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Digital Media Buyer

Dynata
Full-time
On-site
Timişoara, Timiş, Romania

πŸ“Œ Core Information

πŸ”Ή Job Title: Digital Media Buyer

πŸ”Ή Company: Dynata

πŸ”Ή Location: TimiΘ™oara, TimiΘ™, Romania

πŸ”Ή Job Type: Full-time

πŸ”Ή Category: Marketing & Advertising

πŸ”Ή Date Posted: June 19, 2025

πŸ”Ή Experience Level: 2-5 years

πŸ”Ή Remote Status: On-site

πŸš€ Job Overview

Key aspects of this role include:

  • Negotiating media placements and growing online/mobile panels
  • Optimizing digital media campaigns and tracking KPIs
  • Prospecting new social media, influencer, and publisher relationships
  • Analyzing campaign performance and providing creative solutions
  • Working in a global team environment and staying updated with digital trends

ASSUMPTION: This role requires a balance of creative thinking and analytical skills, with a strong focus on digital marketing and customer engagement.

πŸ“‹ Key Responsibilities

βœ… Negotiate media advertising with representatives to grow online and mobile panels

βœ… Track delivery of KPIs to ensure campaigns meet business revenue goals

βœ… Source new social media, influencer, and publisher relationships to grow the affiliate network

βœ… Analyze campaign performance and optimize directly with affiliate partners

βœ… Think creatively to enhance media advertising and provide recommendations

ASSUMPTION: The role involves a high degree of multitasking and requires strong communication skills to manage multiple campaigns and partner relationships.

🎯 Required Qualifications

Education: Not specified, but relevant experience is crucial

Experience: Proven experience in negotiation, account management, and performance marketing

Required Skills:

  • Strong communication and analytical skills
  • Knowledge of digital marketing and customer engagement tactics
  • Competence to multitask and manage time effectively in a global team environment
  • Ability to adapt and stay on top of trends within the digital space

Preferred Skills:

  • AdWords and social media campaign management experience
  • Market Research background

ASSUMPTION: While not explicitly stated, a relevant degree or certification in marketing, advertising, or a related field may be beneficial for this role.

πŸ’° Compensation & Benefits

Salary Range: Based on market research, the average salary for a Digital Media Buyer in Romania is approximately 15,000 - 25,000 RON per month. However, the final offer may vary depending on the candidate's experience and qualifications.

Benefits:

  • Not specified; applicants should inquire about benefits during the interview process

Working Hours: Full-time, 40 hours per week; specific hours may vary based on team needs and project deadlines

ASSUMPTION: Dynata offers competitive compensation and benefits packages for the market research industry.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Dynata operates in the market research industry, focusing on data collection, analysis, and insights for various sectors, including marketing, advertising, and corporate clients

Company Size: Dynata is a mid-sized company with approximately 5,000 employees globally, providing a structured yet collaborative work environment

Founded: Dynata was founded in 1992 and has since grown to become one of the world's leading first-party data companies

Company Description:

  • Dynata helps companies make informed decisions by providing high-quality, first-party data and insights
  • The company offers a range of data services and solutions, including market research, data analytics, and connected data
  • Dynata serves a diverse client base, including market research agencies, media and advertising agencies, consulting and investment firms, and corporate customers

Company Specialties:

  • Data and Insights Platform
  • Survey Authoring
  • Audience Selection
  • Data Analytics & Reporting
  • Sharing & Publishing
  • Connected Data
  • Cross-platform Marketing ROI
  • Brand Health Tracking
  • Voice Services
  • High-quality B2C and B2B Data
  • Online Qualitative Research
  • Digital Ethnography
  • Survey Programming
  • Creative Testing
  • Online Surveys
  • DIY Surveys
  • Online Research Panel

Company Website: http://www.dynata.com

ASSUMPTION: Dynata's extensive experience and global presence provide a stable and supportive work environment for employees.

πŸ“Š Role Analysis

Career Level: This role is suitable for candidates with 2-5 years of experience in digital marketing, advertising, or a related field

Reporting Structure: The Digital Media Buyer will likely report to the Digital Marketing Manager or a similar role within the marketing department

Work Arrangement: This role is on-site, with the possibility of hybrid or remote work arrangements depending on the company's policies and the candidate's needs

Growth Opportunities:

  • Progression to a Senior Digital Media Buyer or Digital Marketing Manager role
  • Expanding skills in data analysis, market research, or other related fields
  • Potential international assignments or collaborations with global teams

ASSUMPTION: Dynata's global presence and diverse client base offer numerous growth and development opportunities for employees.

🌍 Location & Work Environment

Office Type: Dynata's TimiΘ™oara office is a modern, collaborative workspace designed to foster creativity and productivity

Office Location(s): 4 Research Dr, Shelton, Connecticut 06484, US (headquarters); TimiΘ™oara, Romania (this role)

Geographic Context:

  • TimiΘ™oara is the third-largest city in Romania, with a vibrant cultural scene and a strong tech industry presence
  • The city offers a high quality of life, with affordable living costs and a rich history
  • TimiΘ™oara is well-connected by road, rail, and air, with easy access to major European cities

Work Schedule: The work schedule is primarily Monday to Friday, with core hours between 9:00 AM and 5:00 PM; however, flexibility may be required to accommodate global team meetings and project deadlines

ASSUMPTION: The work environment at Dynata's TimiΘ™oara office is collaborative, with a strong emphasis on teamwork and open communication.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application submission
  • Phone or video screening with the HR department
  • Technical interview with the Digital Marketing Manager or a relevant team member
  • Final interview with the hiring manager or a panel of team members

Key Assessment Areas:

  • Digital marketing and advertising knowledge
  • Communication and negotiation skills
  • Analytical and problem-solving abilities
  • Cultural fit and alignment with Dynata's values

Application Tips:

  • Tailor your resume and cover letter to highlight relevant experience and skills for this role
  • Prepare examples of successful digital marketing campaigns you've managed or contributed to
  • Research Dynata's company values and be ready to discuss how your personal values align with theirs

ATS Keywords: Digital Marketing, Advertising, Media Buying, Campaign Optimization, KPI Tracking, Negotiation, Account Management, Performance Marketing, Social Media, Influencer Marketing, Publisher Relationships, Market Research, Multitasking, Time Management, Trend Adaptation

ASSUMPTION: The interview process at Dynata is designed to assess the candidate's technical skills, cultural fit, and potential for growth within the company.

πŸ› οΈ Tools & Technologies

  • AdWords and other digital advertising platforms
  • Social media management tools (e.g., Hootsuite, Buffer)
  • Market research software (e.g., SurveyMonkey, Qualtrics)
  • Data analysis and visualization tools (e.g., Excel, Tableau)
  • Project management and collaboration tools (e.g., Asana, Trello)

ASSUMPTION: The specific tools and technologies used may vary depending on the candidate's role and the team's needs.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Integrity: Upholding the highest ethical standards in all actions and decisions
  • Excellence: Striving for outstanding performance and continuous improvement
  • Collaboration: Working together to achieve common goals and drive success
  • Innovation: Embracing creativity and new ideas to stay ahead of the curve
  • Accountability: Taking responsibility for one's actions and delivering on commitments

Work Style:

  • Data-driven: Making informed decisions based on data and analytics
  • Global mindset: Collaborating effectively with diverse teams across the world
  • Adaptable: Embracing change and responding quickly to new challenges
  • Customer-focused: Prioritizing client needs and delivering exceptional service

Self-Assessment Questions:

  • Do you possess strong communication and negotiation skills?
  • Are you comfortable working in a global team environment and managing multiple projects simultaneously?
  • Do you have a proven track record of success in digital marketing or a related field?
  • Are you eager to learn and adapt to new trends and technologies in the digital space?

ASSUMPTION: Dynata values candidates who are passionate about digital marketing, adaptable, and committed to delivering exceptional results for clients.

⚠️ Potential Challenges

  • Managing multiple campaigns and partner relationships simultaneously
  • Keeping up with the fast-paced and ever-evolving digital marketing landscape
  • Adapting to a global work environment with diverse team members and time zones
  • Meeting and exceeding KPIs and revenue goals for digital media campaigns

ASSUMPTION: These challenges can be overcome with strong communication, time management, and adaptability skills, as well as a passion for digital marketing.

πŸ“ˆ Similar Roles Comparison

  • Compared to other Digital Media Buyer roles, this position may offer more responsibility for prospecting new partnerships and growing the affiliate network
  • Dynata's global presence provides opportunities for international collaboration and exposure to diverse markets
  • This role may have more focus on market research and data analysis compared to other digital marketing positions

ASSUMPTION: Applicants should research similar roles at other companies to better understand the unique aspects of this opportunity at Dynata.

πŸ“ Sample Projects

  • Developing and executing a social media influencer marketing campaign to drive brand awareness and engagement
  • Analyzing campaign performance data to optimize ad spend and maximize ROI for a major client
  • Negotiating media advertising placements with publishers to secure favorable terms and grow online/mobile panels

ASSUMPTION: These sample projects are intended to illustrate the types of tasks and responsibilities associated with this role, but the specific projects may vary depending on the team's needs and priorities.

❓ Key Questions to Ask During Interview

  • How does this role fit into the overall digital marketing strategy for the company?
  • What are the most significant challenges facing the digital marketing team currently, and how can this role help address them?
  • How does Dynata support the professional development and growth of its employees in this role?
  • What are the key performance indicators (KPIs) for success in this role, and how are they measured?
  • How does the company foster a collaborative and inclusive work environment for its global teams?

ASSUMPTION: These questions are designed to provide insight into the role's responsibilities, the team's dynamics, and the company's culture and values.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Tailor your resume and cover letter to highlight your relevant experience and skills for this role
  • Prepare examples of successful digital marketing campaigns you've managed or contributed to
  • Research Dynata's company values and be ready to discuss how your personal values align with theirs
  • Follow up with the hiring manager one week after submitting your application to express your interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.