π Core Information
πΉ Job Title: Director of Email Marketing
πΉ Company: Emails
πΉ Location: United States (Remote)
πΉ Job Type: Full-time
πΉ Category: Marketing
πΉ Date Posted: July 15, 2025
πΉ Experience Level: 5-10 years
πΉ Remote Status: Remote (Anywhere in the world)
π Job Overview
Key aspects of this role include:
- Developing and executing strategic email marketing campaigns
- Managing end-to-end email campaign process, including segmentation and A/B testing
- Analyzing campaign performance and customer insights to optimize future campaigns
- Collaborating with creative and content teams to produce engaging email content
- Leading and mentoring a team of email marketing specialists
ASSUMPTION: This role requires a high level of strategic thinking and strong analytical skills to drive customer engagement and brand loyalty through effective email marketing campaigns.
π Key Responsibilities
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Create and implement effective email marketing strategies that align with overall marketing goals
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Manage the end-to-end email campaign process, from concept to execution, including audience segmentation and A/B testing
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Analyze campaign performance metrics and customer insights to optimize future campaigns
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Collaborate with creative and content teams to produce compelling email content
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Lead and mentor a team of email marketing specialists
ASSUMPTION: This role requires a strong understanding of email marketing best practices and the ability to work effectively with cross-functional teams.
π― Required Qualifications
Education: Bachelor's degree in Marketing, Business, or a related field (or equivalent experience)
Experience: 5+ years of experience in email marketing, with a strong emphasis on campaign management
Required Skills:
- Proven experience in email marketing campaign management
- Strong analytical skills with the ability to derive actionable insights from data
- Excellent communication and project management skills
- Proven ability to lead and develop a team
- Creative mindset with a passion for innovative marketing strategies
Preferred Skills:
- Familiarity with email marketing platforms and automation tools
- Experience with A/B testing and data analysis
ASSUMPTION: Candidates with experience in marketing agencies or fast-paced environments may find this role particularly suitable.
π° Compensation & Benefits
Salary Range: $120,000 - $160,000 per year (Based on industry standards for a Director of Email Marketing with 5-10 years of experience)
Benefits:
- Competitive health, dental, and vision benefits
- Work remotely from anywhere in the world
- Unlimited PTO
- Flex work hours
Working Hours: Full-time (40 hours per week, with flexible hours)
ASSUMPTION: The salary range is estimated based on industry standards for a Director of Email Marketing role with the required experience level. Actual compensation may vary based on factors such as candidate's experience and negotiation.
π Applicant Insights
π Company Context
Industry: Marketing Services
Company Size: Small (11-50 employees)
Founded: Not specified
Company Description:
- Emails is an on-demand partner for email marketing, specializing in strategic campaign development and execution
- The company focuses on driving customer engagement and enhancing brand loyalty through effective email marketing strategies
- Emails offers remote work opportunities, allowing employees to work from anywhere in the world
Company Specialties:
- Email Marketing Campaign Management
- Customer Engagement Strategies
- Brand Loyalty Enhancement
Company Website: emails.co
ASSUMPTION: Emails is a small, specialized marketing agency that focuses on email marketing campaigns to drive customer engagement and brand loyalty.
π Role Analysis
Career Level: Mid-level to senior (5-10 years of experience)
Reporting Structure: This role is likely to report directly to the CEO or a senior marketing executive
Work Arrangement: Remote (Anywhere in the world), with flexible work hours
Growth Opportunities:
- Potential to grow into a senior leadership role within the company
- Opportunity to mentor and develop a team of email marketing specialists
- Chance to expand skills in strategic planning and cross-functional team collaboration
ASSUMPTION: This role offers growth opportunities in leadership, team development, and strategic planning skills.
π Location & Work Environment
Office Type: Remote (No physical office)
Office Location(s): N/A
Geographic Context:
- This role can be performed from anywhere in the world, offering flexibility and work-life balance
- Candidates should have a reliable internet connection and a suitable home office setup
- The company is headquartered in Miami, FL, but the team is distributed globally
Work Schedule: Full-time (40 hours per week), with flexible hours
ASSUMPTION: Candidates should be comfortable working remotely and have a suitable home office setup for this role.
πΌ Interview & Application Insights
Typical Process:
- Online application and resume screening
- Phone or video call interview to discuss qualifications and experience
- Take-home assignment or case study to assess strategic thinking and campaign management skills
- Final interview with senior leadership to discuss cultural fit and growth opportunities
Key Assessment Areas:
- Strategic thinking and campaign planning skills
- Analytical skills and data-driven decision-making
- Leadership and team management abilities
- Cultural fit and alignment with company values
Application Tips:
- Highlight relevant email marketing campaign management experience in your resume
- Tailor your cover letter to demonstrate your understanding of the role and your fit with the company's mission
- Prepare for interview questions that assess your strategic thinking, analytical skills, and leadership abilities
ATS Keywords: Email Marketing, Campaign Management, A/B Testing, Data Analysis, Team Leadership, Strategic Planning, Customer Engagement, Brand Loyalty
ASSUMPTION: The application process may involve a take-home assignment or case study to assess the candidate's strategic thinking and campaign management skills.
π οΈ Tools & Technologies
- Email marketing platforms (e.g., Mailchimp, Campaign Monitor, or similar)
- Data analysis tools (e.g., Google Analytics, Tableau, or similar)
- Project management tools (e.g., Asana, Trello, or similar)
ASSUMPTION: Candidates should be comfortable using email marketing platforms, data analysis tools, and project management tools to manage email campaigns effectively.
π Cultural Fit Considerations
Company Values:
- Innovation: Emails values creativity and continuous improvement in email marketing strategies
- Collaboration: The company fosters a collaborative work environment, with regular communication and teamwork
- Results-driven: Emails focuses on delivering measurable results and driving customer engagement
Work Style:
- Self-starter: Candidates should be able to work independently and manage their time effectively
- Adaptable: The role may require adjusting to changing priorities and tight deadlines
- Strong communicator: Candidates should be able to communicate effectively with cross-functional teams and stakeholders
Self-Assessment Questions:
- Do you thrive in a fast-paced, innovative environment where you can continuously learn and grow?
- Are you comfortable working remotely and managing your time effectively?
- Do you have strong communication skills and the ability to collaborate with cross-functional teams?
ASSUMPTION: Candidates who are self-motivated, adaptable, and strong communicators are likely to be a good fit for this role and the company's culture.
β οΈ Potential Challenges
- Managing a remote team and ensuring consistent performance across different time zones
- Keeping up with the latest email marketing trends and best practices
- Balancing strategic planning with day-to-day campaign management tasks
- Adapting to changing priorities and tight deadlines in a fast-paced environment
ASSUMPTION: Candidates should be comfortable working remotely and managing a team in different time zones, as well as balancing strategic planning with day-to-day tasks.
π Similar Roles Comparison
- This role is similar to a Senior Email Marketing Manager or Email Marketing Director in other marketing agencies or companies
- However, Emails' focus on remote work and global team may offer unique challenges and opportunities compared to traditional in-office roles
- Candidates should consider their preference for remote work and global team collaboration when comparing this role to similar positions
ASSUMPTION: This role may offer unique challenges and opportunities compared to similar positions in other companies, due to Emails' focus on remote work and global team collaboration.
π Sample Projects
- Developing and executing a strategic email marketing campaign to drive customer engagement and brand loyalty for a new product launch
- Analyzing campaign performance data to identify trends and optimize future campaigns for improved open rates and click-throughs
- Collaborating with creative and content teams to produce engaging email content that aligns with overall marketing goals
ASSUMPTION: Candidates should be prepared to discuss their experience with strategic email marketing campaign development, data analysis, and cross-functional team collaboration in their interviews.
β Key Questions to Ask During Interview
- How does Emails support the professional development and growth of its employees?
- Can you describe the team structure and how this role fits within the organization?
- How does Emails ensure consistent performance and communication among remote team members?
- What are the most significant challenges facing the email marketing team currently, and how can this role help address them?
- How does Emails measure the success of its email marketing campaigns, and how can this role contribute to improving those metrics?
ASSUMPTION: Candidates should ask thoughtful questions that demonstrate their interest in the role and the company's success.
π Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume to highlight your relevant email marketing campaign management experience
- Write a compelling cover letter that demonstrates your understanding of the role and your fit with the company's mission
- Prepare for interview questions that assess your strategic thinking, analytical skills, and leadership abilities
- Follow up with the hiring manager one week after submitting your application to express your continued interest in the role
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.