π Core Information
πΉ Job Title: Email Marketing Specialist
πΉ Company: Emails
πΉ Location: United States (Remote)
πΉ Job Type: Full-time
πΉ Category: Marketing
πΉ Date Posted: July 15, 2025
πΉ Experience Level: Entry-level to Mid-level
πΉ Remote Status: Remote (Anywhere in the world)
π Job Overview
Key aspects of this role include:
- Developing and executing email marketing strategies to boost customer engagement and retention
- Creating, testing, and scheduling email campaigns using marketing automation tools
- Segmenting email lists to target specific audiences effectively
- Analyzing campaign performance metrics and providing insights for improvement
- Collaborating with the marketing team to ensure consistent messaging and compliance with best practices
ASSUMPTION: This role requires a balance of creativity and analytical skills, with a focus on driving customer engagement and conversions through effective email marketing campaigns.
π Key Responsibilities
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Assist in the development and execution of email marketing strategies to increase customer engagement and retention
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Create, test, and schedule email campaigns using marketing automation tools
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Segment email lists to target specific audiences effectively
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Monitor and analyze campaign performance metrics, providing insights for improvement
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Collaborate with the marketing team to ensure consistent messaging across all channels and compliance with best practices
ASSUMPTION: The role involves a mix of strategic planning, creative execution, and data-driven analysis to optimize email marketing campaigns.
π― Required Qualifications
Education: Bachelor's degree in Marketing, Communications, or a related field (or equivalent experience)
Experience: 1-3 years of experience in email marketing or a related field
Required Skills:
- Proven experience with email marketing platforms and marketing automation tools (e.g., Mailchimp, HubSpot, Marketo)
- Strong analytical skills and attention to detail
- Excellent written communication skills
- Ability to work collaboratively in a team-oriented environment
- Enthusiasm for learning and staying current with industry trends
Preferred Skills:
- Experience with A/B testing and optimization
- Familiarity with HTML and CSS for email design
- Knowledge of customer relationship management (CRM) software
ASSUMPTION: While the required skills are essential for success in this role, the preferred skills would make a strong candidate even more competitive.
π° Compensation & Benefits
Salary Range: $50,000 - $70,000 per year (Based on industry standards for entry-level to mid-level email marketing specialists in the United States)
Benefits:
- Competitive health, dental, and vision benefits
- Work remotely from anywhere in the world
- Unlimited PTO
- Flexible work hours
Working Hours: Full-time (40 hours per week) with flexible scheduling
ASSUMPTION: The salary range is estimated based on industry standards and may vary depending on the candidate's experience and location. The benefits package is designed to support a remote work environment and promote work-life balance.
π Applicant Insights
π Company Context
Industry: Marketing Services
Company Size: Small (11-50 employees) - A small company size can offer opportunities for growth and close collaboration with team members
Founded: Not specified - Emails is a privately held company with a focus on email marketing services
Company Description:
- Emails specializes in providing on-demand email marketing solutions for businesses
- The company aims to help clients engage customers and drive conversions through effective email marketing campaigns
- Emails offers a range of services, including email list segmentation, campaign creation, and performance analysis
Company Specialties:
- Email Marketing
- Marketing Automation
- Customer Engagement
- Campaign Performance Analysis
Company Website: emails.co
ASSUMPTION: Emails is a specialized marketing agency focused on helping businesses connect with their customers through targeted and effective email marketing campaigns.
π Role Analysis
Career Level: Entry-level to Mid-level - This role is suitable for candidates with 1-3 years of experience in email marketing or a related field
Reporting Structure: The Email Marketing Specialist will report directly to the Marketing Manager or Director
Work Arrangement: Remote (Anywhere in the world) - This role offers the flexibility to work from anywhere, with a focus on results and productivity
Growth Opportunities:
- As the company grows, there may be opportunities for advancement into senior roles or specialized positions within the marketing department
- Emails' remote work environment may provide opportunities for international career growth
ASSUMPTION: The remote work arrangement and small company size may present unique growth opportunities for the right candidate.
π Location & Work Environment
Office Type: Remote - Emails does not have a physical office, and all work is done remotely
Office Location(s): Not applicable - Emails is a fully remote company with no physical office locations
Geographic Context:
- Working remotely allows for a flexible lifestyle and the ability to live anywhere in the world
- The United States is a large market with diverse customer bases, offering opportunities to work with various industries and businesses
- The remote work environment may require strong self-motivation and time management skills
Work Schedule: Full-time (40 hours per week) with flexible scheduling - Emails offers a flexible work schedule to accommodate employees' needs and promote work-life balance
ASSUMPTION: The remote work environment and flexible scheduling may appeal to candidates seeking a balance between work and personal life.
πΌ Interview & Application Insights
Typical Process:
- Online application and resume submission
- Phone or video screening with the HR department
- Technical interview with the Marketing Manager or Director
- Final interview with key team members or stakeholders
Key Assessment Areas:
- Email marketing knowledge and experience
- Analytical skills and data-driven decision-making
- Written communication skills and creativity
- Collaboration and teamwork
- Adaptability and enthusiasm for learning
Application Tips:
- Highlight specific email marketing campaigns you've worked on and the results you achieved
- Tailor your resume and cover letter to emphasize your relevant skills and experiences
- Prepare examples of A/B testing and optimization strategies you've implemented in previous roles
ATS Keywords: Email Marketing, Marketing Automation, Customer Engagement, Campaign Performance Analysis, Segmentation, A/B Testing, HTML/CSS, CRM
ASSUMPTION: The application process may involve assessments of both technical skills and cultural fit, with a focus on the candidate's ability to thrive in a remote work environment.
π οΈ Tools & Technologies
- Email marketing platforms (e.g., Mailchimp, HubSpot, Marketo)
- Marketing automation tools (e.g., Zapier, IFTTT, or platform-specific automation)
- Customer relationship management (CRM) software (e.g., Salesforce, HubSpot CRM, Zoho CRM)
- Analytical tools (e.g., Google Analytics, Mixpanel, or platform-specific analytics)
- Project management tools (e.g., Asana, Trello, or Monday.com)
ASSUMPTION: The specific tools and technologies used may vary depending on the client's needs and the company's internal processes.
π Cultural Fit Considerations
Company Values:
- Customer-centric - Emails prioritizes understanding and meeting the needs of its clients
- Innovation - The company encourages creativity and continuous learning
- Collaboration - Emails values teamwork and open communication
- Results-driven - The company focuses on delivering measurable results for its clients
Work Style:
- Self-motivated - Employees must be able to work independently and manage their time effectively in a remote environment
- Adaptable - The role may require adjusting to new tools, processes, or client needs
- Collaborative - Strong communication and teamwork skills are essential for success in a remote work environment
Self-Assessment Questions:
- Do you have a proven track record of driving customer engagement and conversions through email marketing campaigns?
- Are you comfortable working independently and managing your time effectively in a remote environment?
- Do you thrive in a collaborative work environment and enjoy working with diverse teams?
ASSUMPTION: Emails values candidates who are passionate about email marketing, results-driven, and able to thrive in a remote work environment.
β οΈ Potential Challenges
- Managing time zones and communication with remote team members and clients
- Staying up-to-date with the latest email marketing trends and best practices
- Balancing multiple client projects and priorities in a remote work environment
- Ensuring consistent messaging and branding across multiple channels and clients
ASSUMPTION: The remote work environment and diverse client base may present unique challenges for the Email Marketing Specialist.
π Similar Roles Comparison
- Email Marketing Coordinator - This role may have more focus on day-to-day campaign execution and less strategic planning
- Marketing Specialist (General) - This role may involve a broader range of marketing channels and less focus on email marketing
- Digital Marketing Specialist - This role may involve a broader range of digital marketing channels, including social media, SEO, and content marketing
ASSUMPTION: The Email Marketing Specialist role is focused on driving customer engagement and conversions through targeted and effective email marketing campaigns.
π Sample Projects
- Developing and executing a targeted email campaign to re-engage inactive customers for an e-commerce client
- Analyzing campaign performance data to optimize open rates and click-through rates for a B2B software company
- Collaborating with the design team to create visually appealing and on-brand email templates for a non-profit organization
ASSUMPTION: The specific projects an Email Marketing Specialist may work on will vary depending on the client's needs and the company's service offerings.
β Key Questions to Ask During Interview
- Can you describe the team structure and how this role fits into the overall marketing strategy?
- How does Emails support the professional development and growth of its employees?
- What are the most challenging aspects of working remotely, and how does Emails address them?
- Can you provide examples of successful email marketing campaigns Emails has executed for clients, and what made them successful?
- How does Emails ensure consistent messaging and branding across multiple channels and clients?
ASSUMPTION: Asking thoughtful questions during the interview process can help demonstrate your interest in the role and provide valuable insights into the company culture and work environment.
π Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant skills and experiences in email marketing
- Prepare examples of successful email marketing campaigns you've worked on and the results you achieved
- Follow up with the hiring manager one week after submitting your application to express your continued interest in the role
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.