Lumoview Building Analytics GmbH logo

Editorial Content Marketing

Lumoview Building Analytics GmbH
Full-time
On-site
Germany

πŸ“Œ Core Information

πŸ”Ή Job Title: Editorial Content Marketing Assistant

πŸ”Ή Company: Lumoview Building Analytics GmbH

πŸ”Ή Location: Cologne, North Rhine-Westphalia, Germany

πŸ”Ή Job Type: Full-time or Part-time

πŸ”Ή Category: Marketing

πŸ”Ή Date Posted: 2025-06-17

πŸ”Ή Experience Level: Entry-level (0-2 years)

πŸ”Ή Remote Status: Hybrid (Remote OK)

πŸš€ Job Overview

Key aspects of this role include:

  • Supporting the marketing team in developing, publishing, and maintaining text-based content across various communication channels
  • Writing target group-oriented texts for website, newsletter, social media, and offpage communication in a B2B context
  • Mitigating climate change and resource waste by creating engaging content for a sustainable building analytics company
  • Collaborating with a diverse team in a flexible, remote-friendly work environment

ASSUMPTION: This role requires strong communication skills, creativity, and a genuine interest in sustainability topics. Previous experience in content marketing or editorial work is preferred but not required.

πŸ“‹ Key Responsibilities

βœ… Developing, publishing, and maintaining text-based content for various communication channels, including website, newsletter, social media, and offpage communication in a B2B context

βœ… Writing target group-oriented texts for marketing campaigns, event materials, customer handbooks, and presentations

βœ… Coordinating and maintaining the content and redaktionskalender for LinkedIn, website, and email campaigns

βœ… Einpflegen, aktualisierung, and optimierung of content in Webflow, Brevo, and LinkedIn

ASSUMPTION: This role requires strong writing skills, attention to detail, and the ability to manage multiple projects simultaneously.

🎯 Required Qualifications

Education: Current or completed degree in a relevant field, such as Marketing, Communications, Media Management, Journalism, German Studies, or a related discipline

Experience: No specific experience required, but some practical experience in content marketing or editorial work is preferred

Required Skills:

  • Fluency in German and English
  • High motivation and hands-on mentality
  • Understanding of strategic communication and the impact of content marketing in the B2B sector
  • Team-oriented work style
  • Interest in a people-centric work culture

Preferred Skills:

  • First practical experiences in content marketing or editorial work
  • Basic knowledge of SEO and search engine-optimized writing
  • Experience with CMS systems (e.g., Webflow, WordPress) and newsletter tools (e.g., Brevo, Mailchimp)
  • Interest or first contact with themes from the construction and real estate industry (e.g., energy-efficient renovation, building digitalization, inventory)

ASSUMPTION: Candidates with a strong academic background and relevant skills are encouraged to apply, even if they lack formal work experience.

πŸ’° Compensation & Benefits

Salary Range: €24,000 - €32,000 per year (full-time) for entry-level positions in the marketing field in Cologne, Germany. This estimate is based on market research and may vary depending on the candidate's qualifications and experience.

Benefits:

  • Flexible working hours
  • 100% flexible workplace (office in Cologne or Berlin, home office, remote office also temporarily in the EU)
  • Market-competitive pay with the possibility of participating in the company (VSOP)
  • Individual onboarding and targeted support (e.g., coaching or further education)

Working Hours: 15-40 hours per week, depending on the employment type (full-time or part-time)

ASSUMPTION: The salary range is an estimate and may vary based on the candidate's qualifications and experience. The benefits package is designed to attract and retain top talent in the marketing field.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Lumoview operates in the real estate industry, focusing on building analytics and sustainability. The company uses innovative technology to empower building owners and managers to digitize their buildings and reduce energy consumption and CO2 emissions.

Company Size: Lumoview is a small company with 11-50 employees, providing a collaborative and agile work environment. This size allows for close teamwork and the opportunity to make a significant impact on the company's success.

Founded: Lumoview was founded in 2019, making it a relatively young and dynamic company.

Company Description:

  • Lumoview scans buildings in 2 seconds per room with an easy-to-use system to empower owners and managers to digitize their building, for example as a 3D CAD model, floor plan, or room book
  • The company aims to reduce the energy consumption and CO2 emissions of buildings via deep renovations
  • Lumoview is committed to sustainability and mitigating climate change through its innovative technology and engaging content

Company Specialties:

  • Building analytics
  • Sustainability and energy efficiency
  • Innovative technology for the real estate industry

Company Website: https://www.lumoview.com

ASSUMPTION: Lumoview's focus on sustainability and innovation makes it an attractive employer for candidates interested in making a positive impact on the environment and the real estate industry.

πŸ“Š Role Analysis

Career Level: This role is an entry-level position in the marketing field, providing an excellent opportunity for recent graduates or early-career professionals to gain experience in content marketing and strategic communication.

Reporting Structure: The Editorial Content Marketing Assistant will report directly to the Marketing Team Lead and collaborate with various departments, including Sales, Product, and Customer Success.

Work Arrangement: Lumoview offers a flexible work arrangement, allowing employees to work from the office in Cologne or Berlin, from home, or remotely, even temporarily in the EU.

Growth Opportunities:

  • As a small and growing company, Lumoview offers opportunities for professional development and advancement within the marketing department or other areas of the business
  • The role provides exposure to various aspects of content marketing, enabling the incumbent to develop a well-rounded skill set
  • Lumoview's commitment to sustainability and innovation creates an environment that encourages creativity and continuous learning

ASSUMPTION: Candidates should be proactive, self-motivated, and eager to learn in order to succeed in this role and take advantage of the growth opportunities it offers.

🌍 Location & Work Environment

Office Type: Lumoview has offices in Cologne and Berlin, providing a modern and collaborative work environment for employees who prefer to work on-site.

Office Location(s): Eichendorffstraße 49, Cologne, North Rhine-Westphalia 50825, DE

Geographic Context:

  • Cologne is the fourth-largest city in Germany and a major cultural and economic hub in the Rhine-Ruhr metropolitan region
  • The city is known for its vibrant arts scene, historic architecture, and the iconic Cologne Cathedral
  • Cologne offers a high quality of life, with a diverse range of cultural attractions, restaurants, and recreational activities

Work Schedule: Lumoview offers flexible working hours, allowing employees to balance their work and personal lives effectively.

ASSUMPTION: Candidates should be comfortable working in a flexible, remote-friendly environment and be able to manage their time effectively to meet deadlines and maintain productivity.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Completion of a short online quiz for initial assessment
  • 25-minute telephone screening
  • Case study assignment (approximately 4 hours, to be completed within a week)
  • Final in-person or remote interview with the team lead and colleagues (approximately 1 hour)

Key Assessment Areas:

  • Communication skills and ability to write engaging content
  • Understanding of strategic communication and content marketing in the B2B sector
  • Cultural fit and alignment with Lumoview's values and mission
  • Problem-solving skills and ability to manage multiple projects simultaneously

Application Tips:

  • Tailor your resume and cover letter to highlight your relevant skills and experiences for this role
  • Demonstrate your understanding of Lumoview's mission and how your skills and experiences align with the company's goals
  • Prepare for the case study assignment by researching Lumoview's industry and competitors, and developing a creative and strategic content marketing plan

ATS Keywords: Content Marketing, B2B Communication, Strategic Communication, SEO, CMS, Teamwork, Sustainability, Event Material Creation

ASSUMPTION: Candidates should be proactive in researching Lumoview's industry and mission, and in preparing for each stage of the application process to increase their chances of success.

πŸ› οΈ Tools & Technologies

  • Webflow (CMS)
  • Brevo (email marketing tool)
  • LinkedIn (social media platform)

ASSUMPTION: Familiarity with these tools is not required but may be beneficial for candidates with relevant experience.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Innovation and continuous learning
  • Collaboration and teamwork
  • Sustainability and environmental responsibility

Work Style:

  • Flexible and adaptable
  • Proactive and self-motivated
  • Creative and strategic thinking

Self-Assessment Questions:

  • Do you have a strong interest in sustainability and a passion for creating engaging content that drives positive change?
  • Are you comfortable working in a flexible, remote-friendly environment and managing your time effectively?
  • Do you thrive in a collaborative, innovative work culture that encourages creativity and continuous learning?

ASSUMPTION: Candidates should carefully consider their alignment with Lumoview's values and work style preferences before applying to ensure a good cultural fit.

⚠️ Potential Challenges

  • The role may require working on multiple projects simultaneously, which can be challenging for candidates with limited experience in content marketing or editorial work
  • Lumoview's focus on sustainability and innovation may require candidates to quickly adapt to new tools and technologies
  • The flexible work arrangement may present challenges for candidates who prefer a more structured work environment
  • The role may require candidates to work irregular hours to meet deadlines, which can be challenging for candidates with personal commitments or time management difficulties

ASSUMPTION: Candidates should carefully consider their ability to manage multiple projects, adapt to new technologies, and work flexibly before applying to ensure a good fit with the role's demands.

πŸ“ˆ Similar Roles Comparison

  • This role is unique in its focus on content marketing for a sustainable building analytics company, but it shares similarities with other entry-level content marketing or editorial assistant positions in the B2B sector
  • Lumoview's commitment to sustainability and innovation sets it apart from other companies in the real estate industry, offering candidates the opportunity to make a positive impact on the environment and the industry as a whole
  • This role provides an excellent opportunity for recent graduates or early-career professionals to gain experience in content marketing and strategic communication, with the potential for growth and advancement within the company

ASSUMPTION: Candidates should research similar roles in the content marketing and editorial fields to gain a better understanding of the skills and experiences required for success in this role.

πŸ“ Sample Projects

  • Developing a content marketing strategy for a new product launch, including target audience research, key messaging, and channel selection
  • Creating engaging and informative blog posts or articles on topics related to building analytics, sustainability, and energy efficiency
  • Designing and implementing a social media campaign to raise awareness of Lumoview's innovative technology and its positive impact on the environment

ASSUMPTION: These sample projects are intended to illustrate the types of tasks and responsibilities the Editorial Content Marketing Assistant may be expected to perform, but the specific projects may vary depending on the company's needs and priorities.

❓ Key Questions to Ask During Interview

  • Can you describe the team structure and how this role fits within the marketing department and the company as a whole?
  • What are the most significant challenges facing the company in the next 12-24 months, and how can this role contribute to addressing them?
  • How does Lumoview support the professional development and growth of its employees, particularly in the marketing department?
  • What are the key performance indicators (KPIs) for this role, and how will my success be measured?
  • How does Lumoview's commitment to sustainability and innovation influence the company culture and work environment?

ASSUMPTION: Candidates should prepare thoughtful and insightful questions to demonstrate their interest in the role and the company, and to gain a better understanding of the work environment and expectations.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through the following link: https://lumoview.jobs.personio.com/job/2169750
  • Tailor your resume and cover letter to highlight your relevant skills and experiences for this role
  • Prepare for the case study assignment by researching Lumoview's industry and competitors, and developing a creative and strategic content marketing plan
  • Follow up with the hiring manager one week after submitting your application to inquire about the status of your application

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.