E

Director of Email Marketing

Emails
Full-time
Remote
Worldwide
πŸ“§ Email Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: Director of Email Marketing

πŸ”Ή Company: Emails

πŸ”Ή Location: United States (Remote)

πŸ”Ή Job Type: Full-time

πŸ”Ή Category: Marketing

πŸ”Ή Date Posted: July 15, 2025

πŸ”Ή Experience Level: 5-10 years

πŸ”Ή Remote Status: Remote (Anywhere in the world)

πŸš€ Job Overview

Key aspects of this role include:

  • Developing and executing strategic email marketing campaigns
  • Managing end-to-end email campaign process, including segmentation and A/B testing
  • Analyzing campaign performance and customer insights to optimize future campaigns
  • Collaborating with creative and content teams to produce engaging email content
  • Leading and mentoring a team of email marketing specialists

ASSUMPTION: This role requires a high level of strategic thinking and strong analytical skills to drive customer engagement and brand loyalty through effective email marketing campaigns.

πŸ“‹ Key Responsibilities

βœ… Create and implement effective email marketing strategies that align with overall marketing goals

βœ… Manage the end-to-end email campaign process, from concept to execution, including audience segmentation and A/B testing

βœ… Analyze campaign performance metrics and customer insights to optimize future campaigns

βœ… Collaborate with creative and content teams to produce compelling email content

βœ… Lead and mentor a team of email marketing specialists

ASSUMPTION: This role requires a strong understanding of email marketing best practices and the ability to work effectively with cross-functional teams.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Business, or a related field (or equivalent experience)

Experience: 5+ years of experience in email marketing, with a strong emphasis on campaign management

Required Skills:

  • Proven experience in email marketing campaign management
  • Strong analytical skills with the ability to derive actionable insights from data
  • Excellent communication and project management skills
  • Proven ability to lead and develop a team
  • Creative mindset with a passion for innovative marketing strategies

Preferred Skills:

  • Familiarity with email marketing platforms and automation tools
  • Experience with A/B testing and data analysis

ASSUMPTION: Candidates with experience in marketing agencies or fast-paced environments may find this role particularly suitable.

πŸ’° Compensation & Benefits

Salary Range: $120,000 - $160,000 per year (Based on industry standards for a Director of Email Marketing with 5-10 years of experience)

Benefits:

  • Competitive health, dental, and vision benefits
  • Work remotely from anywhere in the world
  • Unlimited PTO
  • Flex work hours

Working Hours: Full-time (40 hours per week, with flexible hours)

ASSUMPTION: The salary range is estimated based on industry standards for a Director of Email Marketing role with the required experience level. Actual compensation may vary based on factors such as candidate's experience and negotiation.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Marketing Services

Company Size: Small (11-50 employees)

Founded: Not specified

Company Description:

  • Emails is an on-demand partner for email marketing, specializing in strategic campaign development and execution
  • The company focuses on driving customer engagement and enhancing brand loyalty through effective email marketing strategies
  • Emails offers remote work opportunities, allowing employees to work from anywhere in the world

Company Specialties:

  • Email Marketing Campaign Management
  • Customer Engagement Strategies
  • Brand Loyalty Enhancement

Company Website: emails.co

ASSUMPTION: Emails is a small, specialized marketing agency that focuses on email marketing campaigns to drive customer engagement and brand loyalty.

πŸ“Š Role Analysis

Career Level: Mid-level to senior (5-10 years of experience)

Reporting Structure: This role is likely to report directly to the CEO or a senior marketing executive

Work Arrangement: Remote (Anywhere in the world), with flexible work hours

Growth Opportunities:

  • Potential to grow into a senior leadership role within the company
  • Opportunity to mentor and develop a team of email marketing specialists
  • Chance to expand skills in strategic planning and cross-functional team collaboration

ASSUMPTION: This role offers growth opportunities in leadership, team development, and strategic planning skills.

🌍 Location & Work Environment

Office Type: Remote (No physical office)

Office Location(s): N/A

Geographic Context:

  • This role can be performed from anywhere in the world, offering flexibility and work-life balance
  • Candidates should have a reliable internet connection and a suitable home office setup
  • The company is headquartered in Miami, FL, but the team is distributed globally

Work Schedule: Full-time (40 hours per week), with flexible hours

ASSUMPTION: Candidates should be comfortable working remotely and have a suitable home office setup for this role.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application and resume screening
  • Phone or video call interview to discuss qualifications and experience
  • Take-home assignment or case study to assess strategic thinking and campaign management skills
  • Final interview with senior leadership to discuss cultural fit and growth opportunities

Key Assessment Areas:

  • Strategic thinking and campaign planning skills
  • Analytical skills and data-driven decision-making
  • Leadership and team management abilities
  • Cultural fit and alignment with company values

Application Tips:

  • Highlight relevant email marketing campaign management experience in your resume
  • Tailor your cover letter to demonstrate your understanding of the role and your fit with the company's mission
  • Prepare for interview questions that assess your strategic thinking, analytical skills, and leadership abilities

ATS Keywords: Email Marketing, Campaign Management, A/B Testing, Data Analysis, Team Leadership, Strategic Planning, Customer Engagement, Brand Loyalty

ASSUMPTION: The application process may involve a take-home assignment or case study to assess the candidate's strategic thinking and campaign management skills.

πŸ› οΈ Tools & Technologies

  • Email marketing platforms (e.g., Mailchimp, Campaign Monitor, or similar)
  • Data analysis tools (e.g., Google Analytics, Tableau, or similar)
  • Project management tools (e.g., Asana, Trello, or similar)

ASSUMPTION: Candidates should be comfortable using email marketing platforms, data analysis tools, and project management tools to manage email campaigns effectively.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Innovation: Emails values creativity and continuous improvement in email marketing strategies
  • Collaboration: The company fosters a collaborative work environment, with regular communication and teamwork
  • Results-driven: Emails focuses on delivering measurable results and driving customer engagement

Work Style:

  • Self-starter: Candidates should be able to work independently and manage their time effectively
  • Adaptable: The role may require adjusting to changing priorities and tight deadlines
  • Strong communicator: Candidates should be able to communicate effectively with cross-functional teams and stakeholders

Self-Assessment Questions:

  • Do you thrive in a fast-paced, innovative environment where you can continuously learn and grow?
  • Are you comfortable working remotely and managing your time effectively?
  • Do you have strong communication skills and the ability to collaborate with cross-functional teams?

ASSUMPTION: Candidates who are self-motivated, adaptable, and strong communicators are likely to be a good fit for this role and the company's culture.

⚠️ Potential Challenges

  • Managing a remote team and ensuring consistent performance across different time zones
  • Keeping up with the latest email marketing trends and best practices
  • Balancing strategic planning with day-to-day campaign management tasks
  • Adapting to changing priorities and tight deadlines in a fast-paced environment

ASSUMPTION: Candidates should be comfortable working remotely and managing a team in different time zones, as well as balancing strategic planning with day-to-day tasks.

πŸ“ˆ Similar Roles Comparison

  • This role is similar to a Senior Email Marketing Manager or Email Marketing Director in other marketing agencies or companies
  • However, Emails' focus on remote work and global team may offer unique challenges and opportunities compared to traditional in-office roles
  • Candidates should consider their preference for remote work and global team collaboration when comparing this role to similar positions

ASSUMPTION: This role may offer unique challenges and opportunities compared to similar positions in other companies, due to Emails' focus on remote work and global team collaboration.

πŸ“ Sample Projects

  • Developing and executing a strategic email marketing campaign to drive customer engagement and brand loyalty for a new product launch
  • Analyzing campaign performance data to identify trends and optimize future campaigns for improved open rates and click-throughs
  • Collaborating with creative and content teams to produce engaging email content that aligns with overall marketing goals

ASSUMPTION: Candidates should be prepared to discuss their experience with strategic email marketing campaign development, data analysis, and cross-functional team collaboration in their interviews.

❓ Key Questions to Ask During Interview

  • How does Emails support the professional development and growth of its employees?
  • Can you describe the team structure and how this role fits within the organization?
  • How does Emails ensure consistent performance and communication among remote team members?
  • What are the most significant challenges facing the email marketing team currently, and how can this role help address them?
  • How does Emails measure the success of its email marketing campaigns, and how can this role contribute to improving those metrics?

ASSUMPTION: Candidates should ask thoughtful questions that demonstrate their interest in the role and the company's success.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Tailor your resume to highlight your relevant email marketing campaign management experience
  • Write a compelling cover letter that demonstrates your understanding of the role and your fit with the company's mission
  • Prepare for interview questions that assess your strategic thinking, analytical skills, and leadership abilities
  • Follow up with the hiring manager one week after submitting your application to express your continued interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.