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Director, Affiliate Growth & Optimizations, CNBC Select

NBCUniversal
Full-time
On-site
Englewood Cliffs, New Jersey, United States
πŸš€ Growth Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: Director, Affiliate Growth & Optimizations, CNBC Select

πŸ”Ή Company: NBCUniversal

πŸ”Ή Location: Englewood Cliffs, New Jersey, United States

πŸ”Ή Job Type: Hybrid (On-site 3 days/week)

πŸ”Ή Category: Entertainment Providers

πŸ”Ή Date Posted: May 19, 2025

πŸ”Ή Experience Level: 5-10 years

πŸ”Ή Remote Status: On-site

πŸš€ Job Overview

Key aspects of this role include:

  • Managing and optimizing CNBC Select's affiliate business
  • Collaborating with various teams to enhance affiliate performance
  • Analyzing financial impacts and providing strategic insights
  • Onboarding new affiliate partners and networks as needed

ASSUMPTION: This role requires a strong understanding of affiliate marketing, data analysis, and strategic planning to drive growth and optimize revenue for CNBC Select's affiliate business.

πŸ“‹ Key Responsibilities

βœ… Oversee affiliate monetization and optimization across CNBC Select

βœ… Manage day-to-day operations and conversations with affiliate partners

βœ… Analyze financial impact of changes to affiliate strategy and provide recommendations

βœ… Work with affiliate networks to ensure optimal rates across all links and placements

βœ… Evaluate and onboard new affiliate partners/networks as needed

βœ… Build and maintain a calendar of commission updates and financial impact

βœ… Act as CNBC Select liaison for flagship advertising opportunities

βœ… Work with compliance and product managers to implement, QA, and monitor changes

βœ… Report to cross-functional partners monthly on progress

ASSUMPTION: This role requires strong attention to detail, excellent communication skills, and the ability to collaborate effectively with various teams to achieve desired outcomes.

🎯 Required Qualifications

Education: Bachelor's degree or equivalent experience required

Experience: Minimum of five years' experience in a marketing, business, or partner management role at a personal finance or commerce publisher or affiliate network

Required Skills:

  • Advanced Excel skills and strong data analysis capabilities
  • Affiliate commerce financial modeling experience
  • Partner management experience
  • Strong business acumen, analytical, and project management skills
  • Excellent verbal and written communication skills, including formal presentation skills
  • Strong prioritization skills and ability to handle multiple competing deliverables
  • Established executive presence

Preferred Skills:

  • Experience in the financial product or personal finance review space
  • Familiarity with CNBC or NBCUniversal brands

ASSUMPTION: Candidates with experience in affiliate marketing, data analysis, and strategic planning within the personal finance or commerce industry will be best suited for this role.

πŸ’° Compensation & Benefits

Salary Range: $120,000 - $160,000 per year (Based on industry standards for a Director-level role in the entertainment industry with 5-10 years of experience)

Benefits:

  • Free onsite fitness center with daily group classes
  • Gourmet cafeteria with daily specials, soup, and salad bars
  • Dry cleaning, shoe shining, and sneak peeks
  • Free shuttle transportation to and from multiple locations in Manhattan, Brooklyn, Hoboken, and Jersey City

Working Hours: Full-time (40 hours/week)

ASSUMPTION: The salary range provided is an estimate based on industry standards for similar roles. The actual salary may vary depending on factors such as the candidate's experience, skills, and negotiation.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Entertainment Providers

Company Size: 10,001+ employees (Large enterprise)

Founded: 1926 (as NBC Radio Network)

Company Description:

  • NBCUniversal is a leading media and entertainment company that creates, distributes, and brings to life world-class content across various platforms
  • The company owns and operates leading entertainment and news brands, including NBC, NBC News, MSNBC, CNBC, NBC Sports, Telemundo, NBC Local Stations, Bravo, USA Network, and Peacock
  • NBCUniversal is committed to improving communities and attracting and developing a talented workforce to create and deliver a wide range of content

Company Specialties:

  • Content creation and distribution
  • Theme parks and consumer experiences
  • News and entertainment broadcasting
  • Streaming services

Company Website: NBCUniversal.com

ASSUMPTION: NBCUniversal is a large, well-established company with a diverse portfolio of brands and a strong commitment to its employees and communities.

πŸ“Š Role Analysis

Career Level: Director (Mid to senior-level management role)

Reporting Structure: Reports directly to the VP of Commerce for the News Group

Work Arrangement: Hybrid (On-site 3 days/week, remote 2 days/week)

Growth Opportunities:

  • Potential to expand the affiliate business and take on additional responsibilities
  • Opportunities to work with various teams and gain exposure to different aspects of the business
  • Possibility to transition to SpinCo in the future, as the company takes shape

ASSUMPTION: This role offers opportunities for career growth and development within a large, established company with a diverse portfolio of brands.

🌍 Location & Work Environment

Office Type: Corporate headquarters with on-site amenities

Office Location(s): 900 Sylvan Avenue, Englewood Cliffs, New Jersey, United States

Geographic Context:

  • Englewood Cliffs is a suburban town located in Bergen County, New Jersey
  • The area offers a mix of urban and suburban living, with easy access to New York City
  • Englewood Cliffs is known for its high-quality schools and safe neighborhoods

Work Schedule: Full-time (40 hours/week), with flexible remote work options

ASSUMPTION: The Englewood Cliffs office offers a professional work environment with on-site amenities and easy access to New York City.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Phone or video screen with the hiring manager
  • In-person interview with multiple stakeholders at the NBCUniversal headquarters
  • Final interview with the VP of Commerce for the News Group

Key Assessment Areas:

  • Affiliate marketing and optimization strategies
  • Data analysis and financial modeling skills
  • Collaboration and communication abilities
  • Problem-solving and strategic thinking

Application Tips:

  • Highlight relevant experience in affiliate marketing, data analysis, and strategic planning within the personal finance or commerce industry
  • Tailor your resume and cover letter to emphasize skills and experiences that match the job requirements
  • Prepare for behavioral and situational interview questions that focus on your ability to manage affiliate partnerships, analyze data, and drive growth

ATS Keywords: Affiliate marketing, data analysis, financial modeling, partner management, strategic planning, personal finance, commerce, CNBC, NBCUniversal

ASSUMPTION: The interview process for this role will focus on assessing the candidate's affiliate marketing, data analysis, and strategic planning skills, as well as their ability to collaborate effectively with various teams.

πŸ› οΈ Tools & Technologies

  • Excel (advanced)
  • Data analysis and visualization tools (e.g., Tableau, Power BI)
  • Affiliate marketing platforms (e.g., CJ Affiliate, Impact Radius)
  • Project management tools (e.g., Asana, Trello)

ASSUMPTION: The tools and technologies required for this role are standard for the affiliate marketing and data analysis industries.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Commitment to excellence
  • Collaboration and teamwork
  • Innovation and creativity
  • Diversity, equity, and inclusion

Work Style:

  • Fast-paced and dynamic environment
  • Cross-functional collaboration and communication
  • Data-driven decision-making
  • Focus on results and continuous improvement

Self-Assessment Questions:

  • How have you driven affiliate growth and optimization in previous roles?
  • Can you describe a time when you analyzed data to inform a strategic decision?
  • How do you approach collaborating with various teams to achieve desired outcomes?

ASSUMPTION: NBCUniversal values candidates who are committed to excellence, collaborative, innovative, and results-driven, with a strong focus on diversity, equity, and inclusion.

⚠️ Potential Challenges

  • Managing multiple affiliate partnerships and optimizing performance across various channels
  • Analyzing large datasets and drawing insights to inform strategic decisions
  • Collaborating effectively with cross-functional teams to achieve desired outcomes
  • Adapting to a fast-paced, dynamic work environment

ASSUMPTION: This role presents challenges related to managing multiple affiliate partnerships, analyzing large datasets, collaborating with cross-functional teams, and adapting to a fast-paced work environment.

πŸ“ˆ Similar Roles Comparison

  • This role differs from related positions in its focus on affiliate marketing and optimization within the personal finance or commerce industry
  • Industry-specific context: The role requires a strong understanding of the personal finance and commerce industries, as well as the affiliate marketing landscape
  • Career path comparison: This role offers opportunities for career growth and development within a large, established company with a diverse portfolio of brands

ASSUMPTION: This role is unique in its focus on affiliate marketing and optimization within the personal finance or commerce industry, offering opportunities for career growth and development within a large, established company.

πŸ“ Sample Projects

  • Developing and implementing a strategic plan to optimize affiliate performance across CNBC Select
  • Analyzing affiliate data to identify trends and opportunities for growth
  • Collaborating with cross-functional teams to launch new affiliate partnerships and campaigns

ASSUMPTION: Sample projects for this role may include developing and implementing strategic plans, analyzing affiliate data, and collaborating with cross-functional teams to launch new partnerships and campaigns.

❓ Key Questions to Ask During Interview

  • Can you describe the affiliate landscape for the personal finance or commerce industry, and how this role fits within it?
  • How does this role collaborate with other teams within NBCUniversal, and what are the key priorities for the first 90 days?
  • What are the biggest challenges facing the affiliate business for CNBC Select, and how can this role address them?
  • How does NBCUniversal support the growth and development of its employees, particularly in this role?
  • What are the key performance indicators (KPIs) for this role, and how will success be measured?

ASSUMPTION: Interview questions should focus on understanding the affiliate landscape, collaboration with other teams, addressing challenges, employee growth and development, and measuring success.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Tailor your resume and cover letter to emphasize skills and experiences that match the job requirements
  • Prepare for behavioral and situational interview questions that focus on your ability to manage affiliate partnerships, analyze data, and drive growth
  • Follow up with the hiring manager one week after submitting your application to express your interest and reiterate your qualifications

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.