π Core Information
πΉ Job Title: Digital Marketing and E-Trade Marketing Intern
πΉ Company: Signify Netherlands B.V.
πΉ Location: Milan, Lombardy, Italy
πΉ Job Type: Full-Time Intern
πΉ Category: Marketing
πΉ Date Posted: July 10, 2025
πΉ Experience Level: Entry-Level (0-2 years)
πΉ Remote Status: On-site
π Job Overview
Key aspects of this role include:
- Supporting online advertising campaigns and marketing analysis
- Creating and planning digital activities for E-tailers and Pure Players
- Maintaining product pages on e-tailers' websites
- Working in a dynamic and innovative global lighting industry leader
ASSUMPTION: This role is ideal for recent graduates or early-career professionals seeking to gain practical experience in digital marketing and e-commerce.
π Key Responsibilities
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Support planning and management of online Search and Display advertising campaigns
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Assist in marketing analysis focused on KPI assessment for performance tracking
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Support creation, development, and planning of digital activities customized for each E-tailer/Pure Player
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Support in design, development, and planning of online content dedicated to digital activities carried out with E-Tailer/Pure Players
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New product coding and product pages maintenance to guarantee completeness on e-tailers' website
ASSUMPTION: The role requires strong organizational skills, attention to detail, and the ability to manage multiple projects simultaneously.
π― Required Qualifications
Education: Bachelor's or Master's degree in Marketing, Business, or a related field
Experience: 0-2 years of experience in digital marketing or a related field
Required Skills:
- Proficient in Microsoft Office
- Proficient in Photoshop
- Strong analytical skills
- Excellent communication and teamwork skills
- Fluency in English (Italian is a plus)
Preferred Skills:
- Experience with Google Ads and Google Analytics
- Knowledge of e-commerce platforms
- Familiarity with SEO and SEM practices
ASSUMPTION: Candidates with relevant internship experience or projects will be given preference.
π° Compensation & Benefits
Salary Range: β¬1,500 - β¬2,000 per month (based on industry standards for entry-level marketing interns in Milan)
Benefits:
- Paid internship with the possibility of extension
- Opportunity to work in a global, innovative company
- Access to learning and development opportunities
Working Hours: Full-time (40 hours/week) with flexible hours
ASSUMPTION: The salary range is an estimate based on industry standards and may vary depending on the candidate's qualifications and experience.
π Applicant Insights
π Company Context
Industry: Signify is a global leader in the lighting industry, focusing on connected lighting and the Internet of Things.
Company Size: Signify has over 30,000 employees worldwide, providing a large and diverse work environment.
Founded: Signify was founded in 2016, following the spin-off of Philips Lighting.
Company Description:
- Signify is committed to driving progress towards a sustainable future through innovative lighting solutions.
- The company offers a dynamic and inclusive work environment that values diversity and encourages continuous learning.
- Signify is dedicated to creating a positive impact on society and the environment through its products and operations.
Company Specialties:
- LED lighting
- Smart lighting solutions
- Internet of Things (IoT) and connected lighting
- Data analytics and AI
Company Website: signify.com
ASSUMPTION: Signify's focus on sustainability and innovation makes it an attractive employer for environmentally conscious professionals.
π Role Analysis
Career Level: This role is an entry-level position, ideal for recent graduates or early-career professionals seeking to gain practical experience in digital marketing and e-commerce.
Reporting Structure: The intern will report directly to the E-Trade Marketing Manager.
Work Arrangement: This is an on-site, full-time internship with the possibility of extension.
Growth Opportunities:
- Potential full-time employment upon completion of the internship
- Opportunities to work on diverse projects and gain exposure to various aspects of the business
- Access to learning and development programs
ASSUMPTION: Successful interns may be offered full-time positions within the company, providing a clear path for career growth.
π Location & Work Environment
Office Type: Modern, collaborative office space
Office Location(s): Milan, Italy
Geographic Context:
- Milan is a major commercial and financial hub in Italy, offering a vibrant and dynamic work environment.
- The city is well-connected by public transportation, making it easily accessible from various neighborhoods.
- Milan is known for its rich history, culture, and fashion, providing numerous opportunities for leisure and entertainment outside of work.
Work Schedule: Full-time (40 hours/week) with flexible hours
ASSUMPTION: The Milan office provides a diverse and multicultural work environment, fostering collaboration and learning among team members.
πΌ Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening
- In-person or video interview with the hiring manager
- Final decision and offer
Key Assessment Areas:
- Problem-solving skills
- Analytical thinking
- Communication and teamwork skills
- Cultural fit and motivation
Application Tips:
- Highlight relevant coursework, projects, or internships that demonstrate your skills in digital marketing and e-commerce.
- Tailor your resume and cover letter to emphasize your fit for this specific role and company.
- Prepare examples of your work in Photoshop and be ready to discuss your approach to marketing analysis and campaign management.
ATS Keywords: Digital marketing, E-Trade marketing, online advertising, marketing analysis, KPI assessment, product pages maintenance, e-tailers, Pure Players
ASSUMPTION: Applicants should emphasize their relevant skills and experiences in their application materials to increase their chances of success.
π οΈ Tools & Technologies
- Microsoft Office Suite
- Photoshop
- Google Ads and Google Analytics (preferred)
- E-commerce platforms (e.g., Magento, Shopify, or custom solutions)
ASSUMPTION: Familiarity with industry-standard tools and technologies will be beneficial for success in this role.
π Cultural Fit Considerations
Company Values:
- Customer-centricity
- Innovation
- Sustainability
- Integrity
- Teamwork
Work Style:
- Collaborative and team-oriented
- Adaptable and open to learning
- Results-driven and proactive
- Committed to continuous improvement
Self-Assessment Questions:
- Do you align with Signify's commitment to sustainability and innovation?
- Are you comfortable working in a dynamic, collaborative environment?
- Do you have a proactive and results-driven approach to work?
ASSUMPTION: Applicants who demonstrate a strong fit with Signify's values and work style will be more likely to succeed in the role and contribute to the company's success.
β οΈ Potential Challenges
- Managing multiple projects and deadlines simultaneously
- Adapting to a fast-paced and dynamic work environment
- Working with diverse stakeholders, including E-tailers and Pure Players
- Keeping up with the latest trends and best practices in digital marketing and e-commerce
ASSUMPTION: Successful candidates will be able to overcome these challenges by leveraging their skills, seeking guidance from their team, and remaining adaptable and proactive.
π Similar Roles Comparison
- This role is similar to other digital marketing and e-commerce internships, but offers the opportunity to work in a global leader in the lighting industry.
- Compared to other internships, this role may offer more exposure to diverse projects and stakeholders, providing a broader range of learning opportunities.
- Career paths following this role may include full-time employment in digital marketing, e-commerce, or related fields within Signify or other organizations.
ASSUMPTION: Applicants should consider the unique opportunities and challenges presented by this role compared to similar positions in other companies.
π Sample Projects
- Developing and executing a targeted online advertising campaign for a specific E-tailer or Pure Player
- Analyzing and optimizing the performance of an E-tailer's product pages to improve conversion rates
- Creating and implementing a social media marketing strategy for a new product launch
ASSUMPTION: These sample projects are intended to illustrate the types of tasks and responsibilities the intern may encounter in this role.
β Key Questions to Ask During Interview
- What are the key priorities for this role in the first 30, 60, and 90 days?
- How does this role support the overall goals and objectives of the E-Trade Marketing team?
- What opportunities are there for learning and professional development during this internship?
- How does Signify support work-life balance for its employees?
- What are the most rewarding aspects of working in E-Trade Marketing at Signify?
ASSUMPTION: Applicants should use the interview as an opportunity to gather information about the role, the team, and the company, and to demonstrate their fit for the position.
π Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant skills and experiences in digital marketing and e-commerce
- Prepare examples of your work in Photoshop and be ready to discuss your approach to marketing analysis and campaign management
- Follow up with the hiring manager one week after submitting your application to express your interest in the role
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.