📌 Core Information
🔹 Job Title: Director, Brand and Creative Services
🔹 Company: Catalyst Inc
🔹 Location: NYC, Hybrid (2 days per week in office)
🔹 Job Type: Full-time
🔹 Category: Marketing & Branding
🔹 Date Posted: May 27, 2025
🔹 Experience Level: 5-10 years
🔹 Remote Status: Hybrid
🚀 Job Overview
Key aspects of this role include:
- Leading the creative team and managing creative resources
- Overseeing creative production to ensure brand consistency and quality
- Establishing and maintaining creative standards and processes
- Managing brand governance and compliance
- Collaborating with marketing, designers, writers, and other stakeholders
ASSUMPTION: This role requires a strategic thinker with strong leadership skills and a proven track record in creative management.
📋 Key Responsibilities
✅ Creative Production Management: Oversee all creative production, ensure timely delivery of assets, and streamline production flows.
✅ Team Leadership and Coordination: Lead the creative team, coordinate workflows, manage resource allocation, and provide art direction and mentorship.
✅ Creative Standards and Processes: Establish and maintain creative standards, develop complex visual concepts, and provide hands-on art direction as needed.
✅ Brand Management and Governance: Lead the creative direction of brand assets, manage visual identity, establish brand governance policies, and oversee brand compliance.
✅ Collaboration and Alignment: Ensure alignment between creative outputs and marketing goals, and facilitate collaboration between designers, writers, marketers, and other stakeholders.
ASSUMPTION: This role requires a high level of organization, attention to detail, and the ability to manage multiple projects and deadlines.
🎯 Required Qualifications
Education: Bachelor's degree in Graphic Design, Fine Arts, or a related field. Master's degree preferred.
Experience: Proven experience as a designer in a creative manager role, preferably as a Creative Director or similar (5-10 years).
Required Skills:
- Expertise in Adobe and Canva design software
- Strong project management skills
- Excellent communication and collaboration skills
- Ability to provide constructive feedback and mentorship
- Experience with Asana
Preferred Skills:
- Strong strategic thinking and problem-solving skills
- Experience working in or with B2B organizations, nonprofits, and/or trade associations
- Portfolio of work
ASSUMPTION: Candidates with experience in a similar role and a strong portfolio will be highly competitive for this position.
💰 Compensation & Benefits
Salary Range: $84,800 - $100,000 USD (Placement within this range is dependent upon experience and location)
Benefits:
- Flexible work hours and hybrid NYC office
- Half-day Fridays and a company-wide winter break in December
- Generous paid time off, including your birthday
- Comprehensive benefits, including medical, dental, and vision coverage, supplemental insurance, and backup childcare
- Formal and informal learning opportunities, plus tuition reimbursement
- Retirement plan, flexible spending accounts, and pre-tax commuter benefits
Working Hours: Full-time, 40 hours per week
ASSUMPTION: The salary range provided is an estimate based on industry standards for a role of this level and location. Actual compensation may vary based on the candidate's experience and qualifications.
📌 Applicant Insights
🔍 Company Context
Industry: Catalyst Inc is a global nonprofit organization focused on advancing gender equity in workplaces worldwide. They work with leading companies and CEOs to build workplaces that work for women.
Company Size: Catalyst Inc has 51-200 employees, providing a mid-sized company environment with opportunities for collaboration and growth.
Founded: Catalyst Inc was founded in 1962 and has since grown to become a leading voice in gender equity.
Company Description:
- Catalyst Inc is a global nonprofit supported by many of the world’s most powerful CEOs and leading companies.
- They help build workplaces that work for women by driving change with preeminent thought leadership, actionable solutions, and a galvanized community of multinational corporations.
- Their mission is to accelerate and advance women into leadership, as progress for women is progress for everyone.
Company Specialties:
- Consulting Services
- Corporate Board Services
- Catalyst Awards Conference & Dinner
- Gender Equity
- Diversity, Equity, and Inclusion (DEI) Events
- Inclusive Leadership Training
- Catalyst Honours Conference & Dinner
- DEI Research
- DEI Workplace Solutions
- Advancing Women into Leadership
- Catalyst CEO Champions For Change
- ERGs
- Women in the Workplace
- Workplace Research
- MARC
- and Accelerating Equity
Company Website: http://www.catalyst.org
ASSUMPTION: Catalyst Inc is a well-established organization with a strong reputation in the gender equity space, offering a unique opportunity for candidates to make a significant impact in their field.
📊 Role Analysis
Career Level: This role is at the senior management level, offering significant responsibility and the opportunity to drive change within the organization.
Reporting Structure: The Director, Brand and Creative Services will report directly to the Chief Marketing Officer (CMO) and will oversee the creative team.
Work Arrangement: This role is a hybrid position, with employees working from the office two days per week and remotely for the remainder of the time.
Growth Opportunities:
- As a senior-level role, this position offers opportunities for professional growth and development within the organization.
- Candidates may have the opportunity to take on additional responsibilities or move into a more senior role as the organization grows and evolves.
ASSUMPTION: This role provides a unique opportunity for candidates to grow both personally and professionally within a dynamic and mission-driven organization.
🌍 Location & Work Environment
Office Type: Catalyst Inc has a hybrid work environment, with employees working from the office two days per week and remotely for the remainder of the time.
Office Location(s): 120 Wall Street, 15th Floor, New York, NY 10005, US
Geographic Context:
- New York City is a major global hub for business, finance, and culture, offering a vibrant and dynamic work environment.
- The NYC Metro area is home to a diverse range of industries and organizations, providing ample opportunities for professional growth and networking.
Work Schedule: Full-time, 40 hours per week, with flexible work hours and half-day Fridays.
ASSUMPTION: The hybrid work arrangement offers employees the best of both worlds, allowing them to enjoy the benefits of working from home while still having the opportunity to collaborate and connect with colleagues in the office.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screen with the HR team
- In-depth interview with the hiring manager and/or other team members
- Final round interview with senior leadership
- Background check and reference check
Key Assessment Areas:
- Candidates' understanding of the role and its responsibilities
- Candidates' creative portfolio and design skills
- Candidates' leadership and management skills
- Candidates' cultural fit with the organization's mission and values
Application Tips:
- Tailor your resume and cover letter to highlight relevant skills and experiences for this role.
- Prepare a portfolio showcasing your best work and demonstrating your design skills and creative thinking.
- Research Catalyst Inc and be prepared to discuss how your values align with the organization's mission.
- Practice common interview questions and be ready to discuss your leadership style and management approach.
ATS Keywords: Creative Director, Brand Management, Creative Production, Team Leadership, Adobe, Canva, Asana, Marketing, Collaboration, Problem Solving, Strategic Thinking
ASSUMPTION: The interview process for this role will focus on assessing candidates' creative skills, leadership abilities, and cultural fit with the organization.
🛠️ Tools & Technologies
- Adobe Creative Suite (Photoshop, Illustrator, InDesign)
- Canva
- Asana
- Microsoft Office Suite (Word, Excel, PowerPoint)
- Google Workspace (Gmail, Google Docs, Google Sheets, Google Slides)
ASSUMPTION: Candidates should be proficient in industry-standard design software and tools, as well as project management platforms like Asana.
👔 Cultural Fit Considerations
Company Values:
- Respect: Catalyst Inc values diversity, inclusion, and the unique perspectives that each employee brings to the organization.
- Collaboration: Catalyst Inc fosters a culture of teamwork and collaboration, both internally and with external partners.
- Accountability: Catalyst Inc holds its employees to high standards and expects them to take ownership of their roles and responsibilities.
- Impact: Catalyst Inc is committed to driving meaningful change and making a tangible difference in the world.
Work Style:
- Catalyst Inc offers a flexible work environment, with employees working from the office two days per week and remotely for the remainder of the time.
- The organization values work-life balance and offers generous paid time off, including a company-wide winter break in December.
- Catalyst Inc encourages employees to take initiative and be proactive in their roles.
Self-Assessment Questions:
- Do you align with Catalyst Inc's values, particularly in terms of respect for diversity and inclusion?
- Are you comfortable working in a hybrid work environment, balancing remote work and in-office collaboration?
- Do you have a proactive and accountable work style, with a strong focus on driving impact?
ASSUMPTION: Candidates who share Catalyst Inc's commitment to diversity, inclusion, and driving meaningful change will be well-suited to this role and the organization's culture.
⚠️ Potential Challenges
- The hybrid work arrangement may present challenges in terms of communication and collaboration, requiring employees to be proactive and adaptable.
- The role may involve managing conflicting priorities and deadlines, requiring strong project management skills and the ability to prioritize effectively.
- Candidates may face competition from other highly qualified applicants, given the attractive salary range and benefits package.
- The organization's mission and values may require candidates to be passionate about gender equity and committed to driving meaningful change.
ASSUMPTION: Candidates should be prepared to navigate these potential challenges and demonstrate their ability to thrive in a dynamic and mission-driven work environment.
📈 Similar Roles Comparison
- This role is similar to a Creative Director or Senior Art Director position, but with a stronger focus on brand management and governance.
- Unlike other creative roles, this position requires a high level of strategic thinking and the ability to align creative outputs with marketing goals.
- Career paths for this role may lead to senior leadership positions within the marketing and branding field or to other senior management roles within the organization.
ASSUMPTION: Candidates should consider this role as an opportunity to grow both personally and professionally within a dynamic and mission-driven organization.
📝 Sample Projects
- Developing a comprehensive brand style guide and ensuring brand consistency across all visual and written assets
- Managing a rebranding project, including the creation of new visual identity and the implementation of brand guidelines
- Collaborating with marketing and other stakeholders to create compelling campaign materials, including social media graphics, email newsletters, and event collateral
ASSUMPTION: These sample projects demonstrate the range of responsibilities and the level of strategic thinking required for this role.
❓ Key Questions to Ask During Interview
- How does this role fit into the organization's long-term plans for growth and expansion?
- What are the key priorities for this role in the first 90 days?
- How does the creative team collaborate with other departments, such as marketing and communications?
- What are the most significant challenges facing the creative team, and how can this role help address them?
- How does Catalyst Inc support the professional development and growth of its employees?
ASSUMPTION: These questions will help candidates better understand the role, the organization, and the opportunities for growth and development.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant skills and experiences for this role.
- Prepare a portfolio showcasing your best work and demonstrating your design skills and creative thinking.
- Research Catalyst Inc and be prepared to discuss how your values align with the organization's mission.
- Practice common interview questions and be ready to discuss your leadership style and management approach.
- Follow up with the hiring manager one week after your interview to express your continued interest in the role.
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
