📌 Core Information
🔹 Job Title: Director, Corporate Communications & PR
🔹 Company: Procore Technologies
🔹 Location: Austin, Texas, United States
🔹 Job Type: Full-time, On-site
🔹 Category: Marketing & Communications
🔹 Date Posted: May 2, 2025
🔹 Experience Level: 10+ years
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Leading Procore’s global corporate PR function to maintain and strengthen the company’s external reputation.
- Partnering with Procore leadership, the Global PR team, and regional agencies to drive awareness of Procore through strategic communications programs.
- Developing and executing proactive and reactive programs that align with corporate initiatives and priorities.
- Building out Procore’s M&A communications playbook and overseeing reputation management/incident response programs.
- Managing Procore’s North American PR agency to drive awareness of Procore in compelling media stories.
ASSUMPTION: This role requires a strategic mindset, strong business acumen, and deep knowledge of the business and tech media landscape to raise affinity and awareness of Procore.
📋 Key Responsibilities
✅ Lead Procore’s global corporate PR function, driving financial/earnings media strategy, building out M&A communications playbook, and overseeing reputation management/incident response programs.
✅ Lead the strategy and execution of successful Public Relations campaigns in North America, including product launches, company milestones, and Procore’s annual user’s conference, Groundbreak.
✅ Lead PR strategy and planning for Procore’s annual conference, Groundbreak, including on-site media logistics, content development, activity planning, interview preparation, etc.
✅ Serve as the primary point of contact for Procore’s North American PR agency to drive awareness of Procore in compelling media stories.
✅ Work cross-functionally with key stakeholders across the business to develop and execute proactive and reactive programs that align with corporate initiatives and priorities.
✅ Partner with Marketing, Product, and Revenue teams to uncover local stories, insights, and thought leadership topics to generate regular content in North America.
ASSUMPTION: This role requires strong communication, project management, and stakeholder engagement skills to successfully manage multiple projects and teams.
🎯 Required Qualifications
Education: Bachelor’s degree in communications, journalism, or a related discipline preferred, or equivalent work experience.
Experience: 12+ years of experience in driving impactful Corporate Communications and Public Relations programs, preferably with a mix of in-house and agency experience for high-growth, public SaaS companies.
Required Skills:
- Executive presence – must be a trusted partner and advisor to executives, comfortable with direct open communication and coaching, discourse and critical thinking.
- Financial savvy – must have previous examples of M&A and financial/earnings support, with a deep understanding of how public companies operate.
- Ability to balance short- and long-term goals and translate them into brand solutions.
- Results-driven with a focus on measurable impact.
- Strong attention to detail and copyediting skills.
Preferred Skills:
- Experience in the construction or tech industries.
- Fluency in additional languages.
ASSUMPTION: Candidates with a strong track record in corporate communications, a solid understanding of the tech and business media landscape, and experience working with executives will be most successful in this role.
💰 Compensation & Benefits
Salary Range: $172,000 - $236,500. Eligible for Bonus Incentive Compensation. Procore is committed to offering competitive, fair, and commensurate compensation, and has provided an estimated pay range for this role. Actual compensation will be based on a candidate’s job-related skills, experience, education or training, and location.
Benefits:
- Generous paid time off and healthcare coverage.
- Career enrichment and development programs.
- Additional perks and benefits outlined on the Procore careers website.
Working Hours: Full-time, typically 40 hours per week, with flexibility for occasional overtime or weekend work as needed.
ASSUMPTION: The salary range provided is an estimate and may vary based on the candidate’s qualifications and Procore’s assessment of their skills and experience.
📌 Applicant Insights
🔍 Company Context
Industry: Software Development, specifically construction management software.
Company Size: 1,001-5,000 employees. This size allows for significant growth opportunities and diverse teams but maintains a collaborative and innovative culture.
Founded: Procore was founded in 2002 and has since grown to become a leading technology partner for every stage of construction, with over three million projects run on its platform in 150+ countries.
Company Description:
- Procore Technologies, Inc. (NYSE: PCOR) is a leading technology partner for every stage of construction, providing a unified platform that delivers AI & data-driven insights to help teams drive efficiency and mitigate risks.
- Procore connects every stakeholder through seamless communication and collaboration, delivering the solutions and insights needed to overcome challenges and achieve success throughout the construction lifecycle.
- With more than two decades of experience, Procore is committed to shaping a better future for construction professionals, projects, and communities.
Company Specialties:
- Construction Software
- Construction Project Management Software
- Online Project Management Software
- Web-based Construction Management Tools
- iPad for Construction
- Construction Submittals
- iPhone for Construction
- Construction Project Software
Company Website: https://www.procore.com
ASSUMPTION: Procore’s focus on innovation, collaboration, and customer success makes it an attractive employer for professionals seeking to grow their careers in the tech industry.
📊 Role Analysis
Career Level: This role is at the senior management level, reporting directly to the Senior Director of Brand Communications and overseeing the North American PR agency.
Reporting Structure: This role reports to the Senior Director of Brand Communications and has no direct reports.
Work Arrangement: This role is based out of Procore’s Austin, TX office and requires on-site work. Occasional travel may be required for events or client meetings.
Growth Opportunities:
- As Procore continues to grow, there may be opportunities for this role to expand its team or take on additional responsibilities.
- Procore offers career enrichment and development programs to help employees grow professionally.
- Procore’s fast-paced and innovative environment provides ample opportunities for career advancement.
ASSUMPTION: This role offers significant growth potential as Procore continues to expand its global presence and influence in the construction industry.
🌍 Location & Work Environment
Office Type: Procore’s Austin office is a modern, collaborative workspace designed to foster innovation and creativity.
Office Location(s): 221 W 6th St, Suite 1800, Austin, Texas 78701, United States
Geographic Context:
- Austin is a vibrant, growing city with a strong tech industry and a high quality of life.
- Texas is a business-friendly state with a diverse economy and no state income tax.
- The United States offers a large and dynamic job market with numerous opportunities for professional growth and development.
Work Schedule: The work schedule is typically Monday through Friday, 9:00 AM to 5:00 PM, with flexibility for occasional overtime or weekend work as needed.
ASSUMPTION: Procore’s Austin office provides a dynamic and engaging work environment that supports collaboration and innovation.
💼 Interview & Application Insights
Typical Process:
- Phone or video screen with the Procore HR team.
- Phone or video interview with the Senior Director of Brand Communications.
- On-site interview with the Senior Director of Brand Communications and other key stakeholders.
- Final interview with the Senior Director of Brand Communications and the Chief Marketing Officer.
Key Assessment Areas:
- Strategic thinking and problem-solving skills.
- Communication and presentation skills.
- Media relations and crisis management experience.
- Understanding of the construction and tech industries.
- Cultural fit with Procore’s values and work environment.
Application Tips:
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role.
- Be prepared to discuss your experience with M&A communications, financial/earnings support, and crisis management.
- Demonstrate your understanding of Procore’s business and the construction industry.
- Showcase your ability to think strategically and develop creative solutions to communication challenges.
ATS Keywords: Corporate Communications, Public Relations, Strategic Communications, Media Relations, Content Development, Agency Management, Financial Acumen, Reputation Management, Storytelling, Event Planning, Campaign Activation, Executive Presence, Results-Driven, Attention to Detail, Copyediting Skills
ASSUMPTION: Procore’s hiring process is designed to assess candidates’ strategic thinking, communication skills, and cultural fit with the company’s values and work environment.
🛠️ Tools & Technologies
- Media monitoring and analysis tools (e.g., Mention, Brand24, etc.)
- Project management tools (e.g., Asana, Trello, etc.)
- Content management systems (e.g., WordPress, Drupal, etc.)
- CRM software (e.g., Salesforce, HubSpot, etc.)
ASSUMPTION: Procore uses industry-standard tools and technologies to support its communications and marketing efforts. Candidates should be comfortable using these tools and willing to learn new ones as needed.
👔 Cultural Fit Considerations
Company Values:
- Do the right thing
- Embrace continuous learning
- Make bold commitments
- Deliver remarkable experiences
- Think and act collaboratively
- Be resourceful
- Take ownership & drive results
Work Style:
- Proactive and strategic
- Collaborative and team-oriented
- Adaptable and resourceful
- Results-driven and accountable
- Continuously learning and improving
Self-Assessment Questions:
- How have you demonstrated Procore’s values in your previous roles?
- How do you approach working with executives and other stakeholders to develop and execute strategic communications programs?
- How do you balance short- and long-term goals to deliver results that align with corporate initiatives and priorities?
ASSUMPTION: Procore values candidates who embody their core values and work style, and who are committed to driving results and continuous learning.
⚠️ Potential Challenges
- The fast-paced and dynamic nature of Procore’s business may require candidates to adapt quickly and manage multiple projects simultaneously.
- The role may require occasional travel for events or client meetings, which could disrupt personal schedules or family commitments.
- The role may involve managing sensitive information and navigating complex issues, which requires strong judgment and discretion.
- The Austin office may have a competitive work environment, which could present challenges for candidates who prefer a more laid-back or collaborative atmosphere.
ASSUMPTION: Candidates should be prepared to manage multiple projects, adapt to change, and thrive in a fast-paced, dynamic work environment.
📈 Similar Roles Comparison
- This role is unique in its focus on corporate PR strategy and execution, with a specific emphasis on financial/earnings media strategy, M&A communications, and reputation management.
- Compared to other PR roles, this position requires a deeper understanding of business and financial acumen, as well as experience working with executives and other C-suite stakeholders.
- Career paths for this role may include advancing to a VP or SVP of Corporate Communications, or transitioning to a Chief Communications Officer role within a larger organization.
ASSUMPTION: This role offers a unique opportunity for candidates to gain experience in corporate PR strategy and execution, with a focus on financial/earnings media strategy, M&A communications, and reputation management.
📝 Sample Projects
- Developing and executing a comprehensive financial/earnings media strategy for Procore’s quarterly earnings reports.
- Building out Procore’s M&A communications playbook to support the company’s strategic growth initiatives.
- Managing Procore’s reputation during a high-profile crisis or incident, demonstrating strong judgment and communication skills.
ASSUMPTION: These sample projects illustrate the strategic and high-impact nature of the work required for this role, as well as the importance of strong communication, problem-solving, and stakeholder management skills.
❓ Key Questions to Ask During Interview
- How does Procore support the growth and development of its employees in this role?
- What are the key priorities for this role in the first 30, 60, and 90 days?
- How does Procore measure the success of its corporate communications and PR efforts?
- What are the most challenging aspects of working in corporate PR for a high-growth, public SaaS company like Procore?
- How does Procore foster a culture of collaboration and innovation within its communications and marketing teams?
ASSUMPTION: Asking thoughtful and insightful questions demonstrates your interest in the role and your commitment to understanding Procore’s business and work environment.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link.
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role, with a focus on your experience in corporate communications, PR, and strategic communications.
- Prepare for your interviews by researching Procore’s business, industry, and competitors, as well as the specific challenges and opportunities facing the company.
- Follow up with the Procore HR team one week after submitting your application to inquire about your application status.
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
