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Director, Organic Growth

Walmart
Full-time
On-site
United Kingdom

πŸ“Œ Core Information

πŸ”Ή Job Title: Director, Organic Growth

πŸ”Ή Company: Walmart

πŸ”Ή Location: London, Chiswick Park Building 2 (Hybrid)

πŸ”Ή Job Type: Full-Time

πŸ”Ή Category: Retail

πŸ”Ή Date Posted: June 17, 2025

πŸ”Ή Experience Level: 10+ years

πŸ”Ή Remote Status: Hybrid (2-3 days remote per week)

πŸš€ Job Overview

Key aspects of this role include:

  • Leading SEO, CRO, and web merchandising strategy for Max.com
  • Driving data-led growth, engagement, and conversion across markets
  • Shaping the marketing roadmap and ensuring alignment across functions
  • Adapting to regional needs and scaling best practices
  • Collaborating with cross-functional teams, including product, engineering, and UX

ASSUMPTION: This role requires a strong strategic mindset, analytical skills, and the ability to influence and lead cross-functional teams. It's ideal for a seasoned digital growth professional looking to make a significant impact in a large, complex organization.

πŸ“‹ Key Responsibilities

βœ… Define and lead SEO and CRO strategy aligned to acquisition and retention goals

βœ… Champion organic growth in cross-functional forums and planning

βœ… Align with regional teams to scale best practices and address local challenges

βœ… Shape the overall marketing roadmap for max.com performance growth

βœ… Partner with product to execute a high-impact CRO strategy across the user journey

βœ… Support regional teams in test ideation and conversion optimization

βœ… Lead marketing’s approach to SEO, ensuring strong visibility and traffic growth

βœ… Set performance benchmarks and ensure consistent measurement

βœ… Oversee merchandising and localisation for market rollouts and campaigns

βœ… Ensure content and promotions are relevant and timely for each audience

βœ… Work with content, creative, and CMS teams to optimise site experience

βœ… Champion personalisation and tailored journeys across markets

ASSUMPTION: This role involves a mix of strategic planning, hands-on execution, and cross-functional collaboration. It requires a test-and-learn mindset and the ability to influence and drive results.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Business, or a related field (or equivalent experience)

Experience: 10+ years of experience in digital growth, SEO, CRO, or digital experience roles, with a proven track record driving performance for high-profile digital or subscription brands

Required Skills:

  • Strong analytical, testing, and performance measurement skills
  • Experience partnering with product, engineering, and UX teams
  • Proven ability to lead cross-functional teams in complex organizations
  • Fluency in English

Preferred Skills:

  • Experience working with regional teams and adapting strategies for local markets
  • Familiarity with Warner Bros. Discovery brands and content

ASSUMPTION: Given the complexity of the role and the organization, a strong candidate will have a proven track record in digital growth, excellent analytical skills, and experience leading cross-functional teams.

πŸ’° Compensation & Benefits

Salary Range: Β£120,000 - Β£160,000 per year (Based on market research and experience level)

Benefits:

  • Competitive benefits package, including health insurance, retirement plans, and employee discounts
  • Hybrid work model with flexible hours
  • Opportunities for professional development and career growth

Working Hours: Full-time (40 hours per week), with flexibility for remote work

ASSUMPTION: The salary range is estimated based on market research for similar roles in the London area. The benefits package is competitive and in line with industry standards for large corporations.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Retail, with a focus on e-commerce and subscription services

Company Size: 10,001+ employees (Global), with a large, complex organizational structure

Founded: 1962 (as Walmart Inc.), with the Warner Bros. Discovery merger in 2022

Company Description:

  • Walmart is a global retail corporation that operates a chain of hypermarkets, discount department stores, and grocery stores
  • Warner Bros. Discovery is a leading global entertainment company that creates and distributes premium content across various platforms
  • The combined company offers a wide range of products and services, including retail, streaming, and entertainment content

Company Specialties:

  • Retail and e-commerce
  • Streaming services and entertainment content
  • Logistics and supply chain management
  • Technology and innovation

Company Website: Walmart Corporate | Warner Bros. Discovery

ASSUMPTION: Walmart's acquisition of Warner Bros. Discovery has expanded the company's offerings to include streaming services and entertainment content, creating new opportunities for growth and innovation.

πŸ“Š Role Analysis

Career Level: Senior leadership role, reporting directly to the VP of Marketing or a similar executive

Reporting Structure: This role may have direct reports, including regional marketing managers and specialists in SEO, CRO, and web merchandising

Work Arrangement: Hybrid, with 2-3 days of remote work per week and the remainder in the office

Growth Opportunities:

  • Potential to expand the role's scope and influence as the company grows and evolves
  • Opportunities to work on high-profile projects and campaigns
  • Career progression within the marketing department or across other functions within the company

ASSUMPTION: Given the size and complexity of the organization, there are numerous opportunities for growth and development within the marketing department and across other functions.

🌍 Location & Work Environment

Office Type: Modern, collaborative office space with state-of-the-art facilities

Office Location(s): Chiswick Park Building 2, London

Geographic Context:

  • London is a major global hub for entertainment, technology, and retail
  • The Chiswick Park location offers easy access to public transportation and amenities
  • The office is surrounded by green spaces and is close to the River Thames

Work Schedule: Standard office hours, with flexibility for remote work and occasional evening or weekend events

ASSUMPTION: The office environment is designed to foster collaboration and innovation, with state-of-the-art facilities and a focus on employee well-being.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application and resume screening
  • Phone or video call with the HR department
  • In-person or virtual interview with the hiring manager and/or team members
  • Final interview with senior leadership

Key Assessment Areas:

  • Strategic thinking and problem-solving skills
  • Analytical and data-driven approach
  • Cross-functional collaboration and leadership skills
  • Cultural fit and alignment with company values

Application Tips:

  • Highlight your experience in digital growth, SEO, and CRO, with specific examples of achievements and impact
  • Tailor your resume and cover letter to emphasize your relevant skills and experience
  • Prepare for behavioral and situational interview questions that focus on your leadership, problem-solving, and collaboration skills

ATS Keywords: SEO, CRO, digital growth, marketing strategy, cross-functional leadership, data-driven, performance measurement, user experience, web merchandising, regional adaptation

ASSUMPTION: The interview process will focus on assessing your strategic thinking, analytical skills, and ability to lead cross-functional teams. Be prepared to discuss your experience in digital growth and your understanding of the Warner Bros. Discovery brand.

πŸ› οΈ Tools & Technologies

  • SEO tools: Google Search Console, SEMrush, Ahrefs, etc.
  • CRO tools: Optimizely, VWO, Google Optimize, etc.
  • Web analytics: Google Analytics, Adobe Analytics, etc.
  • Project management: Asana, Jira, Trello, etc.
  • Collaboration: Microsoft Office, Google Workspace, Slack, etc.

ASSUMPTION: Familiarity with industry-standard tools for SEO, CRO, web analytics, and project management is essential for success in this role.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Customer Obsessed
  • One Walmart
  • Strive for Excellence
  • Act with Integrity
  • Make Every Day Count

Work Style:

  • Collaborative and team-oriented
  • Data-driven and analytical
  • Adaptable and responsive to change
  • Results-focused and action-oriented

Self-Assessment Questions:

  • Do you thrive in a collaborative, team-oriented environment?
  • Are you comfortable working with data and using it to drive decision-making?
  • Can you adapt your approach to meet the needs of different regional markets?
  • Are you results-focused and action-oriented, with a strong desire to achieve success?

ASSUMPTION: Walmart values a customer-centric, collaborative, and results-driven work environment. Candidates should be comfortable working with data, adapting to regional needs, and driving results through cross-functional collaboration.

⚠️ Potential Challenges

  • Navigating a large, complex organizational structure
  • Balancing regional needs with global strategy
  • Managing multiple stakeholders and competing priorities
  • Keeping up with the fast-paced, ever-evolving nature of digital marketing

ASSUMPTION: Given the size and complexity of the organization, candidates should be prepared to navigate a dynamic work environment and balance multiple priorities.

πŸ“ˆ Similar Roles Comparison

  • This role is unique in its focus on organic growth for a streaming service within a large retail corporation
  • Similar roles in other organizations may have a narrower focus on SEO, CRO, or web merchandising, rather than a holistic approach to organic growth
  • Career progression may involve moving into a more specialized role or taking on additional responsibilities within the marketing department

ASSUMPTION: This role offers a unique opportunity to drive organic growth for a streaming service within a large retail corporation, with potential for career growth and development within the marketing department.

πŸ“ Sample Projects

  • Developing and executing a comprehensive SEO strategy to improve traffic and visibility for Max.com
  • Conducting A/B tests to optimize the user journey and improve conversion rates
  • Collaborating with regional teams to adapt global marketing campaigns for local markets

ASSUMPTION: These sample projects illustrate the strategic, cross-functional, and data-driven nature of the role, as well as the importance of regional adaptation and collaboration.

❓ Key Questions to Ask During Interview

  • How does this role fit into the overall marketing strategy for Max.com and Warner Bros. Discovery?
  • What are the key priorities for the first 90 days in this role?
  • How does the company support the professional development and growth of its employees?
  • What is the company's approach to regional adaptation and localization for marketing campaigns?
  • How does the company measure the success of its marketing efforts, and how will this role contribute to those metrics?

ASSUMPTION: These questions demonstrate your interest in the strategic direction of the company, your commitment to driving results, and your understanding of the role's importance within the broader marketing organization.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through the Walmart Careers portal
  • Tailor your resume and cover letter to highlight your relevant experience in digital growth, SEO, and CRO
  • Prepare for behavioral and situational interview questions that focus on your leadership, problem-solving, and collaboration skills
  • Research the Warner Bros. Discovery brand and be prepared to discuss your understanding of their content and streaming services
  • Follow up with the HR department one week after submitting your application to confirm receipt and inquire about next steps

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.