π Core Information
πΉ Job Title: Digital Marketing and Growth Manager
πΉ Company: Prophet Security
πΉ Location: California, United States (Remote)
πΉ Job Type: Full-time
πΉ Category: Marketing
πΉ Date Posted: April 7, 2025
πΉ Experience Level: 5-10 years
πΉ Remote Status: Remote OK
π Job Overview
Key aspects of this role include:
- Driving global digital marketing efforts to boost pipeline and accelerate sales cycles
- Collaborating closely with sales and marketing leadership to create high-impact programs
- Managing and optimizing the marketing technology stack
- Enhancing brand presence in the cybersecurity market
- Working autonomously and experimenting with new technologies
ASSUMPTION: This role requires a strong background in digital marketing, growth marketing, and demand generation within B2B enterprise software or cybersecurity. Startup experience is a plus.
π Key Responsibilities
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Build, execute, and optimize digital marketing programs to generate demand and drive measurable outcomes
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Own and manage the marketing technology stack, including evaluating, onboarding, and optimizing tools
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Collaborate closely with sales teams to manage targeting strategy, list uploads, and ensure smooth transitions from marketing-generated leads to sales-qualified opportunities
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Design and automate workflows for target audience identification, segmentation, data enrichment, and outbound engagement to enhance SDR productivity
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Monitor, report, and analyze program effectiveness, delivering actionable insights to continuously improve marketing ROI
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Serve as a subject matter expert, training sales and marketing teams on tools and processes to drive adoption and success
ASSUMPTION: The role requires strong analytical and problem-solving abilities, as well as the capacity to independently drive projects from concept through execution.
π― Required Qualifications
Education: Bachelorβs degree in Marketing, Communications, Business, or related field preferred
Experience: 5+ years of relevant digital marketing experience in demand generation, growth marketing, and marketing operations within B2B enterprise software or cybersecurity (startup experience a plus)
Required Skills:
- Proven proficiency managing marketing automation platforms (e.g., HubSpot)
- Experience with outbound email campaigns, including email deliverability, compliance, and performance optimization
- Knowledge and best practices around digital lead generation processes
- Experience evaluating, onboarding, and optimizing marketing and sales tools
- Ability to build automated workflows for ICP targeting, segmentation, data enrichment, and outbound marketing campaigns
- Comfortable collaborating directly with Sales/SDR teams to manage targeting, list uploads, and pipeline-driving initiatives
Preferred Skills:
- Experience with AI-driven SDR solutions
- Familiarity with the cybersecurity industry
ASSUMPTION: The ideal candidate should have a strong foundation in digital marketing and be eager to learn and adapt in a dynamic startup environment.
π° Compensation & Benefits
Salary Range: $120,000 - $160,000 per year (Estimated, based on industry standards for the role, experience level, and location)
Benefits:
- Competitive salaries
- Meaningful equity
- Comprehensive health benefits
Working Hours: Full-time (40 hours/week), with flexible hours and a remote-friendly work environment
ASSUMPTION: The salary range is an estimate based on industry standards for a digital marketing manager role in the United States. The final offer may vary based on the candidate's experience and skills.
π Applicant Insights
π Company Context
Industry: Computer and Network Security
Company Size: 11-50 employees (Small to mid-size startup)
Founded: 2024 (Less than 1 year ago)
Company Description:
- Prophet Security empowers enterprise security teams with AI-powered solutions that rapidly synthesize alerts, automate investigations, and provide actionable insights to analysts.
- Backed by Bain Capital Ventures and top-tier security investors, Prophet Security is redefining security operations for leading organizations across technology, manufacturing, finance, and healthcare.
Company Specialties:
- AI-powered security operations
- Alert investigation and response
- Cybersecurity solutions
Company Website: https://www.prophetsecurity.ai/
ASSUMPTION: Prophet Security is a young, fast-growing startup with a focus on leveraging AI to transform security operations. They prioritize customer-centric solutions and enjoy a collaborative, high-impact work environment.
π Role Analysis
Career Level: Mid-level to senior-level digital marketing role with growth opportunities
Reporting Structure: This role reports directly to the marketing leadership team and collaborates closely with sales teams
Work Arrangement: Remote-friendly work environment with flexible hours
Growth Opportunities:
- As Prophet Security grows, there will be opportunities for the right candidate to take on more responsibilities and advance their career within the company.
- The role offers the chance to work with cutting-edge AI technology and gain experience in the cybersecurity industry.
ASSUMPTION: This role offers a unique opportunity for a digital marketing professional to make a direct impact on a growing startup in the AI and cybersecurity spaces.
π Location & Work Environment
Office Type: Remote-friendly, with the option to work from home or a co-working space
Office Location(s): Palo Alto, California (Headquarters)
Geographic Context:
- Palo Alto is located in the heart of Silicon Valley, offering a vibrant tech industry and numerous networking opportunities.
- The San Francisco Bay Area has a diverse and multicultural population, with a wide range of amenities and entertainment options.
- California offers a mild Mediterranean climate, with warm, dry summers and cool, wet winters.
Work Schedule: Full-time (40 hours/week), with flexible hours and the option to work remotely
ASSUMPTION: The remote-friendly work environment offers candidates the flexibility to balance their personal and professional lives while still collaborating effectively with the team.
πΌ Interview & Application Insights
Typical Process:
- Initial phone or video screen with the hiring manager
- Technical assessment or case study presentation
- Final interview with the marketing leadership team
Key Assessment Areas:
- Digital marketing expertise and experience
- Problem-solving skills and analytical thinking
- Collaboration and communication skills
- Adaptability and willingness to learn new tools and technologies
Application Tips:
- Highlight relevant digital marketing experience and achievements in your resume
- Tailor your cover letter to demonstrate your understanding of Prophet Security's mission and how your skills align with the role's requirements
- Prepare for the interview by researching Prophet Security's products, competitors, and the cybersecurity industry
ATS Keywords: Digital Marketing, Growth Marketing, Demand Generation, Marketing Operations, Marketing Automation, Email Marketing, Lead Generation, Sales Collaboration, Data Analysis, Workflow Automation, Segmentation, Target Audience Identification, Problem Solving, Project Management, Communication, Technology Evaluation
ASSUMPTION: The application process for this role may involve multiple interviews and assessments to ensure the candidate's fit with Prophet Security's company culture and the specific requirements of the role.
π οΈ Tools & Technologies
- HubSpot (Marketing Automation)
- Apollo.io (Sales Engagement)
- SEMrush (SEO and Content Marketing)
- Email warming tools (e.g., WarmUp, Lemlist)
- AI-driven SDR solutions (e.g., Clay)
ASSUMPTION: The ideal candidate should have experience with or be willing to learn the tools and technologies listed above, as well as other marketing and sales tools as needed.
π Cultural Fit Considerations
Company Values:
- Customer-Centric: Prioritize solutions that address genuine customer needs
- Practicality over Perfection: Action-oriented decision-making that values speed and effectiveness
- Excellence & Accountability: High standards and ownership of outcomes
- Transparent Communication: Open, honest collaboration across teams
- Resilient & Adaptable: Persistent in overcoming challenges
- Enjoy the Journey: Balancing hard work with fun and team camaraderie
Work Style:
- Autonomous: Ability to work independently and take ownership of projects
- Adaptable: Willingness to learn new technologies and tools
- Collaborative: Strong communication and teamwork skills
- Analytical: Strong problem-solving abilities and data-driven decision-making
Self-Assessment Questions:
- Do you thrive in an environment where you can take ownership and experiment with new technologies?
- Are you comfortable collaborating directly with sales teams and managing targeting strategy?
- Do you enjoy balancing hard work with fun and team camaraderie?
ASSUMPTION: Prophet Security values a strong cultural fit and seeks candidates who align with their company values and work style.
β οΈ Potential Challenges
- Working in a fast-paced, dynamic startup environment may require adaptability and flexibility
- Managing a remote team and collaborating effectively with team members in different time zones may present unique challenges
- Balancing multiple projects and priorities may require strong time management and organizational skills
- Working in the cybersecurity industry may require a willingness to learn and stay up-to-date with rapidly evolving technologies
ASSUMPTION: The ideal candidate should be comfortable working in a fast-paced environment and be open to learning and adapting to new challenges.
π Similar Roles Comparison
- Compared to traditional marketing roles, this position offers more autonomy and the opportunity to drive high-impact programs
- In the cybersecurity industry, digital marketing roles may require a stronger focus on outbound strategies and collaboration with sales teams
- Career progression in this role may involve moving into a marketing leadership position or transitioning into a product marketing or growth-focused role
ASSUMPTION: This role offers a unique blend of marketing and growth-focused responsibilities, with the potential for career growth and development within Prophet Security.
π Sample Projects
- Developing and executing a targeted outbound email campaign to generate leads and drive pipeline growth
- Evaluating and onboarding new marketing and sales tools to optimize workflows and enhance productivity
- Designing and implementing automated workflows for target audience identification, segmentation, and outbound engagement
ASSUMPTION: The specific projects and initiatives for this role will depend on Prophet Security's current priorities and the candidate's unique skills and experiences.
β Key Questions to Ask During Interview
- What are the most pressing challenges facing the marketing team, and how can this role address them?
- How does Prophet Security support the professional development and growth of its marketing team members?
- What is the company's long-term vision for its digital marketing efforts, and how does this role fit into that strategy?
- How does Prophet Security measure the success of its digital marketing campaigns, and what key performance indicators (KPIs) are most important?
- What is the company's approach to work-life balance, and how does it support remote team members?
ASSUMPTION: Asking thoughtful, well-researched questions during the interview process demonstrates the candidate's interest in the role and commitment to Prophet Security's success.
π Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume to highlight relevant digital marketing experience and achievements
- Write a cover letter that demonstrates your understanding of Prophet Security's mission and how your skills align with the role's requirements
- Prepare for the interview by researching Prophet Security's products, competitors, and the cybersecurity industry
- Follow up with the hiring manager one week after submitting your application to express your continued interest in the role
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.