π Core Information
πΉ Job Title: Ecosystem Partner Marketing Leader
πΉ Company: Guidehouse
πΉ Location: Atlanta, GA (Remote option available)
πΉ Job Type: Full-Time
πΉ Category: Marketing Management
πΉ Date Posted: July 7, 2025
πΉ Experience Level: 7-10 years
πΉ Remote Status: On-site with remote flexibility
π Job Overview
Key aspects of this role include:
- Strategic partnership management with technology ecosystem partners
- Developing and executing marketing activation plans and co-marketing initiatives
- Collaborating with internal teams and technology partners to drive growth in vertical markets
- Analyzing market trends and partner performance to optimize marketing strategies
- Representing Guidehouse at industry events and strengthening relationships with partners
ASSUMPTION: This role requires a strategic mindset, strong communication skills, and the ability to build and maintain effective relationships with partners and internal stakeholders.
π Key Responsibilities
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Define strategic priorities for ecosystem partners to support sector growth and build the Guidehouse technology brand
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Develop and execute comprehensive marketing activation plans, content strategies, and sales enablement assets in collaboration with technology ecosystem partners
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Collaborate with technology leadership to identify and cultivate strategic partnerships with key technology partners
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Monitor and report on the effectiveness of marketing campaigns and initiatives, providing insights and recommendations for continuous improvement
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Manage marketing budgets and resources effectively to maximize ROI and achieve business goals
ASSUMPTION: This role involves a mix of strategic planning, tactical execution, and stakeholder management, requiring strong organizational skills and the ability to balance multiple priorities.
π― Required Qualifications
Education: Bachelor's degree in Marketing, Business, or a related field; MBA preferred
Experience: Minimum 7-10 years of experience in strategic partnership management and co-marketing initiatives with proven success in growth
Required Skills:
- Strategic marketing and partnership management
- Co-marketing negotiations and technology ecosystems knowledge
- Strong analytical skills and ability to interpret data for decision-making
- Excellent communication and interpersonal skills
- Ability to work independently and as part of a team in a fast-paced, dynamic environment
- Proficiency in marketing automation tools and CRM systems
Preferred Skills:
- Ability to work independently and as part of a team in a fast-paced, dynamic environment
- Proficiency in marketing automation tools and CRM systems
ASSUMPTION: Candidates should have a strong background in strategic marketing, partnership management, and a foundational knowledge of technology ecosystems. They should also possess excellent communication skills and the ability to build and maintain effective relationships with partners and internal stakeholders.
π° Compensation & Benefits
Salary Range: $118,000 - $196,000 per year (based on experience and qualifications)
Benefits:
- Medical, Rx, Dental & Vision Insurance
- Personal and Family Sick Time & Company Paid Holidays
- Discretionary Variable Incentive Bonus
- Parental Leave and Adoption Assistance
- 401(k) Retirement Plan
- Basic Life & Supplemental Life
- Health Savings Account, Dental/Vision & Dependent Care Flexible Spending Accounts
- Short-Term & Long-Term Disability
- Student Loan PayDown
- Tuition Reimbursement, Personal Development & Learning Opportunities
- Skills Development & Certifications
- Employee Referral Program
- Corporate Sponsored Events & Community Outreach
- Emergency Back-Up Childcare Program
- Mobility Stipend
Working Hours: Full-time, typically 40 hours per week
ASSUMPTION: The salary range provided is an estimate based on industry standards for similar roles, experience levels, and locations. The actual salary may vary based on the candidate's qualifications and the company's internal compensation structure.
π Applicant Insights
π Company Context
Industry: Business Consulting and Services
Company Size: 10,000+ employees
Founded: 2018 (as a spin-off from PwC)
Company Description:
- Guidehouse is a global AI-led professional services firm delivering advisory, technology, and managed services to the commercial and government sectors.
- The company helps clients outwit complexity by bringing together approximately 18,000 professionals to achieve lasting impact and shape a meaningful future.
- Guidehouse specializes in healthcare, financial services, energy, infrastructure, and national security markets.
Company Specialties:
- Consulting
- Advisory
- Digital
- Technology
- Managed Services
- Outsourcing
- Healthcare
- Energy
- Sustainability
- Defense
- Security
- Government
- Financial Services
- State and Local Government
- Workforce Management
- Infrastructure
- National Security
- Banking
- And Trends
Company Website: guidehouse.com
ASSUMPTION: Guidehouse is a well-established professional services firm with a strong focus on technology and data-driven solutions. The company's size and industry experience provide a stable and supportive work environment for employees.
π Role Analysis
Career Level: Mid-level to senior-level marketing management role
Reporting Structure: Reports directly to the Chief Marketing Officer and collaborates with the Technology Growth Leader responsible for the Ecosystem Partner Network
Work Arrangement: On-site with remote flexibility (up to 10% travel required)
Growth Opportunities:
- Potential career progression into senior marketing leadership roles or specialized technology-focused positions
- Opportunities to work on high-impact projects and initiatives with significant business impact
- Access to professional development and learning opportunities to enhance skills and advance career growth
ASSUMPTION: This role offers strong growth potential within the marketing organization or across other business functions within Guidehouse.
π Location & Work Environment
Office Type: Modern, collaborative office space with on-site amenities
Office Location(s): 5170 Peachtree Rd, Building 200, Suite 100, Atlanta, GA 30341, United States
Geographic Context:
- Atlanta, GA is a major hub for technology, finance, and healthcare industries
- The office is located in the northern suburbs of Atlanta, with easy access to major highways and nearby amenities
- The area offers a mix of urban and suburban living options, with a variety of neighborhoods and communities to choose from
Work Schedule: Full-time, typically 40 hours per week, with flexible remote work options available
ASSUMPTION: The Atlanta office provides a modern, collaborative work environment with easy access to nearby amenities and a diverse range of housing options.
πΌ Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screen with the hiring manager
- On-site or virtual interview with the hiring team
- Final round interview with senior leadership
- Background check and offer extension
Key Assessment Areas:
- Strategic thinking and partnership management skills
- Communication and interpersonal skills
- Analytical skills and data-driven decision-making
- Cultural fit and alignment with Guidehouse values
Application Tips:
- Tailor your resume and cover letter to highlight relevant skills and experiences for this role
- Demonstrate your understanding of technology ecosystems and partnership management strategies
- Prepare examples of successful co-marketing campaigns and initiatives you've led or contributed to
- Be ready to discuss your approach to building and maintaining effective relationships with partners and internal stakeholders
- Research Guidehouse and the industry to show your enthusiasm and understanding of the company's mission and values
ATS Keywords: Strategic Marketing, Partnership Management, Co-marketing Negotiations, Technology Ecosystems, Analytical Skills, Communication Skills, Interpersonal Skills, Sales Enablement, Market Analysis, Budget Management, Relationship Building, Collaboration, Creative Thinking, Negotiation Skills, Marketing Automation Tools, CRM Systems
ASSUMPTION: The interview process for this role will focus on assessing the candidate's strategic thinking, partnership management skills, communication skills, and cultural fit with Guidehouse.
π οΈ Tools & Technologies
- Marketing automation tools (e.g., Marketo, Pardot, HubSpot)
- CRM systems (e.g., Salesforce, HubSpot CRM, Zoho CRM)
- Project management tools (e.g., Asana, Trello, Jira)
- Data analysis and visualization tools (e.g., Tableau, Power BI, Excel)
- Collaboration and communication tools (e.g., Microsoft Office Suite, Google Workspace, Slack)
ASSUMPTION: The specific tools and technologies used in this role may vary based on the company's internal systems and the candidate's areas of expertise.
π Cultural Fit Considerations
Company Values:
- Integrity
- Collaboration
- Innovation
- Excellence
- Accountability
- Diversity, Equity, and Inclusion
Work Style:
- Collaborative and team-oriented
- Data-driven and analytical
- Adaptable and responsive to change
- Creative and strategic thinkers
- Strong communication and interpersonal skills
Self-Assessment Questions:
- How do you align with Guidehouse's core values, particularly in the context of this role?
- How comfortable are you working in a fast-paced, dynamic environment with multiple priorities and stakeholders?
- How do you approach building and maintaining effective relationships with partners and internal teams?
ASSUMPTION: Guidehouse values candidates who demonstrate strong alignment with the company's core values, exceptional communication and interpersonal skills, and the ability to thrive in a fast-paced, collaborative work environment.
β οΈ Potential Challenges
- Managing multiple partnerships and initiatives simultaneously, requiring strong organizational skills and prioritization
- Navigating complex technology ecosystems and understanding the unique needs and priorities of each partner
- Balancing the needs of Guidehouse with those of ecosystem partners, requiring strong negotiation and communication skills
- Keeping up-to-date with industry trends and market dynamics, requiring continuous learning and adaptation
- Working with remote teams and partners, requiring strong virtual collaboration and communication skills
ASSUMPTION: This role presents unique challenges that require strong strategic thinking, communication, and partnership management skills to succeed.
π Similar Roles Comparison
- Compared to other marketing management roles, this position places a stronger emphasis on partnership management and co-marketing initiatives
- Unlike traditional marketing roles, this position requires a deep understanding of technology ecosystems and the ability to navigate complex partner relationships
- Career progression in this role may lead to specialized technology-focused positions or senior marketing leadership roles within Guidehouse
ASSUMPTION: This role offers unique growth opportunities and career paths within the marketing organization or across other business functions within Guidehouse.
π Sample Projects
- Developing a comprehensive co-marketing campaign with a key technology partner to drive growth in a targeted vertical market
- Negotiating a strategic partnership agreement with a leading technology provider to enhance Guidehouse's market presence and drive business growth
- Analyzing market trends and partner performance to optimize marketing strategies and achieve desired outcomes
ASSUMPTION: These sample projects illustrate the strategic and tactical aspects of the Ecosystem Partner Marketing Leader role, requiring strong partnership management, analytical, and communication skills.
β Key Questions to Ask During Interview
- Can you describe the current ecosystem partner landscape and how this role will contribute to its growth and evolution?
- How does the hiring manager envision this role collaborating with internal teams and technology partners to drive business growth?
- What are the most pressing challenges facing the current ecosystem partner strategy, and how can this role address them?
- How does Guidehouse support the professional development and growth of employees in this role?
- What are the key performance indicators (KPIs) for this role, and how will success be measured?
ASSUMPTION: Asking thoughtful and insightful questions during the interview demonstrates your interest in the role and helps you better understand the company's expectations and culture.
π Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight relevant skills and experiences for this role
- Prepare examples of successful co-marketing campaigns and initiatives you've led or contributed to
- Research Guidehouse and the industry to show your enthusiasm and understanding of the company's mission and values
- Follow up with the hiring manager one week after submitting your application to express your continued interest in the role
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.