πΉ Job Title: Digital Growth Specialist
πΉ Company: Rapyder Cloud Solutions Pvt Ltd
πΉ Location: Bangalore, India
πΉ Job Type: Full-time
πΉ Category: Marketing
πΉ Date Posted: July 7, 2025
πΉ Experience Level: Mid-level (3-7 years)
πΉ Remote Status: On-site
Key aspects of this role include:
ASSUMPTION: This role requires a strong focus on data-driven decision making and continuous experimentation to stay ahead in the fast-evolving B2B space.
β Plan, execute, and optimize multi-channel digital campaigns across Google, LinkedIn, Meta, EDMs, and other relevant online/offline platforms
β Own the funnel from awareness to conversion, using data-backed strategies to drive pipeline and qualified leads
β Lead SEO initiatives to ensure Rapyder ranks on top for all relevant cloud and Gen AI-related keywords across Google, Bing, and emerging AI/GPT discovery platforms
β Collaborate cross-functionally with product, technical, and content teams to design impactful campaigns and landing experiences
β Manage partnerships with agencies, influencers, and media partners to expand Rapyder's digital reach and uncover new growth channels
β Leverage CRM tools to run targeted drip campaigns, monitor lead journeys, and improve conversion rates across the funnel
β Continuously experiment with content formats, targeting strategies, and new platforms to stay ahead in a fast-evolving B2B space
ASSUMPTION: This role involves a high degree of independence and requires strong collaboration skills to work effectively with various teams.
Education: Bachelor's degree in Marketing, Business, or a related field
Experience: 3-7 years of proven experience in digital/growth marketing, preferably in a B2B tech or SaaS environment
Required Skills:
Preferred Skills:
ASSUMPTION: Candidates with experience in B2B tech or SaaS environments will have a better understanding of the target audience and market dynamics.
Salary Range: INR 12,00,000 - 15,00,000 per annum (Estimated based on industry standards for mid-level digital marketing roles in Bangalore)
Benefits:
Working Hours: Full-time (40 hours/week) with flexible work arrangements
ASSUMPTION: The salary range is estimated based on industry standards for mid-level digital marketing roles in Bangalore. Actual compensation may vary based on experience and performance.
Industry: Rapyder Cloud Solutions operates in the IT Services and IT Consulting industry, focusing on cloud management, SLA-driven managed services, and cloud enablement services.
Company Size: Rapyder has 201-500 employees, providing a mid-sized company environment that offers opportunities for growth and impact.
Founded: Rapyder was founded in 2016 and has since grown to become an AWS partner, offering a range of services including cloud management, cloud security, IoT, artificial intelligence, and machine learning.
Company Description:
Company Specialties:
Company Website: www.rapyder.com
ASSUMPTION: Rapyder's focus on cloud management and related services makes it an attractive option for candidates interested in the tech industry.
Career Level: This role is at the mid-level career stage, requiring several years of experience in digital marketing.
Reporting Structure: The Digital Growth Specialist will report directly to the Marketing Manager and collaborate with various teams, including product, technical, and content teams.
Work Arrangement: This role is on-site, with flexible work arrangements available.
Growth Opportunities:
ASSUMPTION: The fast-paced nature of Rapyder's environment offers ample opportunities for professional growth and development.
Office Type: Rapyder's office is located in Bangalore, with a modern and collaborative work environment.
Office Location(s): 1st floor, Awfis β Renaissance Centra, 27 & 27/1, Kalinga Rao Road, Mission Road, Sampangiramanagar, Bengaluru, Karnataka 560002, IN
Geographic Context:
Work Schedule: Full-time (40 hours/week) with flexible work arrangements
ASSUMPTION: Bangalore's thriving tech industry and vibrant culture make it an attractive location for digital marketing professionals.
Typical Process:
Key Assessment Areas:
Application Tips:
ATS Keywords: Digital Marketing, Growth Marketing, SEO, Paid Search, Performance Marketing, CAC, ROAS, CPL, Funnel Optimization, CRM, Marketing Automation, Google Ads, LinkedIn Campaign Manager
ASSUMPTION: Rapyder's application process may vary, and it's essential to stay updated on the latest information provided on their careers page.
ASSUMPTION: The specific tools and technologies used may vary based on the company's current tech stack and the candidate's expertise.
Company Values:
Work Style:
Self-Assessment Questions:
ASSUMPTION: Rapyder's company culture values innovation, collaboration, and a customer-centric approach, making it an attractive option for digital marketing professionals who thrive in dynamic environments.
ASSUMPTION: The fast-paced nature of Rapyder's environment and the dynamic B2B tech industry may present challenges that require adaptability and resilience.
ASSUMPTION: The unique focus on growth marketing and SEO strategies, combined with Rapyder's specialization in cloud management, makes this role distinct from other digital marketing positions.
ASSUMPTION: These sample projects are designed to highlight the key responsibilities and required skills for the Digital Growth Specialist role at Rapyder.
ASSUMPTION: These interview questions are designed to provide insight into the role, the company culture, and the opportunities for professional growth and development.
To apply for this position:
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.