🔹 Job Title: CRM Marketing Manager
🔹 Company: ExpressVPN
🔹 Location: Singapore
🔹 Job Type: Full-time
🔹 Category: Marketing
🔹 Date Posted: July 8, 2025
🔹 Experience Level: 2-5 years
🔹 Remote Status: Remote OK
Key aspects of this role include:
ASSUMPTION: This role requires a strong background in CRM marketing operations and a deep understanding of marketing technology tools. The ideal candidate will be comfortable working with technical teams and have a passion for the martech/CRM-tech space.
✅ Developing and executing complex multi-channel marketing campaigns to drive revenue and engagement objectives
✅ Managing end-to-end integration of CRM tech initiatives, working with technical stakeholders to test and implement enhancements
✅ Training and advising internal teams on best practices to meet business and campaign objectives
✅ Ensuring platform stability and data quality through close monitoring and management
✅ Researching and growing the CRM technology stack in accordance with industry trends and target customer developments
ASSUMPTION: This role requires a high level of detail orientation, strong communication skills, and the ability to work effectively with technical teams.
Education: Bachelor's degree in Marketing, Business, or a related field
Experience: 2-3 years of CRM/lifecycle marketing operations experience, preferably within B2C SaaS/subscriptions
Required Skills:
Preferred Skills:
ASSUMPTION: While not explicitly stated, proficiency in additional programming languages and data analysis tools may be beneficial for this role.
Salary Range: Based on industry standards for a CRM Marketing Manager role in Singapore, the estimated salary range is SGD 80,000 - 120,000 per annum. This is an estimate and the actual salary may vary based on experience and qualifications.
Benefits:
Working Hours: Full-time position with standard working hours, but may require flexibility to accommodate different time zones and campaign deadlines.
ASSUMPTION: The salary range provided is an estimate based on market research and may vary based on the candidate's experience and qualifications.
Industry: ExpressVPN operates in the competitive cybersecurity industry, focusing on online privacy and security services for consumers.
Company Size: ExpressVPN has 501-1,000 employees, providing a mid-sized company environment with opportunities for growth and collaboration.
Founded: 2009, with over a decade of experience in the industry.
Company Description:
Company Specialties:
Company Website: www.expressvpn.com
ASSUMPTION: ExpressVPN's focus on online privacy and security services provides a unique opportunity for marketing professionals to work in a growing and relevant industry.
Career Level: This role is suitable for a mid-career professional with 2-5 years of experience in CRM marketing operations.
Reporting Structure: The CRM Marketing Manager will report directly to the Marketing Director and collaborate with various internal teams, including marketing, tech, and data stakeholders.
Work Arrangement: This role is remote-friendly, with the option to work remotely or from the Singapore office.
Growth Opportunities:
ASSUMPTION: ExpressVPN's growth and market position provide ample opportunities for career advancement and professional development.
Office Type: ExpressVPN has a physical office in Singapore, but this role is remote-friendly.
Office Location(s): Singapore
Geographic Context:
Work Schedule: Standard full-time working hours, with flexibility required to accommodate campaign deadlines and different time zones.
ASSUMPTION: The remote-friendly work arrangement provides flexibility for candidates who prefer to work from home or in the office.
Typical Process:
Key Assessment Areas:
Application Tips:
ATS Keywords: CRM, marketing, Braze, Salesforce, campaign management, customer engagement, martech, data analysis, HTML, SQL
ASSUMPTION: ExpressVPN's hiring process is designed to assess both technical skills and cultural fit, with a focus on finding the best candidate for the role.
ASSUMPTION: The required tools and technologies for this role are industry-standard and widely used in CRM marketing operations.
Company Values:
Work Style:
Self-Assessment Questions:
ASSUMPTION: ExpressVPN's company values and work style emphasize the importance of cultural fit for successful candidates.
ASSUMPTION: The potential challenges for this role require strong technical skills, adaptability, and the ability to work effectively in a dynamic environment.
ASSUMPTION: While this role shares similarities with other CRM marketing roles, its unique context and focus on online privacy and security services set it apart.
ASSUMPTION: The sample projects provided are representative of the types of initiatives a CRM Marketing Manager might work on at ExpressVPN.
ASSUMPTION: Asking thoughtful questions during the interview process demonstrates your interest in the role and provides valuable insights into the company and team dynamics.
To apply for this position:
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.