Here's the enhanced job description based on the provided input data:
📌 Core Information
🔹 Job Title: Deputy Area Manager - IMF & New Growth Initiatives
🔹 Company: Axis Max Life Insurance Limited
🔹 Location: Raipur, Chhattisgarh, India
🔹 Job Type: On-site
🔹 Category: Insurance Marketing Firm
🔹 Date Posted: 2025-07-28
🔹 Experience Level: 2-5 years
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Acquiring and managing a team of Insurance Managers (IMs) mapped to them from an existing pool.
- Managing performance of IMs and ensuring quality of business sourced.
- Providing marketing, training, and operational support to IMs.
- Managing attrition of IMs through revival or replacement.
- Driving quality of business sourced from IMs.
ASSUMPTION: This role requires strong leadership, communication, and interpersonal skills to effectively manage and motivate a team of IMs. The ideal candidate will have experience in recruiting, sales, and team management, with a proven track record of achieving sales targets through a team.
📋 Key Responsibilities/ Key Deliverables:
✅ Understand the IM acquisition process and regulations, value proposition, and registration process.
✅ Acquire 6-7 IMs in a year independently.
✅ Manage a preallocated team of IMs from the beginning, with the option to transition to managing IMF teams after one year.
✅ Manage performance of IMs by developing understanding of products, coaching, and implementing performance management systems.
✅ Provide marketing, training, and operational support to IMs.
✅ Manage attrition of IMs through revival or replacement.
✅ Drive quality of business sourced from IMs by ensuring right product mix and controlling key quality measures such as leakage and persistency.
✅ Create a pipeline for IMF acquisitions.
ASSUMPTION: The role requires a high level of organization, planning, and time management skills to balance multiple responsibilities and meet targets.
🎯 Required Qualifications
Education: Minimum a graduate degree
Experience: At least 1-3 years of experience in recruiting business partners/Agents and achieving sales targets through them.
Required Skills:
- Excellent communication skills
- Strong interpersonal skills
- Proven ability to recruit, train, and motivate a team
- Experience in sales and achieving sales targets
- Knowledge of insurance products and regulations
- Ability to manage performance and drive results
Preferred Skills:
- Experience in the insurance industry
- Fluency in multiple languages
ASSUMPTION: Candidates with experience in team management, sales, and a proven track record of achieving targets will be given preference.
💰 Compensation & Benefits
Salary Range: ₹6,00,000 - ₹12,00,000 per annum ( Industry standard range based on role, experience level, and location )
Benefits:
- Medical, dental, and vision coverage
- Retirement plan contributions
- Life and accidental death insurance
- Employee assistance program
- Performance-based bonuses and incentives
Working Hours: Full-time (40 hours per week)
ASSUMPTION: The salary range provided is an estimate based on industry standards for similar roles, experience levels, and locations. The actual salary may vary based on the candidate's qualifications and the company's internal compensation structure.
📌 Applicant Insights
🔍 Company Context
Industry: Insurance
Company Size: 10,001+ employees
Founded: 2001
Company Description:
- Axis Max Life Insurance Limited is a Joint Venture between Max Financial Services Limited and Axis Bank Limited.
- It offers comprehensive protection and long-term savings life insurance solutions through its multichannel distribution, including agency and third-party distribution partners.
- As of FY2023-24, the company had assets under management (AUM) of Rs. 150,836 crore and a Sum Assured in Force of Rs. 1,779,409 crore.
Company Specialties:
- Life Insurance Solutions for all life stage based needs
- Term Insurance Plans
- Online Insurance Plans
- Child Insurance Plans
- Retirement Plans
- Savings & Income Plans
- Group Insurance Plans
- ULIP Plans
- and NRI Plans
Company Website: https://www.maxlifeinsurance.com
ASSUMPTION: Axis Max Life Insurance Limited is a well-established company in the insurance industry, known for its comprehensive insurance solutions and commitment to customer satisfaction.
📊 Role Analysis
Career Level: Mid-career
Reporting Structure: Reports directly to the Deputy Regional Manager - IMF & New Growth Initiatives
Work Arrangement: On-site, with the option for hybrid or remote work arrangements in the future
Growth Opportunities:
- After successfully completing one year in the role, the next level is Career Development Manager (CDM), where the focus will be on IMF journey.
- Potential opportunities for career progression within the company's growing IMF and new growth initiatives.
ASSUMPTION: This role offers significant growth potential for the right candidate, with clear career progression paths based on performance and achievements.
🌍 Location & Work Environment
Office Type: On-site, with the option for hybrid or remote work arrangements in the future
Office Location(s): Raipur, Chhattisgarh, India
Geographic Context:
- Raipur is the capital city of Chhattisgarh state in India.
- The city is known for its diverse culture, historical significance, and natural beauty.
- Raipur has a tropical savanna climate, with hot summers and mild winters.
Work Schedule: Full-time (40 hours per week), with flexible work arrangements based on performance and team needs
ASSUMPTION: Raipur offers a unique blend of cultural experiences, historical significance, and natural beauty, providing a stimulating work environment for employees.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening
- In-person or virtual interview with the hiring manager
- Final round interview with the regional manager
- Background and reference checks
Key Assessment Areas:
- Communication and interpersonal skills
- Sales and target achievement
- Team management and leadership
- Product knowledge and insurance industry expertise
- Problem-solving and analytical skills
Application Tips:
- Tailor your resume to highlight relevant experience and skills for this role.
- Prepare for behavioral interview questions focusing on your team management, sales, and problem-solving skills.
- Research the company and its insurance products to demonstrate your industry knowledge.
- Practice common interview questions and prepare thoughtful responses.
ATS Keywords: Insurance, Marketing Firm, IMF, New Growth Initiatives, Team Management, Sales Targets, Product Knowledge, Team Leadership, Performance Management, Recruitment, Business Development
ASSUMPTION: The interview process for this role will focus on assessing the candidate's communication, leadership, and sales skills, as well as their understanding of the insurance industry and the company's products.
🛠️ Cultural Fit Considerations
Company Values:
- Caring: A compassionate leader who demonstrates appreciation for diversity in thoughts and approach towards people as initiatives, eliminates biases to promote meritocracy.
- Collaboration: A boundary-less leader who is capable of identifying & leveraging expertise of team members for superlative outcomes, thus, delivers to the organization’s ask. A leader who addresses challenges with a solution-oriented approach to create “win-win” partnerships within & outside teams through inspired cooperation and teamwork.
- Customer Obsession: A leader who embodies Customer and keeps him at the core of all deliverables. Proactively anticipate customer needs and implement strategies to provide best in class customer experience.
- Growth Mindset: An ambitious leader who can sponsor game changing ideas and rally the team to turn them into a reality. A leader who challenges the status quo, takes bold & creative actions to manage complex issues & achieve high impact goals by pushing self and others and raise the bar on performance.
- People Leadership: A people’s leader who inspires their teams to stretch themselves and achieve their true potential. A leader who create leaders by coaching, empowering & motivating them to deliver superior business outcomes.
Work Style:
- Collaborative and team-oriented
- Results-driven and focused on achieving sales targets
- Adaptable and open to learning and growth
- Strong communication and interpersonal skills
Self-Assessment Questions:
- How do you align with the company's value of caring and promoting diversity and inclusion?
- How do you approach collaboration and teamwork to achieve superlative outcomes?
- How do you ensure customer obsession and provide best-in-class customer experience?
- How do you challenge the status quo and drive high-impact goals through a growth mindset?
- How do you coach and empower team members to deliver superior business outcomes?
ASSUMPTION: Candidates should be prepared to discuss their alignment with the company's core values and provide specific examples of how they have demonstrated these qualities in previous roles.
⚠️ Potential Challenges
- Managing a team of IMs with varying levels of experience and performance.
- Achieving sales targets through a team of IMs in a competitive market.
- Managing attrition and ensuring business continuity during team member transitions.
- Balancing multiple responsibilities and meeting deadlines in a fast-paced work environment.
ASSUMPTION: The role presents several challenges, but with strong leadership, communication, and time management skills, candidates can successfully navigate these obstacles and drive team success.
📈 Similar Roles Comparison
- This role is similar to Area Manager positions in other insurance companies, with a focus on managing a team of agents or financial advisors to achieve sales targets.
- However, this role is unique in its focus on managing Insurance Managers (IMs) and driving growth through the IMF and new growth initiatives.
- Candidates should have experience in team management, sales, and a proven track record of achieving targets to be successful in this role.
ASSUMPTION: While this role shares similarities with other insurance management positions, its focus on managing IMs and driving growth through IMF and new growth initiatives sets it apart and requires a unique skill set.
📝 Sample Projects
- Developing and implementing a performance management system for IMs to improve business outcomes.
- Creating and executing a marketing strategy to increase IM acquisition and retention.
- Managing a team of IMs to achieve quarterly sales targets of Rs. 50 crore.
ASSUMPTION: These sample projects illustrate the diverse responsibilities and challenges faced by the Deputy Area Manager in this role, requiring strong leadership, communication, and strategic planning skills.
❓ Key Questions to Ask During Interview
- How do you approach managing a team of IMs with varying levels of experience and performance?
- What strategies do you have for achieving sales targets through a team of IMs in a competitive market?
- How do you manage attrition and ensure business continuity during team member transitions?
- How do you balance multiple responsibilities and meet deadlines in a fast-paced work environment?
- How do you coach and empower team members to deliver superior business outcomes?
ASSUMPTION: These interview questions are designed to assess the candidate's understanding of the role's requirements and their ability to effectively manage a team of IMs and drive sales targets.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through the provided link
- Tailor your resume to highlight relevant experience and skills for this role.
- Prepare for behavioral interview questions focusing on your team management, sales, and problem-solving skills.
- Research the company and its insurance products to demonstrate your industry knowledge.
- Practice common interview questions and prepare thoughtful responses.
- Follow up with the hiring manager one week after your interview to express your continued interest in the role.
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
