📌 Core Information
🔹 Job Title: Email Marketing Manager
🔹 Company: J.Crew
🔹 Location: New York, NY, USA (Headquarters)
🔹 Job Type: Full-Time
🔹 Category: Retail Apparel and Fashion
🔹 Date Posted: 2025-06-05
🔹 Experience Level: 2-5 years
🔹 Remote Status: Hybrid (3 office days per week)
🚀 Job Overview
Key aspects of this role include:
- Managing day-to-day email campaigns and calendar for J.Crew US and International
- Partnering with cross-functional teams to create brand and promotional emails
- Analyzing and optimizing email performance using data-driven insights
- Collaborating with the Email Provider to drive performance and unlock new capabilities
- Ensuring emails adhere to GDPR and CAN-SPAM legal requirements
ASSUMPTION: This role requires a strong understanding of email marketing best practices and a passion for the J.Crew brand. Experience in retail email marketing is preferred.
📋 Key Responsibilities
✅ Manage all aspects of day-to-day email campaigns for J.Crew US and International
✅ Oversee and build the J.Crew email calendar to deliver against key business KPIs
✅ Partner with creative and brand teams to create brand and promotional emails that drive conversion and increase customer lifetime value
✅ Consistently provide insights and channel optimizations from quantitative and qualitative data
✅ Own the email audience segmentation and personalization strategies to drive customer retention and new customer conversion
✅ Analyze and share out email creative performance to inform email content strategy going forward
✅ Closely collaborate with cross-functional teams to ensure successful and timely delivery of all email campaigns
✅ QA and approve all email campaigns to ensure creative, content, links, and copy are accurate for deployment
✅ Partner closely with cross-functional teams to drive the email channel strategy and deliver on J.Crew business goals and KPIs
✅ Partner closely with the Email Provider to drive performance and unlock new capabilities
✅ Ensure emails adhere to all GDPR and CAN-SPAM legal requirements
✅ Assist with budget management, reconciliations, and processing of invoices
ASSUMPTION: This role requires strong project management, communication, and analytical skills. The ability to prioritize multiple objectives within a fast-paced, changing environment is essential.
🎯 Required Qualifications
Education: Bachelor's degree in Marketing, Business, or a related field
Experience: 4-5 years of related experience in email marketing, retail preferred
Required Skills:
- Strong analytical skills; proficiency in Microsoft Excel and Google Analytics
- Experience with a major ESP (e.g., Salesforce Marketing Cloud, Oracle Responsys, etc.)
- Very strong communication and team-working skills
- High level of organization coupled with attention to detail
- Willingness for occasional night, weekend, and holiday work
- Interest in learning about marketing financials
- Self-starter who exhibits curiosity
- Ability to prioritize multiple objectives within a fast-paced, changing environment
- Aptitude to think strategically but act tactically
- Confidence in project management and presentation skills
Preferred Skills:
- Experience with email marketing automation tools
- Fluency in a second language
ASSUMPTION: Candidates with experience in retail email marketing and a passion for the J.Crew brand are strongly preferred.
💰 Compensation & Benefits
Salary Range: $108,800 - $136,000 per year
Benefits:
- Health & Well-being: Medical, dental, prescription, and vision insurance, family planning, fitness discounts, medical travel, and more
- Associate Discount: Discount on J.Crew, J.Crew Factory, and Madewell products
- Flex Fridays: Office closes at 1:00 PM every Friday year-round
- Community Impact: Support for local communities through philanthropic efforts and the J.Crew Cares Program
- Winter Break: Additional time off at the end of December for eligible full-time associates at the Home Office
Working Hours: 40 hours per week, with occasional night, weekend, and holiday work required
ASSUMPTION: The salary range provided is an estimate based on industry standards for email marketing managers in the retail sector. The actual salary may vary depending on the candidate's geographic region, job-related knowledge, skills, and experience.
📌 Applicant Insights
🔍 Company Context
Industry: Retail Apparel and Fashion
Company Size: 5,001-10,000 employees
Founded: 1983
Company Description:
- J.Crew Factory offers a wide range of colorful, classic styles at prices that can’t be beat
- Known for its exclusive collection of styles for the whole family, from office wear to weekend get-togethers and family vacations
- Committed to creating a community and culture that builds belonging, with a focus on Diversity, Equity, and Inclusion efforts
Company Specialties:
- Retail Apparel and Fashion
- E-commerce
- Brand Management
- Marketing
Company Website: factory.jcrew.com
ASSUMPTION: J.Crew Factory is a subsidiary of J.Crew Group, focusing on offering affordable, on-trend clothing for the whole family.
📊 Role Analysis
Career Level: Mid-level Marketing role with potential for growth within the marketing department or into a management position
Reporting Structure: Reports directly to the Director of Email Marketing for J.Crew
Work Arrangement: Hybrid work arrangement with 3 office days per week
Growth Opportunities:
- Potential to take on additional responsibilities and grow into a management role
- Opportunity to work on high-impact projects and gain exposure to various aspects of email marketing
- Chance to collaborate with cross-functional teams and learn from experienced professionals in the field
ASSUMPTION: This role offers a unique opportunity to gain experience in retail email marketing and contribute to the overall marketing strategy at J.Crew.
🌍 Location & Work Environment
Office Type: Hybrid work arrangement with 3 office days per week
Office Location(s): 225 Liberty Street, New York, NY 10006
Geographic Context:
- New York City is a major hub for fashion, retail, and marketing industries
- Close proximity to public transportation and various amenities
- Vibrant and diverse cultural scene
Work Schedule: 40 hours per week, with occasional night, weekend, and holiday work required
ASSUMPTION: The hybrid work arrangement offers flexibility while still providing opportunities for in-person collaboration and learning.
💼 Interview & Application Insights
Typical Process:
- Online application review
- Phone or video screen with the Hiring Manager
- On-site or virtual interview with the Hiring Manager and a member of the HR team
- Final interview with the Director of Email Marketing
- Background check and offer extension
Key Assessment Areas:
- Email marketing expertise and strategic thinking
- Analytical skills and data-driven decision-making
- Communication and collaboration skills
- Attention to detail and organizational skills
- Cultural fit and alignment with J.Crew's brand and values
Application Tips:
- Tailor your resume and cover letter to highlight your relevant email marketing experience and skills
- Provide specific examples of your experience with email marketing campaigns, A/B testing, and data analysis
- Demonstrate your passion for the J.Crew brand and understanding of its target audience
- Prepare questions to ask the interviewer about the role, team dynamics, and company culture
ATS Keywords: Email Marketing, A/B Testing, Data Analysis, Project Management, Retail, E-commerce, Brand Management, Marketing
ASSUMPTION: The interview process will focus on assessing the candidate's technical skills, cultural fit, and alignment with J.Crew's brand and values.
🛠️ Tools & Technologies
- Salesforce Marketing Cloud or similar ESP
- Microsoft Excel
- Google Analytics
- Project management tools (e.g., Asana, Trello, JIRA)
- Email marketing automation tools (e.g., Mailchimp, HubSpot)
ASSUMPTION: The specific tools and technologies required for this role may vary depending on the candidate's experience and the company's current tech stack.
👔 Cultural Fit Considerations
Company Values:
- Celebrate creativity, inclusivity, and collaboration
- Focus on the customer and deliver exceptional experiences
- Act with integrity and respect for all
- Embrace a growth mindset and continuous learning
Work Style:
- Collaborative and team-oriented
- Data-driven and analytical
- Adaptable and responsive to change
- Results-focused and proactive
Self-Assessment Questions:
- How do you approach A/B testing and data analysis to optimize email performance?
- Can you provide an example of a time when you had to manage multiple objectives within a fast-paced, changing environment?
- How do you ensure that your emails adhere to GDPR and CAN-SPAM legal requirements?
ASSUMPTION: Candidates who demonstrate a strong understanding of email marketing best practices, a passion for the J.Crew brand, and a collaborative work style will be well-suited for this role.
⚠️ Potential Challenges
- Managing a high volume of email campaigns and ensuring timely delivery
- Balancing creative and data-driven approaches to email marketing
- Adapting to changes in business priorities and KPIs
- Occasional night, weekend, and holiday work may be required
ASSUMPTION: These challenges can be mitigated by strong project management, communication, and organizational skills, as well as a willingness to adapt to change.
📈 Similar Roles Comparison
- Compared to other email marketing roles, this position offers a unique opportunity to work in the retail sector and gain exposure to various aspects of email marketing
- Retail email marketing requires a strong understanding of customer behavior and trends, as well as the ability to create compelling and personalized content
- Career progression may involve moving into a management role or exploring other marketing channels within the company
ASSUMPTION: This role offers a unique blend of retail and email marketing experience, with opportunities for growth and development within the company.
📝 Sample Projects
- Developing and executing a holiday email campaign to drive sales and customer engagement
- Analyzing customer data to segment the audience and create targeted email content
- Collaborating with cross-functional teams to create and deploy a new email template or design
ASSUMPTION: These sample projects illustrate the diverse range of responsibilities and opportunities available in this role.
❓ Key Questions to Ask During Interview
- What are the key priorities for this role in the first 30, 60, and 90 days?
- How does this role fit into the overall marketing strategy for J.Crew?
- What are the biggest challenges facing the email marketing team currently, and how can this role help address them?
- How does the company support the professional development and growth of its employees?
- What is the team dynamic like, and how does this role collaborate with other departments?
ASSUMPTION: Asking thoughtful and insightful questions demonstrates your interest in the role and the company, and helps you make an informed decision about your fit.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant email marketing experience and skills
- Prepare questions to ask the interviewer about the role, team dynamics, and company culture
- Follow up with the hiring manager one week after your interview to express your continued interest in the position
- If selected for the final round, be prepared to provide references and complete a background check
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
