Digital Marketing Associate, M2+ Prime Video

📌 Core Information

🔹 Job Title: Digital Marketing Associate, M2+ Prime Video

🔹 Company: Amazon

🔹 Location: Chennai, Tamil Nādu, India

🔹 Job Type: On-site

🔹 Category: 🌐 Digital Marketing, 🎬 Video Marketing

🔹 Date Posted: Tue Apr 01 2025

🔹 Experience Level: 0-2 years

🔹 Remote Status: Not specified

📌 Essential Job Details

🚀 Job Overview

Key aspects of this role include:

• Improving content visibility on Amazon Prime Video through marketing operations
• Understanding and leveraging marketing and operation workflow tools
• Adapting to new program features and improving content editing skills
• Performing thorough content quality checks to ensure optimal user experience

ASSUMPTION: The role is focused on ensuring high-quality content presentation and user engagement through effective digital marketing strategies tailored for Amazon Prime Video offerings.

📋 Key Responsibilities

✅ Enhance visibility of content in Amazon Prime Video

✅ Utilize marketing tools and workflow tools effectively

✅ Regularly adapt to new program features and enhance content editing skills

✅ Conduct content quality checks for format and flow consistency

✅ Use software tools for quality audits, content editing, and data capture

✅ Monitor and adhere to operational metrics like productivity, quality, and SLAs

✅ Collaborate with global stakeholders for status reporting and issue escalation

✅ Present process improvement ideas to direct reports

ASSUMPTION: This role requires strong analytical skills and a proactive approach to maintaining content quality and operational efficiency.

🎯 Required Qualifications

Education: Graduate degree with exposure to MS Office

Experience: 0-2 years, particularly in digital marketing or content editing roles

Required Skills:

• Digital Marketing
• Content Editing
• Quality Assurance
• Attention to Detail
• Communication Skills

Preferred Skills:

• Experience with marketing tools
• Stakeholder Communication

ASSUMPTION: A foundational understanding of digital marketing principles and tools is crucial, along with basic data analysis skills.

💰 Compensation & Benefits

Salary Range: Not specified; industry standards for digital marketing roles in Chennai should be used as a reference.

Benefits:

• Health insurance
• Employee discounts
• Professional development opportunities

Working Hours: 40 hours per week with night shift flexibility

ASSUMPTION: Benefits typical to Amazon employees likely include a comprehensive health package and potential for internal career advancement.

📌 Applicant Insights

🔍 Company Context

Industry: Software Development and e-Commerce

Company Size: 10,001+ employees, offering vast networking and growth opportunities

Founded: Not specified

Company Description:

• Commitment to operational excellence and long-term strategy
• Focus on customer-centricity and rapid innovation
• Encouragement of smart, fast decision-making and risk-taking

Company Specialties:

• e-Commerce
• Retail
• Internet

Company Website: https://www.aboutamazon.com/

ASSUMPTION: Amazon provides a dynamic and challenging work environment with a focus on innovation and long-term sustainability.

📊 Role Analysis

Career Level: Entry-level, ideal for recent graduates or individuals with up to 2 years of experience

Reporting Structure: Individual contributor role with regular updates to a direct report

Work Arrangement: On-site with potential remote collaboration required

Growth Opportunities:

• Exposure to global marketing strategies and tools
• Development of digital content expertise
• Potential advancement within Amazon's digital marketing team

ASSUMPTION: The position offers foundational experience with prospects for growth and transition into more senior roles within Amazon's broader marketing teams.

🌍 Location & Work Environment

Office Type: Modern and well-equipped office with collaborative spaces

Office Location(s): Habibullah Road, Chennai, Tamil Nadu, India

Geographic Context:

• Chennai is a key IT and industrial hub in South India
• Offers a diverse cultural environment with ample professional opportunities
• The climate is tropical, with a strong local transport system

Work Schedule: On-site, primarily night shifts; flexibility may be required

ASSUMPTION: Chennai's strategic location provides a vibrant setting with professional networks, making it ideal for media and technology roles.

💼 Interview & Application Insights

Typical Process:

• Initial online application submission
• Screening call with HR
• Technical assessment or test
• In-person or virtual panel interview
• Final interview with department lead

Key Assessment Areas:

• Technical knowledge of digital marketing tools and software
• Problem-solving ability
• Team collaboration skills

Application Tips:

• Highlight any previous digital marketing or content editing experience
• Showcase familiarity with key software or tools used in this domain
• Emphasize communication and teamwork abilities

ATS Keywords: Digital Marketing, Content Editing, Quality Assurance, Communication, Team Player

ASSUMPTION: The selection process is thorough, with a focus on both technical capabilities and interpersonal skills.

🛠️ Tools & Technologies

• Marketing operation tools (e.g., HubSpot, Marketo)
• Content editing software (e.g., Adobe Creative Suite)
• Workflow and productivity tools (e.g., MS Office, Asana)

ASSUMPTION: Utilization of industry-standard tools ensures efficiency and effectiveness in content marketing and editing operations.

👔 Cultural Fit Considerations

Company Values:

• Customer Obsession
• Operational Excellence
• Innovation and Agility

Work Style:

• Collaborative and team-oriented
• Fast-paced and dynamic environment
• Proactive, with a focus on continuous improvement

Self-Assessment Questions:

• Am I comfortable working night shifts?
• How do I handle tight deadlines and high-pressure environments?
• Am I willing to learn and adapt quickly to new tools and software?

ASSUMPTION: Successful candidates are likely to be proactive, adaptable, and customer-focused with a drive for constant learning.

⚠️ Potential Challenges

• Managing night shift work-life balance
• Keeping up with rapidly changing digital marketing trends
• Meeting stringent quality and productivity metrics
• Coordinating effectively with global teams

ASSUMPTION: Candidates should be aware of the potential for high stress and a need for strong time management skills.

📈 Similar Roles Comparison

• Typically requires a mix of creative and analytical skills
• Involves cross-functional team communication and coordination
• Opportunities to advance into senior digital marketing roles or project management

ASSUMPTION: The role aligns well with other digital marketing associate positions but offers unique insights into the video marketing domain.

📝 Sample Projects

• Developing a campaign to increase views on a flagship Amazon Prime Video series
• Creating content auditing processes to enhance quality assurance
• Implementing a stakeholder feedback loop to refine marketing strategies

ASSUMPTION: Experience in similar projects can provide an advantage by demonstrating relevant practical skills.

❓ Key Questions to Ask During Interview

• What tools and software are primarily used for marketing operations?
• How is team performance measured and rewarded?
• What opportunities are there for career advancement?
• Can you describe a typical project or challenge faced by the team?
• How does the company ensure work-life balance, especially for night shifts?

ASSUMPTION: Asking insightful questions indicates a candidate’s serious intent and proactive approach to understanding the role.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Prepare a resume highlighting relevant experience in digital marketing and content editing
• Ensure your application includes key skills and keywords mentioned
• Practice responses for potential technical and situational interview questions
• Follow up with HR if you don't receive a response within 2-3 weeks of application submission

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.