Email & Paid Social Graphic Designer

📌 Core Information

🔹 Job Title: Email & Paid Social Graphic Designer

🔹 Company: Proppel

🔹 Location: Argentina

🔹 Job Type: Full-Time

🔹 Category: Design

🔹 Date Posted: May 14, 2025

🔹 Experience Level: 2-5 years

🔹 Remote Status: Fully Remote

🚀 Job Overview

Key aspects of this role include:

• Designing engaging email templates and static ads for Meta platforms
• Ensuring brand consistency across all visual assets
• Collaborating with the marketing team to turn campaign goals into effective visual concepts
• Organizing and managing creative assets in Google Sheets and Dropbox

ASSUMPTION: This role requires a strong eye for design, proficiency in Adobe Creative Suite or Figma, and familiarity with email marketing principles and Meta ad formats.

📋 Key Responsibilities

✅ Design email templates for marketing campaigns and automated flows based on provided briefs

✅ Create high-quality static ads for Facebook and Instagram using approved copy

✅ Ensure brand consistency across all visual assets

✅ Collaborate with the marketing team to turn campaign goals into effective visual concepts

✅ Organize and manage creative assets in Google Sheets and Dropbox

ASSUMPTION: The role involves managing multiple projects and deadlines, requiring strong organizational skills and attention to detail.

🎯 Required Qualifications

Experience: 2-3 years of experience designing emails and social media ads

Required Skills:

• Proficiency in Adobe Creative Suite and/or Figma
• Strong eye for layout, typography, and visual hierarchy
• Familiarity with email marketing principles and Meta ad formats
• Reliable communication skills and ability to manage deadlines

Preferred Skills:

• Interest in staying current with design trends, tools, and industry resources
• Experience working with e-commerce or DTC brands
• Ability to bring fresh creative ideas while staying aligned with performance goals

ASSUMPTION: Candidates with a portfolio showcasing their design skills and experience in email marketing and social media ads will be highly competitive.

💰 Compensation & Benefits

Salary Range: USD 35,000 - 50,000 per year (Based on experience and industry standards for the role and location)

Benefits:

• 100% Remote Work
• 10 days of Paid Time Off + US Holidays

Working Hours: Full-time (40 hours per week)

ASSUMPTION: The salary range is an estimate based on industry standards for the role, experience level, and location. Actual compensation may vary based on the candidate's skills and experience.

📌 Applicant Insights

🔍 Company Context

Industry: Proppel is a staffing and recruiting company specializing in connecting LATAM talent with remote work opportunities in international companies.

Company Size: Proppel has 11-50 employees, providing a mid-sized company environment with opportunities for growth and impact.

Founded: Proppel was founded in London, UK, and has since expanded its operations to include offices in Argentina.

Company Description:

• Proppel connects LATAM talent with remote work opportunities in the most exciting companies worldwide.
• The company supports its clients by providing top-tier talent in LATAM to help them grow faster and save on costs.
• Proppel's headquarters are in London, UK, with additional offices in Argentina.

Company Specialties:

• Staffing and Recruiting
• Remote Work Opportunities
• LATAM Talent

Company Website: https://www.weareproppel.com/

ASSUMPTION: Proppel's focus on connecting LATAM talent with international companies means that candidates from this region may have an advantage in the application process.

📊 Role Analysis

Career Level: This role is suitable for a mid-level graphic designer with 2-5 years of experience in email and social media ad design.

Reporting Structure: The Email & Paid Social Graphic Designer will report directly to the marketing team of the client company.

Work Arrangement: This is a fully remote position, with the opportunity to work from anywhere in Argentina.

Growth Opportunities:

• Developing skills in new design tools and platforms
• Expanding knowledge of email marketing and social media advertising strategies
• Potential career progression to senior design roles or management positions

ASSUMPTION: The remote nature of this role may provide opportunities for candidates to work flexible hours and achieve a better work-life balance.

🌍 Location & Work Environment

Office Type: Fully Remote

Office Location(s): Argentina

Geographic Context:

• Argentina offers a diverse cultural landscape and a vibrant design industry.
• The country's time zone (GMT-3) may require some flexibility in working hours to accommodate international clients.
• Argentina's strong design education and talent pool provide a supportive environment for graphic designers.

Work Schedule: Full-time (40 hours per week) with flexible hours to accommodate international clients

ASSUMPTION: Candidates with experience working remotely or in international teams may have an advantage in this role.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screen with Proppel's recruitment team
• Design challenge or test project
• Final interview with the client company's marketing team

Key Assessment Areas:

• Design skills and portfolio
• Communication and collaboration skills
• Problem-solving and adaptability
• Alignment with company values and culture

Application Tips:

• Tailor your resume and cover letter to highlight your email design and social media ad experience.
• Include a portfolio showcasing your design skills and experience in email marketing and social media ads.
• Prepare for the design challenge or test project by researching the client company's brand guidelines and design style.

ATS Keywords: Email Design, Social Media Ads, Adobe Creative Suite, Figma, Layout, Typography, Visual Hierarchy, Email Marketing, Meta Ad Formats, Communication Skills, Deadline Management, Creative Ideas, E-commerce Experience

ASSUMPTION: The application process may involve multiple stages and assessments, requiring candidates to demonstrate their skills and cultural fit throughout the process.

🛠️ Tools & Technologies

• Adobe Creative Suite (Photoshop, Illustrator, etc.)
• Figma
• Google Sheets
• Dropbox
• Meta Ads Manager

ASSUMPTION: Candidates should be proficient in using the required design tools and platforms, as well as familiar with email marketing and social media advertising principles.

👔 Cultural Fit Considerations

Company Values:

• Quality: Proppel strives to provide top-tier talent to its clients, ensuring high-quality work and results.
• Creativity: The company values innovative thinking and approaches to connecting talent with opportunities.
• Collaboration: Proppel fosters a collaborative environment, working closely with clients and candidates to achieve success.

Work Style:

• Remote Work: Candidates should be comfortable working independently and managing their time effectively in a remote environment.
• Adaptability: The role may require candidates to adapt to new tools, platforms, and client preferences as needed.
• Collaboration: Strong communication and teamwork skills are essential for working with the marketing team and other stakeholders.

Self-Assessment Questions:

• How do you ensure the quality of your design work when working remotely?
• Can you provide an example of a time when you had to adapt to a new tool or platform to complete a project?
• How do you approach collaborating with a team to achieve a common goal, especially when working remotely?

ASSUMPTION: Candidates who demonstrate a strong fit with Proppel's company values and work style will be more likely to succeed in this role.

⚠️ Potential Challenges

• Managing multiple projects and deadlines in a remote work environment
• Adapting to the brand guidelines and design styles of various client companies
• Staying current with design trends, tools, and industry resources in a fast-paced and ever-changing field
• Working with international clients and teams, requiring flexibility in communication and time zones

ASSUMPTION: Candidates with strong organizational skills, adaptability, and experience working remotely or with international teams may be better equipped to overcome these challenges.

📈 Similar Roles Comparison

• This role is similar to a Graphic Designer or Visual Designer position, but with a focus on email and social media ad design.
• In the e-commerce industry, this role may involve working with multiple brands and product categories, requiring strong adaptability and organization.
• Compared to other design roles, this position may offer more opportunities for growth and impact in a mid-sized company environment.

ASSUMPTION: Candidates with experience in similar roles or a strong portfolio showcasing their email design and social media ad skills will be highly competitive for this position.

📝 Sample Projects

• Designing a series of email templates for a marketing campaign, including promotional emails, automated flows, and transactional emails
• Creating a set of static ads for Facebook and Instagram, optimized for various placements and devices
• Developing a design system or style guide for a client company, ensuring brand consistency across all visual assets

ASSUMPTION: Candidates should be prepared to provide examples of their design work and explain their creative process and decision-making during the interview or design challenge stage.

❓ Key Questions to Ask During Interview

• Can you describe the client company's brand guidelines and design style, and how this role will contribute to maintaining and evolving that style?
• How does the marketing team collaborate with the design team to ensure that visual concepts align with campaign goals and performance metrics?
• What opportunities are there for professional development and growth within this role and the company as a whole?
• How does Proppel support its remote employees in maintaining a healthy work-life balance and managing their time effectively?
• Can you provide an example of a time when a Proppel employee successfully navigated a challenge or roadblock in this role, and how they overcame it?

ASSUMPTION: Asking thoughtful and insightful questions during the interview process demonstrates a candidate's interest in the role and commitment to success.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight your email design and social media ad experience
• Prepare a portfolio showcasing your design skills and experience in email marketing and social media ads
• Follow up with Proppel's recruitment team within one week of submitting your application to inquire about the status of your application

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.