📌 Core Information
🔹 Job Title: Email Marketer
🔹 Company: Odin Mortgage & Tax
🔹 Location: Kathmandu, Nepal
🔹 Job Type: Full-Time
🔹 Category: Marketing
🔹 Date Posted: April 30, 2025
🔹 Experience Level: 0-2 years
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Driving client engagement through data-driven email marketing campaigns
- Collaborating with sales and marketing teams to align messaging and goals
- Working in a supportive, fast-paced, and ambitious team environment
- Enjoying perks such as team lunches, outings, and a subsidized gym membership
ASSUMPTION: This role requires a balance of creativity, analytical skills, and strong communication abilities. The ideal candidate will be comfortable working independently and collaborating with cross-functional teams.
📋 Key Responsibilities
✅ Write and test persuasive, value-driven email copy for lead nurture and promotions
✅ Set up email workflows and one-off sends in HubSpot, including segmentation, triggers, and testing
✅ Analyze email performance and optimize campaigns accordingly
✅ Maintain and update campaign calendars in collaboration with the broader marketing team
✅ Conduct A/B tests on subject lines, send times, CTAs, and layout
✅ Support business development and event teams by deploying email promotions for campaigns
✅ Take over webinar and other warm outreach strategies
✅ Clean and segment email lists for better targeting and performance
✅ Ensure email compliance (SPAM laws, GDPR, etc.) and QA all sends before launch
ASSUMPTION: This role involves a high degree of autonomy and requires strong organizational skills to manage multiple campaigns and meet deadlines.
🎯 Required Qualifications
Education: Bachelor’s degree in Marketing, Communications, Business, or related field
Experience: 1-2 years in digital marketing with exposure to CRM or email tools
Required Skills:
- Strong copywriting and editing skills with attention to clarity and tone
- Ability to interpret data and make data-informed marketing decisions
- Basic proficiency in CRM/email platforms (HubSpot preferred)
- Organized and detail-oriented, especially when QAing email campaigns
- Ability to manage multiple campaigns and meet deadlines under pressure
Preferred Skills:
- Hands-on use of HubSpot, Mailchimp, ActiveCampaign, or similar tools
- Experience in B2C or service-based marketing (bonus if in finance or property)
- Familiarity with A/B testing methods in marketing
- Exposure to content repurposing (blogs, newsletters, etc.)
- Understanding of Aussie expat audiences or mortgage/financial topics
ASSUMPTION: While certifications in digital marketing or CRM/email platforms are preferred, they are not strictly required for this role.
💰 Compensation & Benefits
Salary Range: The salary range for this role is not provided. However, based on industry standards for a Marketing Specialist in Nepal with 1-2 years of experience, the estimated salary range is NPR 400,000 - 600,000 per annum.
Benefits:
- Team lunches
- Outings
- Subsidized gym membership
Working Hours: Full-time position with standard office hours, Monday to Friday
ASSUMPTION: The provided salary range is an estimate based on market research and may vary depending on the candidate's qualifications and experience.
📌 Applicant Insights
🔍 Company Context
Industry: Odin Mortgage & Tax operates in the financial services industry, specializing in Australian mortgage brokering and tax services for Australian expats and overseas investors.
Company Size: Odin Mortgage & Tax is a small company with 11-50 employees, providing a close-knit and collaborative work environment.
Founded: Odin Mortgage & Tax was founded in 2020 and has since grown to have offices in Hong Kong, Singapore, Nepal, and Australia.
Company Description:
- Odin Mortgage & Tax is the global leader in Australian mortgage brokering and tax services for Australian expats and overseas investors.
- The company aims to provide exceptional customer service and continuous self-improvement.
- Odin Mortgage & Tax values high levels of agency, accountability, and innovation.
Company Specialties:
- Australian mortgage brokering
- Tax services for Australian expats and overseas investors
- Global presence with offices in multiple countries
Company Website: http://www.odinmortgage.com/
ASSUMPTION: Odin Mortgage & Tax is a growing company with a strong focus on expansion and innovation in the Australian mortgage and tax services industry.
📊 Role Analysis
Career Level: This role is an entry-level to mid-level marketing position, offering opportunities for growth and development within the company.
Reporting Structure: The Email Marketer will report directly to the Marketing Manager and collaborate with various teams, including sales, business development, and events.
Work Arrangement: This is an on-site position, requiring the candidate to work from the company's office in Kathmandu, Nepal.
Growth Opportunities:
- Progression to a Senior Marketing role as the company grows
- Expanding skills and expertise in email marketing and other digital marketing channels
- Potential opportunities to work in different offices as the company expands globally
ASSUMPTION: This role offers significant growth potential as the company continues to expand and diversify its services.
🌍 Location & Work Environment
Office Type: Odin Mortgage & Tax has a modern, collaborative office environment that fosters creativity and innovation.
Office Location(s): Kathmandu, Nepal
Geographic Context:
- Kathmandu is the capital and largest city of Nepal, offering a mix of traditional and modern culture.
- The city is known for its historic sites, vibrant markets, and diverse cuisine.
- Kathmandu has a subtropical highland climate, with mild winters and hot summers.
Work Schedule: Standard office hours, Monday to Friday, with flexibility for occasional remote work or adjusted hours as needed.
ASSUMPTION: The work environment at Odin Mortgage & Tax is dynamic and supportive, with a strong emphasis on team collaboration and open communication.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening with the HR team
- In-depth interview with the Marketing Manager and/or other team members
- Final interview with the CEO or another senior leader
Key Assessment Areas:
- Writing and communication skills
- Data analysis and interpretation
- Problem-solving and critical thinking
- Cultural fit and alignment with company values
Application Tips:
- Tailor your resume and cover letter to highlight relevant skills and experiences for this role.
- Provide specific examples of your email marketing experience and achievements.
- Demonstrate your understanding of the Australian mortgage and expat market in your application.
ATS Keywords: Email Marketing, CRM, HubSpot, A/B Testing, Segmentation, Customer Journeys, Marketing Automation, Email Compliance, Data-Driven, Campaign Management, Marketing Strategy
ASSUMPTION: Odin Mortgage & Tax uses an Applicant Tracking System (ATS) to manage job applications, so including relevant keywords in your resume can help your application stand out.
🛠️ Tools & Technologies
- HubSpot (CRM and email marketing platform)
- Microsoft Office Suite (Word, Excel, PowerPoint)
- Google Workspace (Gmail, Google Drive, Google Docs)
ASSUMPTION: Familiarity with these tools is not strictly required, but candidates with experience using them may have an advantage in the application process.
👔 Cultural Fit Considerations
Company Values:
- Agency: Taking responsibility for actions and driving results
- Accountability: Delivering outstanding customer experiences
- Exceptional Customer Service: Going above and beyond to meet customer needs
- Continuous Self-Improvement: Pursuing growth and learning opportunities
Work Style:
- Collaborative: Working closely with team members to achieve shared goals
- Adaptable: Embracing change and responding to new challenges
- Data-Driven: Making informed decisions based on data and analytics
Self-Assessment Questions:
- Do you take initiative and ownership for your tasks and projects?
- Are you comfortable working in a dynamic and fast-paced environment?
- Do you have strong communication skills and the ability to work well with others?
ASSUMPTION: Candidates who demonstrate a strong fit with Odin Mortgage & Tax's values and work style will be more likely to succeed in this role and contribute to the company's growth.
⚠️ Potential Challenges
- Managing multiple campaigns and deadlines simultaneously
- Working in a fast-paced and sometimes unpredictable environment
- Adapting to changes in priorities and workflows
- Ensuring email compliance and maintaining high-quality standards
ASSUMPTION: These challenges can be overcome with strong organizational skills, adaptability, and a commitment to continuous learning and improvement.
📈 Similar Roles Comparison
- Unlike other marketing roles, this position focuses specifically on email marketing and campaign management.
- While the role is entry-level to mid-level, it offers significant growth opportunities as the company expands.
- This role is well-suited for candidates interested in a career in digital marketing, with a focus on email marketing and campaign management.
ASSUMPTION: This role offers a unique opportunity to specialize in email marketing and gain valuable experience in a growing company.
📝 Sample Projects
- Developing and executing a targeted email campaign to promote a new mortgage product
- Analyzing email performance data to optimize campaign strategies and improve open rates and click-through rates
- Collaborating with the sales team to create personalized email content for lead nurturing and conversion
ASSUMPTION: These sample projects are designed to give candidates an idea of the types of tasks and responsibilities they may encounter in this role.
❓ Key Questions to Ask During Interview
- What are the most significant challenges facing the email marketing team currently, and how can this role help address them?
- How does this role fit into the broader marketing strategy, and what are the key priorities for the first 90 days?
- What opportunities are there for professional growth and development within the company?
- How does the company support work-life balance for its employees?
- What are the most important qualities and skills the ideal candidate for this role should possess?
ASSUMPTION: Asking thoughtful and insightful questions during the interview process can help demonstrate your interest in the role and commitment to the company's success.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant skills and experiences for this role.
- Prepare examples of your email marketing experience and achievements to discuss during the interview.
- Research the Australian mortgage and expat market to demonstrate your understanding of the industry.
- Follow up with the HR team one week after submitting your application to confirm receipt and inquire about the next steps in the process.
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
