Email Marketer

📌 Core Information

🔹 Job Title: Email Marketer

🔹 Company: More Staffing LLC

🔹 Location: Remote (Philippines)

🔹 Job Type: Part-time

🔹 Category: Marketing

🔹 Date Posted: June 5, 2025

🔹 Experience Level: 2-5 years

🔹 Remote Status: Fully Remote

🚀 Job Overview

Key aspects of this role include:

• Planning, writing, and scheduling high-performing email campaigns for a luxury accessories brand
• Evolving and maintaining the brand's unique tone of voice: elegant, romantic, cinematic, French-infused, and minimalist-luxury
• Designing and deploying campaigns using Klaviyo's campaign builder
• Collaborating with the founder on content calendars and strategic launch planning
• Optimizing campaign performance through list segmentation, A/B testing, and performance tracking

ASSUMPTION: This role requires a high degree of autonomy and creativity, with a strong focus on performance optimization and brand voice maintenance.

📋 Key Responsibilities

✅ Plan, write, and schedule high-performing email campaigns including launches, ICYMI reminders, narratives, and restocks

✅ Reproduce and evolve the brand’s unique tone of voice

✅ Design and deploy campaigns using Klaviyo’s campaign builder

✅ Build standard and advanced flows (Welcome Series, Abandoned Cart, Post-Purchase, Back-in-Stock, Cross-Sell, etc.)

✅ Collaborate on content calendars and strategic launch planning

✅ Create engaging subject lines, preview text, and CTAs that drive results

✅ Execute list segmentation, A/B testing, and performance optimization

✅ Track key metrics (OR, CTR, deliverability, etc.) and iterate campaigns based on insights

✅ Leverage a custom GPT-based AI writing assistant; contribute to prompt bank development

✅ Maintain a campaign archive and internal documentation for tracking and repurposing

ASSUMPTION: This role involves a mix of creative and technical tasks, requiring strong organizational skills and attention to detail.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Communications, or a related field (or equivalent experience)

Experience: 3+ years of email marketing experience in DTC ecommerce, with a focus on fashion, beauty, or luxury lifestyle brands

Required Skills:

• Proven success with fashion, beauty, or luxury lifestyle brands
• Strong copywriting skills with an emphasis on narrative and brand voice
• Advanced expertise in Klaviyo, including setup, flows, and configuration
• Skilled in email deliverability best practices and optimization
• Familiarity with GPT-based tools; capable of customizing prompts and using agent interfaces
• Highly organized and detail-oriented, with documentation experience
• Comfortable collaborating directly with creative founders and stakeholders

Preferred Skills:

• Willingness to assist with light admin tasks (e.g., ticket response management in Gorgias)
• Ability to support basic social media tasks (e.g. captions, scheduling)
• Basic video editing skills

ASSUMPTION: Candidates with experience in luxury or high-end brands may have an advantage in understanding and maintaining the desired brand voice.

💰 Compensation & Benefits

Salary Range: PHP 40,000 - 60,000 per month (based on industry standards for part-time, experienced email marketers in the Philippines)

Benefits:

• Flexible working hours and remote work arrangement
• Opportunity to work with a creative and innovative brand
• Potential for career growth within the company

Working Hours: 25 hours/week, Part-time, scalable during busy weeks (can be, 9 AM–2 PM) | Perth

ASSUMPTION: The salary range is an estimate based on industry standards for part-time, experienced email marketers in the Philippines. The actual salary may vary depending on the candidate's skills and experience.

📌 Applicant Insights

🔍 Company Context

Industry: Luxury Accessories

Company Size: 2-10 employees (Small, agile team with a flat hierarchy)

Founded: 2021 (Relatively new, growing brand)

Company Description:

• Based in Perth, Western Australia, the brand is led by a creative founder with a distinct, narrative-driven vision
• Inspired by French elegance, cinematic storytelling, and minimalist refinement
• Focused on creating emotionally compelling and performance-optimized email campaigns

Company Specialties:

• Luxury accessories
• Email marketing
• Brand storytelling
• Performance optimization

Company Website: morestaffing.co

ASSUMPTION: As a small, growing company, More Staffing LLC may offer a high degree of autonomy and opportunities for growth.

📊 Role Analysis

Career Level: Mid-level (3-5 years of experience)

Reporting Structure: Reports directly to the founder

Work Arrangement: Fully remote, with flexible hours and the ability to scale during busy weeks

Growth Opportunities:

• Potential for career growth within the company as the brand expands
• Opportunity to work closely with the founder and contribute to strategic decisions
• Chance to develop skills in areas such as content creation, social media, and video editing

ASSUMPTION: This role offers a unique opportunity to work closely with a creative founder and contribute to the growth of a luxury accessories brand.

🌍 Location & Work Environment

Office Type: Fully remote (no physical office)

Office Location(s): N/A (Remote work only)

Geographic Context:

• The Philippines is the third-largest English-speaking country in the world, with a strong focus on business process outsourcing (BPO) and customer service
• The time zone is Asia/Manila (UTC+8), which is suitable for collaboration with the brand's headquarters in Perth, Western Australia
• The cost of living in the Philippines is relatively low compared to other Southeast Asian countries

Work Schedule: 25 hours/week, Part-time, scalable during busy weeks (can be, 9 AM–2 PM) | Perth

ASSUMPTION: The remote work arrangement allows for a flexible work-life balance and the opportunity to work with a global brand from the comfort of one's own home.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screening with the founder
• Technical assessment (e.g., email campaign creation using Klaviyo)
• Final interview with the founder

Key Assessment Areas:

• Email marketing skills and experience
• Copywriting and brand voice maintenance
• Technical proficiency in Klaviyo
• Cultural fit and alignment with the brand's values

Application Tips:

• Highlight your experience with luxury or high-end brands and your ability to maintain a consistent brand voice
• Include examples of successful email campaigns you've created in the past
• Tailor your resume and cover letter to emphasize your relevant skills and experience

ATS Keywords: Email Marketing, Klaviyo, Campaign Strategy, Performance Optimization, List Segmentation, A/B Testing, Email Deliverability, Content Creation, Collaboration, Detail-Oriented, Bilingual Tone Execution, Documentation, Creative Collaboration, Basic Video Editing

ASSUMPTION: The application process may involve a technical assessment to evaluate the candidate's email marketing skills and experience.

🛠️ Tools & Technologies

• Klaviyo (email marketing platform)
• Gorgias (customer service platform, for potential admin tasks)
• GPT-based AI writing assistant (for email content creation)

ASSUMPTION: The candidate should be comfortable using email marketing platforms and GPT-based tools, as well as learning new tools as needed.

👔 Cultural Fit Considerations

Company Values:

• Creativity and innovation
• Attention to detail and quality
• Collaboration and open communication

Work Style:

• Highly autonomous and self-driven
• Flexible and adaptable to changing priorities
• Strong focus on performance optimization and continuous improvement

Self-Assessment Questions:

• Do you have experience maintaining a consistent brand voice across multiple channels?
• Are you comfortable working independently and managing your own time effectively?
• Do you have a strong attention to detail and a commitment to producing high-quality work?

ASSUMPTION: Candidates who are highly autonomous, detail-oriented, and committed to producing high-quality work are likely to be a good fit for this role.

⚠️ Potential Challenges

• Managing work-life balance while working remotely and potentially scaling hours during busy weeks
• Adapting to the brand's unique tone of voice and maintaining it consistently across campaigns
• Keeping up with the latest email marketing best practices and trends
• Potential time zone differences between the candidate and the brand's headquarters in Perth, Western Australia

ASSUMPTION: These challenges can be mitigated through strong communication, time management skills, and a commitment to continuous learning.

📈 Similar Roles Comparison

• This role is similar to other email marketing positions, but with a focus on luxury accessories and a unique brand voice
• Unlike some other email marketing roles, this position requires a strong emphasis on performance optimization and list segmentation
• Career paths for this role may include advancement to senior email marketing roles, marketing management, or even founding their own luxury accessories brand

ASSUMPTION: Candidates should research similar roles and consider their career goals when applying for this position.

📝 Sample Projects

• Creating a successful email campaign for a new product launch, including subject lines, preview text, and CTAs that drive results
• Optimizing an existing email flow to improve open rates and click-through rates
• Developing a welcome series that showcases the brand's unique tone of voice and encourages customer engagement

ASSUMPTION: These sample projects are intended to give candidates an idea of the types of tasks they may be responsible for in this role.

❓ Key Questions to Ask During Interview

• How does the brand plan to maintain its unique tone of voice as it grows and expands?
• What are the key performance indicators (KPIs) for this role, and how will success be measured?
• How does the brand support the professional development and growth of its employees?
• What is the typical workflow for collaborating with the founder and other team members?
• How does the brand approach work-life balance for its remote employees?

ASSUMPTION: These questions are intended to help candidates better understand the role, the company, and the work environment.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight your relevant skills and experience in email marketing and luxury brands
• Prepare examples of successful email campaigns you've created in the past
• Follow up with the hiring manager one week after submitting your application

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.