🔹 Job Title: eCom Performance Marketing Executive
🔹 Company: Unilever
🔹 Location: Mumbai HO
🔹 Job Type: Full-Time
🔹 Category: Customer Development, eCom
🔹 Date Posted: 2025-05-29
🔹 Experience Level: 2-5 years
🔹 Remote Status: On-site
Key aspects of this role include:
ASSUMPTION: This role requires a strong analytical mindset, with a focus on data-driven decision making and continuous optimization. It also demands excellent stakeholder management skills to work effectively with various teams and platforms.
✅ Run performance marketing campaigns across key e-commerce platforms
✅ Analyze large data sets and identify trends and insights
✅ Measure and optimize KPIs for on/off-platform paid/organic activities
✅ Manage and execute experiment pipelines to maximize sales output
✅ Distil audience cohorts and deploy them on applicable platforms to measure relative performance
✅ Maintain reports of relevant metrics and share them with the right stakeholders at the right cadence
ASSUMPTION: The role involves a mix of strategic planning, data analysis, and tactical execution. It requires a balance of creativity and analytical thinking to drive campaign performance and business growth.
Education: Bachelor's degree in Marketing, Business, Statistics, or a related field
Experience: 2-4 years of experience in analytics, digital marketing, or running customer acquisition/retention campaigns
Required Skills:
Preferred Skills:
ASSUMPTION: While the role requires specific technical skills, it also values creativity, empathy, obsession with brands and consumers, sense of aesthetics, and analytical thinking and rigour.
Salary Range: INR 8-12 lakhs per annum (Estimated based on industry standards for the role and experience level)
Benefits:
Working Hours: Full-time position with standard office hours (Monday-Friday, 9:00 AM - 6:00 PM)
ASSUMPTION: The salary range is an estimate based on industry standards for the role, experience level, and location. Actual compensation may vary based on individual qualifications and company policy.
Industry: Consumer Goods, specifically focusing on e-commerce and digital marketing within the FMCG sector
Company Size: Unilever is a large multinational corporation with over 10,000 employees in India alone, offering a diverse and dynamic work environment
Founded: 1872, with a rich history and strong brand portfolio
Company Description:
Company Specialties:
Company Website: http://www.unilever.com
ASSUMPTION: Unilever's large size and diverse portfolio offer numerous opportunities for career growth and development. The company's strong focus on purpose and sustainability makes it an attractive choice for socially conscious professionals.
Career Level: Mid-level, with opportunities for growth and progression within the e-commerce and digital marketing functions
Reporting Structure: The role reports directly to the eCommerce Manager and works closely with cross-functional teams, including brand management, sales, and marketing
Work Arrangement: On-site, with the possibility of hybrid or remote work arrangements depending on business needs and individual circumstances
Growth Opportunities:
ASSUMPTION: The role offers a clear path for career progression, with opportunities for growth and development within the e-commerce and digital marketing functions, as well as across the broader business.
Office Type: Corporate headquarters with a modern and collaborative work environment
Office Location(s): Mumbai HO
Geographic Context:
Work Schedule: Standard office hours (Monday-Friday, 9:00 AM - 6:00 PM), with the possibility of flexible working arrangements depending on business needs and individual circumstances
ASSUMPTION: The role is based in a dynamic and fast-paced work environment, with opportunities for collaboration and learning from experienced professionals within the e-commerce and digital marketing functions.
Typical Process:
Key Assessment Areas:
Application Tips:
ATS Keywords: Performance Marketing, eCommerce, Amazon, Flipkart, Data Analysis, Campaign Optimization, Stakeholder Management, MS Excel, MS PowerPoint
ASSUMPTION: The application process is designed to assess candidates' technical skills, as well as their cultural fit and alignment with Unilever's values. Successful candidates will demonstrate a strong analytical mindset, excellent communication skills, and a passion for driving business growth through data-driven decision making.
ASSUMPTION: The role requires proficiency in MS Excel and PowerPoint, as well as familiarity with the relevant e-commerce platforms and data visualization tools. Experience with SQL or other programming languages may also be beneficial.
Company Values:
Work Style:
Self-Assessment Questions:
ASSUMPTION: Unilever values a diverse and inclusive work environment, with a strong focus on collaboration, innovation, and continuous learning. Successful candidates will demonstrate a strong cultural fit with the company's values and work style.
ASSUMPTION: The role presents unique challenges that require strong organizational skills, adaptability, and a strategic mindset to succeed.
ASSUMPTION: This role offers a unique blend of strategic planning, data analysis, and tactical execution, with a strong focus on driving business growth through data-driven decision making.
ASSUMPTION: These sample projects illustrate the data-driven and results-focused nature of the role, with a strong emphasis on continuous improvement and optimization.
ASSUMPTION: These interview questions are designed to provide insight into the role's priorities, expectations, and opportunities for growth and development.
To apply for this position:
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.