- Job Title: Digital Marketing Intern
- Company: MTAB Technology Center P Ltd
- Location: Chennai, Tamil Nadu, India
- Job Type: Internship
- Category: Marketing
- Date Posted: April 11, 2025
- Experience Level: Entry-level (0-2 years)
- Remote Status: Remote (fully remote)
π Job Overview
Key aspects of this role include:
- Developing and implementing digital marketing campaigns across various channels
- Conducting market research and collaborating with the marketing team
- Presenting insights and recommendations to management and stakeholders
- Monitoring analytics and impact of content developed
ASSUMPTION: This role is ideal for recent graduates or early-career professionals seeking to gain practical experience in digital marketing.
π Key Responsibilities
- Develop, implement, track, and optimize digital marketing campaigns across various channels
- Conduct research on products, market trends, and competitors
- Collaborate with the marketing team to plan and execute campaigns
- Work with business heads and stakeholders to achieve business goals
- Monitor analytics and present insights to management and stakeholders
- Periodically present marketing activities to management and stakeholders to assess new needs and set direction
ASSUMPTION: Successful candidates will have strong analytical skills, be comfortable working with data, and have a keen interest in digital marketing trends.
π― Required Qualifications
- Education: Bachelor's or Master's degree in Sales and Marketing, or a certification course in Digital Marketing from a reputed institution
- Experience: No prior experience required, but any relevant internships or projects will be an asset
- Required Skills:
- Strong knowledge of marketing techniques and social media platforms
- Good communication skills, both written and verbal
- Ability to work in a team and follow systems and processes
- Enthusiasm to learn and embrace new challenges
- Preferred Skills:
- Familiarity with SEO, email marketing, social media management, and campaign management
- Basic knowledge of analytics tools (e.g., Google Analytics)
ASSUMPTION: Candidates with a strong academic background in marketing and a passion for digital marketing are encouraged to apply.
π° Compensation & Benefits
- Salary Range: INR 20,000 - 30,000 per month (estimated, as not specified)
- Assumption: The salary range is estimated based on industry standards for entry-level digital marketing roles in Chennai.
- Benefits:
- Remote opportunities with flexible working hours
- Diverse project experience, working on internal projects and real client assignments
- Online portfolio building to showcase work and skills
- Opportunities to learn on-demand SaaS tools and engage in innovative projects
- Working Hours: 25-30 hours per week
π Applicant Insights
π Company Context
- Industry: Business Consulting and Services
- Company Size: 51-200 employees
- Founded: 2011
- Company Description: MTAB Technology Center offers business intelligence solutions through cloud ERP from Zoho. They specialize in providing contextually pre-configured Zoho tools, user role-based onboarding courses, and target implementation within 21 days. Their focus segments include educational institutions, specialized food industry, and manufacturing industries.
- Company Specialties: Cloud ERP, Digital Transformation, Zoho Partner, and more
π Role Analysis
- Career Level: Entry-level (Intern)
- Reporting Structure: This role will report directly to the Marketing Manager or a similar position.
- Work Arrangement: Remote (fully remote), with flexible working hours (11 AM - 5 PM, or part-time slots)
- Growth Opportunities:
- Potential full-time employment after the internship
- Opportunities to work on diverse projects and gain experience in various aspects of digital marketing
π Location & Work Environment
- Office Type: Remote (fully remote)
- Office Location(s): Chennai, Tamil Nadu, India
- Geographic Context: Chennai is the capital city of Tamil Nadu, located in southern India. It is known for its cultural heritage, historical landmarks, and vibrant food scene.
- Work Schedule: Flexible, with a time commitment of 25-30 hours per week
πΌ Interview & Application Insights
- Typical Process: Job postings on the company's career page, followed by a call for registration and enrollment. Evaluation process ends on the Abhyaz platform, followed by interviews and job offers.
- Key Assessment Areas: Marketing knowledge, communication skills, teamwork, adaptability, and learning ability
- Application Tips:
- Tailor your resume and cover letter to highlight relevant skills and experiences
- Showcase any relevant projects or portfolio pieces
- Be prepared to discuss your understanding of digital marketing trends and strategies
π οΈ Tools & Technologies
- Moodle (Learning Management System)
- Zoho One (Collaboration and project management tool)
- Google Analytics (Web analytics service)
- Social media platforms (e.g., Facebook, Instagram, Twitter)
- Email marketing tools (e.g., Mailchimp, Constant Contact)
π Cultural Fit Considerations
- Company Values: Empowering individuals, reinforcing businesses, and innovating smart manufacturing
- Work Style: Collaborative, flexible, and focused on continuous learning and improvement
- Self-Assessment Questions:
- How do you align with the company's values and work style?
- How comfortable are you working remotely and managing your time effectively?
- How do you approach learning new tools and technologies?
β οΈ Potential Challenges
- Working remotely may require strong self-motivation and time management skills
- The role may involve working with multiple teams and stakeholders, requiring excellent communication and collaboration skills
- The internship may have a fast-paced environment, with tight deadlines and changing priorities
π Similar Roles Comparison
- Compared to other digital marketing internships, this role offers a broader range of responsibilities and the opportunity to work on real client assignments
- The internship provides a structured learning program with mentorship and guidance throughout the program
- Career progression may include opportunities to transition into full-time employment with the company or its clients
π Sample Projects
- Developing and implementing a social media marketing campaign for a client
- Conducting market research and creating a comprehensive report on industry trends and competitors
- Assisting in the planning and execution of an email marketing campaign
β Key Questions to Ask During Interview
- What are the key priorities for this role in the first 30 days?
- How does this role fit into the overall marketing strategy for the company?
- What opportunities are there for professional development and growth within the company?
- How does the company support work-life balance for remote employees?
π Next Steps for Applicants
To apply for this position:
- Submit your application through the [application link](https://mtabtechnology.zohorecruit.com/jobs/Careers/495303000034816961/Digital-Marketing-Intern)
- Customize your resume and cover letter to highlight relevant skills and experiences
- Prepare examples of your work or portfolio pieces to showcase your skills
- Follow up with the hiring manager after submitting your application, expressing your interest in the role and asking about the next steps in the process
β οΈ Disclaimer
This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
