📌 Core Information
🔹 Job Title: Director of Marketing Operations
🔹 Company: VAST Data
🔹 Location: United States (Remote)
🔹 Job Type: Full-time
🔹 Category: Marketing
🔹 Date Posted: May 19, 2025
🔹 Experience Level: 5-10 years
🔹 Remote Status: Yes
🚀 Job Overview
Key aspects of this role include:
- Managing and optimizing marketing technology stacks
- Overseeing lead generation strategies and funnel management
- Facilitating marketing planning and campaign execution
- Designing and optimizing marketing processes and cross-functional collaboration
- Measuring and reporting marketing performance
ASSUMPTION: This role requires a strong background in marketing operations, project management, and data analysis to succeed.
📋 Key Responsibilities
✅ Manage and optimize marketing technology stacks, including HubSpot and LeanData
✅ Collaborate with data science and FP&A teams to ensure high-quality data and accurate performance measurement
✅ Design and execute lead generation strategies to drive high-quality leads through the marketing funnel
✅ Assist senior leadership and campaign teams in effective campaign execution and lead nurturing
✅ Facilitate planning and execution of marketing strategies and campaigns to drive growth and customer acquisition
✅ Create and manage workflows, processes, and planning cadence for marketing
✅ Foster collaboration within marketing and across other departments
✅ Build marketing metrics, performance dashboards, and analytical tools
✅ Ensure high accuracy and quality data, and proactively identify opportunities to increase marketing effectiveness and ROI
✅ Support marketing budget management and forecasting
ASSUMPTION: This role involves a high degree of cross-functional collaboration and requires strong project management skills to succeed.
🎯 Required Qualifications
Education: Bachelor’s degree in Business, Marketing, Analytics, or a related field
Experience: 6-10 years of experience in a B2B SaaS environment, preferably in program management roles
Required Skills:
- Proven success in project management, managing multiple projects, and driving cross-functional stakeholders to action
- Strong familiarity with project management tools, methodologies, and best practices
- Attention to detail and effective time management
- Self-starter with comfort in fast-paced, changing environments
- Familiarity with CRM (Salesforce), project management tools (Asana, Jira, Airtable, Confluence), data orchestration tools (Workato, Zapier), visualization tools (Tableau), and database tools (Snowflake)
Preferred Skills:
- PMP Certification
- Experience leading transformational and strategic programs
- Comfort with data analysis and AI tools
ASSUMPTION: Candidates with a strong background in marketing operations, project management, and data analysis will be most successful in this role.
💰 Compensation & Benefits
Salary Range: $150,000 - $200,000 per year (Based on industry standards for a Director of Marketing Operations with 6-10 years of experience in a B2B SaaS environment)
Benefits:
- Health, dental, and vision insurance
- 401(k) plan with company match
- Unlimited PTO
- Flexible work arrangements
- Professional development opportunities
Working Hours: Full-time (40 hours per week), with flexible hours and remote work options
ASSUMPTION: The salary range provided is an estimate based on industry standards and may vary depending on the candidate's experience and qualifications.
📌 Applicant Insights
🔍 Company Context
Industry: Software Development, specifically focused on data storage and management for AI applications
Company Size: Medium (501-1,000 employees), which offers a balance between growth opportunities and established processes
Founded: 2016, with a strong focus on innovation and rapid growth
Company Description:
- VAST Data is the data platform company for the AI era
- Accelerating time-to-insight for workload-intensive applications
- Delivers scalable performance, radically simple data management, and enhanced productivity for the AI-powered world
Company Specialties:
- Cloud storage
- Data storage
- Flash storage
- Universal storage
- Deep learning
- All flash
- QLC flash
- NVMe
- Data center architecture
- File and object storage
- Database
- Software
Company Website: www.vastdata.com
ASSUMPTION: VAST Data's focus on AI and data management makes it an attractive option for candidates interested in cutting-edge technology and rapid growth.
📊 Role Analysis
Career Level: Mid-level to senior, with opportunities for growth and advancement
Reporting Structure: This role reports directly to the Chief Marketing Officer (CMO) and may have team members reporting to them
Work Arrangement: Remote, with flexible hours and the opportunity for on-site collaboration as needed
Growth Opportunities:
- Potential to grow into a VP of Marketing Operations role as the company expands
- Opportunities to work on high-impact projects and drive significant business growth
- Chance to learn from and collaborate with experienced marketing and leadership teams
ASSUMPTION: This role offers significant growth opportunities for the right candidate, with a clear path to advancement within the marketing department.
🌍 Location & Work Environment
Office Type: Remote, with the option for on-site collaboration at one of VAST Data's offices
Office Location(s): VAST, US; 240 37th St, New York, NY 11101, US; 2510 Meridian Pkwy, Durham, North Carolina 27713, US; 33 N 1st St, Campbell, California 95008, US
Geographic Context:
- Remote work allows for a flexible work-life balance
- On-site offices are located in major tech hubs, offering access to networking and professional development opportunities
- VAST Data's remote-friendly culture fosters collaboration and inclusivity
Work Schedule: Full-time (40 hours per week), with flexible hours and the opportunity for remote work
ASSUMPTION: VAST Data's remote-friendly culture and flexible work arrangements make it an attractive option for candidates seeking a balance between work and personal life.
💼 Interview & Application Insights
Typical Process:
- Phone or video screen with the hiring manager
- Technical assessment or case study
- On-site or virtual interview with the marketing leadership team
- Final interview with the CMO
Key Assessment Areas:
- Problem-solving skills and analytical thinking
- Project management experience and methodologies
- Familiarity with marketing technology stacks and data analysis
- Communication and collaboration skills
Application Tips:
- Highlight relevant project management experience and achievements
- Demonstrate familiarity with marketing technology stacks and data analysis tools
- Tailor your resume and cover letter to emphasize your qualifications for this specific role
- Prepare for behavioral and situational interview questions that focus on your problem-solving skills and leadership abilities
ATS Keywords: Marketing Operations, Project Management, Marketing Technology, Data Analysis, Lead Generation, Funnel Management, Marketing Planning, Performance Measurement, Reporting, CRM, Salesforce, HubSpot, LeanData, PMP
ASSUMPTION: VAST Data's interview process is designed to assess candidates' problem-solving skills, leadership abilities, and cultural fit within the organization.
🛠️ Tools & Technologies
- CRM: Salesforce
- Marketing Automation: HubSpot
- Lead Routing & Mass Updates: LeanData
- Project Management: Asana, Jira, Airtable, Confluence
- Data Orchestration: Workato, Zapier
- Data Visualization: Tableau
- Database: Snowflake
- AI Tools: Various AI tools for automating or augmenting marketing processes
ASSUMPTION: Familiarity with these tools and technologies is essential for success in this role, and candidates should highlight their experience with these platforms in their application materials.
👔 Cultural Fit Considerations
Company Values:
- Innovation
- Customer-centricity
- Collaboration
- Integrity
- Accountability
Work Style:
- Fast-paced and dynamic
- Collaborative and inclusive
- Focused on driving business growth and customer success
Self-Assessment Questions:
- Do you thrive in fast-paced, changing environments?
- Are you comfortable working remotely and collaborating with global teams?
- Do you have a strong background in marketing operations, project management, and data analysis?
ASSUMPTION: Candidates who align with VAST Data's company values and work style will be most successful in this role.
⚠️ Potential Challenges
- Managing multiple projects and priorities simultaneously
- Collaborating with global teams and stakeholders
- Adapting to a fast-paced, changing environment
- Working with complex marketing technology stacks and data analysis tools
ASSUMPTION: These challenges can be overcome with strong project management skills, adaptability, and a customer-centric mindset.
📈 Similar Roles Comparison
- This role is similar to a Marketing Operations Manager or Director of Marketing Operations in a B2B SaaS environment
- However, VAST Data's focus on AI and data management sets it apart from other companies in the industry
- This role offers significant growth opportunities and the chance to work on high-impact projects
ASSUMPTION: Candidates should research similar roles and companies to better understand the market and competition for this position.
📝 Sample Projects
- Optimizing marketing technology stacks to improve data accuracy and performance measurement
- Designing and executing lead generation strategies to drive high-quality leads through the marketing funnel
- Facilitating marketing planning and campaign execution to drive growth and customer acquisition
- Building marketing metrics, performance dashboards, and analytical tools to improve marketing effectiveness and ROI
ASSUMPTION: These sample projects are representative of the types of initiatives a Director of Marketing Operations at VAST Data might work on, but the specific projects may vary depending on the company's priorities and goals.
❓ Key Questions to Ask During Interview
- What are the top priorities for this role in the first 90 days?
- How does this role collaborate with other departments, such as sales and product?
- What are the most significant challenges facing the marketing department, and how can this role help address them?
- How does VAST Data support the professional development and growth of its employees?
- What is the company's long-term vision for marketing operations, and how does this role fit into that vision?
ASSUMPTION: Asking thoughtful questions during the interview process demonstrates your interest in the role and provides valuable insights into the company's culture and priorities.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant experience and qualifications for this specific role
- Prepare for the interview process by researching VAST Data's company culture, values, and priorities
- Follow up with the hiring manager within one week of submitting your application to express your continued interest in the position
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
