🔹 Job Title: Demand Generation Marketer
🔹 Company: Kindo
🔹 Location: Remote
🔹 Job Type: Full-time
🔹 Category: 🎯 Demand Generation
🔹 Level: Senior Manager or Director
As Kindo's Demand Generation Marketer, you'll drive pipeline growth and conversion through innovative marketing programs. You'll be responsible for planning, building, and executing inbound, outbound, and account-based marketing initiatives that generate quality leads and convert them into customers. Working directly with the marketing leadership team, you'll oversee multi-channel campaigns while collaborating cross-functionally to ensure marketing efforts align with business objectives.
ASSUMPTION: Based on the listing mentioning "highly organized" and "execution-oriented" alongside specific marketing responsibilities, this appears to be a hands-on strategic role rather than purely managerial.
Education: BA/BS required (marketing background preferred)
Experience: 4+ years of experience in demand generation or growth marketing, SaaS software experience preferred
Skills:
ASSUMPTION: The "positive attitude" mentioned in the listing is interpreted as a soft skill rather than a formal qualification requirement.
Salary Range: $150,000 to $185,000 annually
Benefits: Not specified
Industry Comparison: This compensation range is competitive for senior demand generation marketers in the tech sector, particularly for remote roles at growth-stage startups.
ASSUMPTION: The industry comparison is based on typical market rates for similar roles in tech companies during 2023-2024.
Industry Position: Kindo is an AI-Native Security and Infrastructure Automation Platform
Company Size: Not specified
Company Stage: Early-growth stage startup
ASSUMPTION: Based on the description mentioning "growing fast" and "early-growth stage," Kindo appears to be a startup that has established its product and is now scaling operations and market presence.
Career Level: Senior Manager or Director (depending on experience)
Reporting Structure: Reports to VP of Marketing, works closely with Director of Marketing Operations
Team Size/Composition: Not specified
Growth Opportunities: Not specified
ASSUMPTION: As part of the Marketing leadership team in a growing startup, this role likely offers significant opportunity for career advancement as the company scales, with potential to build and lead a demand generation team over time.
Office Type: Remote
Geographic Context: Not location-specific, allowing flexibility for candidates regardless of geography
Work Schedule: Not specified
Regional Considerations: None specified
ASSUMPTION: As a remote role in a tech startup, this position likely offers flexibility in work hours while maintaining expectations for availability during core business hours, particularly for cross-functional collaboration.
Typical Process: Initial screening, portfolio/campaign review, marketing strategy discussion, team fit assessment
Key Assessment Areas: Campaign planning expertise, ABM execution, marketing technology proficiency, analytical capabilities, communication skills
Application Tips: Highlight quantifiable marketing results, demonstrate HubSpot proficiency, showcase ABM/ABX campaign experience, emphasize cross-functional collaboration success
ATS Keywords: demand generation, pipeline growth, ABM, ABX, HubSpot, marketing automation, multi-channel campaigns, webinar, field events, content syndication, MQL, SQL, conversion
ASSUMPTION: These insights are based on standard hiring practices in the marketing technology sector and the specific qualifications highlighted in the job description.
ASSUMPTION: Beyond the explicitly mentioned HubSpot and ABM platforms, other tools listed represent standard technology stack items for demand generation roles in tech companies.
Company Values: Innovation, execution-orientation, high quality standards, positive attitude
Work Style: Fast-paced, detail-oriented, collaborative across functions
Self-Assessment:
ASSUMPTION: These cultural elements are inferred from the language used in the job description, including "growing fast," "execution-oriented," "high-quality standards," and "ability to hit the ground running."
ASSUMPTION: These challenges are inferred from the broad scope of responsibilities and the startup nature of the company, which typically requires adaptability and independent execution.
This role combines elements of several marketing positions found at larger organizations:
ASSUMPTION: This comparison is based on standard industry role definitions and the comprehensive nature of demand generation in growth-stage companies.
ASSUMPTION: These projects are illustrative examples based directly on the responsibilities listed and represent typical initiatives for a demand generation leader in a security/technology company.
ASSUMPTION: These questions are suggested based on the strategic nature of the role and would demonstrate a candidate's understanding of demand generation best practices and business alignment.
⚠️ This enhanced job description was AI-generated based on the original job listing. Information has been organized and supplemented with industry-standard insights where details were not provided. All assumptions are explicitly labeled. Applicants should verify all details directly with the employer before making decisions based on this content.