📌 Core Information
🔹 Job Title: Director Partner Marketing
🔹 Company: SquareTrade
🔹 Location: Brisbane, California
🔹 Job Type: Full-time
🔹 Category: Marketing
🔹 Date Posted: April 3, 2025
🔹 Experience Level: 10+ years
🔹 Remote Status: Hybrid (Brisbane, CA office)
🚀 Job Overview
Key aspects of this role include:
- Strategic direction for North American retail and carrier marketing programs
- Cross-functional collaboration with creative and communications teams
- Management of Marketing Manager for day-to-day project management
- Influencing senior leadership and business partners with marketing recommendations
- Cultivating business partner relationships with senior level leaders across the enterprise
ASSUMPTION: This role requires a high level of strategic thinking, leadership, and stakeholder management skills. It involves working with multiple teams and senior leaders to drive marketing strategies that support partner programs and business growth.
📋 Key Responsibilities
✅ Provide strategic direction for integrated marketing communications to support partner programs and strategies
✅ Work closely with creative and communications teams on marketing and merchandising assets
✅ Manage Marketing Manager for day-to-day project management, briefs, print production, fulfillment, and timelines
✅ Influence senior leadership and business partners through formal and informal communication
✅ Accountable for partner program plans, execution, and results
✅ Cultivate business partner relationships with senior level leaders across the enterprise
✅ Influence future products/offerings by demonstrating consumer needs, trends, and competitive opportunities
✅ Be an expert marketing guide for business leads, field team, and partners, creating and sharing best practices
✅ Oversee project budgeting and finance
✅ Expert development and implementation of complex integrated marketing communication programs
ASSUMPTION: This role involves a mix of strategic planning, project management, and stakeholder communication. It requires a strong understanding of marketing principles, data analysis, and consumer trends.
🎯 Required Qualifications
Education: 4-year bachelor's degree (preferred)
Experience: 12 or more years of experience (preferred), with a focus on the retail industry
Required Skills:
- Advanced ability to translate business objectives into action plans
- Advanced presentation development and delivery skills
- Advanced ability to write/edit plans and presentations
- Advanced experience using Microsoft suite, including PowerPoint
- Advanced relationship, interpersonal, and negotiation skills
- Advanced strategic and analytical skills
Preferred Skills:
- Experience in the retail industry
ASSUMPTION: Given the strategic nature of this role, candidates should have a strong educational background and extensive experience in marketing, preferably within the retail industry. They should also possess advanced skills in presentation, communication, and data analysis.
💰 Compensation & Benefits
Salary Range: $150,000 - $190,000 (estimated, based on provided range for California)
Benefits:
- Medical, dental, and vision coverage with network optionality
- HSAs and FSAs
- Open access to mental health benefits, including 1:1 therapy, coaching sessions, and digital resources
- $75 monthly allowance for self-care and well-being
- Up to 4% company match into 401(k)
- Supportive leave policies, including paid parental, grieving and loss, and domestic violence protected leaves
- Paid Time Off
- Work flexibility
- Talent shares
- Tuition reimbursement
- Learning opportunities
- Hybrid work arrangements
- $80 monthly internet connectivity stipend
- Various corporate perks and discounts
Working Hours: Full-time (40 hours per week), with flexibility for hybrid work arrangement
ASSUMPTION: The salary range is estimated based on the provided range for California. Benefits are comprehensive and support work-life balance, including mental health resources, flexible work arrangements, and professional development opportunities.
📌 Applicant Insights
🔍 Company Context
Industry: Consumer Services, focusing on product protection and extended warranties
Company Size: 501-1,000 employees, part of the Allstate family
Founded: 1999, with headquarters in Brisbane, California, and London, UK
Company Description:
- SquareTrade (Allstate Protection Plans) revolutionizes the product protection industry through innovation and seamless customer experiences
- Trusted by over 140 million customers and many of the largest retailers and mobile carriers in North America, Europe, Japan, and Australia
- Over 70% of consumers prefer Allstate Protection Plans over competitors
Company Specialties:
- Extended warranties and protection plans
- Customer service and support
- Retail and carrier partnerships
Company Website: http://www.allstateprotectionplans.com
ASSUMPTION: SquareTrade operates in a competitive market, focusing on customer satisfaction and strategic partnerships to drive growth and innovation.
📊 Role Analysis
Career Level: Senior leadership role, reporting directly to senior marketing leadership
Reporting Structure: Oversees one Marketing Manager, with no direct reports
Work Arrangement: Hybrid, with a requirement to work on-site in the Brisbane, CA office
Growth Opportunities:
- Potential career progression into senior marketing leadership roles
- Expansion into international markets, including Europe and Asia Pacific
- Opportunities to influence future products and offerings
ASSUMPTION: This role offers growth opportunities through strategic decision-making, international expansion, and influencing future product development.
🌍 Location & Work Environment
Office Type: Hybrid, with a requirement to work on-site in the Brisbane, CA office
Office Location(s): 2000 Sierra Point Pkwy, Brisbane, California 94005, US
Geographic Context:
- Brisbane is located in the San Francisco Bay Area, offering a mix of urban and suburban living
- Close proximity to Silicon Valley and major tech hubs
- Access to various outdoor activities, cultural attractions, and a diverse food scene
Work Schedule: Full-time (40 hours per week), with flexibility for hybrid work arrangement
ASSUMPTION: The hybrid work arrangement allows for flexibility while maintaining a presence in the office for collaboration and leadership.
💼 Interview & Application Insights
Typical Process:
- Online application and resume screening
- Phone or video screen with HR
- In-depth behavioral and technical interviews with marketing leadership
- Final round interviews with senior leadership
Key Assessment Areas:
- Strategic thinking and problem-solving
- Communication and presentation skills
- Data analysis and interpretation
- Stakeholder management and leadership
Application Tips:
- Highlight relevant retail industry experience and marketing achievements
- Tailor resume and cover letter to emphasize skills and experiences that match the required qualifications
- Prepare for behavioral and situational interview questions, focusing on strategic decision-making and leadership examples
ATS Keywords: Marketing strategy, integrated marketing communications, partner programs, retail marketing, carrier marketing, business objectives, data analysis, consumer trends, presentation skills, stakeholder management, leadership
ASSUMPTION: The interview process will focus on assessing the candidate's strategic thinking, communication skills, and leadership potential, with a strong emphasis on retail industry experience and marketing expertise.
🛠️ Tools & Technologies
- Microsoft Office Suite (PowerPoint, Excel, Word)
- Marketing automation and analytics tools (e.g., Marketo, Google Analytics)
- Project management software (e.g., Asana, Trello)
ASSUMPTION: This role requires proficiency in Microsoft Office Suite and familiarity with marketing automation, analytics, and project management tools.
👔 Cultural Fit Considerations
Company Values:
- Innovation
- Customer-centricity
- Collaboration
Work Style:
- Strategic and data-driven
- Collaborative and team-oriented
- Adaptable and open to change
Self-Assessment Questions:
- How have you demonstrated strategic thinking and innovation in previous roles?
- Can you provide an example of a time when you successfully collaborated with cross-functional teams to achieve a common goal?
- How do you adapt to change and uncertainty in a dynamic work environment?
ASSUMPTION: Candidates should align with SquareTrade's values and work style, demonstrating strategic thinking, collaboration, and adaptability in their responses to self-assessment questions.
⚠️ Potential Challenges
- Managing multiple stakeholders and competing priorities
- Navigating a dynamic and evolving market landscape
- Balancing strategic planning with day-to-day project management
- Adapting to a hybrid work environment and maintaining team cohesion
ASSUMPTION: This role presents challenges related to stakeholder management, market dynamics, and work environment adaptability.
📈 Similar Roles Comparison
- Unlike related roles, this position focuses on partner marketing and requires a strong understanding of retail and carrier marketing strategies
- Industry-specific context: The product protection industry is competitive and fast-paced, requiring continuous innovation and adaptation
- Career path comparison: This role offers growth opportunities into senior marketing leadership positions within SquareTrade or the broader Allstate organization
ASSUMPTION: This role differs from related positions in its focus on partner marketing and offers unique growth opportunities within the Allstate organization.
📝 Sample Projects
- Developing and executing a strategic marketing plan for a new partner program
- Analyzing consumer trends and competitive data to inform marketing recommendations
- Managing a cross-functional team to create and launch a marketing campaign for an existing partner program
ASSUMPTION: Sample projects reflect the strategic, analytical, and collaborative nature of this role, focusing on marketing planning, data analysis, and team management.
❓ Key Questions to Ask During Interview
- How does this role fit into the overall marketing strategy for SquareTrade and its partners?
- What are the key priorities for this role in the first 90 days?
- How does SquareTrade support the growth and development of its marketing leaders?
- What are the most significant challenges facing the product protection industry, and how can this role address them?
- How does SquareTrade foster a collaborative and inclusive work environment in a hybrid setting?
ASSUMPTION: Interview questions should focus on strategic alignment, role priorities, professional development, industry challenges, and work environment collaboration.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight relevant retail industry experience and marketing achievements
- Prepare for behavioral and situational interview questions, focusing on strategic decision-making and leadership examples
- Research SquareTrade's company values and work style to ensure a strong cultural fit
- Follow up with the hiring manager one week after submitting your application to express your interest and reiterate your qualifications
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
