π Core Information
πΉ Job Title: Direct Brand Associate
πΉ Company: Internal Cypress Automated Testing Co
πΉ Location: On-site (Atlanta, Georgia)
πΉ Job Type: Part-time
πΉ Category: Brand Management & Marketing
πΉ Date Posted: July 18, 2025
πΉ Experience Level: Entry-level to 2 years
πΉ Remote Status: On-site
π Job Overview
Key aspects of this role include:
- Supporting brand initiatives and engaging with customers
- Assisting in the execution of marketing strategies
- Maintaining brand standards
- Working in a dynamic, fast-paced environment
- Collaborating with cross-functional teams
ASSUMPTION: This role is ideal for individuals passionate about brands and eager to learn, with a background in customer-facing roles preferred but not required.
π Key Responsibilities
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Supporting brand initiatives and engaging with customers
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Assisting in the execution of marketing strategies
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Maintaining brand standards
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Collaborating with cross-functional teams to ensure brand consistency
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Monitoring and reporting on brand performance metrics
ASSUMPTION: The role may evolve based on the company's growth and the individual's skills and interests.
π― Required Qualifications
Education: High school diploma or equivalent
Experience: 0-2 years of experience in a customer-facing role or relevant field
Required Skills:
- Strong passion for the brand
- Excellent communication and interpersonal skills
- Strong organizational skills and attention to detail
- Ability to work independently and in a team environment
- Proficiency in Microsoft Office Suite
Preferred Skills:
- Previous experience in brand management or marketing
- Fluency in additional languages
- Basic knowledge of social media management tools
ASSUMPTION: The company values a strong work ethic and willingness to learn over extensive experience.
π° Compensation & Benefits
Salary Range: $25,000 - $35,000 per year (pro-rated for part-time) based on industry standards for entry-level brand management roles in Atlanta.
Benefits:
- Health, dental, and vision insurance
- 401(k) plan with company match
- Paid time off (vacation, sick, and holidays)
- Employee discounts on Cypress products
Working Hours: 20 hours per week, with flexible scheduling
ASSUMPTION: The salary range is an estimate based on industry standards and may vary depending on the candidate's experience and skills.
π Applicant Insights
π Company Context
Industry: Software Development, specifically Quality Assurance and Testing
Company Size: 51-200 employees, offering a mid-sized company environment with opportunities for growth and impact
Founded: 2015, with a history of innovation and growth in the tech industry
Company Description:
- Cypress is a quality testing platform that combines open-source Cypress App and Cypress Cloud for end-to-end testing and test management
- Focuses on catching regressions early and maximizing ROI of test creation and maintenance
- Empowers developers and QA engineers to build, test, and deliver exceptional applications
Company Specialties:
- Unit Testing
- Integration Testing
- Behavior Driven Testing
- JavaScript Testing
- Test Driven Development
- Automated Tests
- Cross Browser Testing
- Continuous Integration
- End to End Testing
Company Website: www.cypress.io
ASSUMPTION: The company's focus on quality and innovation extends to its brand management efforts.
π Role Analysis
Career Level: Entry-level to 2 years of experience, with opportunities for growth and development
Reporting Structure: This role reports directly to the Brand Manager
Work Arrangement: On-site, with flexible scheduling for 20 hours per week
Growth Opportunities:
- Learning and developing brand management skills
- Collaborating with cross-functional teams to gain diverse experience
- Potential full-time opportunities as the company grows
ASSUMPTION: The company values internal promotions and offers opportunities for growth based on performance and skill development.
π Location & Work Environment
Office Type: On-site, with a collaborative and dynamic work environment
Office Location(s): Atlanta, Georgia
Geographic Context:
- Atlanta offers a vibrant tech industry and a diverse cultural scene
- The office is located in the heart of Atlanta, with easy access to public transportation and amenities
- The city's mild climate allows for year-round outdoor activities
Work Schedule: Flexible scheduling for 20 hours per week, with opportunities for overtime during peak periods
ASSUMPTION: The work environment is fast-paced and collaborative, with a strong focus on teamwork and innovation.
πΌ Interview & Application Insights
Typical Process:
- Resume screening
- Phone or video screen
- In-person or virtual interview with the Brand Manager
- Final interview with the hiring team
Key Assessment Areas:
- Brand knowledge and passion
- Communication and interpersonal skills
- Problem-solving and critical thinking
- Adaptability and willingness to learn
Application Tips:
- Highlight your passion for the brand and relevant skills in your resume and cover letter
- Prepare examples of how you've supported brand initiatives or engaged with customers in previous roles
- Research the company and its products to demonstrate your knowledge and enthusiasm
ATS Keywords: Brand management, marketing, customer engagement, brand initiatives, cross-functional teams, brand standards
ASSUMPTION: The application process is designed to assess the candidate's fit for the role and the company culture.
π οΈ Tools & Technologies
- Microsoft Office Suite
- Social media management tools (e.g., Hootsuite, Buffer)
- Project management tools (e.g., Asana, Trello)
ASSUMPTION: The required tools and technologies may evolve based on the company's growth and the role's responsibilities.
π Cultural Fit Considerations
Company Values:
- Innovation
- Quality
- Collaboration
- Customer focus
- Integrity
Work Style:
- Dynamic and fast-paced
- Collaborative and team-oriented
- Adaptable and open to change
- Focused on continuous learning and improvement
Self-Assessment Questions:
- How do you stay up-to-date with industry trends and best practices in brand management?
- Can you describe a time when you had to adapt to a significant change in a project or role?
- How do you approach learning new tools or technologies?
ASSUMPTION: The company values candidates who are passionate, adaptable, and committed to continuous learning and improvement.
β οΈ Potential Challenges
- Managing multiple projects and priorities in a fast-paced environment
- Adapting to changes in brand strategy or priorities
- Balancing the need for creativity and innovation with brand guidelines and standards
- Working with cross-functional teams with diverse perspectives and priorities
ASSUMPTION: The role may present challenges, but the company offers a supportive work environment and opportunities for growth and development.
π Similar Roles Comparison
- Compared to a full-time Brand Manager role, this position offers part-time hours and a focus on supporting brand initiatives rather than leading them
- In the broader marketing industry, this role offers a unique opportunity to gain experience in brand management within a tech company
- Career paths may include transitioning to a full-time role, moving into a specialized marketing role, or pursuing other opportunities within the company
ASSUMPTION: The role offers a unique opportunity to gain experience in brand management within the tech industry and may lead to diverse career paths.
π Sample Projects
- Supporting the launch of a new product or feature, including customer engagement and brand awareness campaigns
- Assisting in the development and maintenance of brand guidelines and style guides
- Collaborating with the marketing team to create and execute social media campaigns
ASSUMPTION: The role may involve a variety of projects, depending on the company's priorities and the individual's skills and interests.
β Key Questions to Ask During Interview
- How does this role support the overall brand strategy and marketing efforts?
- What opportunities are there for growth and development within the brand management team?
- How does the company approach collaboration and communication between different teams and departments?
- What are the most challenging aspects of this role, and how can I best prepare for them?
- How does the company support work-life balance for part-time employees?
ASSUMPTION: Asking thoughtful questions demonstrates the candidate's interest in the role and the company.
π Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your passion for the brand and relevant skills
- Prepare examples of how you've supported brand initiatives or engaged with customers in previous roles
- Research the company and its products to demonstrate your knowledge and enthusiasm
- Follow up with the hiring manager one week after submitting your application to express your continued interest in the role
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.