📌 Core Information
🔹 Job Title: E - Brand & Activation
🔹 Company: Prudential plc
🔹 Location: Jakarta, Indonesia
🔹 Job Type: Full-time
🔹 Category: Branding & Marketing
🔹 Date Posted: May 16, 2025
🔹 Experience Level: 2-5 years
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Brand guardian and manager of inter-departmental branding requests
- Coordinator of corporate asset development and marcomm campaigns
- Sponsorship SOP administration and signage maintenance
- Budget monitoring, vendor management, and team supervision
ASSUMPTION: This role requires a balance of creative and administrative tasks, with a focus on maintaining brand consistency and coordinating various projects.
📋 Key Responsibilities
✅ Brand Management: Guard and manage inter-departmental requests on branding review and collaterals development
✅ Corporate Asset Development: Coordinate the development of design and production of annual corporate assets
✅ Marcomm Campaign Support: Lead coordination for marcomm campaign activations and community relations
✅ Sponsorship SOP Administration: Manage sponsorship SOP documents and coordinate execution with external parties
✅ Signage Maintenance: Oversee maintenance of PRU signage for head office and admin processes for tax and permit renewal
✅ Operational & Admin Excellence: Manage operational and administration excellence, including budget monitoring, vendor management, graphic designer, and intern supervision
ASSUMPTION: The role involves a mix of creative, administrative, and project management tasks, with a focus on maintaining brand consistency and coordinating various projects.
🎯 Required Qualifications
Education: Bachelor's degree in marketing, communication, or a related field
Experience: 2-5 years of experience in branding, marketing, or a related field
Required Skills:
- Strong analytical and leadership skills
- Excellent interpersonal and communication skills
- Ability to multitask, manage time effectively, and pay attention to detail
- Proficiency in Microsoft Office (Words, Excel, and PowerPoint)
- Fluency in written and spoken English
Preferred Skills:
- Experience with design software (e.g., Adobe Creative Suite)
- Knowledge of the insurance industry
ASSUMPTION: Candidates should have a strong academic background in marketing or communication and relevant work experience. Proficiency in English and Microsoft Office is essential for this role.
💰 Compensation & Benefits
Salary Range: IDR 25,000,000 - 35,000,000 per year (Estimated based on market research for similar roles in Jakarta)
Benefits:
- Health insurance
- Retirement plan
- Employee assistance program
- Training and development opportunities
Working Hours: Full-time (40 hours/week), with flexible working hours and remote work options available
ASSUMPTION: The salary range is estimated based on market research for similar roles in Jakarta. Actual compensation may vary based on experience and qualifications.
📌 Applicant Insights
🔍 Company Context
Industry: Financial Services (Insurance and Asset Management)
Company Size: 10,001+ employees (Global), with a significant presence in Asia and Africa
Founded: 1848 (UK), with a presence in Indonesia since 1958
Company Description:
- Prudential is a global financial services company with a focus on life and health insurance, pensions, and asset management
- The company is committed to providing financial security to people and has a strong presence in growth markets in Asia and Africa
- Prudential offers a range of products and services to both individual and corporate customers
Company Specialties:
- Life and health insurance
- Pensions
- Asset management
Company Website: https://www.prudentialplc.com/
ASSUMPTION: Prudential is a well-established global financial services company with a strong presence in Indonesia. The company offers a range of products and services to both individual and corporate customers.
📊 Role Analysis
Career Level: Mid-level (2-5 years of experience)
Reporting Structure: This role reports directly to the Head of Brand & Marketing
Work Arrangement: On-site, with flexible working hours and remote work options available
Growth Opportunities:
- Progression to senior brand management roles
- Expansion into other areas of marketing or related fields
- International assignments or relocation opportunities
ASSUMPTION: This role offers opportunities for career growth within the brand management function and potentially into other areas of marketing or related fields.
🌍 Location & Work Environment
Office Type: Modern, multi-story office building with collaborative workspaces
Office Location(s): Prudential Centre, 17th Floor, Jakarta
Geographic Context:
- Jakarta is the capital and largest city of Indonesia, with a population of over 10 million people
- The city is known for its vibrant culture, diverse cuisine, and bustling business environment
- Jakarta offers a range of housing options, from modern apartments to traditional Indonesian homes
Work Schedule: Full-time (40 hours/week), with flexible working hours and remote work options available
ASSUMPTION: The work environment is modern and collaborative, with opportunities for remote work and flexible hours.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening
- In-person or virtual interview with the hiring manager
- Final interview with senior leadership
Key Assessment Areas:
- Brand management skills
- Project management and coordination abilities
- Communication and interpersonal skills
- Cultural fit and alignment with company values
Application Tips:
- Tailor your resume to highlight relevant experience and skills
- Prepare examples of your brand management and project coordination work
- Demonstrate your understanding of Prudential's brand and values
ATS Keywords: Brand management, project coordination, marketing campaigns, sponsorship administration, signage maintenance, budget monitoring, vendor management, graphic design, English proficiency
ASSUMPTION: The application process is likely to involve multiple interviews, with a focus on assessing the candidate's brand management skills, project coordination abilities, and cultural fit.
🛠️ Tools & Technologies
- Microsoft Office Suite (Word, Excel, PowerPoint)
- Design software (e.g., Adobe Creative Suite)
- Project management tools (e.g., Asana, Trello)
- Communication and collaboration platforms (e.g., Slack, Microsoft Teams)
ASSUMPTION: The role requires proficiency in Microsoft Office Suite and may involve the use of design software and project management tools.
👔 Cultural Fit Considerations
Company Values:
- Customer-centric
- Collaborative
- Inclusive
- Resilient
- Accountable
Work Style:
- Collaborative and team-oriented
- Adaptable and resilient
- Results-driven and accountable
Self-Assessment Questions:
- Do you have experience managing brands and coordinating projects in a corporate environment?
- Are you comfortable working in a collaborative and inclusive team setting?
- Do you have strong communication and interpersonal skills, with the ability to build relationships with stakeholders at all levels?
ASSUMPTION: Candidates should assess their fit with Prudential's company values and work style, with a focus on their experience in brand management and project coordination, as well as their communication and interpersonal skills.
⚠️ Potential Challenges
- Managing multiple projects and deadlines simultaneously
- Balancing creative and administrative tasks
- Working with diverse stakeholders and managing expectations
- Adapting to a dynamic and evolving work environment
ASSUMPTION: The role may present challenges in managing multiple projects and balancing creative and administrative tasks, as well as working with diverse stakeholders and adapting to a dynamic work environment.
📈 Similar Roles Comparison
- Brand Manager (FMCG)
- Focus on consumer-facing brands and products
- Responsible for brand strategy, marketing campaigns, and product innovation
- May have less emphasis on project coordination and more on market research and consumer insights
- Brand Coordinator (Agency)
- Support brand managers and creative teams in delivering brand campaigns
- Responsible for project management, vendor coordination, and campaign execution
- May have less strategic input and more focus on day-to-day project management
- Marketing Manager (Corporate)
- Oversee marketing strategies and campaigns for the organization
- Responsible for market research, campaign planning, and budget management
- May have less focus on brand management and more on overall marketing strategy
ASSUMPTION: This role is similar to brand management roles in other industries, with a focus on project coordination and brand guardianship. However, it may differ in terms of the specific industry context and the balance between creative and administrative tasks.
📝 Sample Projects
- Development and execution of annual corporate assets (e.g., annual report, corporate calendar)
- Coordinating marcomm campaigns and community relations events
- Managing sponsorship SOP administration and signage maintenance
- Budget monitoring and vendor management for brand-related projects
ASSUMPTION: These sample projects provide an overview of the types of tasks and responsibilities associated with this role, with a focus on brand management, project coordination, and vendor management.
❓ Key Questions to Ask During Interview
- What are the key priorities for this role in the first 90 days?
- How does this role fit into the overall brand management strategy for the organization?
- What are the most challenging aspects of this role, and how have previous incumbents approached them?
- What opportunities are there for professional development and growth within the brand management function?
- How does the company support work-life balance for employees in this role?
ASSUMPTION: These interview questions are designed to provide insight into the role's priorities, fit within the organization, challenges, growth opportunities, and work-life balance.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume to highlight relevant experience and skills, with a focus on brand management, project coordination, and vendor management
- Prepare examples of your brand management and project coordination work, demonstrating your ability to manage multiple projects and stakeholders
- Demonstrate your understanding of Prudential's brand and values, and how you align with the company's cultural fit
- Follow up with the hiring manager one week after submitting your application to express your interest and reiterate your qualifications
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
