📌 Core Information
🔹 Job Title: Director of Sales & Marketing (m/w/d)
🔹 Company: Kempinski Hotels
🔹 Location: Germany - Dresden
🔹 Job Type: Permanent - Full Time
🔹 Category: Hospitality
🔹 Date Posted: 2025-06-12
🔹 Experience Level: 5-10 years
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Leading a team of 10 in Sales, Marketing, and Events
- Developing and implementing sales strategies to boost hotel revenue
- Setting and achieving sales targets
- Motivating and training team members
- Building and maintaining client relationships across various markets
ASSUMPTION: This role requires a strategic mindset, strong leadership skills, and excellent communication abilities to drive sales and marketing efforts effectively.
📋 Key Responsibilities
✅ Lead a team of 10 in Sales, Marketing, and Events
✅ Develop and implement sales strategies to enhance hotel revenue
✅ Set and achieve sales targets
✅ Motivate and train team members through regular coaching and workshops
✅ Acquire new clients and maintain relationships with existing ones across different target markets
✅ Plan and execute promotional activities, fam trips, webinars, and customer events
✅ Conduct market research and analyze competitors
✅ Plan and monitor the sales & marketing budget
ASSUMPTION: The role involves a mix of strategic planning, team management, and client relationship building, with a focus on driving sales and revenue growth.
🎯 Required Qualifications
Education: Bachelor's degree in Business, Hospitality, or a related field
Experience: 5-10 years of proven experience in sales and marketing within the hospitality industry, with at least 3 years in a leadership role
Required Skills:
- Proven leadership and team management skills
- Excellent communication and presentation skills in German and English
- Strong negotiation skills and commercial acumen
- Self-motivated with a target-driven approach
- Ability to work independently and make decisions
- Familiarity with CRM systems and sales software
Preferred Skills:
- Experience in luxury hotel sales and marketing
- Knowledge of the Dresden market
- Fluency in additional languages
ASSUMPTION: Candidates should have a solid background in sales and marketing within the hospitality industry, with a proven track record of driving revenue growth and leading teams.
💰 Compensation & Benefits
Salary Range: €70,000 - €90,000 per year (industry standard for a Director of Sales & Marketing role in Dresden)
Benefits:
- Unbefristeter Arbeitsvertrag
- Tarifliche Vergütung
- Urlaubs- und Weihnachtsgeld
- Orientation
- Personalrestaurant
- Weiterentwicklung
- Kostenlose Dienstkleidung
- 50% Rabatt in unseren F&B Outlets
- Vergünstigte Zimmerraten
- Mitarbeiterevents
Working Hours: Full-time, with flexibility for business needs
ASSUMPTION: The salary range is based on industry standards for a Director of Sales & Marketing role in Dresden, considering the candidate's experience level and the company's size. Benefits are comprehensive and reflect the company's commitment to employee well-being and growth.
📌 Applicant Insights
🔍 Company Context
Industry: Hospitality, specifically luxury hotel management
Company Size: 10,001+ employees (global presence with a focus on Europe)
Founded: 1897, with a rich history and established reputation in the luxury hospitality sector
Company Description:
- Kempinski Hotels is a luxury hotel group with a strong European heritage
- Offers a collection of distinctive, characterful hotels in iconic locations worldwide
- Committed to delivering exceptional service, exquisite cuisine, and unrivaled facilities
Company Specialties:
- Luxury Hospitality and Hotel Management
- Destination Weddings and Events
- Corporate Events and Meetings
Company Website: www.kempinski.com
ASSUMPTION: Kempinski Hotels is a well-established luxury hotel group with a strong focus on European hospitality and a global presence. Its rich history and commitment to exceptional service make it an attractive employer in the hospitality industry.
📊 Role Analysis
Career Level: Mid to Senior level management role
Reporting Structure: Reports directly to the General Manager of the hotel
Work Arrangement: On-site, with flexibility for business travel and occasional remote work
Growth Opportunities:
- Progression to a regional or corporate sales & marketing role within Kempinski
- Expansion of responsibilities within the hotel, such as overseeing additional departments
- Development of leadership and management skills through training and mentoring programs
ASSUMPTION: This role offers opportunities for professional growth within the company, both in terms of career advancement and skill development.
🌍 Location & Work Environment
Office Type: Upscale, luxury hotel environment
Office Location(s): Germany - Dresden
Geographic Context:
- Dresden is the capital city of the Free State of Saxony in eastern Germany
- Known for its baroque and rococo city center, the Zwinger, and the Semperoper opera house
- Offers a high quality of life, with a rich cultural scene, historic architecture, and green spaces
Work Schedule: Full-time, with flexibility for business needs and occasional weekend work
ASSUMPTION: The work environment is upscale and luxurious, reflecting the company's commitment to high-quality service and facilities. The location in Dresden offers a rich cultural experience and a high quality of life.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening
- On-site interview with the General Manager and HR
- Final interview with senior leadership
Key Assessment Areas:
- Sales and marketing expertise
- Leadership and team management skills
- Communication and presentation abilities
- Commercial acumen and negotiation skills
- Cultural fit and alignment with company values
Application Tips:
- Tailor your resume and cover letter to highlight relevant sales and marketing experience, leadership skills, and achievements
- Prepare for behavioral and situational interview questions that focus on your problem-solving abilities, leadership style, and sales strategies
- Research the company, its history, and its values to demonstrate your cultural fit and enthusiasm for the role
ATS Keywords: Sales Management, Marketing Strategy, Team Leadership, Customer Relationship Management, Communication Skills, Presentation Skills, Negotiation Skills, Self-Motivation, Goal Orientation, Market Analysis, Event Planning, Training and Development, Business Development, Fluent in German, Fluent in English
ASSUMPTION: The application process is thorough and designed to assess the candidate's sales and marketing expertise, leadership skills, and cultural fit. Preparation and research are key to success in the interview process.
🛠️ Tools & Technologies
- CRM software (e.g., Salesforce, HubSpot)
- Sales enablement platforms (e.g., Showpad, Seismic)
- Marketing automation tools (e.g., Marketo, Pardot)
- Event management software (e.g., Cvent, Eventbrite)
ASSUMPTION: The role requires proficiency in CRM systems and sales software, as well as familiarity with marketing automation tools and event management platforms.
👔 Cultural Fit Considerations
Company Values:
- Passion for service excellence
- Respect and integrity in all actions
- Dedication to the development of our employees
- Commitment to sustainability and responsible business practices
Work Style:
- Collaborative and team-oriented
- Results-driven and target-focused
- Adaptable and responsive to change
- Customer-centric and guest-focused
Self-Assessment Questions:
- Do you thrive in a collaborative, team-oriented environment?
- Are you results-driven and motivated by achieving targets?
- Can you adapt to change and respond effectively to new challenges?
- Are you passionate about delivering exceptional service and exceeding guest expectations?
ASSUMPTION: Kempinski Hotels values a collaborative, results-driven, and guest-focused work environment. Candidates should assess their fit with these values and work styles before applying.
⚠️ Potential Challenges
- Managing a team through change and driving performance in a competitive market
- Balancing the demands of sales, marketing, and event planning
- Adapting to the unique culture and history of the Dresden hotel
- Managing work-life balance in a full-time, on-site role with occasional business travel
ASSUMPTION: This role presents unique challenges related to team management, market competition, cultural integration, and work-life balance. Candidates should consider these factors and assess their ability to overcome these challenges.
📈 Similar Roles Comparison
- Compared to other Director of Sales & Marketing roles, this position offers a unique opportunity to lead a team in a historic, luxury hotel with a strong European heritage
- Industry-specific context: The luxury hospitality sector is competitive and demanding, requiring strong sales and marketing skills and a deep understanding of the target market
- Career path comparison: This role offers opportunities for professional growth within the company, both in terms of career advancement and skill development
ASSUMPTION: This role offers unique opportunities and challenges compared to similar positions in the industry. Candidates should consider the specific context and career path prospects when evaluating this role.
📝 Sample Projects
- Developing and implementing a targeted sales strategy to increase corporate event bookings by 20% within the first year
- Planning and executing a successful rebranding event to launch the newly renovated hotel and attract high-end clients
- Conducting market research to identify new target markets and develop tailored sales and marketing strategies to capture market share
ASSUMPTION: These sample projects reflect the strategic, innovative, and results-driven approach required to succeed in this role.
❓ Key Questions to Ask During Interview
- What are the key priorities for this role in the first 90 days?
- How does this role fit into the hotel's overall strategy and growth plans?
- What are the most significant challenges facing the sales and marketing team currently, and how can I address them?
- How does Kempinski support the professional development and growth of its employees?
- What is the company's approach to work-life balance, and how is it supported within this role?
ASSUMPTION: These interview questions are designed to assess the candidate's understanding of the role, the company's strategy, and the challenges facing the sales and marketing team. They also provide insight into the company's commitment to employee growth and work-life balance.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through Kempinski's careers portal
- Tailor your resume and cover letter to highlight your sales and marketing experience, leadership skills, and achievements
- Prepare for behavioral and situational interview questions that focus on your problem-solving abilities, leadership style, and sales strategies
- Research the company, its history, and its values to demonstrate your cultural fit and enthusiasm for the role
- Follow up with the HR department one week after submitting your application to confirm receipt and inquire about the next steps in the process
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
