📌 Core Information
🔹 Job Title: Customer Marketing Associate - Oral Health - GNE
🔹 Company: Haleon
🔹 Location: Dubai, United Arab Emirates
🔹 Job Type: Full-Time
🔹 Category: Consumer Health
🔹 Date Posted: May 22, 2025
🔹 Experience Level: 0-2 years
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Driving flawless executions of marketing strategies for Oral Health Care customers
- Managing promotional calendars and ensuring on-time execution
- Collaborating with stakeholders to deliver projects and meet deadlines
- Analyzing market data and campaign performance to drive informed decisions
ASSUMPTION: This role requires strong project management, analytical, and interpersonal skills to succeed in a fast-paced, dynamic environment.
📋 Key Responsibilities
✅ Drive flawless executions of marketing strategies by exhibiting strategic planning, tracking, and post-evaluation analysis
✅ Manage deadlines, POSM development and deployment, and TPO creation for new suppliers
✅ Ensure effective execution of promotion calendar together with Commercial and supply for driving in-store excellence
✅ Collaborate with key stakeholders to ensure timely delivery of projects
✅ Develop disruptive on & off shelf communication and tools to drive innovation
✅ Analyze market data information (Orange, Nielsen, Kantar, IMS) to inform decision-making
✅ Build relationships with key stakeholders and ensure compliance in all activities
ASSUMPTION: This role requires a high level of organization, attention to detail, and the ability to manage multiple projects simultaneously.
🎯 Required Qualifications
Education: University degree or equivalent
Experience: 1-2 years in an FMCG organization (Trade/Shopper)
Required Skills:
- Strong interpersonal skills
- Proven analytical skills
- Experience working across complex organization structures
- Ability to influence senior leaders towards desired outcome
- Basic commercial understanding/experience
- Advanced Microsoft Office skills
Preferred Skills:
- Knowledge of channel and category dynamics
ASSUMPTION: Candidates with a strong academic background and relevant work experience in the FMCG sector will be well-suited for this role.
💰 Compensation & Benefits
Salary Range: AED 150,000 - 200,000 per annum (Estimated, based on market research for similar roles in Dubai)
Benefits:
- Health insurance
- Retirement savings plan
- Employee assistance program
- Learning and development opportunities
Working Hours: 40 hours per week, with flexibility for agile working arrangements
ASSUMPTION: The salary range is estimated based on market research for similar roles in Dubai. Actual compensation may vary based on experience and qualifications.
📌 Applicant Insights
🔍 Company Context
Industry: Consumer Health, with a focus on Oral Health Care
Company Size: 10,001+ employees, providing a large network of opportunities and resources
Founded: 2022, as a spin-off from GlaxoSmithKline
Company Description:
- Haleon is a world-leading consumer health company, focused on improving everyday health for billions of people
- Offers category-leading brands such as Sensodyne, Panadol, Advil, Voltaren, Theraflu, Otrivin, and Centrum
- Committed to delivering better everyday health with humanity, through a unique combination of deep human understanding and trusted science
Company Specialties:
- Consumer Goods and Consumer Health
Company Website: http://www.haleon.com
ASSUMPTION: Haleon's large size and extensive brand portfolio provide ample opportunities for career growth and development.
📊 Role Analysis
Career Level: Entry-level to mid-level, with opportunities for growth and advancement
Reporting Structure: This role reports directly to the Marketing Manager for Oral Health Care
Work Arrangement: On-site, with opportunities for agile working arrangements
Growth Opportunities:
- Rotation across different brands or categories within the Oral Health Care portfolio
- Cross-functional projects and collaborations with other departments
- International assignments or expatriate opportunities within the Haleon network
ASSUMPTION: This role offers a strong foundation for a career in consumer health marketing, with numerous growth opportunities available.
🌍 Location & Work Environment
Office Type: Modern, collaborative office space in Dubai's Arenco Tower
Office Location(s): Dubai, United Arab Emirates
Geographic Context:
- Dubai is a vibrant, multicultural city with a thriving business environment
- Home to a diverse range of industries, including finance, tourism, and consumer goods
- Offers a high quality of life, with excellent dining, entertainment, and cultural attractions
Work Schedule: Standard business hours, with flexibility for agile working arrangements
ASSUMPTION: Dubai's dynamic business environment and high quality of life make it an attractive location for professionals seeking international experience.
💼 Interview & Application Insights
Typical Process:
- Online application and resume screening
- Phone or video interview with the hiring manager
- In-person or virtual interview with the marketing team
- Final interview with the marketing director
Key Assessment Areas:
- Problem-solving and analytical skills
- Communication and interpersonal skills
- Cultural fit and alignment with Haleon's values
- Commercial awareness and business acumen
Application Tips:
- Highlight relevant experience in the FMCG sector and any exposure to oral health care products
- Tailor your resume and cover letter to emphasize skills and experiences relevant to the role
- Prepare for behavioral and situational interview questions, focusing on your problem-solving abilities and adaptability
ATS Keywords: Project management, promotional calendar, stakeholder collaboration, market analysis, campaign evaluation, trade knowledge, category knowledge, commercial understanding
ASSUMPTION: Haleon's application process is designed to assess candidates' skills and cultural fit, with a focus on problem-solving and commercial awareness.
🛠️ Tools & Technologies
- Microsoft Office Suite (Word, Excel, PowerPoint)
- Project management tools (e.g., Asana, Trello, Microsoft Project)
- Data analysis tools (e.g., Excel, SPSS, R)
- Marketing automation tools (e.g., Marketo, HubSpot)
ASSUMPTION: This role requires proficiency in Microsoft Office Suite and familiarity with project management and data analysis tools.
👔 Cultural Fit Considerations
Company Values:
- Patient-centric: We put patients first in everything we do
- Inclusive: We celebrate diversity and foster an inclusive culture
- Integrity: We act with honesty and transparency in all our actions
- Innovation: We embrace change and continuously seek improvement
Work Style:
- Collaborative: We work together to achieve our goals
- Agile: We adapt to change and embrace new opportunities
- Data-driven: We make informed decisions based on evidence and insights
Self-Assessment Questions:
- How do you demonstrate patient-centricity in your work?
- Can you provide an example of a time when you drove innovation and embraced change?
- How do you foster an inclusive work environment and celebrate diversity?
ASSUMPTION: Haleon values a diverse and inclusive work environment, with a strong focus on patient-centricity and innovation.
⚠️ Potential Challenges
- Managing multiple projects and deadlines simultaneously
- Navigating a large, complex organization with multiple stakeholders
- Adapting to a fast-paced, dynamic work environment
- Working in a multicultural team with diverse perspectives and backgrounds
ASSUMPTION: This role presents unique challenges that require strong project management, communication, and adaptability skills.
📈 Similar Roles Comparison
- Compared to other marketing roles, this position places a stronger emphasis on project management and operational excellence
- Within Haleon, this role is part of the broader Oral Health Care marketing team, with opportunities for cross-functional collaboration and growth
- Career progression may involve moving into brand management, market research, or other marketing specializations
ASSUMPTION: This role offers a unique blend of project management, marketing, and operational responsibilities, with opportunities for career growth and development.
📝 Sample Projects
- Managing the launch of a new oral health care product, including promotional calendar development, POSM deployment, and TPO creation
- Conducting market analysis and campaign evaluation to inform marketing strategy and improve ROI
- Collaborating with cross-functional teams to develop disruptive on & off shelf communication and tools
ASSUMPTION: These sample projects illustrate the diverse range of responsibilities and opportunities available in this role.
❓ Key Questions to Ask During Interview
- What are the key priorities for this role in the first 90 days?
- How does this role contribute to the overall marketing strategy for Oral Health Care?
- What opportunities are there for growth and development within the marketing team?
- How does Haleon support work-life balance for its employees?
- What is the company's approach to diversity, equity, and inclusion?
ASSUMPTION: These interview questions help candidates better understand the role, the team, and the company culture.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight relevant skills and experiences
- Prepare for interviews by practicing common marketing and behavioral questions
- Follow up with the hiring manager after your interview to express your interest in the role
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
