates successful campaigns based on transparent and measurable KPIs
• CTRL-Media focuses on delivering maximum results for its clients

Company Specialties:

• Online Marketing
• Performance Marketing
• Web Design
• Google Ads
• Meta Ads
• Pinterest Ads
• TikTok Ads

Company Website: ctrl-media.de

ASSUMPTION: CTRL-Media is a growing company that values employee input and offers opportunities for professional development.

📊 Role Analysis

Career Level: Mid-level marketing role with opportunities for growth

Reporting Structure: The Creative Strategist will work closely with design, video, and performance teams, reporting directly to the management.

Work Arrangement: On-site, full-time position with flexible working hours

Growth Opportunities:

• Fast career development opportunities
• Potential to take on more responsibilities and lead projects
• Chance to grow with the company as it expands

ASSUMPTION: This role offers opportunities for professional growth and development within the company.

🌍 Location & Work Environment

Office Type: Modern, collaborative office space

Office Location(s): Melle, Lower Saxony, Germany

Geographic Context:

• Melle is a small town in Lower Saxony, offering a peaceful work environment
• The region is known for its scenic landscapes and outdoor activities
• Melle is easily accessible by car and public transportation

Work Schedule: Full-time (40 hours/week) with flexible working hours

ASSUMPTION: The work environment at CTRL-Media is collaborative and supportive, with a focus on open communication and teamwork.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screening
• On-site interview with the hiring manager and team members
• Final decision and job offer

Key Assessment Areas:

• Creativity and strategic thinking
• Analytical skills and problem-solving abilities
• Communication and teamwork skills
• Language skills and cultural fit

Application Tips:

• Highlight relevant experience in digital writing and marketing
• Showcase your understanding of target audience psychology and performance evaluation
• Demonstrate your passion for creative innovation and trends
• Tailor your resume and cover letter to the specific role and company

ATS Keywords: Digital Copywriting, SEO, Social Media, Ad Copy, Creative Concepts, Video Storytelling, Audience Analysis, Psychological Triggers, Performance Evaluation, Team Collaboration, Trend Awareness, Analytical Thinking, Creativity, Proactivity, German Language Skills, English Language Skills

ASSUMPTION: The application process at CTRL-Media is designed to assess candidates' skills and cultural fit, with a focus on creativity, analytical thinking, and communication.

🛠️ Tools & Technologies

• Adobe Creative Suite (Photoshop, Illustrator, Premiere Pro)
• Google Analytics
• SEMrush or similar SEO tools
• Social media management platforms (Hootsuite, Buffer)
• Performance marketing platforms (Google Ads, Meta Ads, Pinterest Ads, TikTok Ads)

ASSUMPTION: The Creative Strategist will be expected to have experience with relevant marketing tools and platforms.

👔 Cultural Fit Considerations

Company Values:

• Control: Taking control of online marketing efforts for clients
• Transparency: Open communication and collaboration within the team
• Performance: Focusing on measurable results and continuous improvement

Work Style:

• Collaborative: Working closely with team members to achieve common goals
• Innovative: Embracing new trends and creative ideas
• Analytical: Using data and insights to inform decision-making

Self-Assessment Questions:

• Do you thrive in a collaborative, innovative work environment?
• Are you comfortable analyzing data and using insights to drive creative decisions?
• Do you have a strong understanding of target audience psychology and performance evaluation?

ASSUMPTION: CTRL-Media values candidates who are creative, analytical, and able to work effectively in a collaborative team environment.

⚠️ Potential Challenges

• Managing multiple projects and deadlines simultaneously
• Keeping up with the fast-paced nature of the digital marketing industry
• Adapting to the unique needs and preferences of diverse clients
• Balancing creative and analytical tasks effectively

ASSUMPTION: The Creative Strategist role may present challenges related to time management, adaptability, and balancing creative and analytical tasks.

📈 Similar Roles Comparison

• Unlike traditional marketing roles, this position requires a strong focus on digital platforms and performance metrics
• Compared to other creative roles, the Creative Strategist must balance creative and analytical tasks
• Career progression may involve taking on more responsibilities and leading projects

ASSUMPTION: This role combines creative and analytical aspects, making it unique within the marketing industry.

📝 Sample Projects

• Developing a comprehensive ad campaign for a new product launch, including ad copy, video storylines, and SEO-optimized content
• Analyzing target audience data to inform creative strategy and improve campaign performance
• Collaborating with the design team to create visually appealing and engaging marketing materials

ASSUMPTION: The Creative Strategist will work on a variety of projects that require creativity, analytical thinking, and effective team collaboration.

❓ Key Questions to Ask During Interview

• How does CTRL-Media support the professional development of its employees?
• Can you describe a typical project and the team dynamics involved?
• How does CTRL-Media ensure open communication and collaboration within the team?
• What are the most challenging aspects of working at CTRL-Media, and how do you address them?
• How does CTRL-Media stay up-to-date with the latest trends and innovations in digital marketing?

ASSUMPTION: Asking insightful questions during the interview process can help candidates better understand the role and company culture.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight your relevant experience and skills
• Prepare examples of your previous work that demonstrate your creativity, analytical thinking, and understanding of target audience psychology
• Follow up with the hiring manager one week after submitting your application to express your interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.