📌 Core Information
🔹 Job Title: Demand Generation Manager
🔹 Company: ClickTime
🔹 Location: San Francisco, CA
🔹 Job Type: Full-Time
🔹 Category: Marketing
🔹 Date Posted: April 4, 2025
🔹 Experience Level: 2-5 years
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Designing and implementing integrated marketing campaigns to drive qualified leads
- Owning email, paid, social, and lifecycle marketing while developing new channels
- Collaborating with cross-functional teams to align marketing initiatives with business goals
- Analyzing and reporting on campaign performance data to refine strategies
ASSUMPTION: This role requires a strong background in B2B SaaS marketing, with a focus on demand generation. Experience in marketing to finance and operations professionals is a plus.
📋 Key Responsibilities
✅ Design and implement integrated marketing campaigns to drive qualified leads
✅ Own email, paid, social, and lifecycle marketing while developing new channels
✅ Analyze and report on campaign performance data to refine strategies, while testing and iterating on messaging and targeting
✅ Ensure brand consistency across all marketing channels and communication materials
✅ Collaborate with cross-functional teams, including sales, product management, customer success, and revenue operations to align marketing initiatives with business goals
ASSUMPTION: This role requires strong analytical skills and the ability to work effectively with various teams to achieve common goals.
🎯 Required Qualifications
Education: Bachelor’s degree in marketing, business, or a related field
Experience: 3-5 years of experience in B2B SaaS marketing, with a focus on demand generation
Required Skills:
- Proven success in driving pipeline growth through multi-channel marketing programs
- Strong analytical skills with the ability to measure and optimize campaign performance using tools like Google Analytics, HubSpot, and Salesforce
- Understanding of marketing to finance and operations professionals or back-office teams
- Exceptional collaboration and communication skills, ensuring alignment across sales, marketing, and product teams
Preferred Skills:
- Experience with AI-driven marketing tools
- Familiarity with the needs of finance, HR, and IT professionals
ASSUMPTION: Candidates with experience in marketing automation and CRM platforms will have an advantage in this role.
💰 Compensation & Benefits
Salary Range: $130,000 - $170,000 a year
Benefits:
- Health, dental, and vision insurance
- 401(k) plan with company match
- Flexible work hours and remote work options
- Generous PTO and company holidays
Working Hours: Full-time position with standard business hours (9am - 5pm PST)
ASSUMPTION: The salary range provided is based on industry standards for a Demand Generation Manager role in the San Francisco Bay Area.
📌 Applicant Insights
🔍 Company Context
Industry: ClickTime operates in the Software Development industry, specializing in time management and productivity solutions for businesses.
Company Size: ClickTime is a small company with 11-50 employees, providing a collaborative and agile work environment.
Founded: ClickTime was founded in 1999 and has since grown to serve thousands of enterprises, nonprofits, and governments worldwide.
Company Description:
- ClickTime is a recognized leader in time management software, tracking over $160 billion worth of employee time annually.
- The company offers a blend of bootstrapped, profitable pragmatism and a fearlessly inventive approach to driving new growth.
- ClickTime's headquarters are in downtown San Francisco, with remote employees in Austin, Denver, and beyond.
Company Specialties:
- Software as a Service (SaaS)
- Employee Productivity
- Timekeeping
- Utilization
- Payroll
- Professional Service Automation
- Online Time Tracking Software
- Project Management Software
- Time Tracking
- Expense Reporting
- Regulatory Compliance
- Billing
- and Resource Management
Company Website: https://www.clicktime.com
ASSUMPTION: ClickTime's small size and bootstrapped origins may result in a more hands-on and entrepreneurial work environment.
📊 Role Analysis
Career Level: This role is suitable for an experienced marketing professional looking to make a significant impact in a growing company.
Reporting Structure: The Demand Generation Manager will report directly to the Head of Operations and collaborate closely with various cross-functional teams.
Work Arrangement: This is an on-site position, with the possibility of remote work for the right candidate.
Growth Opportunities:
- As ClickTime continues to grow, there may be opportunities for the Demand Generation Manager to expand their team or take on additional responsibilities.
- This role provides exposure to various aspects of marketing, allowing for professional development and growth.
- ClickTime's bootstrapped nature may offer unique opportunities for employees to shape the company's future.
ASSUMPTION: Given ClickTime's small size, the Demand Generation Manager may have the opportunity to wear multiple hats and contribute to various aspects of the business.
🌍 Location & Work Environment
Office Type: ClickTime's headquarters is located in a downtown San Francisco office, providing a vibrant and energetic work environment.
Office Location(s): 282 Second Street, 4th Floor, San Francisco, CA 94105, US
Geographic Context:
- San Francisco is a major tech hub, offering ample networking opportunities and access to industry events.
- The city is known for its diverse culture, vibrant neighborhoods, and numerous outdoor activities.
- San Francisco's high cost of living may impact the overall compensation package's value.
Work Schedule: Standard business hours (9am - 5pm PST) with the possibility of flexible hours or remote work for the right candidate.
ASSUMPTION: The high cost of living in San Francisco should be considered when evaluating the overall compensation package.
💼 Interview & Application Insights
Typical Process:
- Online application and resume screening
- Phone or video call with the Head of Operations
- In-person or video interview with the marketing team and other stakeholders
- Final interview with the CEO or another executive team member
Key Assessment Areas:
- Marketing strategy and campaign planning
- Analytical skills and data-driven decision-making
- Cross-functional collaboration and communication
- Cultural fit and alignment with ClickTime's values
Application Tips:
- Highlight your experience in B2B SaaS marketing and demand generation in your resume and cover letter.
- Demonstrate your understanding of marketing to finance and operations professionals in your application materials.
- Showcase your analytical skills and ability to measure and optimize campaign performance.
ATS Keywords: Demand Generation, B2B Marketing, Email Marketing, Paid Media, Social Media, Lifecycle Marketing, Campaign Performance Analysis, Google Analytics, HubSpot, Salesforce, Collaboration, Communication, Marketing Strategy, Lead Generation, Resource Planning, Cross-Functional Teamwork
ASSUMPTION: ClickTime's hiring process may be more flexible and personalized due to its small size and bootstrapped origins.
🛠️ Tools & Technologies
- Google Analytics
- HubSpot
- Salesforce
- Marketo (or similar marketing automation platform)
- Social media platforms (LinkedIn, Twitter, Facebook)
- Paid media platforms (Google Ads, LinkedIn Ads, etc.)
ASSUMPTION: The specific tools and technologies used may evolve as ClickTime continues to grow and adapt its marketing strategies.
👔 Cultural Fit Considerations
Company Values:
- Customer-focused
- Innovative
- Collaborative
- Data-driven
- Adaptable
Work Style:
- Agile and entrepreneurial
- Data-driven and analytical
- Collaborative and cross-functional
- Adaptable and open to change
Self-Assessment Questions:
- Do you thrive in a fast-paced, entrepreneurial environment?
- Are you comfortable working with cross-functional teams and adapting to changing priorities?
- Do you have a strong analytical mindset and a data-driven approach to decision-making?
ASSUMPTION: ClickTime's small size and bootstrapped origins may result in a more dynamic and adaptable work environment, requiring employees to be comfortable with change and ambiguity.
⚠️ Potential Challenges
- Managing multiple marketing channels and campaigns simultaneously
- Balancing the need for data-driven decision-making with the need for quick execution
- Adapting to a small, agile company's changing priorities and goals
- Managing a limited budget and resources for marketing efforts
ASSUMPTION: Given ClickTime's small size and bootstrapped origins, the Demand Generation Manager may face unique challenges related to resource constraints and rapid growth.
📈 Similar Roles Comparison
- Unlike larger companies, ClickTime may offer more autonomy and the opportunity to shape marketing strategies directly.
- ClickTime's focus on time management and productivity solutions may require a unique understanding of the needs of finance and operations professionals.
- This role may provide a more well-rounded marketing experience, as the Demand Generation Manager will be involved in various aspects of marketing, from strategy to execution.
ASSUMPTION: The specific responsibilities and requirements of this role may evolve as ClickTime continues to grow and adapt its marketing strategies.
📝 Sample Projects
- Developing and executing a multi-channel marketing campaign to drive qualified leads for a new product launch
- Analyzing campaign performance data to optimize messaging and targeting, resulting in a 20% increase in lead generation
- Collaborating with the sales team to create targeted email campaigns, leading to a 15% increase in sales-qualified leads
ASSUMPTION: The specific projects and initiatives undertaken by the Demand Generation Manager may vary depending on ClickTime's current priorities and goals.
❓ Key Questions to Ask During Interview
- How does this role fit into ClickTime's overall marketing strategy and growth plans?
- What are the most significant challenges facing the marketing team currently, and how can this role address them?
- How does ClickTime support the professional development and growth of its employees?
- What is the company's approach to testing and iterating on marketing strategies and campaigns?
- How does ClickTime measure the success of its marketing efforts, and how will the Demand Generation Manager's performance be evaluated?
ASSUMPTION: Asking thoughtful and insightful questions during the interview process can help demonstrate your interest in and understanding of the role and company.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your experience in B2B SaaS marketing and demand generation
- Prepare examples of your past marketing campaigns and their results to discuss during the interview
- Follow up with the hiring manager within one week of submitting your application to express your interest in the role
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
