Digital Growth and Content Manager (all genders) | Vienna

📌 Core Information

🔹 Job Title: Digital Growth and Content Manager (all genders) | Vienna

🔹 Company: Viewpointsystem GmbH

🔹 Location: Vienna, Austria

🔹 Job Type: Full-time

🔹 Category: Marketing & Communications

🔹 Date Posted: August 8, 2025

🔹 Experience Level: 2-5 years

🔹 Remote Status: On-site

🚀 Job Overview

Key aspects of this role include:

• Driving digital growth and conversions through strategic planning and execution
• Managing and creating engaging content for various digital channels
• Leveraging digital tools and platforms to boost performance
• Collaborating with cross-functional teams to maintain and support the company website
• Aligning content with business goals and customer needs

ASSUMPTION: This role requires a strong balance of strategic thinking, creativity, and technical proficiency. The ideal candidate will have a proven track record in digital marketing and a passion for staying up-to-date with the latest trends and tools.

📋 Key Responsibilities

✅ Drive growth and conversions by shaping strategies to enhance online presence and improve conversion rates across web and email

✅ Manage digital channels effectively, understanding what kind of content works best on each platform

✅ Leverage digital tools and platforms, staying updated with the latest solutions to boost digital performance

✅ Create and manage high-quality digital content, including blog articles, demo videos, infographics, and social media posts

✅ Maintain and support the company website, ensuring smooth user experience

✅ Tackle complex topics, making technical or complex subjects easy to understand for different audiences

✅ Align content with the company's overall strategy and business goals

ASSUMPTION: This role requires a high level of independence and self-motivation, as well as strong project management skills to juggle multiple tasks and deadlines.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Communications, or a related field

Experience: At least 4 years of hands-on digital marketing experience

Required Skills:

• Excellent written and verbal communication skills in both German and English
• Proven experience in content creation, social media management, and SEO
• Familiarity with CRM systems, ideally HubSpot
• Strong project leadership skills, with the ability to maintain composure under pressure
• Solution-oriented creativity, with a proactive approach to challenging situations

Preferred Skills:

• Experience with eye tracking or wearable tech industries
• Fluency in additional languages

ASSUMPTION: While not explicitly stated, a strong understanding of the tech industry and its trends would be beneficial for this role.

💰 Compensation & Benefits

Salary Range: €2,900 - €3,500 per month (based on experience and industry standards for the role and location)

Benefits:

• Dynamic, international team
• Good vibes and flexible working hours
• Dog-friendly offices and easily accessible by public transport
• Yearly public transport ticket, cool events, workation within the European Economic Area (EEA), "Inspire Days" to recharge and learn, lots of courses and opportunities for development, and all the IT gear you need

Working Hours: Full-time (40 hours per week), with flexible working hours

ASSUMPTION: The salary range provided is an estimate based on industry standards for the role, experience level, and location. The company may offer additional benefits not explicitly listed.

📌 Applicant Insights

🔍 Company Context

Industry: Viewpointsystem GmbH operates in the IT services and IT consulting industry, specializing in eye tracking and wearable technology.

Company Size: 51-200 employees (according to LinkedIn)

Founded: 2016

Company Description:

• Inventor of Eye Hyper-Tracking® and pioneer of Digital Iris® technology
• Mission to create a new depth of connection between people and the digital world
• Offers flexible and modular solutions for integrating eye tracking on external devices

Company Specialties:

• Eye Hyper-Tracking
• Blick-Consulting
• Eye Tracking
• Digital Iris
• Smart glasses
• Remote Support
• XR
• Augmented Reality
• Mixed Reality
• Training and Eye gestures

Company Website: viewpointsystem.com

ASSUMPTION: Viewpointsystem GmbH is a growing, innovative company with a strong focus on research and development. They value employees who are proactive, creative, and passionate about their work.

📊 Role Analysis

Career Level: Mid-level, with opportunities for growth and development

Reporting Structure: This role reports directly to the Marketing Manager

Work Arrangement: On-site, with flexible working hours

Growth Opportunities:

• Potential to grow within the marketing department or explore other areas of the company
• Opportunities to learn and develop new skills through courses and training
• Chance to work on international projects and collaborate with global teams

ASSUMPTION: This role offers a unique opportunity to work in a dynamic, growing company with a strong focus on innovation and technology. The ideal candidate will be proactive, creative, and passionate about driving digital growth and creating engaging content.

🌍 Location & Work Environment

Office Type: Modern, collaborative workspace with a focus on employee well-being

Office Location(s): Dominikanerbastei 6, Vienna, 1010, AT and Christine-Touaillon Straße 11, Wien, 1220, AT

Geographic Context:

• Vienna is the capital and largest city of Austria, with a population of over 1.9 million
• Known for its rich history, cultural attractions, and high quality of life
• Vienna is a major hub for business, politics, and culture in Central Europe

Work Schedule: Full-time, with flexible working hours and the opportunity for remote work on occasion

ASSUMPTION: The ideal candidate will be comfortable working in a dynamic, fast-paced environment and enjoy collaborating with cross-functional teams.

💼 Interview & Application Insights

Typical Process:

• Online application and resume screening
• Phone or video call interview to discuss qualifications and fit
• On-site interview with the marketing team to discuss the role in more detail
• Final interview with the CEO or another senior leader

Key Assessment Areas:

• Digital marketing skills and experience
• Communication and language skills
• Problem-solving and creativity
• Cultural fit and alignment with company values

Application Tips:

• Tailor your resume and cover letter to highlight relevant skills and experiences for this role
• Be prepared to discuss specific examples of your digital marketing achievements and challenges overcome
• Research the company and industry to demonstrate your understanding and enthusiasm

ATS Keywords: Digital Marketing, Content Creation, Social Media, SEO, CRM, Project Leadership, Communication, Creativity, Eye Tracking, Wearable Tech

ASSUMPTION: The interview process may vary depending on the specific needs of the company and the candidate pool. Applicants should be prepared to demonstrate their skills and fit for the role through a combination of interviews, assessments, and presentations.

🛠️ Tools & Technologies

• HubSpot (CRM and marketing automation platform)
• Google Analytics
• Social media management tools (e.g., Hootsuite, Buffer)
• Content creation tools (e.g., Canva, Adobe Creative Suite)
• SEO tools (e.g., SEMrush, Ahrefs)

ASSUMPTION: The ideal candidate will have experience with relevant digital marketing tools and platforms, and be open to learning and adopting new tools as needed.

👔 Cultural Fit Considerations

Company Values:

• Innovation
• Collaboration
• Customer focus
• Integrity
• Continuous learning

Work Style:

• Dynamic and fast-paced
• Collaborative and team-oriented
• Focused on results and continuous improvement

Self-Assessment Questions:

• Do you thrive in a dynamic, fast-paced environment?
• Are you comfortable working collaboratively with cross-functional teams?
• Do you have a strong commitment to continuous learning and professional development?

ASSUMPTION: The ideal candidate will be a strong cultural fit for the company, with a passion for innovation, collaboration, and continuous learning.

⚠️ Potential Challenges

• Working in a fast-paced, dynamic environment may require strong time management and prioritization skills
• Collaborating with cross-functional teams may require strong communication and interpersonal skills
• Keeping up with the latest trends and tools in digital marketing may require continuous learning and adaptation
• Working in a growing company may present unique challenges and opportunities for growth and development

ASSUMPTION: The ideal candidate will be proactive, adaptable, and comfortable working in a dynamic, fast-paced environment.

📈 Similar Roles Comparison

• This role is similar to a Digital Marketing Manager or Content Marketing Manager, but with a stronger focus on driving growth and conversions
• In the tech industry, this role may require a stronger understanding of technical concepts and trends
• Compared to other marketing roles, this role may offer more opportunities for growth and development in a growing company

ASSUMPTION: The ideal candidate will have experience in a similar role and be able to demonstrate their ability to drive digital growth and create engaging content.

📝 Sample Projects

• Developing and executing a digital marketing campaign to launch a new product or feature
• Creating a series of blog posts or videos to educate customers about the benefits of eye tracking technology
• Conducting market research to identify trends and opportunities in the digital marketing landscape

ASSUMPTION: The ideal candidate will have experience working on similar projects and be able to demonstrate their ability to drive results and create engaging content.

❓ Key Questions to Ask During Interview

• Can you describe the company's long-term vision for digital marketing and how this role fits into that strategy?
• What are the biggest challenges facing the digital marketing team currently, and how can this role help address them?
• How does the company support the professional development and growth of its employees?
• What is the company's approach to work-life balance, and how does that manifest in this role?
• How does the company measure the success of its digital marketing efforts, and how will this role contribute to those metrics?

ASSUMPTION: The ideal candidate will be proactive and curious, using the interview process to learn more about the company, the role, and the team.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through the application link
• Tailor your resume and cover letter to highlight your relevant skills and experiences for this role
• Prepare for the interview by researching the company and industry, and practicing your responses to common interview questions
• Follow up with the hiring manager after the interview to express your interest and reiterate your qualifications

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.