📌 Core Information
🔹 Job Title: Email Growth Marketing Manager, Global Ads
🔹 Company: Google
🔹 Location: Mexico City, Mexico
🔹 Job Type: Full-Time
🔹 Category: Marketing
🔹 Date Posted: July 21, 2025
🔹 Experience Level: 5-10 years
🔹 Remote Status: On-site (Remote OK)
🚀 Job Overview
Key aspects of this role include:
- Developing and executing cross-channel strategies to drive business objectives and lead execution for an email newsletter with millions of subscribers.
- Optimizing content distribution and engagement across various channels, including web, social media, and email.
- Continuous experimentation and refinement of strategies based on data and performance metrics.
- Collaborating with editorial teams to curate thought leadership content for email and other channels.
- Growing and segmenting email lists, social media followers, and other audience communities.
ASSUMPTION: This role requires a strong focus on data-driven decision making and continuous learning to optimize strategies and improve metrics.
📋 Key Responsibilities
✅ Own development, delivery, and continual refinement of email strategy to drive business objectives and lead execution for an email newsletter with millions of subscribers.
✅ Develop an integrated strategy across channels and a distinct strategy for each channel to optimize content distribution and engagement.
✅ Track and analyze performance metrics to refine execution plans and improve metrics in line with industry best practices.
✅ Implement strategies to grow and segment email lists, social media followers, and other audience communities.
✅ Partner with editorial teams on the curation of thought leadership content for email and other channels.
ASSUMPTION: This role involves a high degree of cross-functional collaboration and requires strong communication skills to work effectively with various teams.
🎯 Required Qualifications
Education: Bachelor's degree or equivalent practical experience.
Experience: 4 years of experience in organic growth marketing or developing and executing on email experiments.
Required Skills:
- Proven experience in managing cross-functional or cross-team projects.
- Strong problem-solving skills and ability to communicate findings.
- Knowledge of email marketing trends and user needs.
- Familiarity with data analysis and interpretation.
Preferred Skills:
- Experience in cultivating and growing online communities and newsletter subscribers.
- Knowledge of video, podcast, and social trends for B2B audiences.
- Excellent communication skills.
- Experience managing growth across email and web for B2B growth marketing programs.
ASSUMPTION: While not explicitly stated, proficiency in English is likely required for this role due to the global nature of the company and the target audience.
💰 Compensation & Benefits
Salary Range: $120,000 - $180,000 per year (Based on industry standards for a Marketing Manager role with 5-10 years of experience in Mexico City)
Benefits:
- Health, dental, and vision insurance
- Retirement savings plan with company match
- Paid time off (vacation, sick, and holidays)
- Maternity and paternity leave
- Tuition reimbursement and professional development opportunities
- On-site amenities (gym, cafes, etc.)
Working Hours: Full-time (40 hours/week) with flexible scheduling options
ASSUMPTION: Salary range is estimated based on industry standards and may vary depending on the candidate's experience and performance.
📌 Applicant Insights
🔍 Company Context
Industry: Google is a multinational technology company that specializes in Internet-related services and products, including online advertising technologies, search engine, cloud computing, software, and hardware.
Company Size: Google has over 100,000 employees worldwide, making it a large enterprise with a significant global presence.
Founded: Google was founded in 1998 by Larry Page and Sergey Brin.
Company Description:
- Google's mission is to organize the world's information and make it universally accessible and useful.
- The company values innovation, collaboration, and user-focused design in all its products and services.
- Google is committed to sustainability and has set ambitious goals to reduce its environmental impact.
Company Specialties:
- Search engine and advertising technologies
- Cloud computing and data storage solutions
- Hardware and software development (e.g., Android, Chrome, Google Workspace)
- Artificial intelligence and machine learning
Company Website: www.google.com
ASSUMPTION: Google's large size and global presence offer numerous opportunities for career growth and development, as well as exposure to diverse teams and projects.
📊 Role Analysis
Career Level: This role is at the manager level, with responsibilities for strategy development, execution, and cross-functional collaboration.
Reporting Structure: The Email Growth Marketing Manager reports directly to the Global Ads team and works closely with editorial teams, data analysts, and other marketing professionals.
Work Arrangement: This role is on-site in Mexico City but offers remote work options due to the global nature of the company and its target audience.
Growth Opportunities:
- Advancement to senior management or director-level positions within the marketing department.
- Expansion into related roles, such as product management or strategic partnerships.
- International assignments or relocation opportunities within Google's global network.
ASSUMPTION: This role offers significant growth potential within Google's vast organization, allowing for career progression and exposure to diverse projects and teams.
🌍 Location & Work Environment
Office Type: Google's Mexico City office is a modern, collaborative workspace designed to foster innovation and creativity.
Office Location(s): 1600 Amphitheatre Parkway, Mountain View, CA 94043, US (Global Headquarters); 111 8th Ave, New York, NY 10011, US (New York Office); and other locations worldwide.
Geographic Context:
- Mexico City is the capital and most populous city in Mexico, with a diverse cultural scene and vibrant arts community.
- The city offers a mix of historic and modern architecture, with numerous museums, galleries, and cultural institutions.
- Mexico City has a subtropical highland climate, with mild winters and warm summers.
Work Schedule: The work schedule is primarily Monday through Friday, with flexible scheduling options and the possibility of remote work.
ASSUMPTION: Working at Google's Mexico City office offers a dynamic and multicultural work environment, with opportunities for collaboration and professional growth.
💼 Interview & Application Insights
Typical Process:
- Online application submission and resume screening.
- Phone or video screening to assess communication skills and cultural fit.
- In-depth behavioral and technical interviews with members of the Global Ads team and other stakeholders.
- Final round interviews, potentially including a case study or presentation component.
Key Assessment Areas:
- Problem-solving skills and data-driven decision-making.
- Strategic thinking and ability to develop and execute cross-channel marketing strategies.
- Communication and collaboration skills, particularly in a cross-functional team environment.
- Cultural fit and alignment with Google's values and mission.
Application Tips:
- Tailor your resume and cover letter to highlight relevant experience and skills for this role.
- Demonstrate your understanding of Google's mission and values in your application materials.
- Prepare for behavioral interview questions using the STAR method (Situation, Task, Action, Result).
- Familiarize yourself with Google's products and services, as well as its competitors, to showcase your industry knowledge.
ATS Keywords: Email Marketing, Organic Growth Marketing, Cross-Functional Project Management, Quantitative Analysis, Community Building, B2B Marketing, Data-Driven Decision Making, Experimentation, Content Strategy, Performance Metrics, Audience Engagement, Email List Growth, Social Media Strategy, Thought Leadership, Content Distribution
ASSUMPTION: Google's application process is competitive and thorough, with a strong focus on cultural fit and technical competency.
🛠️ Tools & Technologies
- Google Workspace (Gmail, Google Docs, Sheets, Slides, etc.)
- Google Analytics
- Marketing automation platforms (e.g., Mailchimp, HubSpot)
- Social media management tools (e.g., Hootsuite, Buffer)
- Project management software (e.g., Asana, Trello)
ASSUMPTION: This role requires proficiency in Google's suite of products and services, as well as familiarity with marketing automation and social media management tools.
👔 Cultural Fit Considerations
Company Values:
- Focus on the user and all things Google.
- Think big and be bold.
- Be a good citizen.
- Work, play, and win together.
Work Style:
- Collaborative and team-oriented, with a focus on cross-functional collaboration.
- Data-driven and analytical, with a strong emphasis on performance metrics and continuous improvement.
- Innovative and creative, with a willingness to take risks and experiment.
Self-Assessment Questions:
- Do you have a proven track record of driving business results through data-driven marketing strategies?
- Are you comfortable working in a fast-paced, dynamic environment with a high degree of collaboration and cross-functional teamwork?
- Do you share Google's commitment to user-focused design and continuous learning?
ASSUMPTION: Google values candidates who are passionate about its mission, committed to its values, and eager to contribute to its collaborative and innovative work culture.
⚠️ Potential Challenges
- The fast-paced and dynamic nature of the role may require adaptability and the ability to manage multiple priorities simultaneously.
- The global scope of the role may necessitate irregular work hours to accommodate time zones and collaborate with international teams.
- The competitive nature of Google's application process may require multiple rounds of interviews and assessments.
- The large size of the company may present opportunities for career growth but also competition for advancement and recognition.
ASSUMPTION: These challenges are inherent to working in a large, global technology company and can be managed effectively with strong communication, time management, and adaptability skills.
📈 Similar Roles Comparison
- Unlike other marketing roles, this position focuses specifically on email growth and engagement, rather than broader digital marketing strategies.
- This role requires a strong understanding of B2B marketing trends and user needs, as well as the ability to develop and execute cross-channel strategies.
- Career progression in this role may lead to senior management or director-level positions within the marketing department or related fields, such as product management or strategic partnerships.
ASSUMPTION: This role offers unique opportunities for growth and development within Google's vast organization, with exposure to diverse projects and teams.
📝 Sample Projects
- Developing and executing a targeted email campaign to increase open rates and click-through rates among a specific segment of the subscriber list.
- Collaborating with the editorial team to curate thought leadership content for an email newsletter, tailored to the interests and needs of senior marketers in the B2B space.
- Analyzing performance metrics and adjusting strategies to optimize content distribution and engagement across various channels, including web, social media, and email.
ASSUMPTION: These sample projects illustrate the data-driven and collaborative nature of the role, as well as the importance of continuous experimentation and refinement based on performance metrics.
❓ Key Questions to Ask During Interview
- Can you describe the team structure and dynamics within the Global Ads department, and how this role fits into the broader organizational context?
- How does Google support the professional development and growth of its employees, particularly in the marketing department?
- Can you provide examples of successful email marketing campaigns at Google, and what made them effective?
- How does Google measure the success of its email marketing efforts, and how does this role contribute to those metrics?
- What are the most significant challenges facing the Global Ads department, and how can this role help address them?
ASSUMPTION: These questions demonstrate your interest in the role, the team, and the company, as well as your commitment to driving business results and contributing to Google's mission.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through the following link: Google Jobs - Email Growth Marketing Manager, Global Ads
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role, emphasizing your understanding of Google's mission and values.
- Prepare for behavioral interview questions using the STAR method (Situation, Task, Action, Result), focusing on your problem-solving skills, data-driven decision-making, and cross-functional collaboration.
- Familiarize yourself with Google's products and services, as well as its competitors, to showcase your industry knowledge and strategic thinking.
- Follow up with the hiring manager or HR representative one week after submitting your application to confirm receipt and inquire about the next steps in the interview process.
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
