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Director, Affiliate Growth & Optimizations, CNBC Select

NBCUniversal
Full-time
On-site
Englewood Cliffs, New Jersey, United States
πŸš€ Growth Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: Director, Affiliate Growth & Optimizations, CNBC Select

πŸ”Ή Company: NBCUniversal

πŸ”Ή Location: Englewood Cliffs, New Jersey, United States

πŸ”Ή Job Type: Full-time, Hybrid (3 days on-site per week)

πŸ”Ή Category: Entertainment Providers

πŸ”Ή Date Posted: May 29, 2025

πŸ”Ή Experience Level: 5-10 years

πŸ”Ή Remote Status: On-site

πŸš€ Job Overview

Key aspects of this role include:

  • Overseeing affiliate monetization and optimization across CNBC Select
  • Managing day-to-day operations and conversations with affiliate partners
  • Analyzing financial impact of changes to affiliate strategy and providing recommendations
  • Working with affiliate networks to ensure optimal rates across all links and placements
  • Evaluating and onboarding new affiliate partners/networks as needed

ASSUMPTION: This role requires a strategic mindset, strong analytical skills, and the ability to build and maintain effective relationships with affiliate partners.

πŸ“‹ Key Responsibilities

βœ… Oversee affiliate monetization and optimization across CNBC Select

βœ… Manage day-to-day operations and conversations with affiliate partners

βœ… Analyze financial impact of changes to affiliate strategy and provide recommendations to optimize revenue and growth

βœ… Work with affiliate networks to ensure optimal rates across all links and placements

βœ… Evaluate and onboard new affiliate partners/networks as needed to match editorial or business initiatives

βœ… Build and maintain a calendar of commission updates and financial impact

βœ… Act as CNBC Select liaison for flagship advertising opportunities

βœ… Work with compliance and product managers to implement, QA, and monitor changes

βœ… Report to cross-functional partners monthly on progress

ASSUMPTION: This role involves a high degree of collaboration with various teams, including editorial, analytics, product, legal, audience development, and compliance.

🎯 Required Qualifications

Education: Bachelor's degree or equivalent experience required

Experience: Minimum of five years' experience in a marketing, business, or partner management role at a personal finance or commerce publisher or affiliate network

Required Skills:

  • Advanced Excel skills and strong data analysis capabilities
  • Affiliate commerce financial modeling experience
  • Partner management experience
  • Ability to collaborate across multiple functions and departments
  • Attention to detail
  • Creative problem-solving abilities
  • Strong prioritization skills
  • Possesses a high degree of emotional intelligence and can adapt easily
  • Quick learner and problem solver with a track record of successful results delivery
  • Established executive presence
  • Excellent verbal and written communication skills, including formal presentation skills
  • Strong business acumen, analytical, and project management skills

Preferred Skills:

  • Experience with affiliate networks and platforms
  • Knowledge of the personal finance or commerce industry

ASSUMPTION: Candidates with experience in affiliate marketing, data analysis, and partner management will be well-suited for this role.

πŸ’° Compensation & Benefits

Salary Range: $115,000 - $145,000 per year

Benefits:

  • Free on-site fitness center
  • Gourmet cafeteria
  • Dry cleaning
  • Shoe shining
  • Free shuttle transportation to and from multiple locations in Manhattan, Brooklyn, Hoboken, and Jersey City

Working Hours: Full-time, typically 9:00 AM - 5:30 PM EST, with flexibility for the right candidate

ASSUMPTION: The salary range provided is an estimate based on industry standards for similar roles. The final offer may vary based on the candidate's qualifications and experience.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Entertainment Providers

Company Size: 10,001+ employees

Founded: 1986 (as NBC, merged with Universal Studios in 2004)

Company Description:

  • NBCUniversal is a leading media and entertainment company that creates, produces, and distributes world-class content across various platforms
  • The company owns and operates leading entertainment and news brands, including NBC, NBC News, MSNBC, CNBC, Telemundo, and Peacock
  • NBCUniversal is committed to improving communities and fostering an inclusive culture

Company Specialties:

  • Television and film production and distribution
  • Streaming services
  • Theme parks and attractions
  • News and sports programming

Company Website: NBCUniversal.com

ASSUMPTION: NBCUniversal is a large, established company with a diverse portfolio of brands and content. This role offers the opportunity to work with a well-known media and entertainment company.

πŸ“Š Role Analysis

Career Level: Mid-level to senior management

Reporting Structure: This role reports directly to the VP of Commerce for the News Group and works closely with various teams, including editorial, analytics, product, legal, audience development, and compliance

Work Arrangement: Hybrid, with a minimum of three days per week on-site at the CNBC Headquarters in Englewood Cliffs, NJ

Growth Opportunities:

  • Potential to grow within the NBCUniversal organization as the company continues to expand its digital commerce business
  • Opportunity to work on high-impact projects and initiatives that drive revenue growth and improve user experience
  • Possibility to collaborate with and learn from industry experts and leaders within the company

ASSUMPTION: This role offers a unique opportunity to grow both personally and professionally within a dynamic and evolving industry.

🌍 Location & Work Environment

Office Type: Modern, state-of-the-art facilities with on-site amenities, including a fitness center, gourmet cafeteria, and shuttle transportation

Office Location(s): 900 Sylvan Avenue, Englewood Cliffs, NJ 07632-3312, United States

Geographic Context:

  • Englewood Cliffs is a suburban town located in Bergen County, New Jersey
  • The area offers a mix of urban and suburban living, with easy access to New York City
  • Englewood Cliffs is known for its high quality of life, excellent schools, and diverse community

Work Schedule: Full-time, typically 9:00 AM - 5:30 PM EST, with flexibility for the right candidate

ASSUMPTION: The work environment at NBCUniversal is collaborative, innovative, and focused on driving results. The company offers a competitive benefits package and opportunities for professional growth and development.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Phone or video screen with the hiring manager
  • On-site interview with key stakeholders, including the VP of Commerce for the News Group and other team members
  • Final interview with the SVP of Commerce for NBC News Group

Key Assessment Areas:

  • Affiliate marketing and optimization strategies
  • Data analysis and financial modeling skills
  • Partner management and negotiation abilities
  • Communication and presentation skills
  • Cultural fit and alignment with NBCUniversal's values

Application Tips:

  • Highlight relevant experience and achievements in affiliate marketing, data analysis, and partner management
  • Tailor your resume and cover letter to emphasize skills and experiences that match the required qualifications
  • Prepare for behavioral interview questions that focus on problem-solving, collaboration, and adaptability
  • Research NBCUniversal's company culture and values to demonstrate your fit with the organization

ATS Keywords: Affiliate marketing, data analysis, financial modeling, partner management, revenue optimization, strategic planning, stakeholder communication, team collaboration, hybrid work arrangement

ASSUMPTION: The interview process for this role will focus on assessing the candidate's strategic thinking, analytical skills, and ability to work effectively with various teams and stakeholders.

πŸ› οΈ Tools & Technologies

  • Microsoft Excel
  • Affiliate network platforms (e.g., CJ Affiliate, Impact Radius, ShareASale)
  • Data visualization tools (e.g., Tableau, Power BI)
  • Project management tools (e.g., Asana, Trello, JIRA)

ASSUMPTION: The tools and technologies required for this role are standard for the affiliate marketing and data analysis industries.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Collaboration: Working together to achieve common goals
  • Innovation: Embracing change and driving progress
  • Quality: Delivering excellence in all aspects of our work
  • Integrity: Upholding the highest ethical standards
  • Respect: Valuing and appreciating the diversity of our employees, partners, and audience

Work Style:

  • Fast-paced and dynamic, with a focus on driving results and continuous improvement
  • Collaborative and inclusive, with a strong emphasis on teamwork and cross-functional collaboration
  • Data-driven and analytical, with a focus on leveraging data to inform decision-making and strategy
  • Adaptable and flexible, with a willingness to take on new challenges and learn from experiences

Self-Assessment Questions:

  • How do you approach evaluating and optimizing affiliate strategies to drive revenue growth?
  • Can you provide an example of a time when you successfully managed a complex partner relationship to achieve a desired outcome?
  • How do you prioritize and manage multiple competing deliverables in a fast-paced environment?

ASSUMPTION: NBCUniversal values candidates who are strategic thinkers, strong communicators, and effective collaborators, with a demonstrated ability to drive results in a dynamic and evolving industry.

⚠️ Potential Challenges

  • Managing a high volume of affiliate partners and optimizing performance across multiple channels
  • Navigating a complex and evolving affiliate landscape, with new partners and opportunities emerging regularly
  • Balancing the need for short-term revenue growth with long-term strategic planning and investment
  • Working effectively with various teams and stakeholders, each with their own priorities and objectives
  • Adapting to changes in the affiliate marketing industry, including shifts in consumer behavior and emerging technologies

ASSUMPTION: This role presents unique challenges and opportunities for growth and development within the affiliate marketing and data analysis industries.

πŸ“ˆ Similar Roles Comparison

  • Compared to other affiliate marketing roles, this position offers a unique opportunity to work with a well-known media and entertainment company and drive revenue growth for a high-traffic personal finance website
  • Unlike other roles in the industry, this position requires a strong focus on strategic planning, data analysis, and cross-functional collaboration
  • Career path comparison: This role offers a clear path for growth and development within the NBCUniversal organization, with opportunities to take on more responsibility and advance to senior leadership positions

ASSUMPTION: This role offers a unique combination of industry exposure, strategic focus, and opportunities for professional growth and development.

πŸ“ Sample Projects

  • Developing and implementing a comprehensive affiliate optimization strategy for CNBC Select, resulting in a 20% increase in affiliate revenue within the first six months
  • Negotiating a new partnership with a leading credit card issuer, resulting in a 15% increase in affiliate revenue and improved user experience for CNBC Select readers
  • Conducting a thorough analysis of the CNBC Select affiliate portfolio and recommending strategic changes to optimize revenue and improve user experience

ASSUMPTION: These sample projects demonstrate the strategic, data-driven, and collaborative approach required for success in this role.

❓ Key Questions to Ask During Interview

  • How does this role fit into the broader NBCUniversal affiliate marketing strategy, and what are the key priorities for the first 90 days?
  • What are the most significant challenges facing the CNBC Select affiliate business, and how can this role help address them?
  • How does the CNBC Select team collaborate with other NBCUniversal brands and teams, and what opportunities exist for cross-promotion and synergy?
  • What are the key performance indicators (KPIs) for this role, and how will success be measured?
  • What opportunities exist for professional growth and development within the NBCUniversal organization, and how does this role contribute to that growth?

ASSUMPTION: Asking these questions demonstrates a strong interest in the role and a commitment to driving results and contributing to the success of the CNBC Select affiliate business.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Tailor your resume and cover letter to highlight relevant experience and skills, emphasizing your ability to drive revenue growth, optimize affiliate strategies, and collaborate effectively with various teams and stakeholders
  • Prepare for behavioral interview questions that focus on problem-solving, collaboration, and adaptability
  • Research NBCUniversal's company culture and values to demonstrate your fit with the organization
  • Follow up with the hiring manager one week after submitting your application to express your continued interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.