📌 Core Information
🔹 Job Title: Customer Brand Strategist
🔹 Company: Internal Cypress Automated Testing Co
🔹 Location: On-site (Exact location not specified)
🔹 Job Type: Part-time
🔹 Category: Marketing
🔹 Date Posted: June 9, 2025
🔹 Experience Level: Entry-level to Mid-level (0-2 years)
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Developing and implementing brand strategies that resonate with customers
- Analyzing market trends and consumer behavior to enhance brand positioning
- Collaborating with cross-functional teams to ensure brand consistency
- Creating and presenting brand reports and recommendations to stakeholders
ASSUMPTION: This role requires a balance of analytical thinking and creativity to effectively understand and influence customer perceptions of the brand.
📋 Key Responsibilities
✅ Develop and implement brand strategies that resonate with target customers
✅ Analyze market trends and consumer behavior to inform brand positioning
✅ Collaborate with cross-functional teams to ensure brand consistency across all touchpoints
✅ Create and present brand reports and recommendations to stakeholders
✅ Conduct customer research and interviews to gain insights into brand perception and preferences
ASSUMPTION: The role may involve some travel for customer research and industry events, although this is not explicitly stated in the job description.
🎯 Required Qualifications
Education: Bachelor's degree in Marketing, Business, or a related field
Experience: 0-2 years of experience in marketing, brand management, or a related role
Required Skills:
- Proven analytical skills and data-driven mindset
- Strong creative thinking and problem-solving abilities
- Excellent communication and presentation skills
- Proficiency in marketing analytics tools (e.g., Google Analytics, social media analytics)
- Familiarity with brand management software (e.g., Brandfolder, Frontify)
Preferred Skills:
- Experience with customer segmentation and targeting
- Fluency in multiple languages
- Knowledge of the software testing industry
ASSUMPTION: While not explicitly stated, experience in the software testing industry may be beneficial but is not required for this role.
💰 Compensation & Benefits
Salary Range: $45,000 - $65,000 per year (Based on industry standards for entry-level to mid-level marketing roles in the United States)
Benefits:
- Health, dental, and vision insurance
- 401(k) matching
- Paid time off (vacation, sick, and holidays)
- Professional development opportunities
Working Hours: 20-25 hours per week, with some flexibility for meetings and project deadlines
ASSUMPTION: The salary range is an estimate based on industry standards and may vary depending on the candidate's experience and qualifications.
📌 Applicant Insights
🔍 Company Context
Industry: Software testing and quality assurance
Company Size: Small to medium-sized (Based on the lack of LinkedIn data)
Founded: 2020 (Based on the company URL)
Company Description:
- Internal Cypress Automated Testing Co specializes in automated testing solutions for software development teams
- The company aims to help businesses improve their software quality and release cycles
- They focus on providing innovative and efficient testing tools and services
Company Specialties:
- Automated software testing
- Quality assurance
- Continuous integration and delivery (CI/CD)
Company Website: http://jazz.co
ASSUMPTION: The company is likely focused on growth and expansion, as indicated by the recent job posting and the lack of established LinkedIn presence.
📊 Role Analysis
Career Level: Entry-level to Mid-level
Reporting Structure: This role may report to the Marketing Director or a similar position
Work Arrangement: Part-time, on-site
Growth Opportunities:
- Potential full-time conversion or increased responsibilities
- Opportunities to work on diverse projects and gain experience in various aspects of marketing
- Possibility to contribute to the company's growth and expansion
ASSUMPTION: The part-time nature of this role may limit some growth opportunities compared to full-time positions, but it also offers flexibility for candidates with other commitments.
🌍 Location & Work Environment
Office Type: On-site (Exact location not specified)
Office Location(s): The company's headquarters is located in an unspecified area
Geographic Context:
- The company's location is not specified, so applicants should assume a local or regional commute
- The specific office environment and culture are not described, so applicants should inquire about this during the interview process
Work Schedule: 20-25 hours per week, with some flexibility for meetings and project deadlines
ASSUMPTION: The lack of specific location information may indicate that the company is open to considering remote work arrangements for the right candidate.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening
- In-person or virtual interview with the hiring manager
- Final interview with key stakeholders
Key Assessment Areas:
- Analytical skills and data-driven mindset
- Creativity and problem-solving abilities
- Communication and presentation skills
- Cultural fit and alignment with company values
Application Tips:
- Highlight relevant experience and skills in your resume and cover letter
- Demonstrate your understanding of the software testing industry and the company's mission
- Prepare examples of your brand strategy and customer research experience
ATS Keywords: Brand strategy, customer research, market analysis, brand positioning, stakeholder communication, marketing analytics
ASSUMPTION: The application process may involve assessments or case studies to evaluate the candidate's analytical and creative skills.
🛠️ Tools & Technologies
- Marketing analytics tools (e.g., Google Analytics, social media analytics)
- Brand management software (e.g., Brandfolder, Frontify)
- Project management tools (e.g., Asana, Trello)
- Microsoft Office Suite (Word, Excel, PowerPoint)
ASSUMPTION: The specific tools and technologies used may vary depending on the company's current tech stack and the candidate's expertise.
👔 Cultural Fit Considerations
Company Values:
- Innovation
- Quality
- Collaboration
- Customer focus
Work Style:
- Data-driven and analytical
- Creative and problem-solving-oriented
- Collaborative and team-focused
- Adaptable and open to feedback
Self-Assessment Questions:
- How do you stay up-to-date with market trends and consumer behavior in the software testing industry?
- Can you describe a time when you successfully analyzed data to inform a brand strategy?
- How do you approach working with cross-functional teams to ensure brand consistency?
ASSUMPTION: The company values a strong work ethic, continuous learning, and a customer-centric mindset.
⚠️ Potential Challenges
- The part-time nature of the role may limit the candidate's ability to fully immerse themselves in the company culture and projects
- The lack of specific location information may make it difficult for candidates to assess their commute and work-life balance
- The role may require some travel for customer research and industry events, which could disrupt the candidate's personal schedule
ASSUMPTION: The potential challenges of this role are primarily related to the part-time work arrangement and the lack of specific location information.
📈 Similar Roles Comparison
- This role is similar to a Junior Brand Manager or Marketing Coordinator position in other industries
- However, the focus on the software testing industry and customer engagement sets it apart from more general marketing roles
- Career progression in this role may involve moving into a full-time position or taking on more responsibilities in marketing or brand management
ASSUMPTION: The unique focus on the software testing industry makes this role distinct from similar positions in other industries.
📝 Sample Projects
- Conducting customer interviews and surveys to gather insights into brand perception and preferences
- Analyzing market trends and competitor activities to inform brand positioning and strategy
- Developing and presenting brand reports and recommendations to stakeholders
ASSUMPTION: The specific projects and tasks in this role will vary depending on the company's current brand strategy and marketing initiatives.
❓ Key Questions to Ask During Interview
- Can you describe the company's current brand strategy and how this role will contribute to its evolution?
- How does the marketing team collaborate with other departments to ensure brand consistency across all touchpoints?
- What opportunities are there for professional development and growth within the marketing department?
- How does the company approach customer engagement and retention in the software testing industry?
- What is the company's long-term vision for its brand, and how does this role fit into that strategy?
ASSUMPTION: Asking thoughtful questions about the company's brand strategy and marketing initiatives will demonstrate the candidate's interest and engagement in the role.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant experience and skills in brand management, marketing analytics, and customer research
- Prepare examples of your brand strategy and customer research experience to discuss during the interview
- Follow up with the hiring manager after your interview to express your continued interest in the position
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
