📌 Core Information
🔹 Job Title: Director, Loyalty Marketing - (Remote - US)
🔹 Company: Jobgether
🔹 Location: United States
🔹 Job Type: Full-Time, Remote
🔹 Category: Marketing
🔹 Date Posted: April 8, 2025
🔹 Experience Level: 10+ years
🔹 Remote Status: Fully Remote
🚀 Job Overview
Key aspects of this role include:
- Leading the development and execution of a structured, scalable loyalty program to drive customer retention and engagement.
- Creating strategies to help customers form lasting habits and achieve success with the brand's products through incentives, rewards, and regular communication.
- Managing a high-performing team, scaling loyalty initiatives while providing mentorship and leadership.
- Collaborating with cross-functional teams to implement and optimize workflows across various platforms to enhance the customer experience.
ASSUMPTION: This role requires a balance of strategic thinking and hands-on execution, with a strong focus on eCommerce and subscription-based businesses.
📋 Key Responsibilities
✅ Lead the development and execution of a structured, scalable loyalty program to drive customer retention and engagement.
✅ Create strategies to help customers form lasting habits and achieve success with the brand's products through incentives, rewards, and regular communication.
✅ Monitor and report on key performance indicators (KPIs) related to customer retention, engagement, and program success.
✅ Work closely with tech teams to implement and optimize workflows across various platforms to enhance the customer experience.
✅ Manage the loyalty budget, partnerships with vendors, and oversee program investments.
✅ Build and lead a high-performing team, scaling loyalty initiatives while providing mentorship and leadership.
ASSUMPTION: This role involves a high degree of collaboration with various teams and requires strong analytical skills to inform decision-making.
🎯 Required Qualifications
Education: Bachelor's degree in Marketing, Business, or a related field (or equivalent experience)
Experience: 8+ years of experience in customer marketing, loyalty, or retention programs, with a strong focus on eCommerce and subscription-based businesses. 4+ years of experience managing teams and successfully scaling loyalty programs across multiple customer touchpoints.
Required Skills:
- Strong analytical skills and experience using analytics platforms to inform and drive decisions.
- Proven ability to collaborate across teams (marketing, tech, product, data) to bring loyalty initiatives to life.
- Expertise in loyalty tools, automation, CDPs, and audience orchestration platforms.
- International experience or knowledge of launching loyalty programs in new markets is a plus.
- Ability to balance strategic thinking with hands-on execution, while leading a team and driving high-level initiatives.
Preferred Skills:
- Fluency in multiple languages.
ASSUMPTION: Given the remote nature of the role, strong communication skills and the ability to work independently are highly valued.
💰 Compensation & Benefits
Salary Range: $150,000 - $180,000 per year (Based on industry standards for a Director-level role in Loyalty Marketing with 10+ years of experience)
Benefits:
- Comprehensive medical, dental, and vision package, including FSA program.
- 401(k) with 50% match.
- Quarterly bonus program.
- Flexible paid time off (PTO).
- Two company-wide wellness breaks every day.
- Free lunch on Tuesdays and Thursdays via Seamless/Grubhub.
- Monthly wellness, internet, and cell phone stipends.
- Annual learning and development stipend.
- Wellness program, including virtual wellness sessions and No-Meeting Wednesdays.
- Free meditation app membership (Headspace).
- Free Nutrafol subscription.
- Pet insurance and additional benefit programs.
Working Hours: Full-time, with flexible hours and a results-driven work environment.
ASSUMPTION: The salary range provided is an estimate based on industry standards and may vary depending on the candidate's experience and qualifications.
📌 Applicant Insights
🔍 Company Context
Industry: Jobgether is an AI-powered talent matching platform that connects top talent with remote job opportunities worldwide.
Company Size: Jobgether is a small, fast-growing company with 11-50 employees, offering a dynamic and agile work environment.
Founded: Jobgether was founded in 2020, focusing on helping job seekers find their dream remote jobs.
Company Description:
- Jobgether partners with companies worldwide to efficiently connect top talent with the right opportunities through AI-driven job matching.
- The company offers a comprehensive suite of benefits, including medical, dental, and vision coverage, 401(k) with match, and flexible PTO.
- Jobgether fosters a flexible, remote-friendly work environment with wellness programs and learning opportunities.
Company Specialties:
- AI-driven job matching
- Talent acquisition for remote roles
- Partnerships with global companies
Company Website: https://www.jobgether.com
ASSUMPTION: Jobgether's small size and focus on remote work may offer unique opportunities for growth and impact for the right candidate.
📊 Role Analysis
Career Level: This role is at the Director level, reporting directly to the Chief Marketing Officer (CMO) or a similar executive.
Reporting Structure: The Director, Loyalty Marketing will oversee a high-performing team, managing and mentoring team members to drive loyalty program success.
Work Arrangement: This is a fully remote role, with the flexibility to work from anywhere in the United States.
Growth Opportunities:
- Potential to expand the loyalty team and take on additional responsibilities as the company grows.
- Opportunities to collaborate with cross-functional teams and gain exposure to various aspects of the business.
- Chance to work on cutting-edge loyalty strategies and tools, driving innovation in the industry.
ASSUMPTION: Given the company's focus on AI-driven job matching, there may be opportunities to leverage data and technology to enhance loyalty programs.
🌍 Location & Work Environment
Office Type: Fully remote, with no physical office requirement.
Office Location(s): N/A
Geographic Context:
- The United States offers a diverse range of markets and customer bases for loyalty programs.
- Working remotely allows for flexibility in choosing a location that best suits the candidate's lifestyle and preferences.
- The fully remote work environment may require strong self-motivation and time management skills.
Work Schedule: Full-time, with flexible hours and a results-driven work environment.
ASSUMPTION: The fully remote nature of this role may require additional effort to maintain strong communication and collaboration with team members and stakeholders.
💼 Interview & Application Insights
Typical Process:
- Initial resume screening by Jobgether's AI-driven system.
- Phone or video call with a member of the HR team to discuss the role and assess cultural fit.
- In-depth interview with the hiring manager (CMO or similar executive) to discuss the candidate's experience, skills, and strategic vision for the loyalty program.
- Final interview with key stakeholders to assess the candidate's ability to collaborate and drive results across teams.
Key Assessment Areas:
- Strategic thinking and vision for loyalty programs
- Analytical skills and data-driven decision-making
- Leadership and team management capabilities
- Collaboration and communication skills
Application Tips:
- Tailor your resume and cover letter to highlight your experience in loyalty marketing, customer retention, and team management.
- Be prepared to discuss your approach to scaling loyalty programs and driving customer engagement.
- Demonstrate your understanding of the role's requirements and how your skills and experience make you a strong fit for the position.
ATS Keywords: Loyalty Marketing, Customer Retention, Team Management, Loyalty Programs, eCommerce, Subscription-based Businesses, Analytics, Collaboration, Loyalty Tools, Automation, CDPs, Audience Orchestration
ASSUMPTION: Jobgether's AI-driven hiring process may place a strong emphasis on relevant keywords and experience in the candidate's resume and LinkedIn profile.
🛠️ Tools & Technologies
- Loyalty tools and platforms (e.g., Annex Cloud, LoyaltyLion, Antavo)
- Automation and CDP tools (e.g., Segment, Tealium, Treasure Data)
- Analytics platforms (e.g., Google Analytics, Mixpanel, Amplitude)
- Project management and collaboration tools (e.g., Asana, Trello, Slack)
ASSUMPTION: The specific tools and technologies required may vary depending on the company's tech stack and the candidate's experience.
👔 Cultural Fit Considerations
Company Values:
- Innovation: Embracing change and continuous improvement
- Collaboration: Working together to achieve common goals
- Integrity: Upholding ethical standards and transparency
- Customer-centric: Focusing on the needs and preferences of customers
Work Style:
- Results-driven: Focusing on outcomes and delivering value
- Flexible: Adapting to changing priorities and demands
- Self-motivated: Working independently with minimal supervision
- Strong communicator: Effectively conveying ideas and information
Self-Assessment Questions:
- How do you approach driving customer engagement and retention through loyalty programs?
- Can you provide an example of a time when you successfully scaled a loyalty program across multiple customer touchpoints?
- How do you balance strategic thinking with hands-on execution in your role?
ASSUMPTION: Jobgether values candidates who are passionate about driving innovation in loyalty marketing and can thrive in a dynamic, remote work environment.
⚠️ Potential Challenges
- Managing a remote team and ensuring strong communication and collaboration
- Balancing strategic thinking with hands-on execution and day-to-day tasks
- Adapting to the unique demands and priorities of a small, fast-growing company
- Navigating the complexities of launching and scaling loyalty programs in new markets
ASSUMPTION: The fully remote nature of the role and the company's small size may present unique challenges that require strong communication, adaptability, and self-motivation.
📈 Similar Roles Comparison
- This role focuses more on strategy and execution than pure management, requiring a strong balance of both skills.
- Loyalty marketing roles in the eCommerce and subscription-based industries may have unique challenges and opportunities compared to other sectors.
- Career paths in loyalty marketing may vary depending on the company's size, industry, and growth stage.
ASSUMPTION: The specific requirements and responsibilities of loyalty marketing roles may vary depending on the company's size, industry, and growth stage.
📝 Sample Projects
- Developing and implementing a customer retention strategy for a subscription-based business, resulting in a 20% increase in customer lifetime value.
- Launching a new loyalty program in an international market, driving a 15% increase in customer engagement and a 10% increase in sales.
- Optimizing loyalty workflows across multiple platforms, improving operational efficiency by 30% and reducing customer churn by 15%.
ASSUMPTION: The specific projects and initiatives required may vary depending on the company's goals, priorities, and market conditions.
❓ Key Questions to Ask During Interview
- How does Jobgether plan to expand its loyalty programs in the next 1-2 years, and how will this role contribute to that growth?
- Can you describe the team structure and dynamics, and how this role will fit into the broader organization?
- How does Jobgether support the professional development and growth of its employees, particularly in remote work environments?
- What are the key performance indicators (KPIs) used to measure the success of the loyalty programs, and how will my performance be evaluated?
- How does Jobgether foster a strong company culture and maintain employee engagement in a fully remote work environment?
ASSUMPTION: Asking thoughtful, insightful questions demonstrates the candidate's interest in the role and their ability to contribute to the company's success.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your experience in loyalty marketing, customer retention, and team management.
- Prepare examples of your past successes in driving customer engagement and retention through loyalty programs.
- Follow up with the hiring manager or HR team within 7 days of submitting your application to express your interest and reiterate your qualifications.
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
