π Core Information
πΉ Job Title: Creative Strategist, Marketing
πΉ Company: Church & Dwight Co., Inc.
πΉ Location: Ewing, New Jersey, United States
πΉ Job Type: Full-Time, Hybrid
πΉ Category: Marketing
πΉ Date Posted: 2025-07-16
πΉ Experience Level: 10+ years
πΉ Remote Status: On-site with hybrid flexibility
π Job Overview
Key aspects of this role include:
- Developing brand identity and guidelines for The Accelerator Group (TAG) brands
- Leading innovative creative concepts for storytelling and product differentiation
- Ensuring consistency and excellence across all consumer touchpoints
- Collaborating with cross-functional teams to bring brand stories to life
- Driving opportunities through storytelling, consumer insights, and creative ideas
ASSUMPTION: This role requires a strategic and creative thinker with a strong background in brand development and storytelling to drive brand success for TAG brands.
π Key Responsibilities
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Serve as strategic creative partner to the General Manager of TAG to develop brand identity, experience, and guidelines
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Lead the development of innovative and compelling creative concepts that drive storytelling for product differentiation and brand identity
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Have end-to-end creative ownership from ideation to final content creation, ensuring consistency and excellence across all touchpoints
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Partner with social, eCommerce, digital strategy, and broader creative teams to bring brand stories to life in an emotive way that touches consumers' hearts and minds
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Work in conjunction with the General Manager on branding, storytelling, and creative execution to ensure new brand positioning is executed throughout all consumer touchpoints
ASSUMPTION: This role requires a high level of creativity, strategic thinking, and collaboration with various teams to bring brands to life and drive consumer engagement.
π― Required Qualifications
Education: Bachelor's Degree in Business, Marketing, or a related field
Experience: 10+ years of experience in senior creative leadership roles for storytelling and performance, preferably with consumer product goods companies
Required Skills:
- Conceptual thinking and problem-solving
- Innovation and continuous improvement
- Excellent communication and presentation skills
- Ability to take big swings and be willing to fail in pursuit of extraordinary ideas
- Willingness to jump in and get hands-on with creative work as needed
- Understanding of emerging marketing trends and GenAI innovations
- Previous experience leading and managing a team
- Excellent judgment and decision-making skills
- Entrepreneurial spirit and cultural awareness
Preferred Skills:
ASSUMPTION: Candidates should have a strong portfolio showcasing their creative work and a proven track record of driving brand success through innovative storytelling and creative execution.
π° Compensation & Benefits
Salary Range: $150,000 - $180,000 USD per year
Benefits:
- Medical, dental, vision, and basic life insurance
- Paid vacation and sick time
- Paid parental leave
- Paid holidays and floating holidays
- 401k retirement plan with company match and profit-sharing
- Discounted employee stock purchase plan
Working Hours: Full-time, typically 40 hours per week
ASSUMPTION: The salary range provided is based on market research and internal equity. Actual compensation may vary based on factors such as job-related knowledge/skills, experience, business needs, geographical location, and internal pay parity.
π Applicant Insights
π Company Context
Industry: Church & Dwight is a world leader in household and personal care products, operating in the manufacturing industry
Company Size: 5,001-10,000 employees
Founded: 1846
Company Description:
- Church & Dwight is a consumer products manufacturing company with a portfolio of well-known brands
- The company is committed to providing quality, affordable consumer products and fostering a culture of ambition and impact
- Church & Dwight operates globally and is listed on the S&P 500
Company Specialties:
- Consumer Products Manufacturing
- Specialty Products Manufacturing
Company Website: http://www.churchdwight.com
ASSUMPTION: Church & Dwight offers a dynamic work environment with opportunities for high aptitude individuals to innovate and make a tangible impact on the business.
π Role Analysis
Career Level: Senior-level role with strategic and creative responsibilities
Reporting Structure: Reports directly to the General Manager of The Accelerator Group (TAG)
Work Arrangement: Hybrid, with a mix of on-site and remote work
Growth Opportunities:
- Potential to make a significant impact on the success of TAG brands
- Opportunities to collaborate with cross-functional teams and external partners
- Possibility to grow within the organization as the company continues to expand
ASSUMPTION: This role offers a unique opportunity to work on high-impact projects and drive brand success through innovative storytelling and creative execution.
π Location & Work Environment
Office Type: Corporate office with hybrid work arrangements
Office Location(s): Princeton South Corporate Center, 500 Charles Ewing Boulevard, Ewing, New Jersey 08628, US
Geographic Context:
- Ewing, New Jersey, is located in the central part of the state, approximately 15 miles northeast of Trenton
- The area offers a mix of urban and suburban living, with easy access to major highways and public transportation
- New Jersey is known for its diverse culture, vibrant arts scene, and numerous outdoor recreation opportunities
Work Schedule: Full-time, typically 40 hours per week, with flexibility for hybrid work arrangements
ASSUMPTION: The hybrid work arrangement offers a balance between on-site collaboration and remote flexibility, allowing employees to optimize their productivity and work-life balance.
πΌ Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screen with the hiring manager
- In-person or virtual interview with cross-functional team members
- Final interview with senior leadership
Key Assessment Areas:
- Creativity and strategic thinking
- Communication and presentation skills
- Portfolio and work samples
- Alignment with company values and culture
Application Tips:
- Tailor your resume and cover letter to highlight relevant skills and experiences for this role
- Prepare a portfolio showcasing your creative work and brand success stories
- Research Church & Dwight's company culture and values to demonstrate your fit
ATS Keywords: Creative Strategist, Marketing, Brand Identity, Storytelling, Product Differentiation, Consumer Touchpoints, Cross-Functional Teams, Innovative Concepts, Brand Success
ASSUMPTION: The application process for this role is designed to assess candidates' creative and strategic thinking, as well as their ability to work collaboratively with cross-functional teams.
π οΈ Tools & Technologies
- Adobe Creative Suite (Photoshop, Illustrator, InDesign)
- Microsoft Office Suite (Word, PowerPoint, Excel)
- Project management tools (e.g., Asana, Trello, JIRA)
- Design and prototyping tools (e.g., Sketch, Figma, InVision)
ASSUMPTION: Proficiency in industry-standard design and project management tools is expected for this role.
π Cultural Fit Considerations
Company Values:
Work Style:
- Collaborative and team-oriented
- Open-minded and low-ego environment
- Focus on new ways of doing things
Self-Assessment Questions:
- Do you have a proven track record of driving brand success through innovative storytelling and creative execution?
- Are you comfortable working in a collaborative and cross-functional team environment?
- Do you have the courage to take big swings and be willing to fail in pursuit of extraordinary ideas?
ASSUMPTION: Candidates who align with Church & Dwight's values and work style are more likely to succeed in this role and contribute to the company's continued success.
β οΈ Potential Challenges
- Managing multiple projects and deadlines simultaneously
- Balancing on-site collaboration and remote work effectively
- Adapting to a dynamic and fast-paced work environment
- Navigating a large organization with diverse teams and stakeholders
ASSUMPTION: These challenges can be overcome by strong project management skills, effective communication, and a willingness to adapt and learn in a dynamic work environment.
π Similar Roles Comparison
- Unlike traditional marketing roles, this position focuses heavily on creative strategy and brand identity
- This role requires a unique blend of strategic thinking, creativity, and collaboration with cross-functional teams
- Career progression may involve moving into leadership roles within the creative or marketing departments
ASSUMPTION: This role offers a unique opportunity to work at the intersection of marketing and creative strategy, driving brand success through innovative storytelling and creative execution.
π Sample Projects
- Developing a comprehensive brand identity and guidelines for a new product launch
- Creating a series of emotive and engaging social media campaigns to drive consumer engagement
- Designing and executing a cross-channel marketing campaign to promote a brand refresh
ASSUMPTION: These sample projects demonstrate the range of creative and strategic responsibilities required for this role.
β Key Questions to Ask During Interview
- Can you describe the team structure and dynamics within The Accelerator Group (TAG)?
- How does Church & Dwight support the professional development and growth of its creative team members?
- What are the most significant challenges facing the brands within The Accelerator Group (TAG), and how can this role address them?
- How does Church & Dwight foster a culture of innovation and continuous improvement?
- What are the key performance indicators (KPIs) for success in this role, and how will they be measured?
ASSUMPTION: Asking these questions will help candidates better understand the role, the team, and the company culture, enabling them to make a more informed decision about their fit for the position.
π Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant skills and experiences for this role
- Prepare a portfolio showcasing your creative work and brand success stories
- Research Church & Dwight's company culture and values to demonstrate your fit
- Follow up with the hiring manager one week after submitting your application to express your interest and reiterate your qualifications
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.